Truth In Media
Understandings
• U1a: Our perceptions and biases influence
  our understanding of what is true.



• U1b: The search for truth is difficult
Perceptions
• We all have different views, or perceptions
  based on our life experiences or stories told to
  us by others.
Biases
• Biases like optical illusions allow us to see
  what we would like to see and even distorts
  the truth unconsciously.
Changing Perspectives
• Often insight and behaviour-change happens
  when we start viewing things from different
  perspectives.
• What you see, feel and respond to is
  connected to your perception.

• This is the inner world of your learned biases.
Natural Story Tellers




     http://www.youtube.com/watch?v=ylhqasb1chI
What is truth?


• O.E. triewð (W.Saxon), treowð (Mercian)
  "faithfulness, quality of being true," from
  triewe, treowe "faithful" .
Discernment
• late 12c., from O.N. skil "distinction,
  discernment," related to skilja (v.) "distinguish,
  separate," from P.Gmc. *skaljo- "divide,
  separate" (cf. M.L.G. schillen "to differ;"
  M.L.G., M.Du. schele "difference;"
Intelligence
• intellect (n.)
• late 14c. (but little used before 16c.), from
  O.Fr. intellecte "intellectual capacity" (13c.),
  and directly from L. intellectus "discernment,
  a perception, understanding," from noun use
  of pp. of intelligere "to understand, discern"
  (see intelligence).
                                           Intellectual
                                            Character!
Knowing
Blind Faith
• Why is justice blind?-
  Objectivity- vs
  sensationalism (Truth)




                    Themis
How do we discover what is true?




                                   Discernment




         Intelligence                            Knowing




                                   Objectivity
Truth
Manufacturing Consent
Manufacture of Consent- Propaganda
• That the manufacture of consent is capable of great refinements no one, I think,
  denies. The process by which public opinions arise is certainly no less intricate than
  it has appeared in these pages, and the opportunities for manipulation open to
  anyone who understands the process are plain enough. . . . [a]s a result of
  psychological research, coupled with the modern means of communication, the
  practice of democracy has turned a corner. A revolution is taking place, infinitely
  more significant than any shifting of economic power. . . . Under the impact of
  propaganda, not necessarily in the sinister meaning of the word alone, the old
  constants of our thinking have become variables. It is no longer possible, for
  example, to believe in the original dogma of democracy; that the knowledge needed
  for the management of human affairs comes up spontaneously from the human
  heart. Where we act on that theory we expose ourselves to self-deception, and to
  forms of persuasion that we cannot verify. It has been demonstrated that we
  cannot rely upon intuition, conscience, or the accidents of casual opinion if we are
  to deal with the world beyond our reach.

• — Walter Lippmann, Public Opinion

• “Growth, Progress: Necessary Illusions” What model is the world evolving to?
Manufacturing Consent

• World War II
• Propaganda
• And of course Donald Duck!


                                              The blurring of the lines
                                              between the
                                              Government,
                                              Corporations and
                                              personal freedom and
                                              choice.


                        http://www.youtube.com/watch?v=oqMVpcbhpqw
What does a journalist do?
• Respect for truth and the public's right to
  information are fundamental principles of
  journalism.
• Journalists describe society to itself. They
  convey information, ideas and opinions, a
  privileged role. They search, disclose, record,
  question, entertain, suggest and remember.
• They inform citizens and animate democracy.
Code of Ethics
• Journalists code of ethics - an oxymoron?
• Most media journalists belong to the
  Australian Journalists Association, a division of
  a trade union called the Media Entertainment
  and Arts Alliance (MEAA). Members are
  required to follow a code of ethics
Code of Ethics
• Members engaged in journalism commit
  themselves to
  – Honesty
  – Fairness
  – Independence
  – Respect for the rights of others
Media: Big Business



                      Is there a
                      difference
                      between the
                      story and the
                      advertising?
Media Manipulating Truth for Profit
    • Fox News: The investigators




The news is what
we say it is!                       http://www.youtube.com/watch
                                    ?v=eZkDikRLQrw
7:00min
When things become not so ethical!
• Decline of News of the World




                                 http://www.youtube.com/watch?v=XIXk
                                 33Goizc
Truth Stranger then Fiction
Humans insatiable need to be entertained.
                   Vs
                  Fact.
Clockwork Orange




            London Riots
George Orwell’s 1984




Smart- TV
Thank Goodness for the ABC
2005 Word of the Year



• Truthiness "act or quality of preferring
 concepts or facts one wishes to be true, rather
 than those known to be true,"




                                 American Dialect Society
• http://www.scientificamerican.com/article.cfm?id=how
  -to-stop-misinformation-from-becoming-popular-
  belief&fb_action_ids=10151274379199747&fb_action_
  types=og.likes&fb_source=aggregation&fb_aggregation
  _id=288381481237582
Discernment




Intelligence     Truth       Knowing




               Objectivity
Could you weigh up honour versus truth?
Someone's life Versus Truth?
Justice Versus the Truth?                 Can you handle the
                                               TRUTH?




                                             http://www.youtube.com/
                                             watch?v=5j2F4VcBmeo
Read between the Lines!
• 7H15 M3554G3 53RV35 7O PR0V3 H0W 0UR
  M1ND5 C4N D0 4M4Z1NG 7H1NG5!
• 1MPR3551V3 7H1NG5! 1N 7H3 B3G1NN1NG
  17 WA5 H4RD BU7 N0W, 0N 7H15 LIN3 Y0UR
  M1ND 1S R34D1NG 17 4U70M471C4LLY
  W17H0U7 3V3N 7H1NK1NG 4B0U7 17.
• B3 PROUD!


                               Thank You.
EXTRA EXTRA Read All About It!
• From “The Corporation”
• Why did Fox news want the statement about
  the growth hormone in Milk have the word
  “CANCER” omitted and instead replaced with
  “Human health implications” ?
EXTRA EXTRA Read All About It!
• Your Turn:
• Create a headline for the following stories.

• Policeman finds dog walking on its own on the
  street.
• Middle Eastern Man stopped by customs
  official with a expired passport.
Lecture Created and presented by
Ragnar Haabjoern

Blog| http://thewonderingecologist.blogspot.com/

Twitter | @whyhowwho

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Truth in Media?

  • 2. Understandings • U1a: Our perceptions and biases influence our understanding of what is true. • U1b: The search for truth is difficult
  • 3. Perceptions • We all have different views, or perceptions based on our life experiences or stories told to us by others.
  • 4. Biases • Biases like optical illusions allow us to see what we would like to see and even distorts the truth unconsciously.
  • 5. Changing Perspectives • Often insight and behaviour-change happens when we start viewing things from different perspectives.
  • 6. • What you see, feel and respond to is connected to your perception. • This is the inner world of your learned biases.
  • 7. Natural Story Tellers http://www.youtube.com/watch?v=ylhqasb1chI
  • 8. What is truth? • O.E. triewð (W.Saxon), treowð (Mercian) "faithfulness, quality of being true," from triewe, treowe "faithful" .
  • 9. Discernment • late 12c., from O.N. skil "distinction, discernment," related to skilja (v.) "distinguish, separate," from P.Gmc. *skaljo- "divide, separate" (cf. M.L.G. schillen "to differ;" M.L.G., M.Du. schele "difference;"
  • 10. Intelligence • intellect (n.) • late 14c. (but little used before 16c.), from O.Fr. intellecte "intellectual capacity" (13c.), and directly from L. intellectus "discernment, a perception, understanding," from noun use of pp. of intelligere "to understand, discern" (see intelligence). Intellectual Character!
  • 12. Blind Faith • Why is justice blind?- Objectivity- vs sensationalism (Truth) Themis
  • 13. How do we discover what is true? Discernment Intelligence Knowing Objectivity
  • 14. Truth
  • 16. Manufacture of Consent- Propaganda • That the manufacture of consent is capable of great refinements no one, I think, denies. The process by which public opinions arise is certainly no less intricate than it has appeared in these pages, and the opportunities for manipulation open to anyone who understands the process are plain enough. . . . [a]s a result of psychological research, coupled with the modern means of communication, the practice of democracy has turned a corner. A revolution is taking place, infinitely more significant than any shifting of economic power. . . . Under the impact of propaganda, not necessarily in the sinister meaning of the word alone, the old constants of our thinking have become variables. It is no longer possible, for example, to believe in the original dogma of democracy; that the knowledge needed for the management of human affairs comes up spontaneously from the human heart. Where we act on that theory we expose ourselves to self-deception, and to forms of persuasion that we cannot verify. It has been demonstrated that we cannot rely upon intuition, conscience, or the accidents of casual opinion if we are to deal with the world beyond our reach. • — Walter Lippmann, Public Opinion • “Growth, Progress: Necessary Illusions” What model is the world evolving to?
  • 17. Manufacturing Consent • World War II • Propaganda • And of course Donald Duck! The blurring of the lines between the Government, Corporations and personal freedom and choice. http://www.youtube.com/watch?v=oqMVpcbhpqw
  • 18. What does a journalist do? • Respect for truth and the public's right to information are fundamental principles of journalism. • Journalists describe society to itself. They convey information, ideas and opinions, a privileged role. They search, disclose, record, question, entertain, suggest and remember. • They inform citizens and animate democracy.
  • 19. Code of Ethics • Journalists code of ethics - an oxymoron? • Most media journalists belong to the Australian Journalists Association, a division of a trade union called the Media Entertainment and Arts Alliance (MEAA). Members are required to follow a code of ethics
  • 20. Code of Ethics • Members engaged in journalism commit themselves to – Honesty – Fairness – Independence – Respect for the rights of others
  • 21. Media: Big Business Is there a difference between the story and the advertising?
  • 22. Media Manipulating Truth for Profit • Fox News: The investigators The news is what we say it is! http://www.youtube.com/watch ?v=eZkDikRLQrw 7:00min
  • 23. When things become not so ethical! • Decline of News of the World http://www.youtube.com/watch?v=XIXk 33Goizc
  • 24. Truth Stranger then Fiction Humans insatiable need to be entertained. Vs Fact.
  • 25. Clockwork Orange London Riots
  • 28. 2005 Word of the Year • Truthiness "act or quality of preferring concepts or facts one wishes to be true, rather than those known to be true," American Dialect Society
  • 29. • http://www.scientificamerican.com/article.cfm?id=how -to-stop-misinformation-from-becoming-popular- belief&fb_action_ids=10151274379199747&fb_action_ types=og.likes&fb_source=aggregation&fb_aggregation _id=288381481237582
  • 30. Discernment Intelligence Truth Knowing Objectivity
  • 31. Could you weigh up honour versus truth? Someone's life Versus Truth? Justice Versus the Truth? Can you handle the TRUTH? http://www.youtube.com/ watch?v=5j2F4VcBmeo
  • 32. Read between the Lines! • 7H15 M3554G3 53RV35 7O PR0V3 H0W 0UR M1ND5 C4N D0 4M4Z1NG 7H1NG5! • 1MPR3551V3 7H1NG5! 1N 7H3 B3G1NN1NG 17 WA5 H4RD BU7 N0W, 0N 7H15 LIN3 Y0UR M1ND 1S R34D1NG 17 4U70M471C4LLY W17H0U7 3V3N 7H1NK1NG 4B0U7 17. • B3 PROUD! Thank You.
  • 33. EXTRA EXTRA Read All About It! • From “The Corporation” • Why did Fox news want the statement about the growth hormone in Milk have the word “CANCER” omitted and instead replaced with “Human health implications” ?
  • 34. EXTRA EXTRA Read All About It! • Your Turn: • Create a headline for the following stories. • Policeman finds dog walking on its own on the street. • Middle Eastern Man stopped by customs official with a expired passport.
  • 35. Lecture Created and presented by Ragnar Haabjoern Blog| http://thewonderingecologist.blogspot.com/ Twitter | @whyhowwho