‘The Simple Label’
Often overlooked as just the ‘simple label’, the cost, speed, quality and diversity of label types
that can be produced at short notice to meet the ever-changing needs of a business, is often not
appreciated.

Labels are an effective tool of organisation in companies today. Labels have an infinite number of
uses but one of the most important purposes of a label is to help a company to aid and protect
consumers.

Today labels are used to identify safety concerns, carry warnings of potential dangers, provide
tamper evidence on certain goods and even display Braille for the visually impaired.

There are as many types of labels as there are uses for labels.

Top 4 Types of Labels

1. Thermal Transfer -These are typically used in a production environment, where all of the
standard information is already printed on the label. Inline printers, regularly thermal transfer,
will print product specific information such as production date, lot number, use by date etc.

2. Multi Page Labels - This type of label is very effective for a product that will be marketed in a
number of countries where multiple languages are needed with directions for usage. These can
also be used where only one language is needed but there are multiple uses for the product. The
label contents, while devoted to the product, does not get lost with the other packaging product.

3. Wrap around labels - These can be small labels wrapped around a small product container.
When the labels are unwrapped they can contain a significant amount of relevant product
information.

4. Bar Codes - Bar Codes have transformed the way products and materials are tracked. The
application for bar codes and their associated labels is unlimited.

The fast changing nature of business brings about a need to be able to respond to market
conditions quickly. Labels provide a fast, effective and cost efficient method to manage product
information change, as well as to determine the effects of that change on the product and the
market.

When proven and successful, the company can then advance with confidence to a more costly
packaging update.

The Simple Label… simple but effective.

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The Simple Label

  • 1. ‘The Simple Label’ Often overlooked as just the ‘simple label’, the cost, speed, quality and diversity of label types that can be produced at short notice to meet the ever-changing needs of a business, is often not appreciated. Labels are an effective tool of organisation in companies today. Labels have an infinite number of uses but one of the most important purposes of a label is to help a company to aid and protect consumers. Today labels are used to identify safety concerns, carry warnings of potential dangers, provide tamper evidence on certain goods and even display Braille for the visually impaired. There are as many types of labels as there are uses for labels. Top 4 Types of Labels 1. Thermal Transfer -These are typically used in a production environment, where all of the standard information is already printed on the label. Inline printers, regularly thermal transfer, will print product specific information such as production date, lot number, use by date etc. 2. Multi Page Labels - This type of label is very effective for a product that will be marketed in a number of countries where multiple languages are needed with directions for usage. These can also be used where only one language is needed but there are multiple uses for the product. The label contents, while devoted to the product, does not get lost with the other packaging product. 3. Wrap around labels - These can be small labels wrapped around a small product container. When the labels are unwrapped they can contain a significant amount of relevant product information. 4. Bar Codes - Bar Codes have transformed the way products and materials are tracked. The application for bar codes and their associated labels is unlimited. The fast changing nature of business brings about a need to be able to respond to market conditions quickly. Labels provide a fast, effective and cost efficient method to manage product information change, as well as to determine the effects of that change on the product and the market. When proven and successful, the company can then advance with confidence to a more costly packaging update. The Simple Label… simple but effective.