The document discusses the concept of a "Building Energy System" (BE365) that would provide a cohesive year-round experience for members. It would integrate existing Building Energy events and experiences, promote brand integrity, and link events to membership. The system would offer diverse content through a variety of mediums tailored to different depths and audiences. It would provide opportunities for members to play active roles and offer various levels of participation. The goal is to support members' professional development and help them advance sustainable practices through shared knowledge.