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Trinetra Focus Communications
            Company Credentials
Trinetra Focus Communications
Driving sales & enquiries through engagement

TFC is an integrated strategic consulting & full service
digital agency that is considered an end-to-end online
partner by our clients.

We understand every aspect of the digital customer
journey from search through to conversion and
retention.
1.0          We are an expanding team of
             30+ digital experts who have
Who we are   been delivering successful
             campaigns online since 2009


             From search to purchase or enquiry, we define your
             customer’s journey from start to finish. By creating
             visibility through search engine marketing, interactivity
             through an engaging user interface and to conversion -
             we cater for the full life-cycle.
2.0                                                         As an integrated digital agency,
Our Services                                                we have all angles covered.



           Strategic
                           Social Media        Mobile            Media                   Search               Development
        Consultancy
                                                                            Organic search engine
    Strategy & planning     Social Strategy         Apps         Planning                                             Websites
                                                                                     optimisation
        Business Driven          Content                                              Paid search    ecommerce, mcommerce &
                                              Advertising         Buying
              Approach       Management                                              management                   fcommerce
                                                                            Copywriting & content
Sales oriented Solutions   Implementation           IVRS            Audit                              Mobile app development
                                                                                       production
                                   Audit &    Missed Call                                             Conversion optimization &
                                                             Optimization     Reporting & analysis
                              optimisation    Campaigns                                                                usability
                                                                                                               Bespoke solution
                                                             Performance                Online PR
                                                                                                                  development
3.0
Our
Methodology
4.0
Our Focus




      We know world is changing. Fast changing. What is working today, will
      become passé tomorrow.
      So may the Digital media channels & platforms.
      That’s why we Focus on more tangible performance metrices - RoI & Sales
5.0
Our Partners

We don’t work for our clients.
We work with them, to ensure the business objectives are met.
That’s why we have partnered with the best in the industry to create a
robust network of associates to deliver. In each campaign.
6.0
Our Clients
Since 2009, we’ve worked with
over 50 clients. Many of them
are still using TFC as their
retained digital agency.
7.1
Our Work
Category: Online
Case: Brand Building
Client: Getit Infoservices Pvt Ltd
Objective:
To launch & create substantial presence for Getit in a very competitive space
Result:
• 2 Bn ads served; 3 Mn+ interactions; 1 million+ monthly organic visits; 200 Mn+ mobile ad
    impressions
• 1000% increase YOY in overall traffic via Search, Social & Mobile.
• Achieved # 1 status in Target Markets in less than 6 months.
• 4.25+ Lakh fans; 5 Mn+ Reach; 34 custom apps; 11,000+ Followers on Twitter; 10M+ impressions
• Over 40,000 SMS/Call verified leads delivered
7.2
Our Work
Category: Hospitality
Case: Brand Promotion & Engagement
Client: The Oberoi, New Delhi
Objective:
To use Social Media to promote the hotel facilities and engage with the Oberoi Guests
Result:
• Create a dedicated Online Quick Response Team - Run time tracking & prompt
    reversal to all complaints online.
• Build a highly engaging community of 25K users and reached out to 6Mn users for
    tactical campaigns
7.3
Our Work
Category: Retail
Case: Brand Building & Awareness
Client: Lilliput
Objective:
To establish online presence for the brand and create engagement opportunities
    for
Mothers on Facebook
Result:
• Cultivated India’s first 40k strong Mothers Community on Facebook
• Increased the ratio to 75% Women on the fan page via Focused Engagement
    Strategy
7.4
Our Work
Category: Ecommerce
Case: Brand Building & Sales
Client: Houseproud
Objective:
Without any offline advertising, market the brand & drive sales.
Result:
Launched the brand online and achieved 100% RoI within the first month!
7.5
Our Work
Category: Entertainment
Case: Brand Building & Promos
Client: Arabian Nights
Objective:
To establish online presence of the stores and supplement offline sales
Result:
Created an engaging community of 1lakh+ fans. Fcommerce to start soon.
7.6
Our Work
Category: Hospitality
Case: Brand Building, Brand Awareness & Promos
Client: Ambuja Realty
Objective:
To build the brand story, create awareness and excite the TG about the RoG
    Experience
Result:
     50,000+ fans with 90% active monthly audience; 11Mn+ Viral reach
     4Mn+ exclusive post views for ROG; 30,000+ Mob app views
     Monitored and negated all the negative reviews. Increased the sentiment ratio to
      7:0
Thank you   Trinetra Focus Communication
            20th Floor, Nirmal
            Nariman Point, Mumbai - 21


            t:: 91 22 2281 9702/4
            f: +91 22 4322 9300

            e : saumik@trinetrafocus.com
            w : www.trinetrafocus.com

            our branches:
            delhi. pune. bengalooru. kolkata. singapore

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Trinetra Focus Communications - Credentials

  • 1. Trinetra Focus Communications Company Credentials
  • 2. Trinetra Focus Communications Driving sales & enquiries through engagement TFC is an integrated strategic consulting & full service digital agency that is considered an end-to-end online partner by our clients. We understand every aspect of the digital customer journey from search through to conversion and retention.
  • 3. 1.0 We are an expanding team of 30+ digital experts who have Who we are been delivering successful campaigns online since 2009 From search to purchase or enquiry, we define your customer’s journey from start to finish. By creating visibility through search engine marketing, interactivity through an engaging user interface and to conversion - we cater for the full life-cycle.
  • 4. 2.0 As an integrated digital agency, Our Services we have all angles covered. Strategic Social Media Mobile Media Search Development Consultancy Organic search engine Strategy & planning Social Strategy Apps Planning Websites optimisation Business Driven Content Paid search ecommerce, mcommerce & Advertising Buying Approach Management management fcommerce Copywriting & content Sales oriented Solutions Implementation IVRS Audit Mobile app development production Audit & Missed Call Conversion optimization & Optimization Reporting & analysis optimisation Campaigns usability Bespoke solution Performance Online PR development
  • 6. 4.0 Our Focus We know world is changing. Fast changing. What is working today, will become passé tomorrow. So may the Digital media channels & platforms. That’s why we Focus on more tangible performance metrices - RoI & Sales
  • 7. 5.0 Our Partners We don’t work for our clients. We work with them, to ensure the business objectives are met. That’s why we have partnered with the best in the industry to create a robust network of associates to deliver. In each campaign.
  • 8. 6.0 Our Clients Since 2009, we’ve worked with over 50 clients. Many of them are still using TFC as their retained digital agency.
  • 9. 7.1 Our Work Category: Online Case: Brand Building Client: Getit Infoservices Pvt Ltd Objective: To launch & create substantial presence for Getit in a very competitive space Result: • 2 Bn ads served; 3 Mn+ interactions; 1 million+ monthly organic visits; 200 Mn+ mobile ad impressions • 1000% increase YOY in overall traffic via Search, Social & Mobile. • Achieved # 1 status in Target Markets in less than 6 months. • 4.25+ Lakh fans; 5 Mn+ Reach; 34 custom apps; 11,000+ Followers on Twitter; 10M+ impressions • Over 40,000 SMS/Call verified leads delivered
  • 10. 7.2 Our Work Category: Hospitality Case: Brand Promotion & Engagement Client: The Oberoi, New Delhi Objective: To use Social Media to promote the hotel facilities and engage with the Oberoi Guests Result: • Create a dedicated Online Quick Response Team - Run time tracking & prompt reversal to all complaints online. • Build a highly engaging community of 25K users and reached out to 6Mn users for tactical campaigns
  • 11. 7.3 Our Work Category: Retail Case: Brand Building & Awareness Client: Lilliput Objective: To establish online presence for the brand and create engagement opportunities for Mothers on Facebook Result: • Cultivated India’s first 40k strong Mothers Community on Facebook • Increased the ratio to 75% Women on the fan page via Focused Engagement Strategy
  • 12. 7.4 Our Work Category: Ecommerce Case: Brand Building & Sales Client: Houseproud Objective: Without any offline advertising, market the brand & drive sales. Result: Launched the brand online and achieved 100% RoI within the first month!
  • 13. 7.5 Our Work Category: Entertainment Case: Brand Building & Promos Client: Arabian Nights Objective: To establish online presence of the stores and supplement offline sales Result: Created an engaging community of 1lakh+ fans. Fcommerce to start soon.
  • 14. 7.6 Our Work Category: Hospitality Case: Brand Building, Brand Awareness & Promos Client: Ambuja Realty Objective: To build the brand story, create awareness and excite the TG about the RoG Experience Result:  50,000+ fans with 90% active monthly audience; 11Mn+ Viral reach  4Mn+ exclusive post views for ROG; 30,000+ Mob app views  Monitored and negated all the negative reviews. Increased the sentiment ratio to 7:0
  • 15. Thank you Trinetra Focus Communication 20th Floor, Nirmal Nariman Point, Mumbai - 21 t:: 91 22 2281 9702/4 f: +91 22 4322 9300 e : saumik@trinetrafocus.com w : www.trinetrafocus.com our branches: delhi. pune. bengalooru. kolkata. singapore