Video platform selection
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The document outlines various video platform selection options, comparing third-party, do-it-yourself (DIY), and hybrid models. It discusses the pros and cons of each approach, including flexibility, scalability, and requirement for diverse expertise. Additionally, it details architecture components, CDN options, transcoding, storage options, and social distribution aspects.
Video platform selection
- 1. LA CTO FORUM SERGEY SUNDUKOVSKIY PH.D. Video Platform Selection 1
- 4. Platform 4 Platform API VidInteract Crowd-Funding Platform Video Player API Interactive Video Player API CAUSES API SaveTogether API RAZOO API CrowdRise DonorsChoose API REST API
- 5. Platform API VidInteract Crowd-Funding Platform Video Player API Interactive Video Player Storage Hardware Storage Software Services Storage API Hosting Hardware Hosting Software Services Hosting API Transcoding Hardware Transcoding Software Services Transcoding API Streaming Hardware Streaming Software Services Streaming API (CDN) REST API
- 6. Video Platform Options Third Party Complete Third Party SaaS + PaaS + IaaS Solution Do IT Yourself Custom Software + Hardware Coupling Hybrid Hybrid SaaS + PaaS + IaaS Coupling 6
- 7. 3rd Party Video Platforms Pros 3 in one solution (SaaS + PaaS + IaaS) Diverse format support (.mov, .mp4, avi, etc) VAST, VPAID support (IAB Specs) Rich analytics (interaction and play stats) Social distribution support (facebook, twitter, google+) Cons Less flexibility Constrained concurrency “My house my Rules” 7
- 9. Typical Video Platform Architecture 9
- 10. Video Platform Business Size Matching 10 Consumers/SOHO Small & Medium Business Midsize Companies Large Companies Enterprise Companies
- 11. Do It Yourself Video Platform Pros Ultimate flexibility No concurrency constraints Simple business workflow layering Real-time data ingestion, processing display Cons Requires diverse expertise Low economies of scale Expensive IT concerns (redundancy, failover, deliverability, etc) 11
- 12. Do It Yourself Video Platform Components 12 + + +
- 13. Hybrid Video Platform Components Pros Best of both worlds Just enough flexibility Elastic scalability (buy the base, pay for spikes) Cons Requires diverse expertise Can get expensive 13
- 14. CDN Options 14
- 17. Coupling Options “One ring to rule them all” Amazon Elastic Transcoder Amazon EC2 Amazon S3 Amazon CloudFront Custom Coupling (here is what we have done) Akamai CDN Amazon S3 Encoding.com Rackspace Cloud 17
- 18. Content Screening Frame Analysis Camera Zoom Frame Difference Skin Ratio Video Transcription Human Screening 18
- 19. Player Sizing Player Whitelisting Social API Social Embed Limitations Social Distribution 19