Getting More Customers Using Mobile Marketing
Agenda


 Why Mobile Marketing?
 Mobile is here to stay
 App Vs Mobile Websites
 Mobile Website Features
 Tips
 Questions
Use Mobile Marketing to get more customers
These are your customers
Mobile is not a fade its here to stay
Use Mobile Marketing to get more customers
QuickTime™ and a
                     H.264 decompressor
               are needed to see this picture.




http://www.youtube.com/watch?v=9GalBu_cEkM
What is a Mobile Website?
 A scaled down version of your Website
 Easy & quick way to get information
 A summary of your key points
 Loads fast & easy to make contact
 Be available 24/7 & anywhere
What customer see
Click to call



                A “click to call” button or link on a mobile
                or smartphone website can mean the
                difference between getting a customer to
                call or losing them forever.
Mobile Offers & Loyalty Discounts




                    Offer free gifts, discounts & incentives
                    Create a campaign, broadcast it, and
                    experience an immediate increase in traffic!

                    Keep customers engaged & coming back

          Sample
Directions

        Customers look for businesses that are local.

        Click to Map allows them to get turn by turn
        directions to your location.
        When clicking on the map button it will open up
        the GPS/Map on their phone and lead them to
        your location.
Contact Form


               Allows companies to
                engage users and capture
                information on location

               Provides an instant and
                secure contact capture
                form to acquire new
                customers anytime,
                anywhere
Mobile Apps
Apps are unique because your customers choose to download your app
and put in on their phone. That means they are welcoming your
communication because they want to know more about your products &
services.


Benefits
•One-touch access to your contact informationBuild
relationships & Generate repeat businessConnect you
with on-the-go consumers
Traditional Apps vs Mobile Web Apps

                                    APPS                           MOBILE WEB

                     No — A separate application is      Yes — The mobile web is accessible
Platform Independent required for each platform.         on each platform.


                    Yes — Apps can take total            Yes/No — With work, some native
    Rich Experience advantage of native features.        features can be used.


                     Yes — Apps are a great extension of Yes — Mobile sites are a great
    Brand Extensible your brand.                         extension of your brand.


                      No — Apps require a lengthy        Yes — Updating a mobile site takes
   Easily Publishable approval process for release.      mere minutes.



     Use these tools to build brand preference, drive transactions, and
                         increase customer loyalty.
QR Codes

 A QR code is only as good as it’s landing page…
 SMART QR Codes:
 •   Point to mobile optimized landing pages
 •   Grab attention
 •   Help spread mobile coupons
 •   Build lists of mobile phone users
 •   Run better marketing metrics
 •   Easily share mobile media (photos/videos)
 •   Achieve marketing objectives!
Tips
Accept credit cards with your iPhone, Android or iPad
Mobile Payments
Use Mobile Marketing to get more customers
Go mobile in days with our exclusive offer.
For a limited time, Apps for Business is offering an exclusive package
that includes complete development of your new mobile website.

Best of all - you’ll be live within a week!

Elements of your new website include:
Your      current brand/logo/colours

Any      current photos/video/media

Connecting           your social media profiles (Facebook, Twitter, etc.)

Easy      check-ins on (Foursquare, Facebook Places, Google+, etc.)

Links      to your reviews (Yelp, Urbanspoon, Chowhound, etc.)

Technical         setup and creation of m.yourwebsite.com

Installation        of our redirection script on your current website

We      make all changes for you!
Includes        your first month of hosting! ($100 value)
BONUS:           Free Google Places review & setup (a $299 value)


All this for just:


$999 setup fee

Just $20 per month for hosting
Includes one-time setup fee, full design, installation, 2 changes a month & monthly traffic report.

(Monthly fees include fixed number of website changes.)
SterlingMcKinleyspeaks
      MckinleyMediaGroup
      TheAppsforBusiness
      Appsfor_biz
      MckinleyMediaGp
      SterlingMcKinle

Call: 410-630-1287
Email: sterling.mckinley@gmail.com

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Use Mobile Marketing to get more customers

  • 1. Getting More Customers Using Mobile Marketing
  • 2. Agenda  Why Mobile Marketing?  Mobile is here to stay  App Vs Mobile Websites  Mobile Website Features  Tips  Questions
  • 4. These are your customers
  • 5. Mobile is not a fade its here to stay
  • 7. QuickTime™ and a H.264 decompressor are needed to see this picture. http://www.youtube.com/watch?v=9GalBu_cEkM
  • 8. What is a Mobile Website?  A scaled down version of your Website  Easy & quick way to get information  A summary of your key points  Loads fast & easy to make contact  Be available 24/7 & anywhere
  • 10. Click to call A “click to call” button or link on a mobile or smartphone website can mean the difference between getting a customer to call or losing them forever.
  • 11. Mobile Offers & Loyalty Discounts  Offer free gifts, discounts & incentives  Create a campaign, broadcast it, and experience an immediate increase in traffic!  Keep customers engaged & coming back Sample
  • 12. Directions Customers look for businesses that are local. Click to Map allows them to get turn by turn directions to your location. When clicking on the map button it will open up the GPS/Map on their phone and lead them to your location.
  • 13. Contact Form Allows companies to engage users and capture information on location Provides an instant and secure contact capture form to acquire new customers anytime, anywhere
  • 14. Mobile Apps Apps are unique because your customers choose to download your app and put in on their phone. That means they are welcoming your communication because they want to know more about your products & services. Benefits •One-touch access to your contact informationBuild relationships & Generate repeat businessConnect you with on-the-go consumers
  • 15. Traditional Apps vs Mobile Web Apps APPS MOBILE WEB No — A separate application is Yes — The mobile web is accessible Platform Independent required for each platform. on each platform. Yes — Apps can take total Yes/No — With work, some native Rich Experience advantage of native features. features can be used. Yes — Apps are a great extension of Yes — Mobile sites are a great Brand Extensible your brand. extension of your brand. No — Apps require a lengthy Yes — Updating a mobile site takes Easily Publishable approval process for release. mere minutes. Use these tools to build brand preference, drive transactions, and increase customer loyalty.
  • 16. QR Codes  A QR code is only as good as it’s landing page…  SMART QR Codes: • Point to mobile optimized landing pages • Grab attention • Help spread mobile coupons • Build lists of mobile phone users • Run better marketing metrics • Easily share mobile media (photos/videos) • Achieve marketing objectives!
  • 17. Tips
  • 18. Accept credit cards with your iPhone, Android or iPad
  • 21. Go mobile in days with our exclusive offer. For a limited time, Apps for Business is offering an exclusive package that includes complete development of your new mobile website. Best of all - you’ll be live within a week! Elements of your new website include: Your current brand/logo/colours Any current photos/video/media Connecting your social media profiles (Facebook, Twitter, etc.) Easy check-ins on (Foursquare, Facebook Places, Google+, etc.) Links to your reviews (Yelp, Urbanspoon, Chowhound, etc.) Technical setup and creation of m.yourwebsite.com Installation of our redirection script on your current website We make all changes for you! Includes your first month of hosting! ($100 value) BONUS: Free Google Places review & setup (a $299 value) All this for just: $999 setup fee Just $20 per month for hosting Includes one-time setup fee, full design, installation, 2 changes a month & monthly traffic report. (Monthly fees include fixed number of website changes.)
  • 22. SterlingMcKinleyspeaks MckinleyMediaGroup TheAppsforBusiness Appsfor_biz MckinleyMediaGp SterlingMcKinle Call: 410-630-1287 Email: sterling.mckinley@gmail.com