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Unit 1
INTRODUCTION
Quality - Definitions
 Quality is excellence that is better than a minimum
standard.
 It is conformance to standards and ‘fitness of
purpose’
 ISO 9000:2000 definition of quality-
 It is the degree to which a set of inherent
characteristics fulfills requirements.
Definitions
3
Joseph Juran.
Quality is ‘ fitness for use ‘ of the product –
Philips B Crosby
Quality is Conformance to requirements
W. Edwards Deming
A predictable degree of uniformity and dependability
at low cost and suited to market
Total Quality Management - Spring 2010
Definitions of Quality
• Exceeding customer expectations
• Conformance to specifications
• The degree to which a product or service meets
the needs of the customer
• Uniformity around a customer-defined target
The customer is the most important part of the process.
Quality meaning
 Fitness for use
 Excellence
 Conformance to requirement
 Way of managing the organization
 Correcting and preventing the loss
 Totality of characteristics of an entity that bear on its
ability to satisfy stated and implied needs.
MEANING
 Total – Made up of the whole(or) Complete.
 Quality – Degree of Excellence a product or service
provides to the customer in present and future.
 Management – Act , art, or manner of handling ,
controlling, directing, etc.
TQM is the art of managing the whole to achieve
excellence.
INTRODUCTION TO TQM
What is TQM?
TQM is the integration of all functions and processes within an
organization in order to achieve continuous improvement of
the quality of goods and services. The goal is customer
satisfaction.
“ No doubt , humans are always deficient”
(Al-Quran)
Why TQM
 Meet competition
 Customer satisfaction
 Profit maximization
 Systematic approach
 Long term commitment
 Continuous improvement
 Top management commitment
Need for Quality
 Higher customer satisfaction
 Reliable products/services
 Better efficiency of operations
 More productivity & profit
 Better morale of work force
 Less wastage costs
 Less Inspection costs
 Improved process
 More market share
 Spread of happiness & prosperity
 Better quality of life for all.
TQM six basic Concepts
 Management commitment to TQM principles and
methods & long term Quality plans for the
Organisation
 Focus on customers – internal & external
 Quality at all levels of the work force.
 Continuous improvement of the
production/business process.
 Treating suppliers as partners
 Establish performance measures for the processes.
“It would be better if everyone would work
together as a system, with the aim for everybody
to win.”
Interesting Facts
 1900 - Born in Sioux City, Iowa
 1925 - met Dr. Walter Shewhart,
 1927 - received a Ph.D in Physics from Yale
 1939 – Head Mathematician – National Bureau of
Census
 During WW II worked with Shewhart on improvement
of quality of production or weapons using statistical
methods
 1946 - Statistics professor – NY University
 1947 – invited by General MacArthur to come to
Japan as part of his economic and scientific staff
in rebuilding Japan
 1950 – invited to return to Japan by Japanese
Union of Scientists and Mathematicians to
teach methods for achievement of quality
 Jan. 1951 - began a series of lectures to every
single top manager in Japan
 1974 – meeting with William Conway
 June 24, 1980 – NBC’s show If Japan Can… Why
Can’t We? aired to 14 million people – later
became NBC’s most requested video of all time
Third Wave of the Industrial Revolution ***
 He taught an average of ten 4-day seminars per year
between 1980 and 1993 reaching over 200,000
managers.
 Almost every top manager in the country was exposed
to his teachings during those years
 Upon Deming’s death in 1993 in one obituary it was
written that Deming’s reply to writer for how he
wanted to be remembered was -
“Well, maybe… as someone who spent his life
trying to keep America from committing suicide.
***- Deming and Goldratt by Lepore and Cohen pg 151
Basic message:
 The cause of inefficiency and poor quality is the
system, not the employees and it is management’s
responsibility to correct the system in order to
achieve desired results.
Message to Japanese Management
1. Production must be seen as a system encompassing
customers and suppliers in a win-win situation.
 Customer is the most important part of the system
 Suppliers are partners
2. Quality is made in the boardroom – never blame the
workers.
3. Improving a process creates a chain reaction.
4. Continuous learning and improvement follow the
PCDA (Shewhart) cycle.
5. There is a need for trust and cooperation between
companies. Anything new learned in one company
must be shared with all including competitors.
One can say that the content of my seminars… and the content of my books…
are based in large part on my understanding of Shewhart’s teaching. Even if only
ten percent of the listeners absorb part of Dr. Shewhart’s teachings, the number
may in time bring about change in the style of Western management. – Dr.
Deming
Reducing variability in production will improve
quality.
 Two types of variation:
 Common causes
 Special causes
 Statistical control – a process needs to be in a
stable state with identifiable action limits
Key Deming Tools
Deming did not teach statistical tools – he
taught how to interpret them and their
implications to the system.
Deming Chain Reaction
PDCA Cycle
Theory of Profound Knowledge & 14
Point Philosophy
“The control chart is
no substitute for the
brain.” – Dr. Deming
Deming Chain Reaction
“Quality improvement is not a costly
business option but a strategic
imperative that is essential to
business survival”
Quality Cost Productivity
Conveys the sequential and
continual nature of CI
Plan
Do
Check
Act
Plan
Do
Check
Act
Theory of Profound Knowledge
- knowledge for leadership of transformation
1. Appreciation for a system
 A network of interdependent components that work together to
try to accomplish the aim of the system. Without aim there is no
system.
2. Knowledge of variation
 Understanding where the processes are stable
3. Theory of knowledge
 Predicting and anticipating what will happen if certain actions are
taken
4. Psychology of individuals, society and change.
 Appreciate people’s natural inclination toward learning and being
innovative.
Deming's 14 Points for Management
1. Constancy of Purpose
2. The New Philosophy
3. Cease dependence on mass inspection
4. End lowest cost tender contracts
5. Improve every process
6. Institute training on the job
7. Institute leadership
8. Drive out fear.
9. Break down barriers.
10. Eliminate exhortations.
11. Eliminate arbitrary numerical
targets.
12. Permit pride of workmanship.
13. Encourage education
14. Top management commitment and
action.
“It would be better if everyone would work
together as a system, with the aim for everybody
to win.”
Interesting Facts
 1900 - Born in Sioux City, Iowa
 1925 - met Dr. Walter Shewhart,
 1927 - received a Ph.D in Physics from Yale
 1939 – Head Mathematician – National Bureau of
Census
 During WW II worked with Shewhart on improvement
of quality of production or weapons using statistical
methods
 1946 - Statistics professor – NY University
 1947 – invited by General MacArthur to come to
Japan as part of his economic and scientific staff
in rebuilding Japan
 1950 – invited to return to Japan by Japanese
Union of Scientists and Mathematicians to
teach methods for achievement of quality
 Jan. 1951 - began a series of lectures to every
single top manager in Japan
 1974 – meeting with William Conway
 June 24, 1980 – NBC’s show If Japan Can… Why
Can’t We? aired to 14 million people – later
became NBC’s most requested video of all time
Third Wave of the Industrial Revolution ***
 He taught an average of ten 4-day seminars per year
between 1980 and 1993 reaching over 200,000
managers.
 Almost every top manager in the country was exposed
to his teachings during those years
 Upon Deming’s death in 1993 in one obituary it was
written that Deming’s reply to writer for how he
wanted to be remembered was -
“Well, maybe… as someone who spent his life
trying to keep America from committing suicide.
***- Deming and Goldratt by Lepore and Cohen pg 151
Basic message:
 The cause of inefficiency and poor quality is the
system, not the employees and it is management’s
responsibility to correct the system in order to
achieve desired results.
Message to Japanese Management
1. Production must be seen as a system encompassing
customers and suppliers in a win-win situation.
 Customer is the most important part of the system
 Suppliers are partners
2. Quality is made in the boardroom – never blame the
workers.
3. Improving a process creates a chain reaction.
4. Continuous learning and improvement follow the
PCDA (Shewhart) cycle.
5. There is a need for trust and cooperation between
companies. Anything new learned in one company
must be shared with all including competitors.
One can say that the content of my seminars… and the content of my books…
are based in large part on my understanding of Shewhart’s teaching. Even if only
ten percent of the listeners absorb part of Dr. Shewhart’s teachings, the number
may in time bring about change in the style of Western management. – Dr.
Deming
Reducing variability in production will improve
quality.
 Two types of variation:
 Common causes
 Special causes
 Statistical control – a process needs to be in a
stable state with identifiable action limits
Key Deming Tools
Deming did not teach statistical tools – he
taught how to interpret them and their
implications to the system.
Deming Chain Reaction
PDCA Cycle
Theory of Profound Knowledge & 14
Point Philosophy
“The control chart is
no substitute for the
brain.” – Dr. Deming
Deming Chain Reaction
“Quality improvement is not a costly
business option but a strategic
imperative that is essential to
business survival”
Quality Cost Productivity
Conveys the sequential and
continual nature of CI
Plan
Do
Check
Act
Plan
Do
Check
Act
Theory of Profound Knowledge
- knowledge for leadership of transformation
1. Appreciation for a system
 A network of interdependent components that work together to
try to accomplish the aim of the system. Without aim there is no
system.
2. Knowledge of variation
 Understanding where the processes are stable
3. Theory of knowledge
 Predicting and anticipating what will happen if certain actions are
taken
4. Psychology of individuals, society and change.
 Appreciate people’s natural inclination toward learning and being
innovative.
Deming's 14 Points for Management
1. Constancy of Purpose
2. The New Philosophy
3. Cease dependence on mass inspection
4. End lowest cost tender contracts
5. Improve every process
6. Institute training on the job
7. Institute leadership
8. Drive out fear.
9. Break down barriers.
10. Eliminate exhortations.
11. Eliminate arbitrary numerical
targets.
12. Permit pride of workmanship.
13. Encourage education
14. Top management commitment and
action.
TOTAL QUALITY MANAGEMENT-UNIT I INTRODUCTION
TOTAL QUALITY MANAGEMENT-UNIT I INTRODUCTION
TOTAL QUALITY MANAGEMENT-UNIT I INTRODUCTION
TOTAL QUALITY MANAGEMENT-UNIT I INTRODUCTION
TOTAL QUALITY MANAGEMENT-UNIT I INTRODUCTION
TOTAL QUALITY MANAGEMENT-UNIT I INTRODUCTION
TOTAL QUALITY MANAGEMENT-UNIT I INTRODUCTION
TOTAL QUALITY MANAGEMENT-UNIT I INTRODUCTION
TOTAL QUALITY MANAGEMENT-UNIT I INTRODUCTION
TOTAL QUALITY MANAGEMENT-UNIT I INTRODUCTION
TOTAL QUALITY MANAGEMENT-UNIT I INTRODUCTION
TOTAL QUALITY MANAGEMENT-UNIT I INTRODUCTION
TOTAL QUALITY MANAGEMENT-UNIT I INTRODUCTION
TOTAL QUALITY MANAGEMENT-UNIT I INTRODUCTION
TOTAL QUALITY MANAGEMENT-UNIT I INTRODUCTION
TOTAL QUALITY MANAGEMENT-UNIT I INTRODUCTION
TOTAL QUALITY MANAGEMENT-UNIT I INTRODUCTION
TOTAL QUALITY MANAGEMENT-UNIT I INTRODUCTION
Crosby
Zero defects, Quality is free
 Quality means conformance to requirements.
 The real costs of quality are the costs of non-conformance (such as
rework, scrap, and warranty costs).
 Do it right the first time and we avoid these costs, thereby
improving profitability.
Crosby: Absolutes of Quality
 Quality is conformance to requirements
 The system of quality is prevention
 The performance standard is zero defects
 The measurement of quality is the price of non-conformance
Crosby: Price of conformance and non-conformance
 The costs of quality (COQ) are similar to Juran’s.
 Prevention costs (design reviews, supplier evaluations, training, preventive maint.)
 Appraisal costs (inspections and tests to determine conformance to requirements)
 Failure costs (rework, scrap, warranty costs, lost sales, product liability)
 Crosby emphasizes that prevention efforts help us avoid failure costs and
appraisal costs.
 Prevention allows us to increase profits without increasing sales, buying new
equipment, or hiring people.
Crosby: 14 Steps to Quality Improvement
 Management
commitment
 Quality improvement
teams
 Quality measurement
 Cost of Quality
evaluation
 Quality awareness
 Corrective action
 Zero defects program
 Supervisor training
 Zero Defects day
 Goal setting
 Error cause removal
 Recognition
 Quality councils
 Do it all over again
Quality Vaccine
 Integrity
 Systems
 Communications
 Operations
 policies
What do the philosophies of Deming, Juran, and Crosby Have in
common?
 Customer Focused
 Commitment and Leadership from Top Management
 Continuous Improvement Based on Facts
 Team Based
TOTAL QUALITY MANAGEMENT-UNIT I INTRODUCTION
Historical review of TQM
 Stoneage
 Period of craftmanship
 Period of manufacturing (1800-1900)
 Inspection phase (1920-1940)
 SQC (1940-1960)
 TQC (1960-1980)
 TQM (1980-2000)
 Q-QC-SQC-TQC-QA-TQM
DIMENSION OF PRODUCT QUALTY
 Performance - Primary Characteristics
 Features –Secondary Characteristics
 Conformance-Meeting Specifications or Standards
 Reliability –Consistency of Performance over time-fail
 Durability- Useful life ,include Repair.
DIMENSION OF PRODUCT QUALTY
 Service-Resolution of problem, ease of repair.
 Response- Human relations with Customers.
 Aesthetics-Sensory Features.
 Reputation- Past performance, Company Image.
DIMENSION OF SERVICE QUALITY
 Reliability
 Responsiveness
 Assurance
 Empathy
 Tangibles
 Other dimensions
OTHER DIMENSIONS
 Time & Timeliness
 Completeness
 Courtesy
 Consistency
 Accessibility & Convenience
 Accuracy
 Competence
 Communication
 Credibility
 Security
Barrier to TQM Implmentation
 Top management commitment
 Changing Organization Culture
 Improper planning
 Continuous Training & Education
 Organization Structure & Departments
 Data’s & Facts For Effective Decisions
 Internal & External Customers-Dissatisfaction
 Empowerment & Teamwork
 Continuous Improvement
Benefits
 Improved Quality
 Employee Participation
 Team Work
 Internal & External Customer Satisfaction
 Productivity ,Communication
 Profitability & Market Share
QUALITY COUNCIL
It is a team to provide overall direction for achieving the
quality culture.
 To build q in to the organizational Quality
 It provides overall direction
Members
 CEO
 Senior manager
 Coordinator or Consultant
Duties of Quality Council
 Establish or developing core values and Quality system
 Demelopment of plan and programme
 Training or workshop
 Finding cost of poor quality and monitoring
continuously
 Finding performance measure
 Continuous determination of projects
 Team work
 Recognize and reward system
Duties of Coordinator
 Two – way trust
 Share quality council expectation
 Team requirement to the council
 Empower the team
 To communicate the details of progress of quality
improvements activities
Quality Statement
It is a strategic planning process
 Vision statement
 Mission statement
 Quality statement

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TOTAL QUALITY MANAGEMENT-UNIT I INTRODUCTION

  • 2. Quality - Definitions  Quality is excellence that is better than a minimum standard.  It is conformance to standards and ‘fitness of purpose’  ISO 9000:2000 definition of quality-  It is the degree to which a set of inherent characteristics fulfills requirements.
  • 3. Definitions 3 Joseph Juran. Quality is ‘ fitness for use ‘ of the product – Philips B Crosby Quality is Conformance to requirements W. Edwards Deming A predictable degree of uniformity and dependability at low cost and suited to market Total Quality Management - Spring 2010
  • 4. Definitions of Quality • Exceeding customer expectations • Conformance to specifications • The degree to which a product or service meets the needs of the customer • Uniformity around a customer-defined target The customer is the most important part of the process.
  • 5. Quality meaning  Fitness for use  Excellence  Conformance to requirement  Way of managing the organization  Correcting and preventing the loss  Totality of characteristics of an entity that bear on its ability to satisfy stated and implied needs.
  • 6. MEANING  Total – Made up of the whole(or) Complete.  Quality – Degree of Excellence a product or service provides to the customer in present and future.  Management – Act , art, or manner of handling , controlling, directing, etc. TQM is the art of managing the whole to achieve excellence.
  • 7. INTRODUCTION TO TQM What is TQM? TQM is the integration of all functions and processes within an organization in order to achieve continuous improvement of the quality of goods and services. The goal is customer satisfaction. “ No doubt , humans are always deficient” (Al-Quran)
  • 8. Why TQM  Meet competition  Customer satisfaction  Profit maximization  Systematic approach  Long term commitment  Continuous improvement  Top management commitment
  • 9. Need for Quality  Higher customer satisfaction  Reliable products/services  Better efficiency of operations  More productivity & profit  Better morale of work force  Less wastage costs  Less Inspection costs  Improved process  More market share  Spread of happiness & prosperity  Better quality of life for all.
  • 10. TQM six basic Concepts  Management commitment to TQM principles and methods & long term Quality plans for the Organisation  Focus on customers – internal & external  Quality at all levels of the work force.  Continuous improvement of the production/business process.  Treating suppliers as partners  Establish performance measures for the processes.
  • 11. “It would be better if everyone would work together as a system, with the aim for everybody to win.”
  • 12. Interesting Facts  1900 - Born in Sioux City, Iowa  1925 - met Dr. Walter Shewhart,  1927 - received a Ph.D in Physics from Yale  1939 – Head Mathematician – National Bureau of Census  During WW II worked with Shewhart on improvement of quality of production or weapons using statistical methods
  • 13.  1946 - Statistics professor – NY University  1947 – invited by General MacArthur to come to Japan as part of his economic and scientific staff in rebuilding Japan  1950 – invited to return to Japan by Japanese Union of Scientists and Mathematicians to teach methods for achievement of quality  Jan. 1951 - began a series of lectures to every single top manager in Japan  1974 – meeting with William Conway  June 24, 1980 – NBC’s show If Japan Can… Why Can’t We? aired to 14 million people – later became NBC’s most requested video of all time
  • 14. Third Wave of the Industrial Revolution ***  He taught an average of ten 4-day seminars per year between 1980 and 1993 reaching over 200,000 managers.  Almost every top manager in the country was exposed to his teachings during those years  Upon Deming’s death in 1993 in one obituary it was written that Deming’s reply to writer for how he wanted to be remembered was - “Well, maybe… as someone who spent his life trying to keep America from committing suicide. ***- Deming and Goldratt by Lepore and Cohen pg 151
  • 15. Basic message:  The cause of inefficiency and poor quality is the system, not the employees and it is management’s responsibility to correct the system in order to achieve desired results.
  • 16. Message to Japanese Management 1. Production must be seen as a system encompassing customers and suppliers in a win-win situation.  Customer is the most important part of the system  Suppliers are partners 2. Quality is made in the boardroom – never blame the workers. 3. Improving a process creates a chain reaction. 4. Continuous learning and improvement follow the PCDA (Shewhart) cycle. 5. There is a need for trust and cooperation between companies. Anything new learned in one company must be shared with all including competitors.
  • 17. One can say that the content of my seminars… and the content of my books… are based in large part on my understanding of Shewhart’s teaching. Even if only ten percent of the listeners absorb part of Dr. Shewhart’s teachings, the number may in time bring about change in the style of Western management. – Dr. Deming Reducing variability in production will improve quality.  Two types of variation:  Common causes  Special causes  Statistical control – a process needs to be in a stable state with identifiable action limits
  • 18. Key Deming Tools Deming did not teach statistical tools – he taught how to interpret them and their implications to the system. Deming Chain Reaction PDCA Cycle Theory of Profound Knowledge & 14 Point Philosophy “The control chart is no substitute for the brain.” – Dr. Deming
  • 19. Deming Chain Reaction “Quality improvement is not a costly business option but a strategic imperative that is essential to business survival” Quality Cost Productivity
  • 20. Conveys the sequential and continual nature of CI Plan Do Check Act Plan Do Check Act
  • 21. Theory of Profound Knowledge - knowledge for leadership of transformation 1. Appreciation for a system  A network of interdependent components that work together to try to accomplish the aim of the system. Without aim there is no system. 2. Knowledge of variation  Understanding where the processes are stable 3. Theory of knowledge  Predicting and anticipating what will happen if certain actions are taken 4. Psychology of individuals, society and change.  Appreciate people’s natural inclination toward learning and being innovative.
  • 22. Deming's 14 Points for Management 1. Constancy of Purpose 2. The New Philosophy 3. Cease dependence on mass inspection 4. End lowest cost tender contracts 5. Improve every process 6. Institute training on the job 7. Institute leadership
  • 23. 8. Drive out fear. 9. Break down barriers. 10. Eliminate exhortations. 11. Eliminate arbitrary numerical targets. 12. Permit pride of workmanship. 13. Encourage education 14. Top management commitment and action.
  • 24. “It would be better if everyone would work together as a system, with the aim for everybody to win.”
  • 25. Interesting Facts  1900 - Born in Sioux City, Iowa  1925 - met Dr. Walter Shewhart,  1927 - received a Ph.D in Physics from Yale  1939 – Head Mathematician – National Bureau of Census  During WW II worked with Shewhart on improvement of quality of production or weapons using statistical methods
  • 26.  1946 - Statistics professor – NY University  1947 – invited by General MacArthur to come to Japan as part of his economic and scientific staff in rebuilding Japan  1950 – invited to return to Japan by Japanese Union of Scientists and Mathematicians to teach methods for achievement of quality  Jan. 1951 - began a series of lectures to every single top manager in Japan  1974 – meeting with William Conway  June 24, 1980 – NBC’s show If Japan Can… Why Can’t We? aired to 14 million people – later became NBC’s most requested video of all time
  • 27. Third Wave of the Industrial Revolution ***  He taught an average of ten 4-day seminars per year between 1980 and 1993 reaching over 200,000 managers.  Almost every top manager in the country was exposed to his teachings during those years  Upon Deming’s death in 1993 in one obituary it was written that Deming’s reply to writer for how he wanted to be remembered was - “Well, maybe… as someone who spent his life trying to keep America from committing suicide. ***- Deming and Goldratt by Lepore and Cohen pg 151
  • 28. Basic message:  The cause of inefficiency and poor quality is the system, not the employees and it is management’s responsibility to correct the system in order to achieve desired results.
  • 29. Message to Japanese Management 1. Production must be seen as a system encompassing customers and suppliers in a win-win situation.  Customer is the most important part of the system  Suppliers are partners 2. Quality is made in the boardroom – never blame the workers. 3. Improving a process creates a chain reaction. 4. Continuous learning and improvement follow the PCDA (Shewhart) cycle. 5. There is a need for trust and cooperation between companies. Anything new learned in one company must be shared with all including competitors.
  • 30. One can say that the content of my seminars… and the content of my books… are based in large part on my understanding of Shewhart’s teaching. Even if only ten percent of the listeners absorb part of Dr. Shewhart’s teachings, the number may in time bring about change in the style of Western management. – Dr. Deming Reducing variability in production will improve quality.  Two types of variation:  Common causes  Special causes  Statistical control – a process needs to be in a stable state with identifiable action limits
  • 31. Key Deming Tools Deming did not teach statistical tools – he taught how to interpret them and their implications to the system. Deming Chain Reaction PDCA Cycle Theory of Profound Knowledge & 14 Point Philosophy “The control chart is no substitute for the brain.” – Dr. Deming
  • 32. Deming Chain Reaction “Quality improvement is not a costly business option but a strategic imperative that is essential to business survival” Quality Cost Productivity
  • 33. Conveys the sequential and continual nature of CI Plan Do Check Act Plan Do Check Act
  • 34. Theory of Profound Knowledge - knowledge for leadership of transformation 1. Appreciation for a system  A network of interdependent components that work together to try to accomplish the aim of the system. Without aim there is no system. 2. Knowledge of variation  Understanding where the processes are stable 3. Theory of knowledge  Predicting and anticipating what will happen if certain actions are taken 4. Psychology of individuals, society and change.  Appreciate people’s natural inclination toward learning and being innovative.
  • 35. Deming's 14 Points for Management 1. Constancy of Purpose 2. The New Philosophy 3. Cease dependence on mass inspection 4. End lowest cost tender contracts 5. Improve every process 6. Institute training on the job 7. Institute leadership
  • 36. 8. Drive out fear. 9. Break down barriers. 10. Eliminate exhortations. 11. Eliminate arbitrary numerical targets. 12. Permit pride of workmanship. 13. Encourage education 14. Top management commitment and action.
  • 55. Crosby Zero defects, Quality is free  Quality means conformance to requirements.  The real costs of quality are the costs of non-conformance (such as rework, scrap, and warranty costs).  Do it right the first time and we avoid these costs, thereby improving profitability.
  • 56. Crosby: Absolutes of Quality  Quality is conformance to requirements  The system of quality is prevention  The performance standard is zero defects  The measurement of quality is the price of non-conformance
  • 57. Crosby: Price of conformance and non-conformance  The costs of quality (COQ) are similar to Juran’s.  Prevention costs (design reviews, supplier evaluations, training, preventive maint.)  Appraisal costs (inspections and tests to determine conformance to requirements)  Failure costs (rework, scrap, warranty costs, lost sales, product liability)  Crosby emphasizes that prevention efforts help us avoid failure costs and appraisal costs.  Prevention allows us to increase profits without increasing sales, buying new equipment, or hiring people.
  • 58. Crosby: 14 Steps to Quality Improvement  Management commitment  Quality improvement teams  Quality measurement  Cost of Quality evaluation  Quality awareness  Corrective action  Zero defects program  Supervisor training  Zero Defects day  Goal setting  Error cause removal  Recognition  Quality councils  Do it all over again
  • 59. Quality Vaccine  Integrity  Systems  Communications  Operations  policies
  • 60. What do the philosophies of Deming, Juran, and Crosby Have in common?  Customer Focused  Commitment and Leadership from Top Management  Continuous Improvement Based on Facts  Team Based
  • 62. Historical review of TQM  Stoneage  Period of craftmanship  Period of manufacturing (1800-1900)  Inspection phase (1920-1940)  SQC (1940-1960)  TQC (1960-1980)  TQM (1980-2000)  Q-QC-SQC-TQC-QA-TQM
  • 63. DIMENSION OF PRODUCT QUALTY  Performance - Primary Characteristics  Features –Secondary Characteristics  Conformance-Meeting Specifications or Standards  Reliability –Consistency of Performance over time-fail  Durability- Useful life ,include Repair.
  • 64. DIMENSION OF PRODUCT QUALTY  Service-Resolution of problem, ease of repair.  Response- Human relations with Customers.  Aesthetics-Sensory Features.  Reputation- Past performance, Company Image.
  • 65. DIMENSION OF SERVICE QUALITY  Reliability  Responsiveness  Assurance  Empathy  Tangibles  Other dimensions
  • 66. OTHER DIMENSIONS  Time & Timeliness  Completeness  Courtesy  Consistency  Accessibility & Convenience  Accuracy  Competence  Communication  Credibility  Security
  • 67. Barrier to TQM Implmentation  Top management commitment  Changing Organization Culture  Improper planning  Continuous Training & Education  Organization Structure & Departments  Data’s & Facts For Effective Decisions  Internal & External Customers-Dissatisfaction  Empowerment & Teamwork  Continuous Improvement
  • 68. Benefits  Improved Quality  Employee Participation  Team Work  Internal & External Customer Satisfaction  Productivity ,Communication  Profitability & Market Share
  • 69. QUALITY COUNCIL It is a team to provide overall direction for achieving the quality culture.  To build q in to the organizational Quality  It provides overall direction Members  CEO  Senior manager  Coordinator or Consultant
  • 70. Duties of Quality Council  Establish or developing core values and Quality system  Demelopment of plan and programme  Training or workshop  Finding cost of poor quality and monitoring continuously  Finding performance measure  Continuous determination of projects  Team work  Recognize and reward system
  • 71. Duties of Coordinator  Two – way trust  Share quality council expectation  Team requirement to the council  Empower the team  To communicate the details of progress of quality improvements activities
  • 72. Quality Statement It is a strategic planning process  Vision statement  Mission statement  Quality statement