The document is an introduction to "The Little Joomla SEO Book", which provides guidance on search engine optimization for Joomla websites. It discusses why the book was written, what topics it will cover including making Joomla sites more search engine friendly and optimizing them for search engines. It also notes that search engine rankings cannot be guaranteed and that results from SEO efforts may take varying amounts of time. The book will cover 10 key on-page SEO factors and basic technical optimization for Joomla like using SEF components, patches and XML sitemaps.