Task 6
- 1. Task 6- Artist/Band Resarch
- 2. 1. The genre I have chosen for my music magazine is House music. House music is a genre of electronic dance music that originated in Chicago in the 1980s. When it first became big it began to spread through American cities such as Detroit and New York. This genre was born through back street recordings made with cheap, low quality technical equipment, this is why now the beat remains repetitive and simple but that is how people recognise house music, it is generally dance-based music and becomes very catchy. This genre is extremely popular at the moment. Artists which are well known for their fantastic music productions in this genre are: Disclosure, Duke Dumont, Avicii, Calvin Harris and Tiesto. All the artists have had chart topping singles, continuously releasing very popular records.
- 3. 2. Disclosure – I would use Disclosure on my front cover. This is because at the moment, they are one of the most popular artists when people think of this genre. They are iconic and have a lot of hits with their house music. I would put them on my front cover as my target audience was immediately know who they are, and the type of magazine this is. Although they are both males, this band appeals to both genders as most young people listen to their music. Calvin Harris – I could also use Calvin Harris on my front cover. He has been making house music which has been appearing in the charts for quite a long time now. He has had collaborations with other well known artists such as Ellie Goulding. This means having him on my front cover would not only appeal to fans of his, but also fans of the artists in which he has made songs with, expanding my target audience. Although some house music can be typically aimed at males, he makes songs with female artists which means he would also attract both genders. Duke Dumont – Duke Dumont is a very popular artist at the moment in house music. He has produced some popular songs and many people would know who he is just by hearing his songs. However, as he is a new upcoming artist, my target audience may not recognise his face on a front cover or relate him straight back to the genre in which I am trying to portray.
- 4. 3. These are the kind of locations which are typical for the house music genre. Many house music artists play in clubs, concerts or if they are a popular artist they will play at outdoor festivals. It is usually dull lighting with the occasional strobe light, usually in rooms packed full of people dancing. 4. They usually wear quite simplistic clothing. House music's are more about their ‘beats’ and making people dance rather than putting on a huge show, meaning they don’t need to wear eye-catching or unusual clothes. It is very common for a house music artist to wear branded clothes such as Adidas or Nike which connote that ‘back street’ feel of their music. The usual is a plain t-shirt and jeans, or sometimes a hoodie. They also don’t wear much makeup. Considering most of them are a stereotypical male it is unlikely to see them in makeup. 5. 6. Here are two images of Disclosure and Calvin Harris. On the left Disclosure are having an interview on ‘MTV News’. This is an extremely popular music channel which a large majority of their target audience would watch. On the right Calvin Harris is having an interview with Capital FM, one of the West Midlands most popular radio stations. These are both ways in which the artists become more popular, and ways to promote their music.
- 5. 7. This is a dance/house music chart, where most house music will be seen. One of the most popular house music artists is Calvin Harris who is seen at number 3 on this chart. In an Official Top 40 Chart only 2/3 house music tracks will be seen as they are typically played in clubs and do not always have popular videos to go with them. A lot of artists work off an original song to create a ‘mash up’ meaning they don’t always get into the charts but become very popular- meaning this genre is unique and something different. Sometimes house music can be made more low beat and have a more dancing tune to it, which means it is more likely to end up in the top 40. 8. These are some real people who fit the look of my genre. House music mainly appeals to a younger target audience of both males and females. They do not have a specific ‘look’. Similar to the artists, they wear simple clothes as they know they are most likely going to the concert to dance. Anyone within the age range of 16-25 who likes to have a good time is the type of people that house music appeals to.
- 6. Ideas for Articles that would be in my magazine. I would include interviews with the latest artists including things such as questions about their personal life and career. Meaning it would cover all aspects that would appeal to the target audience. I would add in an article about ‘upcoming’ artists so they are able to gain more fans and the reader can discover new songs which fit into their favourite genre. I would include an article about upcoming events which appeal to my target audience. Things including concerts, gigs, festivals, meet and greets. Anything interesting in which my specific audience would be looking to attend. When there are award shows, I would include an article on all the awards won by which artists. I may include some ‘fun’ articles that involve quizzes, competitions and things similar to that. This would get the reader involved and break up any ‘serious’ parts in the magazine. I could also include a fashion article. Although the clothes house music artists wear are simple, they are normally branded. So I could show the artists wearing them and then show where the reader can buy this from and the price. 9.