Vasu_Siebel

Mobile: +91 99001 78860.
E-Mail-Id : mandyamvasu@gmail.com
Vasudevan Mandyam
Senior Advisory Consultant
Professional Summary
• Around 10 years 4 months of experience in Siebel CRM (versions 7.x & 8.x) on Detail
designing, Migration, application development (Configuration, Scripting and Workflows),
Testing CRM Applications, supporting business acceptance and managing deliveries and
providing technical solutions.
• Extensive experience encompassing a wide range of skill set, roles and industry verticals.
• Salesforce certified Platform Developer 1(SU16) with development knowledge and domain
knowledge.
• Certified Oracle Siebel 8.0 Consultant with Strong knowledge of Siebel Architecture and
Data Model, Integration Objects, EAI Transport Adapters.
• Proficient in collecting the business requirement, analyzing and translating the same to
technical requirements and architecture.
• Experience in Siebel Administration & Management and Production Support including
Problem fixes, Enhancements, deployment and migration activities from Development
through Testing in different environments.
• Worked as a Siebel Technical Lead at Client Location(UK) assisting customer requirements
(March 2012 to Feb 2013 and Feb2015 to Oct 2015)
• Managed program's/project's budget (expenditures and costs against delivered and
realized benefits)
• Holding H1B Visa Petition(not stamped) valid till Dec-2017
• Other Certifications: Oracle Certified CRM Business Analyst, Oracle Sales Cloud 2016
Implementation Specialist and ITIL V3(Foundation)
Skill Set
CRM e-business Appl. Tools Siebel 7.x, 8.x and Siebel Tools, Siebel Open UI
Cloud Technology Sales Force, Oracle CX Sales Cloud
Reporting Tools OBIEE, Cognos 11
Siebel skills Configuration, Workflows, Scripting, EAI, Order Management,
Open UI, Assignment Manager, Task based UI.
RDBMS PL/SQL, Oracle 9i/10g, DB2, SQL Server 7
Scripting Languages JavaScript, VBScript, eScript(Siebel),VBA
Programming Languages C/C++, VB.NET, C#
Operating Systems Windows XP/2000 and Windows NT 4.0, Unix and MS-DOS
Education

 Master of Computer Applications (MCA), 1999, from Sri Venkateswara University College
of Engineering, Sri Venkateswara University, Tirupati Andhra Pradesh
 Bachelor of Science, 1996, from Sri Venkateswara Arts College, Sri Venkateswara
University, Tirupati, Andhra Pradesh.
Professional History
 Currently working as “Delivery Lead” in IBM India Private Limited, Bangalore Since February
2009
 Worked as a “Senior Developer” for Cognizant Technology Solutions India PVT Ltd.,
Bangalore, as a “Siebel Consultant” from Vyom Labs Private Limited, Pune from March 2008
to February 2009.
 Worked as a “Siebel Consultant” for IBM India Private Limited, Bangalore from Datamatics
Software Solutions Limited, Bangalore from June 2006 to March 2008.
 Worked as “Asst. professor” in Rayalaseema Institute of Information and Management
Sciences (RIIMS), Tirupati, from January 2000 to May 2006.
Certifications & Credentials
 Certified as Salesforce Platform Developer 1 (SU16) in September 2016
 Certified as Oracle Sales Cloud 2016 Implementation Specialist in June 2016
 Certified as Oracle Siebel 8.0 CRM certified Business Analyst in December 2013
 Certified as Oracle Siebel 8.0 Consultant in September 2013
 Successfully completed ITIL V3 foundation Certification in March 2012.
 Got Excellence and Eminence award in 2013 at IBM for showing outstanding performance in
the project
Trainings/Workshops Attended
 IBM internal training on Salesforce CRM completed successfully in Sep 2016.
 Siebel Open UI Ed 2, Foundation and Advanced training by Oracle University in Sep 2016.
 Siebel 8.0 Essentials by Oracle University.
 Project Management Principles at IBM India.
 Global Delivery Center (GDC) Leadership Development Initiative at IBM India.
 Communicating for Operation Excellence at IBM India.
 Core Capabilities Fundamentals at IBM India.
 Internal Trainings on OBIEE and Cognos 11. Applied Knowledge on Virtual servers.
(I applied the OBIEE knowledge while doing the AD work on this (mentioned above)).
Professional Experience (In reverse Chronology)
Feb 2016 – Till date, Delivery Lead IBM India Pvt. Ltd. India
Project: FRAIMS MI Dashboard Activities Client: Department for Works and Pensions
The objective of this ADR is to engage IBM to commission FRAIMS MI Dashboard activities.
Management Information from FRAIMS is obtained through a suite of Dashboard Reports. The criteria
of what data these reports output is defined by the Business and they have a need to be able to
amend the FIS Dashboard reports at regular intervals depending on prevailing Business needs. Each
night the system collates the data and caches each report ready for a user to run the report the
following morning.
This project is all about to remove all existing reports currently in use from the dashboard and even
from the populatecaches in the backend and add new reports as per the current requirements of the

end users. Also need to make changes in user authentications and management of reports. There are
86 new reports to be added and 115 reports to be deleted and create logical SQLs for the new reports
and create populate cache files for all these to avoid performance during the online day
The reports are of:
1) Daily Reports, referred to as Dashboard Reports, which are used by relevant team management
within FRAIMS to determine their KPI’s.
2) Batch Reports, which inform the MI team of additional business metrics, feeding into higher level
dashboards
 Working as a Delivery Lead and managing the project build and test activities and also doing
additional managerial activities.
 Ability to interface between Business, Finance and IT to collaborate and implement appropriate
solution
 Experience in handling large global projects with stakeholders spanned across geographies.
 Knowledge on various project management methodologies - Waterfall / SDLC / Agile.
 Strong knowledge of Siebel Architecture and Data Model, Integration Objects, EAI Transport
Adapters.
 Assist in developing application specific Release plan, Release scope and estimations, Overall
maintenance activities, experience in process Audits and resource planning
 Have experience in mapping requirements to Siebel functionality performing gap analyses,
creating Siebel functional/Technical design documents and other business documentation
 Progress tracking through cadence report and MPP.
 Strong understanding of different phases and deliverables in a project
 Managing the stakeholders' expectations by effective communication plan and rigorous
tracking of project activities.
 Completing project phase exits by doing formal steering reviews as per the planned milestone
dates.
 Managing Project Plan, Project Risk/Mitigation tracker, Change Management and publish
weekly/monthly project status report to customer.
 Managed the project phases independently by reaching the milestone and be proactive.
 Worked as a Team Lead and Onshore and offshore coordinator in managing the issue tickets
providing solution in time there by avoiding the breaches
 One of the key responsibility in the current role is to primarily understand the client
requirements in detail and communicate the same to the respective team members.
 Providing technical solutions, application development, supporting business acceptance
Supervised Incidents Management, AMS Development, Quality Assurance, KCO Auditing
 Provided the estimates to the CRs that came, Supervised Development, Quality Assurance,
Database Development, Configuration & Deployment Management teams.
 For the approved ADSOs did planning, and scheduling, organizing, coordinate, and execute
activities in performing Release Management Activities
 Creating and reviewing Siebel functional/Technical design documents and other business
documentation
 Worked with Project Manager and customer delivery managers to identify new Siebel
implementation opportunities.
 Established Change Management Process to manage Scope (Traceability Matrix), Time & Cost.
Adept in managing expectations, organizing & conducting UAT & getting product sign off.
 Provide necessary estimations and reports on backlog tickets and took actions in-time to avoid
huge backlogs.
 Identified proactive problems in AM and presented to client and it is in discussion to decide the
scope and resource and money terms.

 Have experience in mapping requirements to Siebel functionality performing gap analyses,
creating Siebel functional/Technical design documents and other business documentation.
Environment: Siebel Public Sector, Siebel Analytics (OBIEE) with DB2 V9.1
Team Size: 12
Feb 2012 – Jan 2016, Onshore/Offshore Lead IBM India Pvt. Ltd. India
Project: FRAIMS ADep– Application Maintenance Support Client: Department for Works and Pensions
As a Team Lead responsible for level 3 day-to-day application maintenance and support Analysis and
manage tickets by providing solution in time, thereby avoiding any SLA breaches. If any new
requirements and AMS problem fixes scheduled for release then need to review the design,
development, testing and implementation of customized Siebel public sector CRM application which
mainly deals with Fraud and referral management system for our IBM UK customer Department for
Works and Pensions. Initially worked as onshore lead from UK for one year and then for two years
working as offshore lead from India.
ADep Implementation project was the biggest project that IBM UK has procured in the public sector.
The Fraud Referral And Intervention Management System (FRAIMS) application is a fraud protection
and prevention capabilities application. The FRAIMS application consists of Referral Management and
Case Management system, correspondence tracking and workflow system with high visibility.
Information is initially registered as a PPQ and then processed using FRAIMS. It may end up either
updating an existing Case or becoming a Case in its own right. The purpose of FRAIMS is to provide a
networked IT solution for the DWP fraud community (JCP, DCS and TPS) replacing many Program
Protection standalone systems. It maximizes ‘out of the box’ Siebel (CRM) functionality to perform
fraud referral and Customer Compliance processes.
This includes Referral management, Case management, Intelligence gathering, Decision-making
support, Tracking and recording outcomes FRAIMS application is interfaced with various interfaces
like FRF, CIS, ATAS, GMS, IFD, QAS and Email notification & response server.
The FRAIMS application is deployed across a 3-tiered architecture (Client, Server and Database)
 Managing SLA timelines as per project schedule and budget.
 Managing the stakeholders' expectations by effective communication plan and rigorous tracking
of project activities.
 Understand management of change and able to drive team to achieve project objective.
 Publishing project status reports with relevant details as per target audience.
 Managing Project Plan, Project Risk/Mitigation tracker, Change Management and publish
weekly/monthly project status report to customer
 Strong design skills with a proven track record of success on large/highly complex projects
preferably in the area of Enterprise Apps and Integration and has ability to communicate
technical issues and observations
 Experience in cross-functional domain and end to end knowledge of business and technology.
 Effectively communicate & work with fellow team members and other functional team members
to coordinate & meet deliverables.
 Fast-paced team environment with minimal supervision and escalate issues in a timely manner.
 Responsible for leading a project team in delivering solution to our customer in the Public sector
and managing the issues by providing solution in time there by avoiding the breaches.

 Deliver new and complex solutions with high quality to clients in response to varying business
requirements
 Working with Level 2 AMS team and client-led support teams in the support of 3 Siebel
applications.
 Translate customer requirements into formal requirements and design documents, establish
specific solutions, and leading the efforts including programming and testing that culminate in
client acceptance of the results.
 Establish Quality Procedure for the team and continuously monitor and audit to ensure team
meets quality goals.
 Analysis, diagnosis and resolution of Siebel application errors (Level-3 support).
 Change request impact analysis, Implement administrative application changes.
 Worked on Case and Incident Management of the Siebel Public Sector 7.8 Application.
 Responsible for effective communication between the project team and the customer.
 Preparing the offshore team for any upcoming changes in the application functionality from the
client end.
 Updating AID and ASCM documents as per the new issue resolutions as and when identified in
the Siebel Application support
Environment: Siebel Public Sector and Siebel eAdvisor 7.8 with DB2 Version 9.1
Team Size : 11
Feb 2010 – Jan 2012, AMS Team Lead IBM India Pvt. Ltd. India
Project: Hero Connect DMS – Application Maintenance Support Client: Hero Motors, Gurgaon.
As a Team lead responsible for application maintenance and support Analysis and manage the tickets
by providing solution in time thereby avoiding any SLA breaches. Translate customer requirements
into formal requirements and design documents, establish specific solutions, and leading the efforts
including programming and testing that culminate in client acceptance of the results. Worked for a
customized Siebel Automotive CRM application which mails deals with Purchases, Sales and Services
for our world leading two wheeler manufacturer and IBM India customer, Hero Motors Limited,
Gurgaon, India.
The aim of the project is to achieve “A centralized system to connect all dealers, Coverage &
Standardization of Secondary Sales, Service and Spares Processes across dealerships, Improve
Customer Service, Get online customer data, Obtain Vehicle History tracking throughout the vehicle
life cycle, Obtain visibility to Forward Supply Chain Inventories, Enhancing Inventory Visibility by
Streamlining of Business Processes, providing opportunity for Inventory Optimization, Information
Analysis on the Transactional data captured”.
From the technical perspective, the Scope of the Project is to maintain the Processes for HHML Offices
(Like Campaign, Partner Management), Processes for HHML Dealers (Campaign Management, Pre
Sales, Sales, and Post Sales, Procurement & Inventory Management, Vehicle Service at Workshop,
Workshop Management, Warranty Claim Management, Sales & Service Analytics), the high level
integration of the Central DMS with other HHML systems (SAP, Integration with RTO, SMS based
solution for alerts/confirmation etc.)
 Worked as a Team Lead and managed the tickets providing solution in time there by avoiding the
breaches

 Interfacing with clients for business requirement gathering and creating functional specifications
and high level design documents for the project.
 Responsible for application management and application enhancement for the project
 Resolving any defects and support issues in the production application with small turnaround
time.
 Resolved Severity 1 and severity 2 issues, which need an emergency fix and has a very high
business impact.
 Providing post-implementation support or any enhancement if required in the application.
 Participating in customer calls and meetings and propose technical solutions wherever required
 Actively participated in giving various KT sessions arranged for senior members in Hero Motors
and for the Dealer who are going to start using this application in their premises.
 Worked on Data Mappings and Quote Document generation, Personalization rules
 Mentoring the resources, team coordination and update the Manager with the issues and status
of the team accordingly.
 Reviewed the work of team members to ensure quality and comprehensiveness and provide
technical coaching and mentoring to project team members.
 Analyzing and fixing the Production issues. Performance Optimization for certain application
module like Contacts, Employees, Accounts etc.
 Adherence to IBM Quality Process in all activities. Responsible for Process Improvements in the
application.
 Worked very closely with cross-functional business areas and functions to ensure the smooth
daily operations and effective communication of project deliverables.
 Ownership and accountability for issue identification and resolution, risk logging, progress
reporting and progression through to resolution.
 Proactively monitor progress throughout all stages from scope, analysis through to testing and
sign-off, implementation and post-live support. Ensure UAT of deployed code changes.
 Ensure release communications (e.g. Release Documents) are made available to internal parties
and external Business Process Managers according to the published Milestones
 Ensuring the proper reporting process and delivery of the daily / weekly project reports among
the intended recipients.
 Support the client final rollout into production and rollback in the event of failure of release.
 Provide regular reports to senior management and other stakeholders.
 Conduct post-live release review to identify root cause of any issues, areas for improvement and
ways to improve the release quality
 Provided technical and investigative support for functional users on interfaces, defects, change
requests, debugging issues, testing, service pack upgrades and adhoc report requirements
 Continued support for production issues as third level production support specialist.
 Incorporated code instrumentation in select transaction with Application Response Measurement
(ARM) API to enable performance monitoring and tracking.
 Supported user community in defining Service Level Agreements (SLA)
 Performance tuning, SQL query enhancements, code enhancements to achieve performance

targets
Environment: Siebel Automotive and Siebel eDealer 8.1.1 with Oracle 11i
Team Size : 12
Feb 2009 – Jan 2010, Module Lead and developer IBM India Pvt. Ltd.
India
Project: Hero Connect – Dealer Management System – Application Development Client: Hero Motors.
Module lead and developer for a full life cycle implementation of Inventory Management of Siebel
Dealer Management System software for world leading two wheeler manufacturer – Hero Moto Corp,
Gurgaon, India. This project was remotely executed from the company’s offshore development center
in Bangalore, India
Analysis, design, development and implementation of customized Siebel Automotive application for
new implementations and upgrades throughout Parts, Sales and Services division. Worked as Module
lead and Programmer from Feb 09 to Jan 2010.
The aim of the project is to achieve “A centralized system to connect all dealers, Coverage &
Standardization of Secondary Sales, Service and Spares Processes across dealerships, Improve
Customer Service, Get online customer data, Obtain Vehicle History tracking throughout the vehicle
life cycle, Obtain visibility to Forward Supply Chain Inventories, Enhancing Inventory Visibility by
Streamlining of Business Processes, providing opportunity for Inventory Optimization, Information
Analysis on the Transactional data captured”.
From the technical perspective, the Scope of the Project is to create and implement the Processes for
HHML Offices (Like Campaign, Partner Management), Processes for HHML Dealers (Campaign
Management, Pre Sales, Sales, and Post Sales, Procurement & Inventory Management, Vehicle
Service at Workshop, Workshop Management, Warranty Claim Management, Sales & Service
Analytics), the high level integration of the Central DMS with other HHML systems (SAP, Integration
with RTO, SMS based solution for alerts/confirmation etc.)
and high level design documents for the project. Contributing to the Design, Code and
Development, Unit testing and UAT phases of the requirements in the application.
 As an Application Developer, I need to primarily understand the client requirements in detail and
develop the design documents based on the Gap Analysis between Vanilla functionality and
Customization required and do the development/Implementation.
 Worked with Business Analyst in translating business requirements into Functional Requirements
Document and to Detailed Design Documents
 Present and defend product designs and architecture to clients. Coordinate and communicate
tasks with fellow developers. Ensure that development is performed as per requirements
 Worked with QA to create test scripts and scenarios for enhancements and customizations to the
core product
 Communicate activities/progress to project managers, business development, business analysts
and clients
 Designed and Configured at Data Object Layer, Business Logic Layer and GUI Layer.
 Worked on Data Mappings and Quote Document generation, Personalization rules and Runtime
events.
 Take daily calls to understand the business issues, intricacies present in requirements and send
Minutes of Meeting to all the attendees. This will ensure identification of the gaps at first hand
and hence eliminating any lag in the delivery commitment.

 Preparation of Technical Design Documents (TDDs), Business Requirement Documents (BRDs)
and other documents relevant to the phase prior to the actual development of the applications.
Once completed and sign off taken from the Business Experts; share the final set of documents
with the delivery team for the development phase.
 Ensuring high quality of the deliverables through rounds of code reviews, Peer reviews, SQL
query reviews and document reviews
Environment: Siebel Automotive and Siebel eDealer 8.1.1 with Oracle 11i
Team Size : 36
Mar 2008 – Jan 2009, Senior developer Cognizant Technology
Solutions India Pvt. Ltd
Project: SG Migration Project Client: Societie Generale Bank, France.
Worked as senior Developer in the Societe Generale project based on Siebel Financial Services. The
overall objective of this project is to upgrade its current Siebel 7.5.3 application to Siebel 8.x and
assist in successful transfer of all the users to the new platform.
The project implementation was based on the Siebel Finanace System software for world leading
Banking Sector – Societe Generale, Paris. Europe. This project was remotely executed from the
company’s offshore development center TS BU - Corporate Communications in Bangalore, later
acquired by Cognizant Technology Solutions India PVT Ltd., Bangalore, India.
Societe Generale has implemented a Customer Contact Center management solution based on Siebel
Financial Services 7.5.3 in 2003. The application will cover the following key areas of business
 Customer Management
 Contact Management
 Order Management and product configuration
 Service Requests
The overall objective of this project is to upgrade the current Siebel 7.5.3 application to Siebel 8.x
and assist in successful transfer of all the users to the new platform
 Manually completing the Data synchronization for specific accounts that are pending from the
interface execution end.
 Incorporated enhancements to custom-built application handling organization and division
details, pricing structure and billing service for a Banking company.
 Gathering and analyzing requirement, developing project plan and design.
 Developed library functions, UI screens, source code and performed table design changes
 Take daily calls to understand the business issues, requirements. This will ensure identification of
the gaps at first hand and hence eliminating any lag in the delivery commitment.
 Preparation of Technical Design Documents (TDDs), Unit Test Cases (UTCs) and other documents
relevant to the phases. Once completed and sign off taken from the Business Experts; share the
final set of documents with the delivery team for the development phase.
 Ensuring high quality of the deliverables and effectively bridge onsite and offshore team
communication gaps, if any. Also; responsible for communicating the latest set of updates in the
project to the intended recipients.
 Ensuring the proper reporting process and delivery of daily / weekly project reports among the
intended recipients

 Delivering new functionalities in the application and high quality solutions to clients in response
to varying business requirements.
 Involved in Customizing Web templates, Application (Screens, Views, drilldowns etc) using Siebel
tools, Access Control and Personalization of Home Page, Scripting etc.
 Supporting the UAT (User Acceptance Testing) cycle for the requirement resolutions as delivered
to the client.
 Support the User acceptance phase of the Project, analyze, debug and fix issues reported during
the system testing.
 Analyzing and fixing the Production issues after go-live
Environment: Citrix, Siebel Finance 8.0.2 with DB2
Team Size : 16
Oct 2007 – Feb 2008, Application Developer IBM India Pvt. Ltd. India
Project: CRM 6.0 Client: Reuters UK
As an Application developer responsible for analysis, design, development, testing and
implementation of customized Siebel Media CRM application for our IBM UK customer, Reuters, UK.
Being a developer worked for a full life cycle implementation CRM5.5 and CRM 6.6 projects. This
project was remotely executed from the company’s offshore development center IBM India Private
Limited, in Bangalore, India.
Reuters is a global information company providing information for professionals in the financial
services, media and corporate markets, more than 90% of its revenue derives from the Financial
Services business.
and high level design documents for the project.
 Contributing to the Design, Code and Development, Unit testing and UAT phases of the
requirements in the application.
 Participating in customer calls and meetings and give the appropriate suggestions. Configured
Joins. Pick lists, Drilldowns and Toggles
 Preparing the Unit test plan and doing unit testing. Supporting the UAT (User Acceptance
Testing) cycle and Functional Testing Process.
Environment: Siebel Media V 7.8 with Oracle 10g
Team Size : 12
Jun 2006 – Sep 2007, Application Developer IBM India Pvt. Ltd. India
Project: CRM 5.5 Client: Reuters UK
As an Application developer responsible for analysis, design, development, testing and
implementation of customized Siebel Media CRM application for our IBM UK customer, Reuters, UK.
This project automates the CRM operations. Its main objective is to simplify the sales process by
making modification to Accounts, Opportunities and Contacts screens in the current Siebel application
in use i.e. CRM 4.3. This involves the Down-sizing of Sales and Cancellation stages and its impact on
the functionality of the application. It basically involves restructuring of field layout on various views

corresponding to the above said Accounts, Opportunities and Contacts screens. Its main objective is
to integrate Siebel application with the Customer Zone application.
This involves the integration of Training Activities being created through Courses and their associated
Classes, in Siebel, with Customer Zone application. A valid Customer Zone user is provided access to
various Active Training Courses available in CZ and get first hand training of various products and
services offered by REUTERS. It also automates the CRM operations of Auto assignment of inbound
activities. CR 26, the Auto Assignment of Inbound Activities, reorganizes the assignment of inbound
activities to OMS’s within COMC based upon the Inbound Activity, the associated Quote and Account.
This module involves the Automatic assignment of Inbound Activities; rather than the manual
assignment happening in REUTERS CRM 4.4; by mapping Assignment Criteria to Assignment Rules
and its associated Employees, using Assignment Manager. Activities that have no matching
Employees are assigned to COMC Generic Id’s. Modules handled are Quotes and Orders, Data
Simplification, Personalization Rules, Service Request, Correspondence and Proposals, Client Training
and Universal Inbox, Workflows
 Contributing to the Design, Code and Development, Unit testing and UAT phases of the
requirements in the application
 Involved in Business Requirement Document analysis, Functional design documents review as
well as technical documents preparation.
 Delivering new functionalities in the application and high quality solutions to clients in response
to varying business requirements.
 Work with the Business Analysts to translate business requirements into functional requirements
and technical design documents.
 Configured and Integrated Core Siebel CRM application with MS-Office using VBA Macros.
 Designed and Configured at Data Object Layer, Business Logic Layer and GUI Layer.
 Configured Joins. Pick lists, Drilldowns and Toggles, Views, Applets, Personalization rules.
Worked on Data Mappings and Quote Document generation
 Added Views to the Responsibilities to control user access to Views.
 Used BC User Properties and Field User Properties on Business Requirements.
 Created Siebel Scripts to meet Business needs.
 Prepared Unit Test Cases and Involved in Unit Testing and Functional Testing Process
Environment: Siebel Media V 7.8 with Oracle 10g
Team Size : 22
Personal Details
Date of Birth : 22-11-1975
Sex : Male.
Marital Status : Married
Indian Passport Details : J8973329 Expiry date: 18-10-2021
References: Available upon request

Vasu_Siebel

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