Telecom Sector in India
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The document provides an overview of the telecom sector in India, including its history and growth. It discusses key milestones like the first landline in India, establishment of regulatory authorities, growth of wireless subscribers, and market share of major players. It also summarizes opportunities like rural telephony, value-added services, and challenges around spectrum management and achieving higher broadband penetration. Recent developments like the Bharti-MTN deal and introduction of mobile number portability are also covered at a high level.
Telecom Sector in India
- 1. S. P. Jain Institute of Management & ResearchPost Graduate Program in ManagementInformation Management2009Telecom Sector in IndiaBusiness Environment Domain Study Presentation20th Nov 2009Anjana Rao, Prachi Joshi, Puneet Taneja, Sandeep Sreenivasa
- 2. AgendaBE - Domain Study - Telecom2
- 3. BE - Domain Study - Telecom3
- 4. History of Telecom in India- IBE - Domain Study - Telecom4First Military Landline from Fort William to Lalbazaar (Calcutta ) by the British GovtMerger with the Postal service Merger of ETC &IRT to form (IRCC) Indian Radio Telegraph Cable CompanyFirst Civil landline service introduced for the British Viceroy and his team Formation of Indian Radio Telegraph Company (IRT)Formation of Posts Telephone & Telegraphs under Ministry of Communication
- 5. History of Telecom in India- IIBE - Domain Study - Telecom5DOT established separate from Postal system For 3 months in a row India beats China for the maximum subs added every monthCellular service launched.
- 6. New Telecom Policy(NTP) is adopted
- 7. 1st call on Mobile phone
- 8. Telecom Minister Sukh Ram(Delhi) to JyotiBasu (Calcutta)DOT spilt into 3 :MTNL (metros)
- 9. DOT (others)
- 10. VSNL (International) TRAI created(Telecom Regulatory Authority of India)DOT becomes a corporation = BSNL
- 11. Quick FactsBE - Domain Study - Telecom6Source: TRAI report – Nov 2009
- 12. Growing NumbersBE - Domain Study - Telecom7
- 13. Telecom Companies ?BE - Domain Study - Telecom8Bharti-Airtel,Vodafone, Idea, Reliance, Tata TeleservicesWTTIL, Tata teleservices tower, QTILNokia,Motorola,Samsung,LG, Sony EricsonARM,Texas Instruments,Qualcomm, InfineonSymbian, GoogleIBM, Wipro,Aricent, Tech MahindraInfinera, Cisco,Alcatel Lucent, Nokia Siemens, Huawei
- 14. Market ShareBE - Domain Study - Telecom9As on 30th Sep ‘09Net additions in Sep 09Tata (26.74%) > Bharti (16.78%)
- 15. Handset marketBE - Domain Study - Telecom10Source: IDC Press Release
- 16. Growth AvenuesBE - Domain Study - Telecom113GEnterprise Telecom Services Growth AvenuesRuralTelephonyWiMaxInfrastructure SharingValue Added ServicesManaged ServicesVirtual Private Network
- 17. Urban-Rural TelephonyBE - Domain Study - Telecom12
- 18. BE - Domain Study - Telecom13
- 19. Strategic Flow500 Mn Mobile and Wire line subscribers in India today
- 20. Rs. 40,000 Crore quarterly revenue figures for this industrySo How all this happened?
- 21. TRAI functionsBE - Domain Study - Telecom15
- 22. AgendaBE - Domain Study - Telecom16
- 24. Spectrum Allocation in India
- 25. AgendaBE - Domain Study - Telecom19
- 26. India’s Competitive AdvantageBE - Domain Study - Telecom20Fastest growing free market democracyCost advantage in product development and back office processingStable economic outlook – Decade long reformsHuge market potential – one of the largest consumer marketsLarge talent poolSource: www.telenor.com
- 27. BE - Domain Study - Telecom21Intensive competition in the country has made it possible for service providers to offer the services with lowers fare in the world, profitability,
- 28. Many new handset have been launched.Porter’s Diamond ModelIndia has a large middle class of 300 million,
- 29. Growing affordability and lifetime free schemes have care a market at the bottom of the pyramid.
- 30. Teledensity (~43.5%) offers huge future potential.Firm strategy structure and rivalry.ChanceFactor ConditionsDemand conditions-The government extends full support to industry through reform processes.- Policies are in place to safeguard the interests of service providers, as well as those of consumers.Presence of skilled labour pool.
- 31. Rapidly developing robust telecom infrastructure.
- 32. Increasing disposable income of consumers.
- 33. Increasing demand due to changing lifestyles and growing attraction for mobiles with new features.Related and supporting industriesGovernmentCompetent handset manufacturers have produced the lowest priced handsets for the Indian market.
- 34. Handset players are setting up manufacturing bases in India for better operation management.
- 35. Many telecom and equipment and software companies are based in India.Source: IBEF Report
- 36. FDI in Telecom SectorBE - Domain Study - Telecom22Third largest sector to attract FDI in IndiaSource: IBEF Report
- 37. AgendaBE - Domain Study - Telecom23
- 38. VAS (Value Added Services)SMSVAS services, Bulk Messaging, B2B and B2CVoice IVRMobile Radio, Voice chat, English Learning, Devotional and Astrology, Music on DemandContent downloadsMobile WAP PortalConsumer Applications Enterprise solutions : Mobile CRM, Mobile SFACRBT (Caller ring back tones)USSDMessage along with *141#Flash alerts
- 39. VAS offeringsBE - Domain Study - Telecom25
- 40. VAS market in IndiaBE - Domain Study - Telecom26VAS: Not a form of basic service but adds value to the total service offering Contributes to 10% of total revenue from telecom operatorsThe corresponding figure in developed nations is ~25%
- 41. Present SegmentsBE - Domain Study - Telecom27Source: IAMAI Report
- 42. Why mobile VAS ?BE - Domain Study - Telecom28
- 43. VAS value chainBE - Domain Study - Telecom29
- 44. Rural VASBE - Domain Study - Telecom30
- 45. AgendaBE - Domain Study - Telecom31
- 46. Industry UpdatesBE - Domain Study - Telecom32
- 47. Bharti-MTN dealBE - Domain Study - Telecom33
- 48. India 3G StorySource: Google TrendsBE - Domain Study - Telecom34
- 49. Jan 14th 2010BE - Domain Study - Telecom35
- 50. AgendaBE - Domain Study - Telecom36
- 51. Mobile Number Portability(MNP)BE - Domain Study - Telecom37Source: Voice and Data
- 52. Mobile Virtual Network OperatorBE - Domain Study - Telecom38
- 53. Wimaxv/s 3GBE - Domain Study - Telecom39Source: Business Standard
- 54. GenerationsBE - Domain Study - Telecom40
- 55. Worldwide Interoperability for Microwave Access
- 59. 3GPP
- 60. 80%
- 61. MOLILE EVOLUTION4GBE - Domain Study - Telecom41
- 62. AgendaBE - Domain Study - Telecom42
- 63. SURFING AGAINSTBE - Domain Study - Telecom43THE TIDETop Ten Challenges Sustenance of same EBITDA
- 64. Competitive tariffs
- 65. VAS applications on Device
- 72. Alternate Technologies (Solar/Wind for power back-up)Road AheadBE - Domain Study - Telecom44Highest Number Not Connected People
- 73. ReferencesTrai – Quaterly Report (Nov 2009).IBEF report 2007-08 : Telecommunication - MARKET & OPPORTUNITIES.Cellular Statistics – Cellular Operator Association of India IAMAI & eTechnology Group@IMRB: MOBILE VALUE ADDED SERVICES IN INDIA- A Report.Telenor Entering India: Investment UpdateVoice and Data(May 2009): Mobile Number Portability - Poaching with Portability.Business India : Telecom Takeover, Bharti-MTN dealBE - Domain Study - Telecom45Thank You for Your Attention !
Editor's Notes
- #7: TELECOM SUBSCRIPTION IN INDIA CROSSES 500 MILLION MARK Total Telephone subscriber base reaches 509 Milliono Wireless subscription reaches 471.7 Milliono Wireline subscription declines to 37.3 Million 14.98 Million new additions in Wireless Wireline subscription declines by 0.02 Million Overall Tele-density reaches 43.50 Broadband subscription is 7.21 million
- #9: Wireless-TT Info Service Limited (WTTIL)Quippo Telecom Infrastructure Limited (QTIL)
- #10: Hightlight the effect of Tata docomo’s per second billing.
- #11: In India market-share is completely different - than
- #45: http://en.wikipedia.org/wiki/List_of_countries_by_number_of_mobile_phones_in_use