Introduction to Technology Transfer
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SRTD is an EU-funded program that aims to support research and innovation initiatives in Jordan through technology transfer activities. It plans to create a national technology transfer program and intellectual property commercialization office to connect researchers, universities, and businesses. This will help bridge the gap between science and business by establishing technology transfer branch offices throughout Jordan that are hosted in research centers, universities, and business organizations. The goal is to help define demand from SMEs and identify relevant research, as well as define available research that could benefit SMEs. SRTD will provide training, consulting, and internships in 2010 to help build capacity for technology transfer in Jordan.
Introduction to Technology Transfer
- 1. SRTD is an EU funded programmeSupport to Research and Technological Development and Innovation Initiatives and Strategies in Jordan(SRTD)Technology Transfer ProgramDavid Tee & JamilAlkhatib
- 2. SRTD Knowledge Transfer Activities
- 3. Science & Business Bridging through SRTD activitiesCommercialisationIPCOIntellectual Property Comm. OfficeLink to EU SMEsLink to EU Uni.Tech TransferResearch/Uni.Tech TransferIndustryJICResearch/ Uni. Focal PointsSME/ Industry Focal pointsScienceBusiness
- 4. SRTD Tech Transfer Initiative3/2/2010
- 5. Tech Transfer ActivitiesCreate a National Technology Transfer Programme that brings in all existing playersCreate a Steering Committee of organisations from research and industryCreate Intellectual Property Commercialisation Office (IPCO) with technology transfer branches offices (TTBO) across Jordan in universities, research centres and business-oriented organisations
- 6. SRTD National Tech Transfer Structure3/2/2010
- 8. PROPOSED Steering CommitteeJEEl Hassan Science City- HSCT, RSSJIECACIIndustrial policy
- 9. Commercialisation support via JIC Network
- 10. TTBO
- 12. Research funding
- 14. Existing TTC
- 15. Support with TT policy
- 16. Support with legal work etc
- 17. Access to real SMEs with real needs
- 18. Hosting of TTBO in JICs
- 19. Access to real SMEs with real needs
- 20. TTBO Supply Enabling Demand
- 21. SRTD Commitment
- 22. Intellectual Property Commercialization Office (IPCO)Responsible for:TT policy developmentIdentifying TTBOs and agreeing their participationSigning MOUs with TTBO hosts (initially also with SRTD)Hiring TTBO staff in conjunction with hostOrganisation of funding for commercialisation processManaging common commercialisation support activitiesReports to Steering Committee:For policy approvalOn TT progress
- 23. EHSC Commitment
- 24. TT Branch OfficesAllocate (full-time) staff member to work within the host community based on whether coming from research or businessBusiness Oriented TTBO
- 25. Understand business activity within TTBO’s area
- 26. Work with SMEs to define weaknesses where R&D may help – define the DEMAND side
- 27. Liaise with CTTO to identify research activities relevant to the demandResearch Oriented TTBOUnderstand research activity within TTBO’s areaWork with Researchers to define – define the SUPPLY sideLiaise with CTTO to identify SMEs where existing research could add value
- 29. SRTD 2010 Plan for Tech Transfer3/2/2010
- 30. Training and Consulting Activities 20103/2/2010
- 31. Training and Consulting Activities 20103/2/2010
- 32. InternshipObjective: TT Managers get to know day-to-day Tech Transfer activities in EuropeNetworking Opportunities with EU TTOsTech Transfer Managers spend 1 week in TTO in EuropeAbout 10-13 persons will benefit from this internship3/2/2010
- 33. OutlineThe Research GapThe value of Tech TransferTech Transfer ProcessLicensingSpin-offsTech Transfer Contracts and Negotiation3/2/2010
- 34. Before we startTech Transfer also referred to asKnowledge TransferTechnology/Research CommercializationOpen Innovation3/2/2010
- 35. The Gap3/2/2010
- 36. What is common to these Products3/2/2010
- 38. Research and Business communicationWhat is clear and obvious for you might not be the same for the other partyDifferent focus and different point of views3/2/2010
- 39. TranslationThe hard Mission3/2/2010Business / IndustryScience / Research
- 40. Tech Transfer Definition Technology transfer: Is the process of sharing of skills, knowledge, technologies, methods of manufacturing, samples of manufacturing and facilities among industries, universities, governments and other institutions to ensurethat scientific and technological developments are accessible to a wider range of users who can then further develop and exploitthe technology into new products, processes, applications, materials or services.Source: wikipedia3/2/2010Any means used to have research results and academic knowledge put into practical use
- 41. Inventions and Innovations"Anything that won't sell, I don't want to invent." Thomas Edison
- 42. Why do Tech Transfer?3/2/2010
- 43. What do these Organizations have in common?3/2/2010
- 45. Tech Transfer values to SMEs
- 46. How industry is using Tech Transfer3/2/2010
- 47. Open Innovation3/2/2010“If we do what we always did, We will get what we always got” Helmut Traitler VP Innovation Partnerships at Nestlé
- 53. Assessment (Evaluation) main criteriaClear ownershipNo legal constraintsMarket needInventor commitment3/2/2010
- 56. Classes of Intellectual Property3/2/2010
- 57. What is a Patent?It is an AGREEMENT between the GOVERNMENT and the INVENTOR The government gives the inventor the rightto EXCLUDE others (monopoly)from making, using, selling or importing the invention into the countryFor limited period (20 years)in turn, the inventor DISCLOSES the invention’s DETAILS to the publicWhat you disclose is what you protectThe Inventor has the Right tonot the right to make/use
- 59. RememberSuccessPatentsPatent ExploitationSuccessPatent without enforcementPointless & Worthless
- 60. Trade SecretAdvantagesLonger protection periodNo registrationDisadvantagesNo disclosure to others (to the public)No “clear” legal protection
- 62. Commercialization approach selectionSome criteria to think aboutStage of developmentMarketLegal issuesNumber of applicationSolution / PortfolioIP ProtectionTeam and inventorThe organization3/2/2010
- 63. Tech Transfer to industry approaches
- 65. What is a license3/2/2010It is an AGREEMENT betweenIP generator/Ownerand IP userLicense means to give permissionPermission Payment
- 66. When to licenseIf the patent depends on other IP not owned by youIf the market entry barrier is too highIf the patent is a part of a product (not a stand-alone)No team or champion to lead the productInventor Lifestyle3/2/2010
- 67. Basic Licensing ConsiderationsExclusive vs. Non-exclusiveCommercial use vs. non-commercial useDurationRegionPayment & Fees3/2/2010
- 69. What is the Spin-Off“Licensing” to a new (to be) established companyPartnership between the university/RC and the entrepreneur/inventor to run a new company 3/2/2010
- 70. When to spin out from University/RCWhen you haveSeveral applicationsThe right team (entrepreneurs)Platform technologyMarket advantage3/2/2010 But you have to think about
- 71. Business Plan
- 72. Financing Model
- 73. Team / People running the startupValley of DeathFinancing BridgeResearchInventionNew BusinessLack of CapitalLack of SkillsViable Business“Valley of Death”
- 75. | 58Main types of financings
- 78. Some Tech Transfer Contracts3/2/2010
- 80. Negotiation basic RulesFocus on the ObjectiveCreate win-win agreementBe Prepared and convinced“Remember that you don’t want to extract the last drop of blood from the potential licensee. This is a partnership — if the licensee fails, you fail also”, Martha Luehrmann
- 82. Technology Transfer Main Missions3/2/2010
- 85. Barriers to Tech Transfer3/2/2010
- 86. Thank you and good luck3/2/2010