The New Dynamic Duo: How CX and Product Can Double Growth - Jeff Titterton, Zendesk
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The document discusses how companies can double their growth by investing in customer experience (CX) and product. It recommends (1) solving customer problems proactively before they occur, (2) designing resilient products and services with a focus on customer service, and (3) building and delivering a CX strategy that provides long-term, sustainable value for customers. Modern leaders grow by helping customers through investing in CX and understanding customer needs.
The New Dynamic Duo: How CX and Product Can Double Growth - Jeff Titterton, Zendesk
- 1. The new dynamic duo: How CX and product can double growth AUGUST 11 2022 Jeff Titterto n CHIEF OPERATING OFFICER
- 3. Invest in your customers
- 4. Modern leaders grow their bottom line by investing in helping their customers 📈 Helping the customer means solving problems before they happen 🙌 Design resilience in product and beyond – obsesses about the service layer 🧑💻 Build and deliver a CX that centers on long-term, sustainable value ⭐
- 5. “Great service decline” Modern leaders grow their bottom line by investing in helping their customers 📈 ✈
- 6. C U S TO M E R S E RV I C E
- 7. Build and deliver a CX that centers on long-term, sustainable value ⭐ Convenience is paramount Relationships are anchored in conversations Digital is the front door
- 11. Helping the customer means solving problems before they happen 🙌 Find the source of the problem Put a bandaid over it
- 12. VIP MEMBER ANNIE L. How we fi x problems today: de fl ection 20% off next orde r
- 13. How we should be fi xing problems : look for the underlying issue Vancouver, CA International shipping not available on some items. VIP MEMBER ANNIE L. 20% off next orde r
- 14. Customer intelligence gives you relevant information to better meet customer needs Vancouver, CA International shipping available on August 4. VIP MEMBER ANNIE L. 20% off next orde r
- 15. Design resilience in product and beyond – obsesses about the service layer 🧑💻 Customer intelligence Product and service layer
- 16. Modern leaders grow their bottom line by investing in helping their customers 📈 Helping the customer means solving problems before they happen 🙌 Build and deliver a CX that centers on long-term, sustainable value ⭐ Design resilience in product and beyond – obsesses about the service layer 🧑💻
- 17. Making it work in today's shifting world: Incorporate agility🏃, fl exibility 🎛, and compassion 🫶 into business ethos and operations.