Value2.0. Capturing Value From Innovative Technologies

The document discusses IBM's Value 2.0, which outlines eight new rules for businesses to create and capture value using innovative technologies in the wake of transformational change. It emphasizes that large enterprises must adapt their business models to leverage emerging technologies, tap into network intelligence, and become more intimate with customers to thrive in a rapidly evolving market. The research indicates that while many executives recognize the need for change, they are concerned about their organizations' abilities to capitalize on these opportunities.