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TEN REASONS TO CHOOSE MICROSOFT®
                                SQL SERVER® 2008 R2 ENTERPRISE


SQL Server 2008 R2 Enterprise delivers a comprehensive data         SQL Server Sysprep enables you to create a library of VHDs,
platform that provides built-in security, availability, and scale   ready to be deployed as and when required. This is a major
coupled with robust business intelligence offerings—helping         benefit for larger organizations with multiple VMs because it
enable high service levels for mission-critical workloads.          speeds up provisioning and increases business agility.
                                                                    Lower storage costs through Data and Backup
                                                                    Compression
Reduce costs through server consolidation
                                                                    SQL Server Data and Backup Compression help to reduce
Reduce the number of physical servers in your enterprise by         hardware costs, optimize storage, and improve I/O
consolidating databases onto fewer machines, and benefit            performance. Customers have achieved space savings of up
from reduced costs, improved control over your systems, and                                              4
                          1
                                                                    to 90 percent with Data Compression and up to 66 percent
a reduced carbon footprint .                                                                 5
                                                                    with Backup Compression Benefit from even greater savings
SQL Server 2008 R2 Enterprise can take advantage of up to           with SQL Server 2008 R2 Enterprise’s support for UCS-2
eight processors with no limit to the number of processor           Unicode compression.
cores and it supports up to 2 TB of memory, making it
                                                                     The data compression feature in SQL Server 2008 [Enterprise
possible to host multiple databases on a server without              Edition] has significantly reduced the amount of storage
compromising performance and scalability. You can isolate            required. On average, the customer is reducing storage space
databases by installing multiple instances on a single server        by 50%... The result is that no storage needs to be added to
                                                                     support the SQL Server databases for the next three years.
and provide predictable performance across multiple                                                                                  3
                                                                                                                           Forrester
database workloads within an instance by using Resource
Governor to define hardware resource limits for individual          Increase business continuity
workloads.
                                                                    SQL Server 2008 R2 Enterprise provides enterprise-class high
 Consolidation on a truly scalable platform, such as the HP         availability through database mirroring and up to 16-node
 Integrity line of servers, not only can deliver positive           server clustering capabilities, enabling you to save hardware
 economic advantages in the short term, but can position
 organizations for lower operating costs, and improved
                                                                    costs by supporting multiple, redundant SQL Server
 service delivery for years to come.                                instances in a single cluster.
                                                          2
                                                  Alinean
                                                                    SQL Server 2008 R2 Enterprise also fully supports Windows
Save on hardware and software costs with virtualization             Server 2008 R2 Hyper-V Live Migration, which enables you to
                                                                    move virtual machines between host servers without
With Windows Server 2008 Hyper-V™, you can consolidate
                                                                    interrupting service provision. Use Live Migration to
database servers to create virtual data centers that reduce
                                                                    minimize planned downtime and make more efficient use of
costs and help maximize the value of your software
                                                                    resources (for example, you can move a reporting application
investment. SQL Server 2008 R2 Enterprise licensing is
                                                                    to a higher-powered host at the end of each month). SQL
flexible; it allows for up to four virtual database servers on a
                                                                    Server 2008 R2 Enterprise further promotes high availability
single licensed physical server, and there are no restrictions
                                                                    through online indexing and restore operations and hot-add
on moving virtual servers between licensed host machines.
                                                                    and hot-replace CPU and memory capabilities — reducing



                                                                           Ten Reasons to Choose Microsoft® SQL Server® 2008 R2 Enterprise
planned downtime and keeping your business-critical                                                         The Fast Track program provides new reference
 applications available more of the time.                                                                    configurations from key hardware partners for creating high-
                                                                                                             performance data warehouses of up to 48 TB with SQL
 Optimize business processes with high performance and
                                                                                                             Server 2008 R2 Enterprise.
 scalability
                                                                                                             Gain business efficiencies through self-service business
 SQL Server 2008 R2 Enterprise enables you to improve
                                                                                                             intelligence (BI)
 performance through table and index partitioning, query
 parallelism, scalable shared database deployments, and                                                      SQL Server 2008 R2 Enterprise includes a full business
 enhanced read-ahead and scan capabilities. Improving the                                                    intelligence suite with enterprise-scale features. Use Master
 performance of line-of-business applications and customer-                                                  Data Services to improve operational and reporting
 facing Web applications results in greater productivity and                                                 consistency and to clean and standardize data across the
 transaction throughput.                                                                                     enterprise, ensuring that you have a single standardized
                                                                                                             version of your data. Use Analysis Services to provide rich,
    A Microsoft Dynamics CRM benchmark run on IBM System
                                                                                                             scalable analytics, and use Data-Mining Add-Ins for Office
    x3650 M2 servers with Intel Solid State Drives demonstrated
    20,000 concurrent users across 20 xRM applications on                                                    2007 to provide information workers and decision makers
    Microsoft Dynamics CRM with an average response time of                                                  with direct access to reliable business insights. Use Reporting
    0.10 seconds.
                                                            6                                                Services and a suite of self-service BI features to deliver
                                           SQL Server News
                                                                                                             business insights across the enterprise. The PowerPivot Add-
 Reduce compliance and security costs with enterprise                                                        In for Microsoft Office Excel® 2010 gives users the ability to
 security                                                                                                    perform complex data analyses using a familiar tool, and
                                                                                                             PowerPivot for SharePoint 2010 enables sharing and
 Remove the need for third-party encryption and auditing
                                                                                                             collaboration between data workers. Report Builder 3.0 puts
 solutions, and help secure data without impacting existing
                                                                                                             the ability to create sophisticated and powerful reports firmly
 applications. With SQL Server 2008 R2 Enterprise, you can
                                                                                                             in the hands of the people who need it most.
 use SQL Server Audit to capture detailed information about
 data access, Transparent Database Encryption (TDE) to                                                          Using Excel as an interface for Self-Service BI, we are
 encrypt data without modifying applications, and simplify                                                      modeling, analyzing and pivoting millions of records in memory
                                                                                                                and publish it to SharePoint in few minutes and other people
 and consolidate encryption and key management through
                                                                                                                being able to access it from a URL. It is fast and easy.
 support for third-party cryptographic providers.                                                                                           Ayad Shammount, Caregroup
 Increase DBA productivity with enterprise manageability
 Simplify multi-server management and reduce the cost of                                                     Maximize ROI through platform interoperability and
 maintaining servers in data centers with centralized                                                        compatibility
 management and policy-based configuration.                                                                  Get more value from your existing applications and gain
 Utility Control Point enables dashboard and drill-down views                                                business efficiencies through interoperability. Take
 of instance and application utilization on up to 25 server                                                  advantage of support for replication from Oracle publishers,
 instances across the enterprise, and you can also use Central                                               build analysis and data mining solutions with Office Excel,
 Management Servers to run administrative scripts to manage                                                  and deliver business insights from Analysis Services and
 multiple servers.                                                                                           Reporting Services through Microsoft Office SharePoint®
                                                                                                             Server.
 Policy-based management enables you to proactively define
 configuration policies and apply them to multiple SQL Server
 instances and databases to ensure enterprise-wide
 compliance with minimal administrative overhead.
                                                                                                             LEARN MORE:
                                                                                                             http://www.microsoft.com/sqlserver/2008/en/us/enterprise.aspx
 Centralize reporting and data analysis with data
 warehousing
 Improve business efficiency by creating a single,                                                             1 http://download.microsoft.com/download/6/9/D/69D1FEA7-5B42-437A-B3BA-

 consolidated data warehouse for business analytics and
                                                                                                               A4AD13E34EF6/SQLServer2008Consolidation.docx

                                                                                                               2. http://hp.bellmicro.eu/downloads/HP_Alinean_ServerConsolidation_with_SQL_on_Integrity_CaseStudy.pdf
 reporting. SQL Server 2008 R2 Enterprise provides a highly                                                    3. http://download.microsoft.com/download/d/1/1/d11349b8-af33-45c4-a89c-

 scalable data warehouse platform with performance-                                                            f0dc64bbd431/TEI%20of%20SQL%20Server%202008%20Upgrade.pdf

                                                                                                               4. http://www.microsoft.com/Casestudies/Case_Study_Detail.aspx?casestudyid=4000003962
 enhancing features, such as star join query optimizations,                                                    5. http://www9.unisys.com/eprise/main/admin/corporate/doc/41371394.pdf

 parallel query execution for partitioned tables and indexes,                                                  6. http://blogs.technet.com/dataplatforminsider/archive/2009/11/03/enterprise-scalability-one-focus-for-pass-2009-

 and automatic change data capture.
                                                                                                               summit.aspx



This data sheet is for informational purposes only. MICROSOFT MAKES NO WARRANTIES, EXPRESS OR IMPLIED, IN THIS SUMMARY.
© 2009 Microsoft Corporation.

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Microsoft SQL Server 2008 - Ten Reasons to Choose Microsoft SQL Server 2008 R2 Enterprise Presentation

  • 1. TEN REASONS TO CHOOSE MICROSOFT® SQL SERVER® 2008 R2 ENTERPRISE SQL Server 2008 R2 Enterprise delivers a comprehensive data SQL Server Sysprep enables you to create a library of VHDs, platform that provides built-in security, availability, and scale ready to be deployed as and when required. This is a major coupled with robust business intelligence offerings—helping benefit for larger organizations with multiple VMs because it enable high service levels for mission-critical workloads. speeds up provisioning and increases business agility. Lower storage costs through Data and Backup Compression Reduce costs through server consolidation SQL Server Data and Backup Compression help to reduce Reduce the number of physical servers in your enterprise by hardware costs, optimize storage, and improve I/O consolidating databases onto fewer machines, and benefit performance. Customers have achieved space savings of up from reduced costs, improved control over your systems, and 4 1 to 90 percent with Data Compression and up to 66 percent a reduced carbon footprint . 5 with Backup Compression Benefit from even greater savings SQL Server 2008 R2 Enterprise can take advantage of up to with SQL Server 2008 R2 Enterprise’s support for UCS-2 eight processors with no limit to the number of processor Unicode compression. cores and it supports up to 2 TB of memory, making it The data compression feature in SQL Server 2008 [Enterprise possible to host multiple databases on a server without Edition] has significantly reduced the amount of storage compromising performance and scalability. You can isolate required. On average, the customer is reducing storage space databases by installing multiple instances on a single server by 50%... The result is that no storage needs to be added to support the SQL Server databases for the next three years. and provide predictable performance across multiple 3 Forrester database workloads within an instance by using Resource Governor to define hardware resource limits for individual Increase business continuity workloads. SQL Server 2008 R2 Enterprise provides enterprise-class high Consolidation on a truly scalable platform, such as the HP availability through database mirroring and up to 16-node Integrity line of servers, not only can deliver positive server clustering capabilities, enabling you to save hardware economic advantages in the short term, but can position organizations for lower operating costs, and improved costs by supporting multiple, redundant SQL Server service delivery for years to come. instances in a single cluster. 2 Alinean SQL Server 2008 R2 Enterprise also fully supports Windows Save on hardware and software costs with virtualization Server 2008 R2 Hyper-V Live Migration, which enables you to move virtual machines between host servers without With Windows Server 2008 Hyper-V™, you can consolidate interrupting service provision. Use Live Migration to database servers to create virtual data centers that reduce minimize planned downtime and make more efficient use of costs and help maximize the value of your software resources (for example, you can move a reporting application investment. SQL Server 2008 R2 Enterprise licensing is to a higher-powered host at the end of each month). SQL flexible; it allows for up to four virtual database servers on a Server 2008 R2 Enterprise further promotes high availability single licensed physical server, and there are no restrictions through online indexing and restore operations and hot-add on moving virtual servers between licensed host machines. and hot-replace CPU and memory capabilities — reducing Ten Reasons to Choose Microsoft® SQL Server® 2008 R2 Enterprise
  • 2. planned downtime and keeping your business-critical The Fast Track program provides new reference applications available more of the time. configurations from key hardware partners for creating high- performance data warehouses of up to 48 TB with SQL Optimize business processes with high performance and Server 2008 R2 Enterprise. scalability Gain business efficiencies through self-service business SQL Server 2008 R2 Enterprise enables you to improve intelligence (BI) performance through table and index partitioning, query parallelism, scalable shared database deployments, and SQL Server 2008 R2 Enterprise includes a full business enhanced read-ahead and scan capabilities. Improving the intelligence suite with enterprise-scale features. Use Master performance of line-of-business applications and customer- Data Services to improve operational and reporting facing Web applications results in greater productivity and consistency and to clean and standardize data across the transaction throughput. enterprise, ensuring that you have a single standardized version of your data. Use Analysis Services to provide rich, A Microsoft Dynamics CRM benchmark run on IBM System scalable analytics, and use Data-Mining Add-Ins for Office x3650 M2 servers with Intel Solid State Drives demonstrated 20,000 concurrent users across 20 xRM applications on 2007 to provide information workers and decision makers Microsoft Dynamics CRM with an average response time of with direct access to reliable business insights. Use Reporting 0.10 seconds. 6 Services and a suite of self-service BI features to deliver SQL Server News business insights across the enterprise. The PowerPivot Add- Reduce compliance and security costs with enterprise In for Microsoft Office Excel® 2010 gives users the ability to security perform complex data analyses using a familiar tool, and PowerPivot for SharePoint 2010 enables sharing and Remove the need for third-party encryption and auditing collaboration between data workers. Report Builder 3.0 puts solutions, and help secure data without impacting existing the ability to create sophisticated and powerful reports firmly applications. With SQL Server 2008 R2 Enterprise, you can in the hands of the people who need it most. use SQL Server Audit to capture detailed information about data access, Transparent Database Encryption (TDE) to Using Excel as an interface for Self-Service BI, we are encrypt data without modifying applications, and simplify modeling, analyzing and pivoting millions of records in memory and publish it to SharePoint in few minutes and other people and consolidate encryption and key management through being able to access it from a URL. It is fast and easy. support for third-party cryptographic providers. Ayad Shammount, Caregroup Increase DBA productivity with enterprise manageability Simplify multi-server management and reduce the cost of Maximize ROI through platform interoperability and maintaining servers in data centers with centralized compatibility management and policy-based configuration. Get more value from your existing applications and gain Utility Control Point enables dashboard and drill-down views business efficiencies through interoperability. Take of instance and application utilization on up to 25 server advantage of support for replication from Oracle publishers, instances across the enterprise, and you can also use Central build analysis and data mining solutions with Office Excel, Management Servers to run administrative scripts to manage and deliver business insights from Analysis Services and multiple servers. Reporting Services through Microsoft Office SharePoint® Server. Policy-based management enables you to proactively define configuration policies and apply them to multiple SQL Server instances and databases to ensure enterprise-wide compliance with minimal administrative overhead. LEARN MORE: http://www.microsoft.com/sqlserver/2008/en/us/enterprise.aspx Centralize reporting and data analysis with data warehousing Improve business efficiency by creating a single, 1 http://download.microsoft.com/download/6/9/D/69D1FEA7-5B42-437A-B3BA- consolidated data warehouse for business analytics and A4AD13E34EF6/SQLServer2008Consolidation.docx 2. http://hp.bellmicro.eu/downloads/HP_Alinean_ServerConsolidation_with_SQL_on_Integrity_CaseStudy.pdf reporting. SQL Server 2008 R2 Enterprise provides a highly 3. http://download.microsoft.com/download/d/1/1/d11349b8-af33-45c4-a89c- scalable data warehouse platform with performance- f0dc64bbd431/TEI%20of%20SQL%20Server%202008%20Upgrade.pdf 4. http://www.microsoft.com/Casestudies/Case_Study_Detail.aspx?casestudyid=4000003962 enhancing features, such as star join query optimizations, 5. http://www9.unisys.com/eprise/main/admin/corporate/doc/41371394.pdf parallel query execution for partitioned tables and indexes, 6. http://blogs.technet.com/dataplatforminsider/archive/2009/11/03/enterprise-scalability-one-focus-for-pass-2009- and automatic change data capture. summit.aspx This data sheet is for informational purposes only. MICROSOFT MAKES NO WARRANTIES, EXPRESS OR IMPLIED, IN THIS SUMMARY. © 2009 Microsoft Corporation.