The document outlines seven key principles of art: proportion, variety, balance, emphasis, unity, pattern, and visual rhythm and movement. It defines each principle and provides examples to illustrate techniques used by artists to achieve different effects. Proportion concerns the relationships between parts of a work and how they can be standard, altered, monumental, or miniature. Balance arranges elements so no part seems heavier than others, in formal, radial, or informal styles. Unity creates a feeling of completeness through repetition, simplicity, harmony, theme and variation, or proximity.