Tourism Local Economic Development Project
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The Cape Winelands Travel Expo in September 2014 focuses on the importance of tourism in the Cape Winelands, emphasizing its social, cultural, and economic value. The event includes workshops for small, medium, and micro enterprises (SMMEs) to enhance their tourism-related knowledge and encourage collaboration among stakeholders. Key objectives include increasing local economic development, promoting sustainable tourism, and educating SMMEs on various business aspects.
Tourism Local Economic Development Project
- 1. - 1 - Cape Winelands Travel ExpoCape Winelands Travel Expo HighlightsHighlights
- 2. - 2 - 11 、、 CWTE BasicsCWTE Basics 22 、、 CWTE HighlightsCWTE Highlights
- 3. • TimeTime September 2014September 2014 • DurationDuration 1 or 2 days?1 or 2 days? • ThemeTheme World Tourism MonthWorld Tourism Month • LocationLocation Stellenbosch LodgeStellenbosch Lodge CWTE Basics Importance of tourism in the Cape Winelands District and its social, cultural and economic value
- 4. - 4 - Educating SMME’s on tourism, finance, HR and marketing resources available Bringing Local & Global buyers to SMME product owners in the Travel & Tourism Industry in the CWDM Objectives:Objectives: CWTE Basics
- 5. • CWTE HighlightsCWTE Highlights
- 6. • Highlight 1Highlight 1: Workshops on range of topics: Workshops on range of topics • Highlight 2Highlight 2: Collaboration between major: Collaboration between major stakeholdersstakeholders • Highlight 3Highlight 3: Incorporating SMME’s as key: Incorporating SMME’s as key contributors to tourism, cultural andcontributors to tourism, cultural and economic development in CWDMeconomic development in CWDM CWTE Highlights
- 7. WorkshopsWorkshops • GDSGDS • Rate SheetsRate Sheets • STO ContractsSTO Contracts • MarketingMarketing • FinancesFinances • BusinessBusiness CWTE Highlights
- 8. Increased GDPIncreased GDP Local EconomicLocal Economic DevelopmentDevelopment Sustainable tourismSustainable tourism InnovationInnovation InformedInformed SMME’sSMME’s CWTE Highlights
- 9. Thank You & Welcome to CWTE 2014 !
- 10. • Cape Chambers of Commerce • Cape Town Tourism Association • Cape Town Tourist Guide Association • Cape Winelands District Municipality • Chakela Hotels & Resorts • Guesthouse Association South Africa • HGTS Tours & Transport • Metrorail Tourism Train • Sanlam • SEDA – Small Enterprise Development Agency • Show Me Stellenbosch • Socially Unforgettable • Stellenbosch Business Women Council • Stellenbosch Lodge • Stellenbosch Municipality • Stellenbosch Sure Travel • Stellenbosch 360 • Tourism Destination Offices • Tourism Enterprise Partnership • Tourism Product owners Partners