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THE POWER OF STRUCTURED
JOURNALISM & HACKER CULTURE
IN NPR
a @Poderomedia brown bag lunch talk at NPR by @miguelpaz I april 9th, 2015
*Thanks to @tylrfishr and @jeremybowers for the color palette of this presentation
@miguelpaz, journalist, Nieman Berkman fellow at Harvard 15`,
founder of Poderopedia.org, president Poderomedia,
founder HacksHackersSCL…
(my first gig was in Radio when I was 17)
Who is this guy
Poderopedia
Map who is who in business and politics to show conflicts of
interest and newsworthy connections of powerful people and
organizations
Find & filter facts,
data
From news, gov, company
sites, open data, regulators
public and private databases.
Using crawlers, scrapers,
advanced search, a tool we
built called “NewsMapper”
Discover connections
documents & sources
Detect newsworthy relations
between people, institutions
and companies.
Including dates, types of relations
(family, education, work, clubs, etc)
Organize & structure
data
Validate newsworthy relations, write
profile, add connections, documents
and sources
Publish & distribute
Publish news focused profiles,
network maps,
documents & sources
Poderopedia model
News are made of a
triggering event + context + archive
News components
And they are made of people, conflict & power
News components
Poderopedia started with a question
Can we build something that includes many news
components and that can save 30% of a journalist`s
time on pre-reporting & fact checking?
Can we build something to save 40% of time on pre-reporting
& fact checking?
this is how we found out about
Structured Journalism
The way we do stories is by editing. We report and tell
the story. We leave a lot of things out, that we should use.
This is one way of understanding the potential of
Structured Journalism
Structured Journalism
Facts & data
Structured Journalism
Story Structured data New Products
{Source: Reg Chua “Structured Journalism”
• Help you tell a story or many stories better

• Provide new layers of context and information enrichment for
stories

• Generate new workflows, integrating news editors and data
editors (Librarians, Visuals, Insights teams) for new products

• Reuse NPR`s massive data & metadata for new products (Tiny
Desk concerts, Morning Edition, All Things…?)

• Make machines do work for you (and get $$$ while you sleep)
NPR *Awesome* Assets
• Court files and judicial structure data
• 800.000 stories
• 150.000 hours of programming
• 7.000 amazing pictures
• RAD Team> Research, Archives, Data 

• Artemis & Orpheus

• Home made Robots
• Brand & Community
Examples
Boston Globe Trial Data
Link to the Project
Poderopedia Data Mapper
Content Editors Data Editors
Content
Management
System
! !
"
"
Data
Management
System
"
"
Entities Profile Pages +
Connections + Maps + Sources +
Documents + Sources + Contextual
Information
Profiles and Relationship Maps
Articles + Photos + Videos + Audios
!
#
Content Editors can add information cards
of Entities in their articles and
relationship map previews into their news
and articles to provide context and new
layers of information.
Poderopedia Data Mapper automatically
extracta articles, photos, vídeos and
audios related to a entity and adds it to
the entity profile page
A news website A news database
Audios + Text + Photos +
Videos + Metadata
Integration Back and Forth
Globo Soccer
Credits: Daniel Schwabe, PUC Rio. Rafael Pena, globo.com “Using the Semantic Web for online Sports News Stories”
MacroConnections Visualization Engine
Credits: Alexander Simoes, MacroConnections Group, MIT Medialab “The Observatory of Economic Complexity”
Building a structure data story helps
you think how to report things in a
broader, richer perspective
It can also help you be less “Source
Dependent” and as a organization
think of a Zero Waste reporting policy
Rosalind W. Picard. Director of the Affective Computing Group @ MIT MediaLab
The Challenge: Empathy & breaking Silos
Empathy is the ability to put yourself in
someone else`s shoes.
Having a way to get you to go work
with another team for a few days, helps
you and them understand each others
problems & find solutions
How journalist see programmers
How programmers see journalists
Hacker culture meets
Journalism
• Organize around Products, Users & Goals. Not disciplines.
• 2 Pizzas size Teams: Fast & lightweight communication
(keeps Talent from leaving)
• Release early, often, measure, learn, release: less risk, more
eficient, more impact
• Less is more (run away from Christmas trees)
• Inspect and adapt with data in hand
• Keep pace and flexibility to tone muscles
All this Ideas belong to Brian Boyer (NPR), Trei Brundrett (Vox Media) & Jeff Bezos
Journalist Technologist
Passion
Questions
Narrative
Nose/Instinct
Discipline
Languages
Out the box ideas
Tools & methods
Mind Map & Concept by Giannina Segnini
Skill-sets & what we give to one another
A provocation:
NPR is a tech company
The history of Journalism and it`s Narrative Structure its defined by
technology
Today
News consumption and production =
Content + Distribution Channels / Time + Attention
- Other Contents - Other Platforms - Other Activities
of the User
Today
Every company is a tech company
Every product is a computer that does something
else
If NPR is a media organization that produces content
and quality journalism with a public mission…
should it be
Audience First
instead of radio device first?
“Audience First” concept by Amy Webb, 2015 Digital Trends
should it be a
Technology company
that produces content, software &
hardware platforms
instead of using technology to only distribute content?
can it become a
Responsive Operating System
that “has a Purpose that guides an agile (not linear) Process that enables
People who make (not manage) Products built to evolve (not built to last)
which become Platforms for the world (not just your company) to build
upon”?
Source: *”The Operating Model That Is Eating The World”, Aaron Dignan
• What is the Structured Journalism version of “having a 

gift for the listener every hour?
• What is the Web version of this story in a radio script?
• What is the Data Journalism version of this interview?
• What is the Yik Yak version of NPR while I am walking in 

campus?
• What is the Apple Watch version of a News Show ?
Exercise and Concept by Amy Webb, 2015 Digital Trends
Open Exercise
THANKS TO EVERYONE IN NPR
and you in the Internets :)
find us at @poderomedia @poderopedia team@poderopedia.com

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The power of Structured Journalism & Hacker Culture in NPR

  • 1. THE POWER OF STRUCTURED JOURNALISM & HACKER CULTURE IN NPR a @Poderomedia brown bag lunch talk at NPR by @miguelpaz I april 9th, 2015 *Thanks to @tylrfishr and @jeremybowers for the color palette of this presentation
  • 2. @miguelpaz, journalist, Nieman Berkman fellow at Harvard 15`, founder of Poderopedia.org, president Poderomedia, founder HacksHackersSCL… (my first gig was in Radio when I was 17) Who is this guy
  • 3. Poderopedia Map who is who in business and politics to show conflicts of interest and newsworthy connections of powerful people and organizations
  • 4. Find & filter facts, data From news, gov, company sites, open data, regulators public and private databases. Using crawlers, scrapers, advanced search, a tool we built called “NewsMapper” Discover connections documents & sources Detect newsworthy relations between people, institutions and companies. Including dates, types of relations (family, education, work, clubs, etc) Organize & structure data Validate newsworthy relations, write profile, add connections, documents and sources Publish & distribute Publish news focused profiles, network maps, documents & sources Poderopedia model
  • 5. News are made of a triggering event + context + archive News components
  • 6. And they are made of people, conflict & power News components
  • 7. Poderopedia started with a question Can we build something that includes many news components and that can save 30% of a journalist`s time on pre-reporting & fact checking?
  • 8. Can we build something to save 40% of time on pre-reporting & fact checking?
  • 9. this is how we found out about Structured Journalism
  • 10. The way we do stories is by editing. We report and tell the story. We leave a lot of things out, that we should use. This is one way of understanding the potential of Structured Journalism Structured Journalism
  • 11. Facts & data Structured Journalism Story Structured data New Products {Source: Reg Chua “Structured Journalism”
  • 12. • Help you tell a story or many stories better
 • Provide new layers of context and information enrichment for stories
 • Generate new workflows, integrating news editors and data editors (Librarians, Visuals, Insights teams) for new products
 • Reuse NPR`s massive data & metadata for new products (Tiny Desk concerts, Morning Edition, All Things…?)
 • Make machines do work for you (and get $$$ while you sleep)
  • 13. NPR *Awesome* Assets • Court files and judicial structure data • 800.000 stories • 150.000 hours of programming • 7.000 amazing pictures • RAD Team> Research, Archives, Data 
 • Artemis & Orpheus
 • Home made Robots • Brand & Community
  • 15. Boston Globe Trial Data Link to the Project
  • 16. Poderopedia Data Mapper Content Editors Data Editors Content Management System ! ! " " Data Management System " " Entities Profile Pages + Connections + Maps + Sources + Documents + Sources + Contextual Information Profiles and Relationship Maps Articles + Photos + Videos + Audios ! # Content Editors can add information cards of Entities in their articles and relationship map previews into their news and articles to provide context and new layers of information. Poderopedia Data Mapper automatically extracta articles, photos, vídeos and audios related to a entity and adds it to the entity profile page A news website A news database Audios + Text + Photos + Videos + Metadata Integration Back and Forth
  • 17. Globo Soccer Credits: Daniel Schwabe, PUC Rio. Rafael Pena, globo.com “Using the Semantic Web for online Sports News Stories”
  • 18. MacroConnections Visualization Engine Credits: Alexander Simoes, MacroConnections Group, MIT Medialab “The Observatory of Economic Complexity”
  • 19. Building a structure data story helps you think how to report things in a broader, richer perspective
  • 20. It can also help you be less “Source Dependent” and as a organization think of a Zero Waste reporting policy
  • 21. Rosalind W. Picard. Director of the Affective Computing Group @ MIT MediaLab The Challenge: Empathy & breaking Silos
  • 22. Empathy is the ability to put yourself in someone else`s shoes.
  • 23. Having a way to get you to go work with another team for a few days, helps you and them understand each others problems & find solutions
  • 24. How journalist see programmers How programmers see journalists
  • 26. • Organize around Products, Users & Goals. Not disciplines. • 2 Pizzas size Teams: Fast & lightweight communication (keeps Talent from leaving) • Release early, often, measure, learn, release: less risk, more eficient, more impact • Less is more (run away from Christmas trees) • Inspect and adapt with data in hand • Keep pace and flexibility to tone muscles All this Ideas belong to Brian Boyer (NPR), Trei Brundrett (Vox Media) & Jeff Bezos
  • 27. Journalist Technologist Passion Questions Narrative Nose/Instinct Discipline Languages Out the box ideas Tools & methods Mind Map & Concept by Giannina Segnini Skill-sets & what we give to one another
  • 28. A provocation: NPR is a tech company
  • 29. The history of Journalism and it`s Narrative Structure its defined by technology
  • 30. Today News consumption and production = Content + Distribution Channels / Time + Attention - Other Contents - Other Platforms - Other Activities of the User
  • 31. Today Every company is a tech company Every product is a computer that does something else
  • 32. If NPR is a media organization that produces content and quality journalism with a public mission…
  • 33. should it be Audience First instead of radio device first? “Audience First” concept by Amy Webb, 2015 Digital Trends
  • 34. should it be a Technology company that produces content, software & hardware platforms instead of using technology to only distribute content?
  • 35. can it become a Responsive Operating System that “has a Purpose that guides an agile (not linear) Process that enables People who make (not manage) Products built to evolve (not built to last) which become Platforms for the world (not just your company) to build upon”? Source: *”The Operating Model That Is Eating The World”, Aaron Dignan
  • 36. • What is the Structured Journalism version of “having a 
 gift for the listener every hour? • What is the Web version of this story in a radio script? • What is the Data Journalism version of this interview? • What is the Yik Yak version of NPR while I am walking in 
 campus? • What is the Apple Watch version of a News Show ? Exercise and Concept by Amy Webb, 2015 Digital Trends Open Exercise
  • 37. THANKS TO EVERYONE IN NPR and you in the Internets :) find us at @poderomedia @poderopedia team@poderopedia.com