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TECHNOLOGY TOOLBOX
For Additional Social Media Coaching, Mentoring, Presentations
Visit Mitch Miles and The
26.2 Group at the following
@mitchmiles – Twitter
LinkedIn.com/in/mitchmiles – LinkedIn
mitchmiles262@gmail.com - email
336.303.0262 - Phone
Today’s Roadmap
Starting Point
Mile #1: In Only 60 Seconds
Mile #2: Google Rules
Mile #3: Social Media is…
Mile #4: Mobile Mania
Mile #5: There’s An App For That?
Mile #6: In The Clouds – Cloud Computing
Mile #7: Most Important Social Media: LinkedIn
Miles #8, #9, & #10: Facebook, YouTube, Twitter
Miles #11: Additional Social Media Tools & Best Practices
Finish Line
Only 10% leverage online or cloud
solutions to collaborate and share
accounting information with clients.
Surveyed 1,200 accountants across the U.S. and
around the world for our most recent Sage
Accountancy Index survey.
November 30, 2015
Why Accountants Must Adopt Mobile and Cloud Tech in 2016
by Jennifer Warawa - November 30, 2015
58% most often work with their
clients face-to-face and with
physical documents.
Surveyed 1,200 accountants across the U.S. and
around the world for our most recent Sage
Accountancy Index survey.
November 30, 2015
51% of accountants do not have anytime,
anywhere access to view, exchange or
update client accounting information
capabilities.
Surveyed 1,200 accountants across the U.S. and
around the world for our most recent Sage
Accountancy Index survey.
November 30, 2015
A total of 3,061 accounting professionals participated
in the 25th anniversary TTI U.S. survey.
A total of 3,061 accounting professionals participated
in the 25th anniversary TTI U.S. survey.
A total of 3,061 accounting professionals participated
in the 25th anniversary TTI U.S. survey.
A total of 3,061 accounting professionals participated
in the 25th anniversary TTI U.S. survey.
#1. Securing the IT Environment
#2. Managing and Retaining Data
www.aicpa.org/InterestAreas/InformationTechnology/Resources/TopTechnologyInitiatives/DownloadableD
ocuments/16770-378_2014_North-America-TTI%20Survey_F.pdf
Technology Toolbox
What Does Technology Mean To
You?
LinkedIn (2003) – 12 Yrs Old
Facebook (2004) - 11 Yrs Old
YouTube (2005) – 10 Yrs Old
Twitter (2006) – 9 Yrs Old
SlideShare (2006) – 9 Yrs Old
Pinterest (2010) – 5 Yrs Old
Technology Toolbox
Technology Toolbox
Technology Toolbox
Technology Toolbox
Technology Toolbox
You donut get a 2ND CHANCE
TO MAKE A FIRST IMPREZZION
2nd Impressions
1st Impression is online
1st Impression is often
Smartphone, Tablet, or Mobile Device
2015
Everyone is looking
down at their phones
Technology Toolbox
Technology Toolbox
Technology Toolbox
Technology Toolbox
Technology Toolbox
NOT
Your business is
what You say…
It is what
SAY!
ACTIVITY: Google Yourself
You Need A Google Account
www.google.com
Google Basics
Google Alerts
Search Engine
Example: Google Alert
Technology Toolbox
ACTIVITY: Google Yourself
Mobile Mania
Technology Toolbox
Technology Toolbox
Photo by renaissancechambara - Creative Commons Attribution License http://www.flickr.com/photos/39435232@N00 Created with Haiku Deck
Technology Toolbox
Photo by Robert S. Donovan - Creative Commons Attribution License http://www.flickr.com/photos/10687935@N04 Created with Haiku Deck
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Technology Toolbox
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www.pcmag.com/reviews
Technology Toolbox
Technology Toolbox
Technology Toolbox
Technology Toolbox
Technology Toolbox
Photo by Bookis - Creative Commons Attribution-ShareAlike License http://www.flickr.com/photos/21905913@N00 Created with Haiku Deck
Photo by IntelFreePress - Creative Commons Attribution-ShareAlike License http://www.flickr.com/photos/54450095@N05 Created with Haiku Deck
WEARABLE TECHNOLOGY
Technology Toolbox
Technology Toolbox
Technology Toolbox
Technology Toolbox
Don’t Forget About
Technology Toolbox
Technology Toolbox
Today’s Roadmap
Mile #1: In Only 60 Seconds
Mile #2: Google Rules
Mile #3: Social Media is…
Mile #4: Mobile Mania
Mile #5: There’s An App For That?
Mile #6: In The Clouds – Cloud Computing
Mile #7: Most Important Social Media: LinkedIn
Miles #8, #9, & #10: Facebook, YouTube, Twitter
Miles #11: Additional Social Media Tools & Best Practices
Photo by PONCE 2007 - Creative Commons Attribution-NonCommercial-ShareAlike License http://www.flickr.com/photos/9546546@N02 Created with Haiku Deck
Technology Toolbox
Technology Toolbox
www.cloudwards.net/comparison
HEADACHE YET?
Technology Toolbox
Today’s Roadmap
Mile #1: In Only 60 Seconds
Mile #2: Google Rules
Mile #3: Social Media is…
Mile #4: Mobile Mania
Mile #5: There’s An App For That?
Mile #6: In The Clouds – Cloud Computing
Mile #7: Most Important Social Media: LinkedIn
Miles #8, #9, & #10: Facebook, YouTube, Twitter
Miles #11: Additional Social Media Tools & Best Practices
YOUR #1 PROFESSIONAL
ā€œPERSONAL BRANDINGā€
PLATFORM
WHY
IS
LinkedIn’s mission is connecting the
world's professionals to make them
more productive and successful.
IS
YOUR ONLINE
BUSINESS CARD
Social Networking Site
for Business and
Career.
#1
WHY?
2 NEW MEMBERS JOIN LINKEDIN
EVERY SECOND.
400+ Million Members
in
200+ Countries
150+ Million Members
in the
U.S.A.
Technology Toolbox
7+ MILLION COMPANY
PROFILES
2.9 MILLION IN U.S.A.
2+ MILLION LINKEDIN GROUPS
DOES
WORK
– 1st Degree – personal,
immediate network.
– 2nd Degree – connected to at
least one member of your 1st
degree to introduce you.
– 3rd Degree – connected to at
least one member of your 2nd
degree connection.
1. Professional Profile Photo
2. Professional LinkedIn Headline
3. Profile Summary with Specialties
4. Obtain at least 3 Recommendations
5. Education History
6. Current Employment Position
Professional Profile
Technology Toolbox
Technology Toolbox
I help X do Y so that Z.
Professional LinkedIn Headline
Technology Toolbox
Technology Toolbox
Building YOUR List (LinkedIn Network)
• Upload contacts from your email
provider.
• Connect with classmates.
• Local associations, Industry
associations
Technology Toolbox
Technology Toolbox
Technology Toolbox
Today’s Roadmap
Mile #1: In Only 60 Seconds
Mile #2: Google Rules
Mile #3: Social Media is…
Mile #4: Mobile Mania
Mile #5: There’s An App For That?
Mile #6: In The Clouds – Cloud Computing
Mile #7: Most Important Social Media: LinkedIn
Miles #8, #9, & #10: Facebook, YouTube, Twitter
Miles #11: Additional Social Media Tools & Best Practices
ļ‚§Over 1 billion facebook posts everyday.
ļ‚§Over 80% Check facebook Once a Day.
ļ‚§Median age of facebook is 38 (48 in USA)
ļ‚§61% of Facebook users are age 35 or older.
ļ‚§Members over the age of 55 grew 513%
Key Facts
Technology Toolbox
JUMP IN
Facebook Safety Center
JUMP IN
What is the number of
languages available on
facebook?
JUMP IN
JUMP IN
What % of facebook users are
outside of the United States?
JUMP IN
JUMP IN
Technology Toolbox
59% of senior executives would rather
watch a video than read text.
65% of those who view a video click
through to visit the vendor website.
ļ‚§ 3rd Largest Search Engine. Google is #1 Facebook is #2
ļ‚§ Owned by Google
ļ‚§ 2+ Billion Views a Day
ļ‚§ Average person spends 15 minutes per day on YouTube.
ļ‚§ 70% of the activity on YouTube comes from outside US
Key Facts
Technology Toolbox
Technology Toolbox
Technology Toolbox
UNBOXING
Technology Toolbox
Technology Toolbox
Technology Toolbox
Technology Toolbox
JUMP IN
An information network – used to
share and discover new information
ļ‚§ 1+ Billion registered users
ļ‚§ 100+mn tweets are written every day
ļ‚§ 75% of traffic comes from outside of
Twitter
ļ‚§ Apps, Links, Mentions, Facebook, etc.
Key Facts
Conner Riley
Story of
Cisco Fatty
Technology Toolbox
Technology Toolbox
Technology Toolbox
Technology Toolbox
Snapchat
•Photo and video messaging app
•Allows users to take photos and videos and
add text, drawings, or emojis before
sending to recipients.
•Messages only last up to 10 seconds before
they disappear forever.
Technology Toolbox
Technology Toolbox
JUMP IN
SlideShare is the World’s Largest Community
for Sharing Slideshow Presentations and
Videos
PDFs
Documents
Webinars
Stay Organized
Remember: Relationships Matter
Social Media is only one mile in your
marketing / branding / Technology marathon.
Technology Toolbox
For Additional Social Media Coaching, Mentoring, Presentations
Visit Mitch Miles and The
26.2 Group at the following
@mitchmiles – Twitter
LinkedIn.com/in/mitchmiles – LinkedIn
mitchmiles262@gmail.com - email
336.303.0262 - Phone

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