The Object Orientation of Teams
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The document discusses how the digitization and disintegration of information artifacts has impacted how teams collaborate. It argues that classical organizational hierarchies are no longer suitable and a new "quantum, object-oriented" model is needed. Specifically, it notes that information wants to be both free and expensive, creating tensions, and that digital experts from different disciplines like coding and design sometimes have misaligned perspectives. It proposes cross-training experts in other roles and organizing teams like quantum systems that can call on resources "just in time" as potential solutions.
The Object Orientation of Teams
- 1. The object orientation of teams Lisa Welchman @lwelchman
- 2. where am I coming from?
- 3. first grade – set theory
- 4. 2nd – 12th - music Math that makes you hate math And music that makes you love music
- 5. university - music ALL MEN ARE MO♫RTAL SOCRATES IS A MAN♫ ♬THEREFORE ♩ SOCRATES IS MORTAL
- 7. graduate school - stuff
- 9. add the Internet and the Web Databases Semantics Code Hypertext Content
- 10. so, this means… I don’t really know what to think. But, I do spend a lot of time considering how things are alike and how they are different— especially as it relates to information that is online. And I think about the teams that make it all possible and how they collaborate.
- 11. what I want to say & consider There is a causal relationship between what we make and how we work. Is it bi-directional, faceted? The digitization and disintegration of our artifacts has a profound impact on how the enterprise must work. Classical organizational hierarchies can’t support this work---we need a new, quantum, object-oriented model
- 12. the causal relationship between what we make and how we work
- 13. monks with a lot of time
- 15. programmers
- 16. we are what we make http://thecomputerboys.com/?tag=programmers&paged=2
- 17. artisans or slaves? "Kheops-Pyramid” by Nina Aldin Thune.
- 18. which comes first ? http://www.audubon.org/multimedia/chicken-mg
- 19. what leads? The technology – the way we make it The need – a pressing concern The possibility – something bigger
- 20. the technology
- 21. the need
- 22. http://en.wikipedia.org/wiki/File:Muybridge_race_horse_animated.gif Film - 1915 The New York Times, from an interview with D. W. Griffith “The time will come, and in less than 10 years, when the children in the public schools will be taught practically everything by moving pictures…Imagine a public library of the near future, for instance. There will be long rows of boxes of pillars, properly classified and indexed, of course. At each box a push button and before each box a seat.” the possibility
- 23. what are we digerati doing? what we do when we make “online”
- 24. our technology Code and information
- 25. our need To manifest the fullness of ourselves and our organizations online. Hello, world. It’s me, us, we. Talk to me. Hear me. See me. Buy me.
- 26. our possibility “On the one hand information wants to be expensive, because it’s so valuable. The right information in the right place just changes your life. On the other hand, information wants to be free, because the cost of getting it out is getting lower and lower all the time. So you have these two fighting against each other.” https://medium.com/backchannel/the-definitive-story-of-information-wants-to-be-free-a8d95427641c Stewart Brand
- 27. the digitization No definitive hard, rendered artifact
- 28. the disintegration Moving away from classically rendered instances to the quantum delivery of information.
- 29. our challenge The information that wants to be freed (or sold) by us is embedded in silos and hierarchical, classical structures. How do we get it out (in pieces)?
- 30. the information
- 31. and the people
- 32. and the digerati don’t jibe Coders gotta code (reductionists) Designers gotta design(holists)
- 33. so, what can we do about it?
- 34. reductionism & holism Coder “surgeons” must take a less reductionist view understand the information “body.” Designers and content makers must understand the logic of information flow through the system. The whole is greater AND the sum of its parts
- 35. 1. cross-train Learn what the other person does
- 36. digital experts are naturals http://aeon.co/magazine/culture/anyone-can-learn-to-be-a-polymath/
- 37. 2. Manage the “call” Organizations can call resources “just in time”, the way that it calls for pieces of information or parts. Is that an organizational model? How many calls is too many calls? What holds it all together
- 38. Performance Measurement Project Management Content Strategy Graphic Design Information Architecture Compliance Web Applications Web KPIs Web Standards Communi- cations Network & Servers Web Tools Library Services Social Business Process Mgmt.Managed Publishing Web Execution Atom Execution functions oriented to Web performance indicators and Web standardsthe digital call
- 39. questions In a quantum model: What are “managers”? What are “project managers”? What are “analysts”? Do those concepts even make any sense?
- 40. reach me @lwelchman lisa@activestandards.com http://www.digitalgovernance.com
Editor's Notes
- #4: One of the things I’m the most proud of are my roots. Columbia, the standards chapter talks about that. New math and I really liked set theory and still do.
- #5: Moved out of Columbia into a more traditional school environment Focus on arithmatic was really boring
- #7: Started out a music major but was seduced by philosophy and the the clarity of symbolic logic Plus, there were all these musical modes that I had learned about in music theory and the early greek philosophers Plato had so much to say about how the modes make you feel.
- #8: Making hypercard database of arias Brother-in-law telling me to learn prolog Pine to keep in touch with my boyfriend because this was the 1980s and we still had long distance phone calls. Fine grained distinctions
- #9: Luckily, I could type. Worked in the private sector learning about money management and marketing. This means that I saw a lot of groups and how they worked well and not so well together. Worked at a large bank and they had no idea who reported to whom. I , imagine that…
- #12: I’m not just talking about agile or matrix management from the 1980s. I’m talking about a fundamental deconstruction of the workplace. I could be wrong, but let’s talk about it.
- #14: Monks made these It was a testament to their faith, etc.
- #15: It’s not always as we think or believe If there are a bunch of monks sitting around with not much else to do, what do you do?
- #17: Ada Lovelace – mathematician, 19th century the first algorithm to be carried out by a machine
- #18: Lots of ideas about communities of artisans or slave labor. Do the political models come first… Does it matter
- #19: What comes first. What we make or how we make it Two theories around how the pyranmis
- #20: All of it – but mostly the possibility
- #21: The means to make it
- #22: A pressing concern A power struggle – space race
- #23: A vision of what could be… And of course it’s all three.
- #24: The need The possibility The technology
- #27: To have everything be everywhere at any time
- #28: Written Moveable Email Fax Typewriter
- #29: It’s not real until we call it. Pick lists Synonyms and keywords Hierarchies Faceted taxonomies Ontologies
- #30: Not just the WCM but also social. As the tools deepen content makers need to understand the structured way that coders thing and
- #32: We are earth bounded…materially, bounded, analog trapped by our very nature of being physical
- #36: Coders should read the information they code around Writers and front end developers have a functional understanding of how the code can manipulate information and imagery.
- #37: The industrial revolution took this tendency away from us. Let’s get it back.
- #38: Different than matrix management.
- #39: This is more than agile… Where are “managers