Page 1 of 16
The Emerging Function of
Talent Advisory
in Organisations of Today
By Katharine McLennan
Strategy without execution is a daydream
Execution without strategy is a nightmare
Either without talent simply don’t exist
--a slightly adapted Japanese proverb
In the ever-changing environment of the 21st century, marked by increased complexity,
uncertainty and risk, talent resources have become more pivotal to organisations’ success
even as they are becoming more scarce. As a natural consequence, talent management has
evolved into a “decision science.” Just as the finance profession arose in the early 20th century
to guide decisions about how corporations compete for money and the marketing profession
arose in the 1950s to guide decisions about how to compete for customers, today talent
management is guiding decisions on how to define, attract, develop and retain people while
measuring the factors driving their performance and linking their capability to critical business
outcomes. Furthermore, in a global marketplace defined by innovation, the effective
management of talent has become both a major competitive differentiator for organisations as
well as the number one risk facing corporate leaders seeking to drive sustainable growth.
It has been 15 years since the publishing of McKinsey’s The War for Talent, and we have yet to
see it result in strategic and effective talent management practices in most of the corporates
we encounter. Perhaps the GFC gave us a bit of respite in terms of talent scarcity, but the
squeeze on talent is back on more than ever, with Australian’s economy experiencing 5.2%
unemployment in its latest figures, only 0.7% difference in the unemployment figures before
the GFC.
And now more than ever in an economy that is completely based on lightning-fast knowledge
transmission, having the right talent at the top who can nimbly strategise, execute and lead in
this ambiguous world is critical. This talent backed up by effective long-term succession
planning and development has become essential to shareholder confidence and thus billions of
value.
We see three forces influencing the rising importance of having access to sophisticated talent
advisory services: (i) a risk argument; (ii) a value-creation argument; and a (iii) regulatory
argument.
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(i) The Risk Argument for a sophisticated Talent Advisory function
Witness the value erosion of poorly executed or arguably non-existent talent risk management
plans at the very top:
 Lloyds temporary step down of its CEO, António Horta-Osório, on a two-month mental
health break that the company was in no way prepared for succession-wise, resulting
in a 6.6% decline in shares
 The quickly passing CEOs of Hewlett-Packard from Mark Hurd leaving in 2009, to Léo
Apotheker only staying for a year, and then to Meg Whitman in less than a year, who
just took the reins late last year. Through this flurry of CEO, $40 billion of shareholder
value was destroyed
 The 8% decline in value within a day of the announcement of the CEO appointment of
Thorsten Heins for Research in Motion (Blackberry maker), with the market not
believing that the selection of this very operational CEO would not be enough to stem
the $32 billion of shareholder value decline that had occurred over the last year
 The resignation of Perpetual’s Chris Ryan within only a year of his appointment as he
could not stem the continuous decline of the share price, having fallen from $32 a
share to $21 a share a year later
 The resignation of Leighton’s Chairman David Mortimer and CEO David Stewart, after
only 8 months in the role, to be replaced by Hamish Tyrwhitt. The announcement
alone cost 3% on the share market in one day
These are all cases where we believe the predominant answer to the following questions was
NO:
1. Business
Strategy
2. Capability
Required to
Deliver Strategy
4b. Talent
Mobility and
Succession Plans
for the Top 100
as a whole
3. Assessment of
current/ potential
capability &
career motivation
including talent
delivery &
retention risk
4a. Long-term
Development
and Career
Planning
for the individual
Do you -
Regularly update your
talent requirements
with your business
strategy to ensure
that you can execute
strategy in the long
term?
Can you clearly
define your
capabilities in a way
that is not HR-speak,
in a way that makes
sense to your people
yet is uniquely
differentiated from
your competitors?
Do you -
Have a standard methodology in which all of your
executives are evaluated to determine whether you
have the capability required to deliver the
strategy?
Know how to assess potential capability for the
future of these executives?
Have a good sense of how your talent stacks up
against your competitor’s talent?
Do you -
Know where your capability gaps are?
Know where your retention risks are?
Know where your vacancy risks are (positions that
don’t have clear successors)?
Know where your transition risk is for executives
starting in new roles?
Are you -
Blocking high potential talent because there is
nowhere for them to move?
Does everyone in the organisation
execute on their development plans
and have a ten-year individual career
plan that ensures that they have the
best chance at attaining their career
goals if they stay with the
organisation?
Do you know how to measure the
impact of development in order to
determine when capability gaps are
closed?
4c. Long-term
External
Sourcing Plans
for Capabilities
You Cannot
Develop Within
for the critical
and retention
risk positions
Do you -
Have sound succession planning and
regular talent mobility planning
sessions that cover the most unlikely
scenarios?
Do these scenarios take you out more
than 5 years so that you have an
inspirational talent opportunity
message for your young talent and for
potential talent in the market?
Do you -
track the best talent in the market and
keep in touch with them over the long
term?
Do you know what it would take to
attract this talent to your organisation?
Do you know what capabilities you
would need to compete against this
talent more effectively within your
organisation if you can’t acquire the
talent?
TALENT RISK ASSESSMENT TALENT PIPELINE SUSTAINABILITY
TALENT ADVISORY REFLECTION
Page 3 of 16
An integrated talent advisory service that goes beyond the provision of transactional search
and leadership development will not only save the wasting of millions of dollars on
transactional search bought reactively to vacancies and hundreds of talented executives
walking out the door because they were not developed in leadership, skills or career, but also
accelerate the right capability at the right time. As the Chief Internal Auditor works to test and
suggest mitigation against compliance, process and financial risk, a Chief Talent Officer works
to test and suggest mitigation against talent risk, as well as to catalyse the dramatic
appreciation of talent capital.
In our experience, however, the function of talent management in most organisations is a
series of talent reviews being conducted without any finesse, language, or long-term
contextual and strategic frameworks for looking at both the individual leader’s career
trajectory and where the organisation’s strategy needs the talent to grow. Talent intelligence,
retention strategy, tailored and strategic development planning and constant replenishment
becomes a 10-15-year capability play with a board that constantly changes in size and shape,
rules that emerge and change as the market changes, and pieces that come on, go off and
grow and decline over time.
An organisation’s executive talent are its most precious assets, and planning for the pipeline is
one of the most strategic activities an executive should undertake. Spending 5% annually on
a million-dollar piece of software for annual upgrading or 5% on a million-dollar property for
depreciation is business as usual. Spending 5% annually on a million-dollar leader in the
assessment, development and maintenance of their skills, behaviours, knowledge and long-
term career is NOT business as usual.
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(ii) The Value-Creation Argument for Sophisticated Talent Advisory Services
Executing firm talent management strategy is not just about risk management – it is also
about value creation. Since A Search for Excellence was published in 1982, there have been
numerous correlation studies about the impact on the bottom line of good management
practices, perhaps the most famous written by Jim Collins in Good to Great, published in 2001.
The most recent studies were conducted by the Hackett Group and Bersin & Associates in 2007
and 2008 who identified the critical elements of a sophisticated integrated talent management
system of large multi-national organisations and then correlated the sophistication of talent
management practices to bottom line outcomes. The correlation results are significant. The
top quartile-rated talent management implementers were significantly better business
performers across EBITDA (15% difference), net margin (22% difference), return on assets
(49% difference) and return on equity (27%).
0.0% 5.0% 10.0% 15.0% 20.0%
ROE
ROA
Net Profit Margin
EBITDA
Top Talent Performers
Fortune 500
Hackett Group Study 2007
Three-year average performance 2005-2007
15%
13%
11%
7%
8%
6%
5%
4%
$141,000
$163,000
$195,000
Increasing
talent
maturity
Increasing
talent
maturity
Increasing
talent
maturity
$US Revenue per Employee 2008
Voluntary Turnover 2008
Total Turnover 2008
Bersin & Associates Study 2008
This study examined 27 talent management capabilities of the Fortune 500
companies and compiled a weighted average score for each of them. The top-
quartile of companies were labelled “Top Talent Performers.”
An annual review of 725 US-based companies, weighted
by size of company and segmented into four quartiles of
maturity.
Firms with the Best Talent Management also create
value more effectively
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(iii) The Regulatory-Creation Argument for Sophisticated Talent Advisory Services
In a regulatory sense, we believe that more effective talent management is going to be
imposed on Australian listed corporations sooner than later. Witness the United States
Securities and Exchange Commission, who in October of 2009, removed the ordinary business
exclusion defence used by companies reluctant to disclose their CEO succession plans to
shareholders. This policy change has ushered in a new wave of corporate governance scrutiny,
as regulators and shareholders increasingly focus on CEO succession planning practices. With
$40 billion of value at stake at a company like HP, of course they should. In reversing its
former position of allowing the exclusion, the SEC cited that “poor CEO succession planning
constitutes a significant business risk and raises a policy issue on the governance of the
corporation that transcends the day-to-day business of managing the workforce.”
In fact, the following facts tell the story of perhaps why regulation is inevitable:
 In a 2010 international study of companies averaging 20,000 employees, Bersin &
Associates found that fewer than 12 % of the companies had truly integrated and
effective succession planning methodologies, characterised by succession planning
integrated with business strategy results, a complete understanding of capability
requirements for the future and the gaps currently at hand, and an associated
contingency plan of both internal talent and external Talent management
 Statistics such as 55% of organisations reporting having no formal succession planning
strategy are not uncommon, and these are companies with more than $500 million in
revenue
 Another study shows 40% of CEOs fail in their first 18 months
 Recent survey research from the US threw out even more alarming statistics:
o Forty-six per cent of CEO successions were unplanned
o Forty per cent of companies are not prepared for an emergency succession
o Forty-eight per cent of directors currently see CEO succession as the sole
responsibility of the CEO
o More than 60 per cent of companies report that the CEO recommends his/her
successor
o Fifty-seven per cent of directors say that they do not know when their CEO plans
to step down
o Only 16 per cent of directors believe their board is effective at CEO succession
planning
But we’ve known that all along. Whilst Australia has yet to enact such legislation in it
corporate governance regulation, bodies such as the Proxy Advisors Services and the
Australian Shareholders’ Association will surely be lobbying ASIC and the Federal Government
to at least get succession planning on the agenda of the Corporate Government Principles
governing any major ASX listing.
Page 6 of 16
What is the function of Talent Advisory in an organisation?
(refer to diagram on page 2 as you step along the StrategyTalent conversion table below)
Step along the
StrategyTalent
Conversion that
an organisation
must take (see
diagram, page 2)
Function of Talent Advisory Capability and experience
required in the function
TALENT RISK ASSESSMENT
(1) Developing the
business strategy
Whilst a talent advisory function in
an organisation is certainly not
there to provide the function that
strategy does, they are certainly in
a place where they can influence
heavily strategic directions by its
deep insights into the
differentiating nature of the
organisation’s capability.
This function is also skilled in
strategic facilitation, able to
provide in-house facilitation in for
the interactive workshops that
drive the most collaborative
approach to strategy formulation
possible. Talent advisory
facilitators know how to design
scenario testing, assumption
building, decision making and 5-
year vision exercises that
incorporate the “From” and the
“To” of business over the long
term. Whilst the team is working
on the content of strategy, the
facilitator is also strengthening the
team’s clarity in purpose,
accountability, decision making
processes and trust, as they are
experts on how leadership
psychology plays out in both the
individual and the team.
This facilitation allows the Talent
Advisory function to know the
executives intimately in the context
of the business strategy, which the
function to assess and coach
individuals from a much more
strategic vantage point.
The Talent Advisory function
must be comprised of people
who are experienced across
the triangle of corporate
strategy, business execution,
and leadership psychology.
They have trained extensively
in the art of team facilitation,
psychology of decision making
and team collaboration. They
integrate this psychological
insight with their commercially
grounded understanding of the
art of strategy design and
execution planning.
In the strategic workshops
they run for the executive
teams, the Talent Advisory
facilitators are usually
strategically complex thinkers,
very quick on their feet and
able to respond and adjust
agendas as they observe how
the team is processing over the
workshop. Time flies in their
workshops, and clear strategic
decisions are set
collaboratively. At the same
time, teams grow stronger in
the trust and the awareness of
both the strategic clarity of
their purpose but also in a
better understanding of each
other.
(2) Determining the
capability required
to deliver the
strategy
Knowing how to translate business
strategy into capability required is
not a skill most organisations have.
We have found organisations very
adept at creating the project
Having understood the
business strategy, the Talent
Advisory function must know
how to work with existing and
emerging organisation’s
Page 7 of 16
Step along the
StrategyTalent
Conversion that
an organisation
must take (see
diagram, page 2)
Function of Talent Advisory Capability and experience
required in the function
management plans and timelines
for executing against strategy, but
we have not seen the associated
clear articulation of capability
required to deliver against these
plans.
The Talent Advisory function works
with business executives to
assemble not only a picture of the
current set of capabilities required
for each of the positions under
review, but even more importantly
a view as to what you will need in
the future to differentiate the
organisation in the market in the
eyes of clients today and
tomorrow. In our experience, this
is seldom tied to existing
organisational charts and the
determination process needs a
much more laterally creative
definition of what talent needs to
look like for the future.
capabilities frameworks and
making them come to life in
people.
This function does not get
caught up in a “generic set of
leadership competencies” but
instead considers strategy,
culture and context to
determine the most relevant
capability set for each critical
position. And, as the business
grows and transforms, we find
that this set constantly
changes and varies across
Business Units, across time
horizons, and across markets.
This function does not rely
upon a static capability set and
does not get lost in static job
descriptions, knowing well that
jobs evolve rapidly as markets,
technology and knowledge
exponentially expand.
This function is also well-
versed in the artful lens of
ensuring diversity of thinking,
gender, career experience, and
ethnicity is applied to
determine the most effective
teams that complement each
other synergistically.
(3) Assessment of
current and
potential capability
and career
motivation and
therefore the talent
delivery and
retention risk
The Talent Advisory function takes
the business strategy and the
capability set and then works with
executives intensely to assess their
current and future potential against
what the organisation is trying to
build for the future both
strategically and culturally. The
function spends many hours with
each of your executives in a
dialogue that covers the spectrum
of assessment and development.
The function interviews their direct
reports, peers, clients and
managers to keep constant the
most comprehensive feedback
report on the leadership capability
that leaders can take action on
The Talent Advisory function
has strong experience of
assessing executives against
their current performance as
well as extrapolating a forecast
of the potential of a leader
based on multiple inputs of
past experiences, insights of
the leader, motivations,
perceptions, and strategic
mindsets.
The function has a
methodology that they use to
teach the organisation to have
much more robust talent
reviews and dialogue, much
more thorough and
Page 8 of 16
Step along the
StrategyTalent
Conversion that
an organisation
must take (see
diagram, page 2)
Function of Talent Advisory Capability and experience
required in the function
across education, exposure and
experience.
It is extremely important that the
Talent Advisory function is trained
extensively in using different lenses
for different types of people so that
we identify talent across all types
of diversity -- be it diversity in
career experience, type of thinker,
type of leader, gender, ethnicity,
country of origin, age, etc.
inspirational career
conversations, and much more
planned action around
education, experience and
exposure.
Over time, the Talent Advisory
function constructs a “Talent
Culture” across the
organisation that is part of the
everyday DNA of the
organisation.
The quality of the assessment
process is measured in the
results it brings in terms of
significantly shifted leadership
style, performance results, and
cultural engagement scores.
The trust we build over a long
period of time with the
candidates is also evident in
the number of times we are
asked to coach our clients and
work with them at their
significant transition times over
their career.
TALENT GROWTH
(4a) Long term
development and
career planning
After the assessment is complete,
the Talent Advisory function works
with the leader, their manager and
the Board and/or CEO team to
reflect on the short-term
development and long-term career
plans that each individual requires.
This is completely tailored to match
the individual’s own life situation
and ambition and align it the
organisational need for the
candidate’s skills and character
The Talent Advisory function
has deep experience in how to
advise on career possibilities
and years of experience in
coaching executives on what
steps to take to strengthen
their skill set, to meet their life
balance requirements and to
more than satisfy the
organisation’s perception of
them.
Page 9 of 16
Step along the
StrategyTalent
Conversion that
an organisation
must take (see
diagram, page 2)
Function of Talent Advisory Capability and experience
required in the function
strengths.
Many of the candidates we assess
then engage with the Talent
Function on a long-term basis in
ongoing coaching or particularly in
coaching for critical career
transition points, particularly in the
first year of new positions.
There are few organisations
that have robust career
planning for their top 100
executives. Seldom in our
experience do organisations
even know what the
possibilities are for the next
assignment so that they can
prepare well when the time
comes. We work with the
leader and their context to
ensure that there is a clear
pathway of career potential
and thus the associated
education, experience and
exposure required for attaining
the most optimum readiness
for candidates in their
transition of roles.
(4b) Talent mobility
and succession
plans
With our intimate knowledge of the
internal talent, their ambitions and
their retention risk combined with
our search partners’ knowledge of
the external market, we can now
help facilitate internal talent
reviews that plot the short and long
term talent pipelines of the
organisation in the format of
succession plans, long-term
position phases (in which we show
up to 10 years forward of people
scenarios for the organisation) and
long-term career plans (which are,
in contrast, sorted by the individual
person).
The Talent Advisory function
has deep experience in
facilitating C-suite teams and
Boards in their talent reviews.
They also know how to partner
strategically with the most
insightful search firm partners
who can help track competitor
talent and integrate this
market data with long-term
pipeline plans.
The Talent Advisory function in
partnership with an external
search firm is responsible for
an ever-growing knowledge of
competitors’ talent and the
ability of such talent to enter
the organisation as a
competitive capability and
cultural fit.
(4c) Long-term
external sourcing
plans for
capabilities the
organisation cannot
develop within
The Talent Advisory function must
partners with search firms who are
constantly in the market charting
both industry domains and
functional domains, watching who
is who and gathering detailed and
substantiated evidence about
The Talent Advisory function
must know how to strategically
and commercially work with
executive search firms who
know how to comprehensively
map talent in the market
against different purposes.
Page 10 of 16
Step along the
StrategyTalent
Conversion that
an organisation
must take (see
diagram, page 2)
Function of Talent Advisory Capability and experience
required in the function
where the great talent is through
the hundreds of reference
interviews they might conduct
weekly.
Having this competitive knowledge
allows the Talent Advisory function
to do many things: gives the
function a sense of “benchmarks”
for how to develop internal talent,
enables the function to influence
strategy based on a competitive
strength analysis, and allows the
function to make long-term
“attraction” tactical plans for
external talent to come into the
organisation.
When external talent is identified,
the Talent Advisory function works
with external search firms
assemble the most rigorous
selection process in order to
determine psychometric health,
cultural fit, and general leadership
potential. This assessment report
has proven to be instrumental in
ensuring the right selection is
made as well as representing the
first step of a comprehensive
onboarding process that the Talent
Advisory function can provide for
the new executive in their first
year.
The Talent Advisory function with
its data can also make the most
strategic recommendations on
whether to go “in” or “out” for
filling new positions.
These search firms must be
firms that know their candidate
stock over many years,
watching how their careers
develop and understanding
what steps they need to take
further and in what
organisations they would most
thrive.
Matching talent mapping
insights with the insights of
knowing the internal talent is a
skill and knowledge that The
Talent Advisory function is best
equipped to do and can
support leaders in their senior
recruitment decisions, being
able to provide an assessment
and selection process that is
fair, transparent, thorough and
exceptionally developmental in
nature.
Even the candidates who are
not selected in the process
gain immensely from the
process through a clear
understanding of where they
would need to develop next.
Page 11 of 16
How can a Talent Advisory Function provide a return on investment?
In traditional deal-based searches, organisations are currently seeing about 28% of the total value of the first year compensation go to executive
search companies as a standard fee. In our experience, large corporate organisations buy this search reactively, and the decision on which
search firm to go with is based on the decision of the hiring executive at the time, usually based on his or her previous search relationships.
Below is a table that indicates the scale of return you might expect if you were to work with us based on the typical expenditure patterns we see
in companies.
Category of
expenditure
Assumptions for a typical ASX 50
company, assuming we are
focusing on the top 300
executives
Amount spent if
organisation
followed the
traditional talent
strategies in the
Australian market
today
Immediate savings that could be possible if
a strategic Talent Advisory function is
executed that partners with a long-term strategic
search firm
Revised expenditure
Search amongst your
top 300 executives to
refresh with external
talent
15% turnover in a given year being
filled by external talent = 45
executives
Average search fee of $150,000
across these
15% x 300 x $150,000 =
$6,750,000 in search fees
$6,750,000 in
search fees
Getting turnover to 10% as we can increase
retention for employees whose careers and
leadership are being strengthened.
Offering a long-term strategic search partner an
average search fee of $127, 500 because with
volume we can reduce average fee by 15%
10% x 300 x $127,500 = $3,825,000 in search
fees
$3,825,000 in search
fees
(savings of $2.9
million)
Search to replace the
10% of the external
talent you placed this
year who will leave
within the first year of
hire
Because of poor assessment, poor
marketing of the company, poor
referencing the candidate and poor
onboarding, we see an average
10% turnover of external
placements within their first year
If you assume 10% on 45 new
placements and again, $150,000
search, you have $675,000
$675,000 in search
fees
Because of poor assessment, poor marketing of
the company, poor referencing the candidate and
poor onboarding, we see an average 10%
turnover of external placements within their first
year if transactional search practices.
Because of the strategic long-term sourcing
strategies and onboarding practices a Talent
Advisory function could provide, we could halve
this one-year turnover to 5%
If you assume 5% on 30 new placements and
again, $127,500 search, you have $191,250
$191,250 in search
fees
(savings of $483,750)
Page 12 of 16
Category of
expenditure
Assumptions for a typical ASX 50
company, assuming we are
focusing on the top 300
executives
Amount spent if
organisation
followed the
traditional talent
strategies in the
Australian market
today
Immediate savings that could be possible if
a strategic Talent Advisory function is
executed that partners with a long-term strategic
search firm
Revised expenditure
Loss of productivity
from this 10% that
either walk out or need
to be asked to leave
within their first year
This includes costs such
as:
HR management time;
Managerial time;
Managerial time to
interview new
candidates;
Loss of productivity due
to low morale and lack of
leadership caused by
vacuum;
Training and relocations
costs lost
There will always be some loss of
productivity with any new
executive. Without proper
onboarding and assimilation that
begins as soon as the external
candidate is given the job offer,
serious time lags, cultural mis-
matches, and strategic mis-fires can
occur within the first year of hire on
top of the risk of actually losing the
executive
A survey by Right Management
conducted across 444 multinational
organisations showed that at least
42% of those organisations
calculated the cost of the loss of
productivity and opportunities lost
at least twice the employee’s annual
salary. 26% of the survey
respondents said three times their
salary, and 11% said up to 5 times
their salary. The calculation of
these costs can. Let’s use an
assumption of a $450,000 executive
who earns a bonus of 50%, totalling
$675,000 in package. Even at twice
this package, the lost productivity
and other costs associated with the
bad hire would be 2 x $675,000 =
$1.35 million per bad hire.
Let’s assume that of the 10% of
executives who leave within the first
year, 50% of these were actually
due to the wrong hiring decision on
$4,000,000 in lost
productivity across
the organisation
With an effective Talent Advisory function, we
would propose that there would only be 1 mis-
hire at the most, usually arising from emotional
disturbances that occur after the hire, never
before seen in the person’s life. Because we are
constantly watching the market with the strategic
search firm, this one mis-hire would easily be
replaced without as much of the productivity lost
in transactional search. We would argue that at
most you would lose would be the annual cost of
your executive. Let’s make that 1 x $675,000 x
1 mis-hire.
$675,000 in lost
productivity across the
organisation to any
mis-hires and
additional time to
replace
(savings of $3.325
million)
Page 13 of 16
Category of
expenditure
Assumptions for a typical ASX 50
company, assuming we are
focusing on the top 300
executives
Amount spent if
organisation
followed the
traditional talent
strategies in the
Australian market
today
Immediate savings that could be possible if
a strategic Talent Advisory function is
executed that partners with a long-term strategic
search firm
Revised expenditure
your part. That is 10% x 50% x 45
executives = about 3 executives
needing to be fired. At $1.35
million a piece, this is $4 million
dollars
Cost of Talent
Advisory function
services that relate to
the “4a” and “4b” of the
StrategyTalent
Conversion diagram on
page 2
For a typical Top ASX 50 organisation, the Talent
Advisory function would focus intensely in
leadership advisory and succession planning on
top 70, conducting regular assessment and
development work with these executives,
staying close to the executive teams through our
strategy facilitation and developing these
executives through our coaching practices
We would also focus on the top 5-10% of the
emerging young talent (e.g. 28-35-year-old)
with the ten-year horizon.
In this way, we would be closing your capability
development gap and working with you to create
the best long-term talent mobility plan
Estimated $2,000,000
in Talented Advisory
staffing costs (7 staff
EVENTUALLY), which
might cover covering
top team facilitation,
top 60 assessment,
and development of
critical talent,
eventually over the
years covering your
total top 300
population as well as
instilling
TOTAL COSTS $11.4 million
dollars
$6.7 million,
representing a 41%
cost reduction or
$4.7 million
TOTAL VALUE CREATION you might expect by employing
world class talent practices
Correlations studies indicate a 15% increase in EBITDA, a 22% in
net margin, a 49% increase in return on assets and a 27% increase
in return on equity
Page 14 of 16
1. Business
Strategy
2. Capability
Required to
Deliver Strategy
4b. Talent
Mobility and
Succession Plans
for the Top 100
as a whole
3. Assessment of
current/ potential
capability &
career motivation
including talent
delivery &
retention risk
4a. Long-term
Development
and Career
Planning
for the individual
Talent Advisory can work with
executive teams in interactive
workshops that drive the most
collaborative approach to
strategy formulation possible.
Our facilitators know how to
design scenario testing,
assumption building, decision
making and 5-year vision
exercises that incorporate the
“From” and the “To” of
business over the long term.
Whilst the team is working on
strategy, the facilitator is also
strengthening the team’s
clarity in purpose,
accountability, decision making
processes and trust through
their deep experience of high
performance team building.
The Talent Advisory facilitators
are also getting to know
executives intimately in the
context of the business
strategy, which allows them to
assess and coach individuals
from a much more strategic
vantage point (“in situ”)
After the assessment is complete, the Talent Advisory function
works with the executive, their manager and the Board and/or
CEO team to produce and then execute on the short-term
development and long-term career plans that each individual
requires. This is completely tailored to match the individual’s
own life situation and ambition and align it the organisational
need for the candidate’s skills and character strengths.
Many of the leaders we assess then engage with the Talent
Advisory function on a long-term basis in ongoing coaching or
particularly in coaching for critical career transition points. This
allows us to revise the assessment reports on a regular basis.
The Talent Advisory function is particularly adept at the first
year coaching for executives in new positions.
4c. Long-term
External
Sourcing Plans
for Capabilities
You Cannot
Develop Within
for the critical
and retention
risk positions
With our intimate knowledge of internal talent, their ambitions
and their retention risk combined with our search knowledge
of the external market, we can now help executives to facilitate
internal talent reviews that plot the short and long term talent
pipelines of the organisation in the format of succession plans,
long-term position phases (in which we show up to 10 years
forward of people scenarios for the organisation) and long-
term career plans (which are, in contrast, sorted by the
individual person).
The Talent Advisory function is then in a position where it can
strategically partner with search firms to keep our eye out
looking for external talent for three purposes – so that we
know how our internal talent stacks up against the market and
can be developed against this benchmark, so that we know
what competitive advantage our competitors have through
talent, and so that we know which talent in the market could
likely come over that would be worth the investment, whether
to fill a vacancy or to simply come in proactively.
When talent is identified, the Talent Advisory function and
search partners work together to assemble the most rigorous
selection process in order to determine psychometric health,
cultural fit, and general leadership potential. This assessment
report has proven to be instrumental in ensuring the right
selection is made as well as representing the first step of a
comprehensive onboarding process that the Talent Advisory
function can provide for your new executive in their first year.
TALENT RISK ASSESSMENT TALENT PIPELINE GROWTH
Knowing how to translate
business strategy into capability
required is not a skill most
organisations have. We have
found organisations very adept
at creating the project
management plans and
timelines for executing against
strategy, but we have not seen
the associated clear articulation
of capability required to deliver
against these plans.
The Talent Advisory function
works with your business
executives to assemble not only
a picture of the current set of
capabilities required for each of
the positions under review, but
even more importantly a view
as to what you will need in the
future to differentiate yourself
in the market in the eyes of
your clients today and
tomorrow. In our experience,
this is seldom tied to existing
organisational charts and needs
a much more laterally creative
definition of what talent needs
to look like for the future
The Talent Advisory function
takes the business strategy and
the capability set and then
works with executives
intensely to assess their
current and future potential
against what the organisation
is trying to build for the future
both strategically and
culturally.
We spend many hours with
each executive in a dialogue
that covers the spectrum of
assessment and development.
We then also interview their
direct reports, peers, clients
and managers to deliver the
most comprehensive feedback
report on the leadership
capability that leaders will ever
receive.
THE VARIOUS ROLES OF A TALENT ADVISORY FUNCTION
Page 15 of 16
Key Governance recommendations
Based on our observations and experiences with how talent is governed in other
organisations, we would recommend that:
1. The Talent Advisory function be considered as an independent and objective
function, treated very similarly to an Internal Audit function. This would mean a
dual reporting relationship:
a. To executive management for their insights from assessing and developing
talent in order to execute against short and long-term strategy
b. To the Board (via the Head of People/Nominations Committee) for
ensuring that the organisation is constantly assessing against leadership
risk and executing successfully against mitigation plans through talent
development, succession plans, talent mobility and external sourcing
2. The head of this function be considered a senior executive perhaps without the
bureaucratic designation of a “level” so that they can easily coach personalities
that would otherwise be designated as more senior to them by where they sit on
the organisation chart. Often just calling this position a Chief Talent Officer
without reference to an organisational level suffices.
3. The head of the Talent Advisory function have regular access to the CEO and their
team so that the discussions of talent are regular, sophisticated, and fully
informed. This also allows Talent Advisory to observe the CEO team executives
“in situ,” which would further strengthen the function’s ability to assess, coach
and provide long-term succession planning data to the team and to the Board
4. This head of Talent Advisory function be entrusted to meet with the Chairman
and the Head of the People/Nominations Committee independently so that the
organisation’s long-term horizons on capability be reviewed, a horizon that often
extends well past the current executive team’s horizon
5. This function have regular access to their counterpart in global best practice
organisations – their strategic thinking, their talent processes, and their ideas
about executive development
6. This function be established first by a Chief Talent Officer who is supported by a
senior manager who is skilled in assessing and developing talent. These two
people will then work through the needs of the organisation over the first year,
most likely growing a Talent Advisory function that consists of the original two
people plus one Talent Advisor for each business unit, who works hand in hand
with the Head of the Business Unit’s Human Resources
7. This function partner with the research arm of a university/business school who
could quietly trace the learnings from the emergency of a globally leading Talent
Advisory function and the impact on the success of the business and its
individuals
Page 16 of 16
Background of Author
Katharine McLennan
Katharine’s passion in leadership can be summarised
in three words, the first two of which “Sawu Bona,” a
Zulu greeting which means “I see you and all of your
potential.” The third word is “Sikhona,” which is the
response, which means “Because you see me and all
of my potential, I now exist in this world and have
meaning.”
Katharine is a partner in Johnson’s Leadership Advisory practice, which emerged from the
breaking away of five of the critical leadership and CEO/Board search partners from Heidrick
& Struggles in Australia. At Johnson, Katharine shares her wealth of experience with clients
from the ASX Top 50, focussing on succession planning, C-suite Teamstrategy facilitation,
Top 100 conference facilitation and executive assessment & development. Katharine assists
clients in the management of their internal talent pipeline whilst at the same time
coordinating the identification of the external talent pipeline, which is undertaken by her
search colleagues at Johnson.
Before joining Johnson, Katharine spent two years as Executive General Manager Talent and
Business Unit Human Resources for the Commonwealth Bank, where her portfolio included
Talent Acquisition & Retention Strategies, Succession Planning, Talent Development,
Operational HR for the nine business units of CBA and Workforce Planning.
Before joining CBA, Katharine spent 10 years in leadership consulting, most recently with
Heidrick & Struggles where she developed CEO succession plans and C-suite coaching for
CBA, Gilbert + Tobin, Brisbane Airport, Bankwest, GPT, Ergon, Fujitsu, and CSR. Prior to
this she headed up the leadership practices of the Mettle Group and PricewaterhouseCoopers.
Prior to her leadership consulting decade, Katharine spent four years as t he key architect and
implementer of the Sydney Organising Committee for the Olympic Games operational
strategy. In this role she led the operational planning process for the venue operations and
was the main facilitator on all operational planning and contingency exercises within the
Sydney organisation. She still consults regularly for the IOC and other cities’ Olympic
Committees.
Katharine began her career with Booz Allen & Hamilton in Australia and New Zealand, driving
corporate growth strategies, business reconstruction and process re-engineering across
industries such as health care, banking, steel manufacturing, telecommunications and
logistics.
Katharine holds a Bachelor of Science with Honours (biology & history) from Duke University,
Masters of Arts (political science) fromthe University of New South Wales and Masters of
Business Administration (MBA) from Stanford University, having graduated with top class
honours in all three degrees. Katharine is also a qualified psychotherapist.
Katharine is a member of the Advisory Board of the University of Technology Sydney
Business School under Roy Green, as she is passionate about determining how businesses
and universities can collaborate more effectively together as well as how business education
can be better formulated for a more integrated leader.
She has two children, Kate (14) and Geoffrey (11). She is also a member of the Practical
Wisdom group of business leaders who study Buddhism under Sogyal Rinpoche, as well as an
avid practitioner of Ashtanga Yoga. Having studied the biology of anxiety as her university
honors thesis and then completed her psychotherapy diploma, she is a passionate keynote
speaker on how neuroscience insights can be applied in the world of leadership, particularly
in the areas of executive depression and anxiety.

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The Function of Talent Advisory in an organisation

  • 1. Page 1 of 16 The Emerging Function of Talent Advisory in Organisations of Today By Katharine McLennan Strategy without execution is a daydream Execution without strategy is a nightmare Either without talent simply don’t exist --a slightly adapted Japanese proverb In the ever-changing environment of the 21st century, marked by increased complexity, uncertainty and risk, talent resources have become more pivotal to organisations’ success even as they are becoming more scarce. As a natural consequence, talent management has evolved into a “decision science.” Just as the finance profession arose in the early 20th century to guide decisions about how corporations compete for money and the marketing profession arose in the 1950s to guide decisions about how to compete for customers, today talent management is guiding decisions on how to define, attract, develop and retain people while measuring the factors driving their performance and linking their capability to critical business outcomes. Furthermore, in a global marketplace defined by innovation, the effective management of talent has become both a major competitive differentiator for organisations as well as the number one risk facing corporate leaders seeking to drive sustainable growth. It has been 15 years since the publishing of McKinsey’s The War for Talent, and we have yet to see it result in strategic and effective talent management practices in most of the corporates we encounter. Perhaps the GFC gave us a bit of respite in terms of talent scarcity, but the squeeze on talent is back on more than ever, with Australian’s economy experiencing 5.2% unemployment in its latest figures, only 0.7% difference in the unemployment figures before the GFC. And now more than ever in an economy that is completely based on lightning-fast knowledge transmission, having the right talent at the top who can nimbly strategise, execute and lead in this ambiguous world is critical. This talent backed up by effective long-term succession planning and development has become essential to shareholder confidence and thus billions of value. We see three forces influencing the rising importance of having access to sophisticated talent advisory services: (i) a risk argument; (ii) a value-creation argument; and a (iii) regulatory argument.
  • 2. Page 2 of 16 (i) The Risk Argument for a sophisticated Talent Advisory function Witness the value erosion of poorly executed or arguably non-existent talent risk management plans at the very top:  Lloyds temporary step down of its CEO, António Horta-Osório, on a two-month mental health break that the company was in no way prepared for succession-wise, resulting in a 6.6% decline in shares  The quickly passing CEOs of Hewlett-Packard from Mark Hurd leaving in 2009, to Léo Apotheker only staying for a year, and then to Meg Whitman in less than a year, who just took the reins late last year. Through this flurry of CEO, $40 billion of shareholder value was destroyed  The 8% decline in value within a day of the announcement of the CEO appointment of Thorsten Heins for Research in Motion (Blackberry maker), with the market not believing that the selection of this very operational CEO would not be enough to stem the $32 billion of shareholder value decline that had occurred over the last year  The resignation of Perpetual’s Chris Ryan within only a year of his appointment as he could not stem the continuous decline of the share price, having fallen from $32 a share to $21 a share a year later  The resignation of Leighton’s Chairman David Mortimer and CEO David Stewart, after only 8 months in the role, to be replaced by Hamish Tyrwhitt. The announcement alone cost 3% on the share market in one day These are all cases where we believe the predominant answer to the following questions was NO: 1. Business Strategy 2. Capability Required to Deliver Strategy 4b. Talent Mobility and Succession Plans for the Top 100 as a whole 3. Assessment of current/ potential capability & career motivation including talent delivery & retention risk 4a. Long-term Development and Career Planning for the individual Do you - Regularly update your talent requirements with your business strategy to ensure that you can execute strategy in the long term? Can you clearly define your capabilities in a way that is not HR-speak, in a way that makes sense to your people yet is uniquely differentiated from your competitors? Do you - Have a standard methodology in which all of your executives are evaluated to determine whether you have the capability required to deliver the strategy? Know how to assess potential capability for the future of these executives? Have a good sense of how your talent stacks up against your competitor’s talent? Do you - Know where your capability gaps are? Know where your retention risks are? Know where your vacancy risks are (positions that don’t have clear successors)? Know where your transition risk is for executives starting in new roles? Are you - Blocking high potential talent because there is nowhere for them to move? Does everyone in the organisation execute on their development plans and have a ten-year individual career plan that ensures that they have the best chance at attaining their career goals if they stay with the organisation? Do you know how to measure the impact of development in order to determine when capability gaps are closed? 4c. Long-term External Sourcing Plans for Capabilities You Cannot Develop Within for the critical and retention risk positions Do you - Have sound succession planning and regular talent mobility planning sessions that cover the most unlikely scenarios? Do these scenarios take you out more than 5 years so that you have an inspirational talent opportunity message for your young talent and for potential talent in the market? Do you - track the best talent in the market and keep in touch with them over the long term? Do you know what it would take to attract this talent to your organisation? Do you know what capabilities you would need to compete against this talent more effectively within your organisation if you can’t acquire the talent? TALENT RISK ASSESSMENT TALENT PIPELINE SUSTAINABILITY TALENT ADVISORY REFLECTION
  • 3. Page 3 of 16 An integrated talent advisory service that goes beyond the provision of transactional search and leadership development will not only save the wasting of millions of dollars on transactional search bought reactively to vacancies and hundreds of talented executives walking out the door because they were not developed in leadership, skills or career, but also accelerate the right capability at the right time. As the Chief Internal Auditor works to test and suggest mitigation against compliance, process and financial risk, a Chief Talent Officer works to test and suggest mitigation against talent risk, as well as to catalyse the dramatic appreciation of talent capital. In our experience, however, the function of talent management in most organisations is a series of talent reviews being conducted without any finesse, language, or long-term contextual and strategic frameworks for looking at both the individual leader’s career trajectory and where the organisation’s strategy needs the talent to grow. Talent intelligence, retention strategy, tailored and strategic development planning and constant replenishment becomes a 10-15-year capability play with a board that constantly changes in size and shape, rules that emerge and change as the market changes, and pieces that come on, go off and grow and decline over time. An organisation’s executive talent are its most precious assets, and planning for the pipeline is one of the most strategic activities an executive should undertake. Spending 5% annually on a million-dollar piece of software for annual upgrading or 5% on a million-dollar property for depreciation is business as usual. Spending 5% annually on a million-dollar leader in the assessment, development and maintenance of their skills, behaviours, knowledge and long- term career is NOT business as usual.
  • 4. Page 4 of 16 (ii) The Value-Creation Argument for Sophisticated Talent Advisory Services Executing firm talent management strategy is not just about risk management – it is also about value creation. Since A Search for Excellence was published in 1982, there have been numerous correlation studies about the impact on the bottom line of good management practices, perhaps the most famous written by Jim Collins in Good to Great, published in 2001. The most recent studies were conducted by the Hackett Group and Bersin & Associates in 2007 and 2008 who identified the critical elements of a sophisticated integrated talent management system of large multi-national organisations and then correlated the sophistication of talent management practices to bottom line outcomes. The correlation results are significant. The top quartile-rated talent management implementers were significantly better business performers across EBITDA (15% difference), net margin (22% difference), return on assets (49% difference) and return on equity (27%). 0.0% 5.0% 10.0% 15.0% 20.0% ROE ROA Net Profit Margin EBITDA Top Talent Performers Fortune 500 Hackett Group Study 2007 Three-year average performance 2005-2007 15% 13% 11% 7% 8% 6% 5% 4% $141,000 $163,000 $195,000 Increasing talent maturity Increasing talent maturity Increasing talent maturity $US Revenue per Employee 2008 Voluntary Turnover 2008 Total Turnover 2008 Bersin & Associates Study 2008 This study examined 27 talent management capabilities of the Fortune 500 companies and compiled a weighted average score for each of them. The top- quartile of companies were labelled “Top Talent Performers.” An annual review of 725 US-based companies, weighted by size of company and segmented into four quartiles of maturity. Firms with the Best Talent Management also create value more effectively
  • 5. Page 5 of 16 (iii) The Regulatory-Creation Argument for Sophisticated Talent Advisory Services In a regulatory sense, we believe that more effective talent management is going to be imposed on Australian listed corporations sooner than later. Witness the United States Securities and Exchange Commission, who in October of 2009, removed the ordinary business exclusion defence used by companies reluctant to disclose their CEO succession plans to shareholders. This policy change has ushered in a new wave of corporate governance scrutiny, as regulators and shareholders increasingly focus on CEO succession planning practices. With $40 billion of value at stake at a company like HP, of course they should. In reversing its former position of allowing the exclusion, the SEC cited that “poor CEO succession planning constitutes a significant business risk and raises a policy issue on the governance of the corporation that transcends the day-to-day business of managing the workforce.” In fact, the following facts tell the story of perhaps why regulation is inevitable:  In a 2010 international study of companies averaging 20,000 employees, Bersin & Associates found that fewer than 12 % of the companies had truly integrated and effective succession planning methodologies, characterised by succession planning integrated with business strategy results, a complete understanding of capability requirements for the future and the gaps currently at hand, and an associated contingency plan of both internal talent and external Talent management  Statistics such as 55% of organisations reporting having no formal succession planning strategy are not uncommon, and these are companies with more than $500 million in revenue  Another study shows 40% of CEOs fail in their first 18 months  Recent survey research from the US threw out even more alarming statistics: o Forty-six per cent of CEO successions were unplanned o Forty per cent of companies are not prepared for an emergency succession o Forty-eight per cent of directors currently see CEO succession as the sole responsibility of the CEO o More than 60 per cent of companies report that the CEO recommends his/her successor o Fifty-seven per cent of directors say that they do not know when their CEO plans to step down o Only 16 per cent of directors believe their board is effective at CEO succession planning But we’ve known that all along. Whilst Australia has yet to enact such legislation in it corporate governance regulation, bodies such as the Proxy Advisors Services and the Australian Shareholders’ Association will surely be lobbying ASIC and the Federal Government to at least get succession planning on the agenda of the Corporate Government Principles governing any major ASX listing.
  • 6. Page 6 of 16 What is the function of Talent Advisory in an organisation? (refer to diagram on page 2 as you step along the StrategyTalent conversion table below) Step along the StrategyTalent Conversion that an organisation must take (see diagram, page 2) Function of Talent Advisory Capability and experience required in the function TALENT RISK ASSESSMENT (1) Developing the business strategy Whilst a talent advisory function in an organisation is certainly not there to provide the function that strategy does, they are certainly in a place where they can influence heavily strategic directions by its deep insights into the differentiating nature of the organisation’s capability. This function is also skilled in strategic facilitation, able to provide in-house facilitation in for the interactive workshops that drive the most collaborative approach to strategy formulation possible. Talent advisory facilitators know how to design scenario testing, assumption building, decision making and 5- year vision exercises that incorporate the “From” and the “To” of business over the long term. Whilst the team is working on the content of strategy, the facilitator is also strengthening the team’s clarity in purpose, accountability, decision making processes and trust, as they are experts on how leadership psychology plays out in both the individual and the team. This facilitation allows the Talent Advisory function to know the executives intimately in the context of the business strategy, which the function to assess and coach individuals from a much more strategic vantage point. The Talent Advisory function must be comprised of people who are experienced across the triangle of corporate strategy, business execution, and leadership psychology. They have trained extensively in the art of team facilitation, psychology of decision making and team collaboration. They integrate this psychological insight with their commercially grounded understanding of the art of strategy design and execution planning. In the strategic workshops they run for the executive teams, the Talent Advisory facilitators are usually strategically complex thinkers, very quick on their feet and able to respond and adjust agendas as they observe how the team is processing over the workshop. Time flies in their workshops, and clear strategic decisions are set collaboratively. At the same time, teams grow stronger in the trust and the awareness of both the strategic clarity of their purpose but also in a better understanding of each other. (2) Determining the capability required to deliver the strategy Knowing how to translate business strategy into capability required is not a skill most organisations have. We have found organisations very adept at creating the project Having understood the business strategy, the Talent Advisory function must know how to work with existing and emerging organisation’s
  • 7. Page 7 of 16 Step along the StrategyTalent Conversion that an organisation must take (see diagram, page 2) Function of Talent Advisory Capability and experience required in the function management plans and timelines for executing against strategy, but we have not seen the associated clear articulation of capability required to deliver against these plans. The Talent Advisory function works with business executives to assemble not only a picture of the current set of capabilities required for each of the positions under review, but even more importantly a view as to what you will need in the future to differentiate the organisation in the market in the eyes of clients today and tomorrow. In our experience, this is seldom tied to existing organisational charts and the determination process needs a much more laterally creative definition of what talent needs to look like for the future. capabilities frameworks and making them come to life in people. This function does not get caught up in a “generic set of leadership competencies” but instead considers strategy, culture and context to determine the most relevant capability set for each critical position. And, as the business grows and transforms, we find that this set constantly changes and varies across Business Units, across time horizons, and across markets. This function does not rely upon a static capability set and does not get lost in static job descriptions, knowing well that jobs evolve rapidly as markets, technology and knowledge exponentially expand. This function is also well- versed in the artful lens of ensuring diversity of thinking, gender, career experience, and ethnicity is applied to determine the most effective teams that complement each other synergistically. (3) Assessment of current and potential capability and career motivation and therefore the talent delivery and retention risk The Talent Advisory function takes the business strategy and the capability set and then works with executives intensely to assess their current and future potential against what the organisation is trying to build for the future both strategically and culturally. The function spends many hours with each of your executives in a dialogue that covers the spectrum of assessment and development. The function interviews their direct reports, peers, clients and managers to keep constant the most comprehensive feedback report on the leadership capability that leaders can take action on The Talent Advisory function has strong experience of assessing executives against their current performance as well as extrapolating a forecast of the potential of a leader based on multiple inputs of past experiences, insights of the leader, motivations, perceptions, and strategic mindsets. The function has a methodology that they use to teach the organisation to have much more robust talent reviews and dialogue, much more thorough and
  • 8. Page 8 of 16 Step along the StrategyTalent Conversion that an organisation must take (see diagram, page 2) Function of Talent Advisory Capability and experience required in the function across education, exposure and experience. It is extremely important that the Talent Advisory function is trained extensively in using different lenses for different types of people so that we identify talent across all types of diversity -- be it diversity in career experience, type of thinker, type of leader, gender, ethnicity, country of origin, age, etc. inspirational career conversations, and much more planned action around education, experience and exposure. Over time, the Talent Advisory function constructs a “Talent Culture” across the organisation that is part of the everyday DNA of the organisation. The quality of the assessment process is measured in the results it brings in terms of significantly shifted leadership style, performance results, and cultural engagement scores. The trust we build over a long period of time with the candidates is also evident in the number of times we are asked to coach our clients and work with them at their significant transition times over their career. TALENT GROWTH (4a) Long term development and career planning After the assessment is complete, the Talent Advisory function works with the leader, their manager and the Board and/or CEO team to reflect on the short-term development and long-term career plans that each individual requires. This is completely tailored to match the individual’s own life situation and ambition and align it the organisational need for the candidate’s skills and character The Talent Advisory function has deep experience in how to advise on career possibilities and years of experience in coaching executives on what steps to take to strengthen their skill set, to meet their life balance requirements and to more than satisfy the organisation’s perception of them.
  • 9. Page 9 of 16 Step along the StrategyTalent Conversion that an organisation must take (see diagram, page 2) Function of Talent Advisory Capability and experience required in the function strengths. Many of the candidates we assess then engage with the Talent Function on a long-term basis in ongoing coaching or particularly in coaching for critical career transition points, particularly in the first year of new positions. There are few organisations that have robust career planning for their top 100 executives. Seldom in our experience do organisations even know what the possibilities are for the next assignment so that they can prepare well when the time comes. We work with the leader and their context to ensure that there is a clear pathway of career potential and thus the associated education, experience and exposure required for attaining the most optimum readiness for candidates in their transition of roles. (4b) Talent mobility and succession plans With our intimate knowledge of the internal talent, their ambitions and their retention risk combined with our search partners’ knowledge of the external market, we can now help facilitate internal talent reviews that plot the short and long term talent pipelines of the organisation in the format of succession plans, long-term position phases (in which we show up to 10 years forward of people scenarios for the organisation) and long-term career plans (which are, in contrast, sorted by the individual person). The Talent Advisory function has deep experience in facilitating C-suite teams and Boards in their talent reviews. They also know how to partner strategically with the most insightful search firm partners who can help track competitor talent and integrate this market data with long-term pipeline plans. The Talent Advisory function in partnership with an external search firm is responsible for an ever-growing knowledge of competitors’ talent and the ability of such talent to enter the organisation as a competitive capability and cultural fit. (4c) Long-term external sourcing plans for capabilities the organisation cannot develop within The Talent Advisory function must partners with search firms who are constantly in the market charting both industry domains and functional domains, watching who is who and gathering detailed and substantiated evidence about The Talent Advisory function must know how to strategically and commercially work with executive search firms who know how to comprehensively map talent in the market against different purposes.
  • 10. Page 10 of 16 Step along the StrategyTalent Conversion that an organisation must take (see diagram, page 2) Function of Talent Advisory Capability and experience required in the function where the great talent is through the hundreds of reference interviews they might conduct weekly. Having this competitive knowledge allows the Talent Advisory function to do many things: gives the function a sense of “benchmarks” for how to develop internal talent, enables the function to influence strategy based on a competitive strength analysis, and allows the function to make long-term “attraction” tactical plans for external talent to come into the organisation. When external talent is identified, the Talent Advisory function works with external search firms assemble the most rigorous selection process in order to determine psychometric health, cultural fit, and general leadership potential. This assessment report has proven to be instrumental in ensuring the right selection is made as well as representing the first step of a comprehensive onboarding process that the Talent Advisory function can provide for the new executive in their first year. The Talent Advisory function with its data can also make the most strategic recommendations on whether to go “in” or “out” for filling new positions. These search firms must be firms that know their candidate stock over many years, watching how their careers develop and understanding what steps they need to take further and in what organisations they would most thrive. Matching talent mapping insights with the insights of knowing the internal talent is a skill and knowledge that The Talent Advisory function is best equipped to do and can support leaders in their senior recruitment decisions, being able to provide an assessment and selection process that is fair, transparent, thorough and exceptionally developmental in nature. Even the candidates who are not selected in the process gain immensely from the process through a clear understanding of where they would need to develop next.
  • 11. Page 11 of 16 How can a Talent Advisory Function provide a return on investment? In traditional deal-based searches, organisations are currently seeing about 28% of the total value of the first year compensation go to executive search companies as a standard fee. In our experience, large corporate organisations buy this search reactively, and the decision on which search firm to go with is based on the decision of the hiring executive at the time, usually based on his or her previous search relationships. Below is a table that indicates the scale of return you might expect if you were to work with us based on the typical expenditure patterns we see in companies. Category of expenditure Assumptions for a typical ASX 50 company, assuming we are focusing on the top 300 executives Amount spent if organisation followed the traditional talent strategies in the Australian market today Immediate savings that could be possible if a strategic Talent Advisory function is executed that partners with a long-term strategic search firm Revised expenditure Search amongst your top 300 executives to refresh with external talent 15% turnover in a given year being filled by external talent = 45 executives Average search fee of $150,000 across these 15% x 300 x $150,000 = $6,750,000 in search fees $6,750,000 in search fees Getting turnover to 10% as we can increase retention for employees whose careers and leadership are being strengthened. Offering a long-term strategic search partner an average search fee of $127, 500 because with volume we can reduce average fee by 15% 10% x 300 x $127,500 = $3,825,000 in search fees $3,825,000 in search fees (savings of $2.9 million) Search to replace the 10% of the external talent you placed this year who will leave within the first year of hire Because of poor assessment, poor marketing of the company, poor referencing the candidate and poor onboarding, we see an average 10% turnover of external placements within their first year If you assume 10% on 45 new placements and again, $150,000 search, you have $675,000 $675,000 in search fees Because of poor assessment, poor marketing of the company, poor referencing the candidate and poor onboarding, we see an average 10% turnover of external placements within their first year if transactional search practices. Because of the strategic long-term sourcing strategies and onboarding practices a Talent Advisory function could provide, we could halve this one-year turnover to 5% If you assume 5% on 30 new placements and again, $127,500 search, you have $191,250 $191,250 in search fees (savings of $483,750)
  • 12. Page 12 of 16 Category of expenditure Assumptions for a typical ASX 50 company, assuming we are focusing on the top 300 executives Amount spent if organisation followed the traditional talent strategies in the Australian market today Immediate savings that could be possible if a strategic Talent Advisory function is executed that partners with a long-term strategic search firm Revised expenditure Loss of productivity from this 10% that either walk out or need to be asked to leave within their first year This includes costs such as: HR management time; Managerial time; Managerial time to interview new candidates; Loss of productivity due to low morale and lack of leadership caused by vacuum; Training and relocations costs lost There will always be some loss of productivity with any new executive. Without proper onboarding and assimilation that begins as soon as the external candidate is given the job offer, serious time lags, cultural mis- matches, and strategic mis-fires can occur within the first year of hire on top of the risk of actually losing the executive A survey by Right Management conducted across 444 multinational organisations showed that at least 42% of those organisations calculated the cost of the loss of productivity and opportunities lost at least twice the employee’s annual salary. 26% of the survey respondents said three times their salary, and 11% said up to 5 times their salary. The calculation of these costs can. Let’s use an assumption of a $450,000 executive who earns a bonus of 50%, totalling $675,000 in package. Even at twice this package, the lost productivity and other costs associated with the bad hire would be 2 x $675,000 = $1.35 million per bad hire. Let’s assume that of the 10% of executives who leave within the first year, 50% of these were actually due to the wrong hiring decision on $4,000,000 in lost productivity across the organisation With an effective Talent Advisory function, we would propose that there would only be 1 mis- hire at the most, usually arising from emotional disturbances that occur after the hire, never before seen in the person’s life. Because we are constantly watching the market with the strategic search firm, this one mis-hire would easily be replaced without as much of the productivity lost in transactional search. We would argue that at most you would lose would be the annual cost of your executive. Let’s make that 1 x $675,000 x 1 mis-hire. $675,000 in lost productivity across the organisation to any mis-hires and additional time to replace (savings of $3.325 million)
  • 13. Page 13 of 16 Category of expenditure Assumptions for a typical ASX 50 company, assuming we are focusing on the top 300 executives Amount spent if organisation followed the traditional talent strategies in the Australian market today Immediate savings that could be possible if a strategic Talent Advisory function is executed that partners with a long-term strategic search firm Revised expenditure your part. That is 10% x 50% x 45 executives = about 3 executives needing to be fired. At $1.35 million a piece, this is $4 million dollars Cost of Talent Advisory function services that relate to the “4a” and “4b” of the StrategyTalent Conversion diagram on page 2 For a typical Top ASX 50 organisation, the Talent Advisory function would focus intensely in leadership advisory and succession planning on top 70, conducting regular assessment and development work with these executives, staying close to the executive teams through our strategy facilitation and developing these executives through our coaching practices We would also focus on the top 5-10% of the emerging young talent (e.g. 28-35-year-old) with the ten-year horizon. In this way, we would be closing your capability development gap and working with you to create the best long-term talent mobility plan Estimated $2,000,000 in Talented Advisory staffing costs (7 staff EVENTUALLY), which might cover covering top team facilitation, top 60 assessment, and development of critical talent, eventually over the years covering your total top 300 population as well as instilling TOTAL COSTS $11.4 million dollars $6.7 million, representing a 41% cost reduction or $4.7 million TOTAL VALUE CREATION you might expect by employing world class talent practices Correlations studies indicate a 15% increase in EBITDA, a 22% in net margin, a 49% increase in return on assets and a 27% increase in return on equity
  • 14. Page 14 of 16 1. Business Strategy 2. Capability Required to Deliver Strategy 4b. Talent Mobility and Succession Plans for the Top 100 as a whole 3. Assessment of current/ potential capability & career motivation including talent delivery & retention risk 4a. Long-term Development and Career Planning for the individual Talent Advisory can work with executive teams in interactive workshops that drive the most collaborative approach to strategy formulation possible. Our facilitators know how to design scenario testing, assumption building, decision making and 5-year vision exercises that incorporate the “From” and the “To” of business over the long term. Whilst the team is working on strategy, the facilitator is also strengthening the team’s clarity in purpose, accountability, decision making processes and trust through their deep experience of high performance team building. The Talent Advisory facilitators are also getting to know executives intimately in the context of the business strategy, which allows them to assess and coach individuals from a much more strategic vantage point (“in situ”) After the assessment is complete, the Talent Advisory function works with the executive, their manager and the Board and/or CEO team to produce and then execute on the short-term development and long-term career plans that each individual requires. This is completely tailored to match the individual’s own life situation and ambition and align it the organisational need for the candidate’s skills and character strengths. Many of the leaders we assess then engage with the Talent Advisory function on a long-term basis in ongoing coaching or particularly in coaching for critical career transition points. This allows us to revise the assessment reports on a regular basis. The Talent Advisory function is particularly adept at the first year coaching for executives in new positions. 4c. Long-term External Sourcing Plans for Capabilities You Cannot Develop Within for the critical and retention risk positions With our intimate knowledge of internal talent, their ambitions and their retention risk combined with our search knowledge of the external market, we can now help executives to facilitate internal talent reviews that plot the short and long term talent pipelines of the organisation in the format of succession plans, long-term position phases (in which we show up to 10 years forward of people scenarios for the organisation) and long- term career plans (which are, in contrast, sorted by the individual person). The Talent Advisory function is then in a position where it can strategically partner with search firms to keep our eye out looking for external talent for three purposes – so that we know how our internal talent stacks up against the market and can be developed against this benchmark, so that we know what competitive advantage our competitors have through talent, and so that we know which talent in the market could likely come over that would be worth the investment, whether to fill a vacancy or to simply come in proactively. When talent is identified, the Talent Advisory function and search partners work together to assemble the most rigorous selection process in order to determine psychometric health, cultural fit, and general leadership potential. This assessment report has proven to be instrumental in ensuring the right selection is made as well as representing the first step of a comprehensive onboarding process that the Talent Advisory function can provide for your new executive in their first year. TALENT RISK ASSESSMENT TALENT PIPELINE GROWTH Knowing how to translate business strategy into capability required is not a skill most organisations have. We have found organisations very adept at creating the project management plans and timelines for executing against strategy, but we have not seen the associated clear articulation of capability required to deliver against these plans. The Talent Advisory function works with your business executives to assemble not only a picture of the current set of capabilities required for each of the positions under review, but even more importantly a view as to what you will need in the future to differentiate yourself in the market in the eyes of your clients today and tomorrow. In our experience, this is seldom tied to existing organisational charts and needs a much more laterally creative definition of what talent needs to look like for the future The Talent Advisory function takes the business strategy and the capability set and then works with executives intensely to assess their current and future potential against what the organisation is trying to build for the future both strategically and culturally. We spend many hours with each executive in a dialogue that covers the spectrum of assessment and development. We then also interview their direct reports, peers, clients and managers to deliver the most comprehensive feedback report on the leadership capability that leaders will ever receive. THE VARIOUS ROLES OF A TALENT ADVISORY FUNCTION
  • 15. Page 15 of 16 Key Governance recommendations Based on our observations and experiences with how talent is governed in other organisations, we would recommend that: 1. The Talent Advisory function be considered as an independent and objective function, treated very similarly to an Internal Audit function. This would mean a dual reporting relationship: a. To executive management for their insights from assessing and developing talent in order to execute against short and long-term strategy b. To the Board (via the Head of People/Nominations Committee) for ensuring that the organisation is constantly assessing against leadership risk and executing successfully against mitigation plans through talent development, succession plans, talent mobility and external sourcing 2. The head of this function be considered a senior executive perhaps without the bureaucratic designation of a “level” so that they can easily coach personalities that would otherwise be designated as more senior to them by where they sit on the organisation chart. Often just calling this position a Chief Talent Officer without reference to an organisational level suffices. 3. The head of the Talent Advisory function have regular access to the CEO and their team so that the discussions of talent are regular, sophisticated, and fully informed. This also allows Talent Advisory to observe the CEO team executives “in situ,” which would further strengthen the function’s ability to assess, coach and provide long-term succession planning data to the team and to the Board 4. This head of Talent Advisory function be entrusted to meet with the Chairman and the Head of the People/Nominations Committee independently so that the organisation’s long-term horizons on capability be reviewed, a horizon that often extends well past the current executive team’s horizon 5. This function have regular access to their counterpart in global best practice organisations – their strategic thinking, their talent processes, and their ideas about executive development 6. This function be established first by a Chief Talent Officer who is supported by a senior manager who is skilled in assessing and developing talent. These two people will then work through the needs of the organisation over the first year, most likely growing a Talent Advisory function that consists of the original two people plus one Talent Advisor for each business unit, who works hand in hand with the Head of the Business Unit’s Human Resources 7. This function partner with the research arm of a university/business school who could quietly trace the learnings from the emergency of a globally leading Talent Advisory function and the impact on the success of the business and its individuals
  • 16. Page 16 of 16 Background of Author Katharine McLennan Katharine’s passion in leadership can be summarised in three words, the first two of which “Sawu Bona,” a Zulu greeting which means “I see you and all of your potential.” The third word is “Sikhona,” which is the response, which means “Because you see me and all of my potential, I now exist in this world and have meaning.” Katharine is a partner in Johnson’s Leadership Advisory practice, which emerged from the breaking away of five of the critical leadership and CEO/Board search partners from Heidrick & Struggles in Australia. At Johnson, Katharine shares her wealth of experience with clients from the ASX Top 50, focussing on succession planning, C-suite Teamstrategy facilitation, Top 100 conference facilitation and executive assessment & development. Katharine assists clients in the management of their internal talent pipeline whilst at the same time coordinating the identification of the external talent pipeline, which is undertaken by her search colleagues at Johnson. Before joining Johnson, Katharine spent two years as Executive General Manager Talent and Business Unit Human Resources for the Commonwealth Bank, where her portfolio included Talent Acquisition & Retention Strategies, Succession Planning, Talent Development, Operational HR for the nine business units of CBA and Workforce Planning. Before joining CBA, Katharine spent 10 years in leadership consulting, most recently with Heidrick & Struggles where she developed CEO succession plans and C-suite coaching for CBA, Gilbert + Tobin, Brisbane Airport, Bankwest, GPT, Ergon, Fujitsu, and CSR. Prior to this she headed up the leadership practices of the Mettle Group and PricewaterhouseCoopers. Prior to her leadership consulting decade, Katharine spent four years as t he key architect and implementer of the Sydney Organising Committee for the Olympic Games operational strategy. In this role she led the operational planning process for the venue operations and was the main facilitator on all operational planning and contingency exercises within the Sydney organisation. She still consults regularly for the IOC and other cities’ Olympic Committees. Katharine began her career with Booz Allen & Hamilton in Australia and New Zealand, driving corporate growth strategies, business reconstruction and process re-engineering across industries such as health care, banking, steel manufacturing, telecommunications and logistics. Katharine holds a Bachelor of Science with Honours (biology & history) from Duke University, Masters of Arts (political science) fromthe University of New South Wales and Masters of Business Administration (MBA) from Stanford University, having graduated with top class honours in all three degrees. Katharine is also a qualified psychotherapist. Katharine is a member of the Advisory Board of the University of Technology Sydney Business School under Roy Green, as she is passionate about determining how businesses and universities can collaborate more effectively together as well as how business education can be better formulated for a more integrated leader. She has two children, Kate (14) and Geoffrey (11). She is also a member of the Practical Wisdom group of business leaders who study Buddhism under Sogyal Rinpoche, as well as an avid practitioner of Ashtanga Yoga. Having studied the biology of anxiety as her university honors thesis and then completed her psychotherapy diploma, she is a passionate keynote speaker on how neuroscience insights can be applied in the world of leadership, particularly in the areas of executive depression and anxiety.