Top copywriting tips part 1
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This document provides top copywriting tips, emphasizing the importance of rewriting and editing for effective content. It encourages writers to be concise, know their audience, and read their work aloud to catch errors. Overall, the tips focus on clarity, relevance, and engaging the reader's interests.
Top copywriting tips part 1
- 1. Top Copywriting Tips Part 1 caroleseawert.co.uk @caroleseawert
- 2. Top Tip no 1 Good copy is rarely written in the first draft. Re-write, edit, hone.
- 3. Top Tip no 2 Does every word you've written count? If not, chop it out.
- 4. Top Tip no 3 Understand who your audience is and who you are writing for.
- 5. Top Tip no 4 Lacking inspiration? Start with the easiest bit first.
- 6. Top Tip no 5 Write as you would speak.
- 7. Top Tip no 6 Avoid waffle, hype & cliché.
- 8. Top Tip no 7 Always read your copy out loud to yourself. It’s a great way of finding out if something’s not quite right.
- 9. Top Tip no 8 Never use a single word more than you need to.
- 10. Top Tip no 9 Don't use a long word when a short word will do. ‘Buy’ not ‘purchase’
- 11. Top Tip no 10 Your reader wants to know 'What's In It For Me?'
- 12. Find out more at: http://caroleseawert.co.uk