Task three completed 1
- 1. Hollie Hubbard Task three Front cover Typography- The mode of address for the rolling stones magazine is organised and set out more set up properly his makes it more appealing to an older target audience. They also use white and red for the text this makes it more appealing to different genres as it connotes different things to different genres. Also this is conventional for this music magazine and it doesn’t specify on one genre it has a wide range of genres linked into it. Layout- The layout for the magazine uses route of the eye, this makes it more ordered and organised this makes it more appealing and eye catching to the older target audience as it isn’t all messy or just put in random places like most music magazines which are targeted to younger teenagers and children for example the top of the pops music magazine. Colour- The colours used for the front cover are plainer but affective this is conventional for this type of music magazine as it has to be able to appeal to a large range of target audience. As it is targeted to a wide range of music genre s. It also fits in with the magazines mode of address because it uses similar colours in each issue. Images- The image fits into the identity of the magazine because it is quite edgy and appealing to the audience especially the female teenager and older audience as it is revealing of one of a very popular male artist. It also fits to the identity of the magazine as most images used for the front cover of rolling stones are edgy and use sex appeal. Language- The language used fits into the mode of the address because it is more sophisticated and intellectual so it is more appealing to older target audience as its not simple and childish so less younger people would be appealed to the text whereas elder target audience Conventions - this is conventional for a rolling stones front cover and for a mixed genre magazine this is because it has its own mode of address and its own brand identity this is shown by the masthead being the same on every front cover of every issue. They also used colours that attracts to the wide range of target audience that rolling stones magazine has as they target to people who like lots of different genres. Double page spread Typography- the font used for the double page spread for the rolling stones magazine used mainly serif fonts as it is based on a well-known female artist so there main target audience for the double page spread will be females. It
- 2. Hollie Hubbard Task three also fits into the magazine identity because it is using very similar fonts as it does for its front cover and other double page spreads. This also keeps it linked into the rest of the magazine. Layout- The layout of the double page spread follows the route of the eye, so it is more appealing to the target audience. It also fits into the identity of the magazine as it is usually well organised and laid out professionally instead of being messy and put in random places so this continues with their mode of address. Colour- they colours used for this particular double page spread are black and white, this gives it a more edgy feeling to the article, it also fits into the fact that it is a multi -genre magazine, so it has a wide range of audience so it needs to be able to appeal to many more people than it would if it was a specific genre targeted magazine. Image- the image used in this article fits in well with the magazine because it focuses on the specific artist and not what is around them, at it is a more older and sophisticated magazine. It also uses basic make up and big hair to make the artist look edgy but still exciting and interesting, which also fits in with the magazine as that’s also the image the magazine wants to give off. Language- The language used in the spread is quite formal but inspirational toward the artist and her music, it also uses a more sophisticated language as it is targeted at an older target audience. The magazine also has a unique sophisticated identity so intellectual language fits in with the identity of the magazine. Conventions- The magazine is conventional because it uses all the techniques that fit in with the identity of the brand and that it is a mixed genre music video for example it uses colours that don’t connote anything specific apart from sophistication or darkness as it is mainly dark colours. It also uses route of the eye and it well laid out and structured which also fits into the identity as it is targeted to a more middle to higher social group also and older target audience. Contents page Typography- The fonts used for the contents page are both san serif and serif. Serif fonts have been used mainly for the main headlines and san serif fonts have been made for the less important and interesting information. This makes the more important and eye catching news and information stand out more to the target audience as it is also in bold red which makes it more vibrant and stand out than the less interesting news which is smaller and in plain black text. It also includes the issue number this is also in every issue on the contents page, this is its brand identity and mode of address this also looks authentic and original as most magazines have their issue number in small text on the inside cover or in a corner. Layout- the layout for the contents page is quite organised and uses route of the eye. This also links into the double page spread and front cover which also use the same technique. As in every issue of the rolling stone, the layout is always need and tidy, it’s not busy and messy so even the contents page fits into the identity of the magazine and stays in form of the mode of address. Colour- As seen in this contents page the colours used are all neutral and plain colours; red, black and white. This also links into their identity as they always use red for their masthead colour and a black and white outline. It also fits into their target audience as it isn’t targeted at a specific genre.
- 3. Hollie Hubbard Task three Image- The image used in the contents page is very retro and old fashioned this fits into the target audience and identity of the magazine as it targets different genres so it has targeted a specific genre for the contents page where they may be a little bit about the genre in the magazine, also because it links into the theme of that issue which is “women who rock 2012” this shows that this specific issue is targeted to mainly females or males who prefer female artists, it also links into the identity of the magazine because it shows originality. Language-the language used in the contents page is quite basic but to the point and effective this is because it doesn’t want to give you too much information before you go to read all the magazine however it is still more intellectual language which is still appealing to the older target audience. Conventions- this is conventional for the magazine because it uses all the same layout, colours and language which set the mode of address and identity for the magazine.