Understanding IDX
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IDX, or Internet Data Exchange, allows real estate agents to display MLS listing data from their brokerage website. It is a technology tool that sources MLS property information to power online property searches. The document discusses how IDX benefits agents by making their website more engaging for buyers who start their home search online and are likely to sign with the first agent they contact. It also provides analytics and a way to capture leads from visitors to the agent's site. Finally, it explains different methods agents can use to implement IDX technology.
Understanding IDX
- 1. Understanding IDX:What, Why, Where, HowPresented by:Shawn Arnold, VP of Sales
- 2. IDX = Property Search
- 3. What is IDX?“Internet Data Exchange”MLS InformationTechnology ToolJust another checkbox on your list…
- 4. Quick Facts86% of first time homebuyers start their search on the internet81% of homebuyers without an agent sign with the first agent they speak with
- 5. IDX BenefitsMLS – Powerful Data
- 6. IDX BenefitsMakes Your Site Sticky
- 7. IDX BenefitsLead Capture Tool
- 9. IDX Benefits
- 11. IDX BenefitsLanding Place for Syndication Content
- 12. How to Use IDXDrive your clients to the broker site IDXUse the MLS provided IDX search framed in your siteLink to the MLS’s (or other’s) IDX site Use Technology Vendor IDX (Free - $1000/year)
- 13. IDX Benefits
- 14. IDX Benefits
- 15. IDX Benefits
- 16. QuestionsThanks for your time. If you are curious about reacting to your website visitor activity/analytics, please attend:IT'S NOT WHO THEY ARE, IT'S WHAT THEY DO2:20 pm – The End Zone