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Web agencies: An analysis of the OVH infrastructure to optimise your web projects’ profitability
PRESENTEDBY
WEB AGENCIES: AN ANALYSIS OF THE
OVH INFRASTRUCTURE, TO OPTIMISE
YOUR WEB PROJECTS’ PROFITABILITY
RÉMY VANDEPOELE
TECHNICAL EVANGELIST
ROOM 7
2.30 PM
SÉBASTIEN MILLANVOYE
PRODUCT MARKETING MANAGER
@Seb_Millanvoye
MARKET TRENDS
MARKET EXPECTATIONS
Website projects - still a potential opportunity to explore
30%
Website No Website
30% of French companies still
don’t have any websites
20% in UE28
5% for the “best in class”
Source: DGE, Chiffres clés du numérique 2017
MARKET TRENDS
MARKET EXPECTATIONS
A low global digital presence
65%
Social Network Page
65% of French companies still
don’t have any social network
presence
58% in UE28
30% for the “best in class”
Source: DGE, Chiffres clés du numérique 2017
MARKET EXPECTATIONS
MARKET EXPECTATIONS
What are the key requirements?
“I want to start selling online…”
• Small selection of products
• Info-based website with some e-
commerce elements
• Easy to manage
• Limited budget
“I want a full digital shopping
experience…”
• High number of references
• ERP/CRM connectors
• Shipment management
• Real-time stock updates
• Scalability, security, performance
“I want an extensive digital presence for
my company…”
• Corporate
• High volumes of information
• Human resources
• Flexible
• Frequent updates
“I want to present my business…”
• Simple and easy
• Responsive
• Limited budget
• Limited updates
Informative
E-commerce
Mainly Standardised Full Customisation
Multiple
supports
MARKET EXPECTATIONS
MARKET EXPECTATIONS
What are the main blockers for professionals considering a website project?
Lack of time Lack of IT skills Lack of dedicated
financial resources
for the project
Finding the right
trustworthy partner
Difficulty
comparing offers
and technical
proposals
OVH HOSTING SOLUTIONS
OVH HOSTING SOLUTIONS
Identify the right needs, the right skills, and the right solutions
Shared
Hosting
Perso / Pro
Guranteed
Hosting
Perf 1 to 4
Isolated Hosting
Cloud Web 1 to 3
Plesk Hosting
Dedicated
Server Hosting
Public Cloud
Hosting
Hosted Private
Cloud
Hosting
?
SHARED WEB HOSTING
SHARED WEB HOSTING
Shared Web Hosting
Cost-effectiveness 
Ease of set-up 
Maintenance 
Back-up process 
Tech skill level 
Scalability 
Performance/resources 
Flexibility/customisation 
Global complexity 
Two flavours
 Simplicity
 Small projects
 Standardisation
 Cost-driven
Why choose this solution?
• Personal websites and blogs
• Information-based websites
• Small businesses presenting their activities
 Ergonomics & Design
 Dev
 Sys Admin
Key expertise
GUARANTEED WEB HOSTING
GURANTEED WEB HOSTING
Guaranted Web Hosting
Cost-effectiveness 
Ease of set-up 
Maintenance 
Back-up process 
Tech skill level 
Scalability 
Performance/resources 
Flexibility/customisation 
Global complexity 
Four flavours
 Mid-level and fast-growing projects
 Guaranteed resources for peace-of-mind
 Performance
 Managed service required
Why choose this solution?
• Corporate websites for SMBs and more
• E-commerce websites with Prestashop
 Ergonomics & Design
 Dev
 Sys Admin
Key expertise
ISOLATED (VPS) HOSTING
ISOLATED (VPS) HOSTING
Isolated (VPS) Hosting
Cost-effectiveness 
Ease of set-up 
Maintenance 
Back-up process 
Tech skill level 
Scalability 
Performance/resources 
Flexibility/customisation 
Global complexity 
Three flavours
Coming soon Coming soon
 Peace-of-mind from having a dedicated machine
 Managed, isolated resources
 Specific language or database needs
Why choose this solution?
• Corporate websites for SMBs and more
• E-commerce websites with Prestashop
• Web apps
• Customisation: Node.Js, MongoDB…
 Ergonomics & Design
 Dev
 Sys Admin
Key expertise
DS HOSTING - VIRTUALISATION
DS HOSTING - VIRTUALISATION
DS Hosting
Cost-effectiveness 
Ease of set-up 
Maintenance 
Back-up process 
Tech skill level 
Scalability 
Performance/resources 
Flexibility/Customisation 
Global complexity 
Anything is possible…
 Dedicated
 Multiregion
 VRAck
 …
 Ergonomics & Design
 Dev
 Sys Admin
 Intensive performance requirements
 Customisation is needed
 Dedicated resources and enhanced security
Why choose this solution?
• Large corporate websites
• E-commerce websites with high traffic
• Hosting multiple small websites
Key expertise
DS HOSTING - VIRTUALISATION
DS HOSTING - VIRTUALISATION
Anything is possible…
Replication Replication
PUBLIC CLOUD HOSTING
PUBLIC CLOUD HOSTING
Public Cloud Hosting
Cost-effectiveness 
Ease of set-up 
Maintenance 
Back-up process 
Tech skill level 
Scalability 
Performance/resources 
Flexibility/customisation 
Global Complexity 
Effortless scalability
 Snapshots
 Multiregion
 Shared platforms
 …
 Ergonomics & Design
 Dev
 Sys Admin
 High performance requirements
 Scalability
 Flexibility
Why choose this solution?
• Large corporate websites
• E-commerce websites with high traffic
• Fluctuating volumes of traffic
Key expertise
PUBLIC CLOUD HOSTING
PUBLIC CLOUD HOSTING
Effortless scalability
Replication
HOSTED PRIVATE CLOUD HOSTING
HOSTED PRIVATE CLOUD HOSTING
Hosted Private Cloud Hosting
Cost-effectiveness 
Ease of set-up 
Maintenance 
Back-up process 
Tech skill level 
Scalability 
Performance/resources 
Flexibility/customisation 
Global complexity 
Anything is possible… and scalable!
 Multiregion
 Dedicated
 vRack
 Managed back-up (Veeam)
 Managed PRA (Zerto)
 And much more!
 Ergonomics & Design
 Dev
 Sys Admin
 Performance
 Security
 Scalability
 Robust SLAs
Why choose this solution?
• Large corporate websites
• E-commerce websites with high traffic
• One-click payment processes
Key expertise
HOSTED PRIVATE CLOUD HOSTING
HOSTED PRIVATE CLOUD HOSTING
Anything is possible… and scalable!
Replication
OVH HOSTING SOLUTIONS
OVH HOSTING SOLUTIONS
I need Standardisation and/or Simplicity
Shared
Hosting
Guranteed
Hosting
Isolated Hosting
Dedicated Server
Hosting
Public Cloud
Hosting
Hosted Private
Cloud
Hosting
▪ I look for performances
▪ Strong Performances / Costs ratio
▪ Web & E-Commerce projects
▪ Profitability : ++ (especially with multi-sites)
▪ I want to have my own machine
▪ Easy to deploy and manage
▪ Web, Web Apps, E-Commerce projects
▪ Profitability : +
▪ I look for simple & standard hosting
▪ Cost Effective
▪ Web projects
▪ Profitability: +++
OVH HOSTING SOLUTIONS
OVH HOSTING SOLUTIONS
I do have a Sys Admin Expertise and I have a diversified projects portfolio
Shared
Hosting
Guranteed
Hosting
Isolated Hosting
Dedicated Server
Hosting
Public Cloud
Hosting
Hosted Private
Cloud
Hosting
▪ Web, E-commerce, SaaS Projects…
▪ Mono / Multi-sites
▪ Flexibility
▪ Profitability : > critical volume level 2 000
▪ Web, E-commerce, SaaS Projects…
▪ Mono / Muli-sites on VPS
▪ Profitability : > critical volume level 500-750
Still valuable
▪ Critical projects
▪ Profitability : depending on the project
OVH HOSTING SOLUTIONS
OVH HOSTING SOLUTIONS
I need SLA or to host critical projets
Shared
Hosting
Guranteed
Hosting
Isolated Hosting
Dedicated Server
Hosting
Public Cloud
Hosting
Hosted Private
Cloud
Hosting
First Level:
▪ Ressources are guranteed but I don’t have SLA
Could fit for some projects
You don’t do it : Outsourcing. and you keep only ergonomics part of the project
You do it : Cloud Solutions
Profitability depending on the project
▪ SLA
▪ SLA
▪ Scalability
▪ SLA
▪ Scalability
▪ Criticity
OVH HOSTING SOLUTIONS
OVH HOSTING SOLUTIONS
I need Flexibility / Customization
Shared
Hosting
Guranteed
Hosting
Isolated Hosting
Dedicated Server
Hosting
Public Cloud
Hosting
Hosted Private
Cloud
Hosting
Customized / specific projects
Inside a managed and isolated machine
==> Cloud Web
Profitability depending on the project
Full Customisation
Profitable for biggest projects
OVH HOSTING SOLUTIONS
OVH HOSTING SOLUTIONS
Flexibility
Performance
Shared
Hosting
Perso / Pro
Guranteed
Hosting
Perf 1 to 4
Isolated Hosting
Cloud Web 1 to 3
Plesk Hosting
Dedicated Server Hosting
Public Cloud Hosting
Hosted Private Cloud
Hosting
Managed Solutions
Non-Managed Solutions
Tech + Sys Admin
Skills
Solutions for every use case
PRESENTEDBY
WEB AGENCIES: AN ANALYSIS OF THE
OVH INFRASTRUCTURE, TO OPTIMISE
YOUR WEB PROJECTS’ PROFITABILITY
RÉMY VANDEPOELE
TECHNICAL EVANGELIST
ROOM 7
2.30 PM
SÉBASTIEN MILLANVOYE
PRODUCT MARKETING MANAGER
@Seb_Millanvoye
Web agencies: An analysis of the OVH infrastructure to optimise your web projects’ profitability

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Web agencies: An analysis of the OVH infrastructure to optimise your web projects’ profitability

  • 2. PRESENTEDBY WEB AGENCIES: AN ANALYSIS OF THE OVH INFRASTRUCTURE, TO OPTIMISE YOUR WEB PROJECTS’ PROFITABILITY RÉMY VANDEPOELE TECHNICAL EVANGELIST ROOM 7 2.30 PM SÉBASTIEN MILLANVOYE PRODUCT MARKETING MANAGER @Seb_Millanvoye
  • 3. MARKET TRENDS MARKET EXPECTATIONS Website projects - still a potential opportunity to explore 30% Website No Website 30% of French companies still don’t have any websites 20% in UE28 5% for the “best in class” Source: DGE, Chiffres clés du numérique 2017
  • 4. MARKET TRENDS MARKET EXPECTATIONS A low global digital presence 65% Social Network Page 65% of French companies still don’t have any social network presence 58% in UE28 30% for the “best in class” Source: DGE, Chiffres clés du numérique 2017
  • 5. MARKET EXPECTATIONS MARKET EXPECTATIONS What are the key requirements? “I want to start selling online…” • Small selection of products • Info-based website with some e- commerce elements • Easy to manage • Limited budget “I want a full digital shopping experience…” • High number of references • ERP/CRM connectors • Shipment management • Real-time stock updates • Scalability, security, performance “I want an extensive digital presence for my company…” • Corporate • High volumes of information • Human resources • Flexible • Frequent updates “I want to present my business…” • Simple and easy • Responsive • Limited budget • Limited updates Informative E-commerce Mainly Standardised Full Customisation Multiple supports
  • 6. MARKET EXPECTATIONS MARKET EXPECTATIONS What are the main blockers for professionals considering a website project? Lack of time Lack of IT skills Lack of dedicated financial resources for the project Finding the right trustworthy partner Difficulty comparing offers and technical proposals
  • 7. OVH HOSTING SOLUTIONS OVH HOSTING SOLUTIONS Identify the right needs, the right skills, and the right solutions Shared Hosting Perso / Pro Guranteed Hosting Perf 1 to 4 Isolated Hosting Cloud Web 1 to 3 Plesk Hosting Dedicated Server Hosting Public Cloud Hosting Hosted Private Cloud Hosting ?
  • 8. SHARED WEB HOSTING SHARED WEB HOSTING Shared Web Hosting Cost-effectiveness  Ease of set-up  Maintenance  Back-up process  Tech skill level  Scalability  Performance/resources  Flexibility/customisation  Global complexity  Two flavours  Simplicity  Small projects  Standardisation  Cost-driven Why choose this solution? • Personal websites and blogs • Information-based websites • Small businesses presenting their activities  Ergonomics & Design  Dev  Sys Admin Key expertise
  • 9. GUARANTEED WEB HOSTING GURANTEED WEB HOSTING Guaranted Web Hosting Cost-effectiveness  Ease of set-up  Maintenance  Back-up process  Tech skill level  Scalability  Performance/resources  Flexibility/customisation  Global complexity  Four flavours  Mid-level and fast-growing projects  Guaranteed resources for peace-of-mind  Performance  Managed service required Why choose this solution? • Corporate websites for SMBs and more • E-commerce websites with Prestashop  Ergonomics & Design  Dev  Sys Admin Key expertise
  • 10. ISOLATED (VPS) HOSTING ISOLATED (VPS) HOSTING Isolated (VPS) Hosting Cost-effectiveness  Ease of set-up  Maintenance  Back-up process  Tech skill level  Scalability  Performance/resources  Flexibility/customisation  Global complexity  Three flavours Coming soon Coming soon  Peace-of-mind from having a dedicated machine  Managed, isolated resources  Specific language or database needs Why choose this solution? • Corporate websites for SMBs and more • E-commerce websites with Prestashop • Web apps • Customisation: Node.Js, MongoDB…  Ergonomics & Design  Dev  Sys Admin Key expertise
  • 11. DS HOSTING - VIRTUALISATION DS HOSTING - VIRTUALISATION DS Hosting Cost-effectiveness  Ease of set-up  Maintenance  Back-up process  Tech skill level  Scalability  Performance/resources  Flexibility/Customisation  Global complexity  Anything is possible…  Dedicated  Multiregion  VRAck  …  Ergonomics & Design  Dev  Sys Admin  Intensive performance requirements  Customisation is needed  Dedicated resources and enhanced security Why choose this solution? • Large corporate websites • E-commerce websites with high traffic • Hosting multiple small websites Key expertise
  • 12. DS HOSTING - VIRTUALISATION DS HOSTING - VIRTUALISATION Anything is possible… Replication Replication
  • 13. PUBLIC CLOUD HOSTING PUBLIC CLOUD HOSTING Public Cloud Hosting Cost-effectiveness  Ease of set-up  Maintenance  Back-up process  Tech skill level  Scalability  Performance/resources  Flexibility/customisation  Global Complexity  Effortless scalability  Snapshots  Multiregion  Shared platforms  …  Ergonomics & Design  Dev  Sys Admin  High performance requirements  Scalability  Flexibility Why choose this solution? • Large corporate websites • E-commerce websites with high traffic • Fluctuating volumes of traffic Key expertise
  • 14. PUBLIC CLOUD HOSTING PUBLIC CLOUD HOSTING Effortless scalability Replication
  • 15. HOSTED PRIVATE CLOUD HOSTING HOSTED PRIVATE CLOUD HOSTING Hosted Private Cloud Hosting Cost-effectiveness  Ease of set-up  Maintenance  Back-up process  Tech skill level  Scalability  Performance/resources  Flexibility/customisation  Global complexity  Anything is possible… and scalable!  Multiregion  Dedicated  vRack  Managed back-up (Veeam)  Managed PRA (Zerto)  And much more!  Ergonomics & Design  Dev  Sys Admin  Performance  Security  Scalability  Robust SLAs Why choose this solution? • Large corporate websites • E-commerce websites with high traffic • One-click payment processes Key expertise
  • 16. HOSTED PRIVATE CLOUD HOSTING HOSTED PRIVATE CLOUD HOSTING Anything is possible… and scalable! Replication
  • 17. OVH HOSTING SOLUTIONS OVH HOSTING SOLUTIONS I need Standardisation and/or Simplicity Shared Hosting Guranteed Hosting Isolated Hosting Dedicated Server Hosting Public Cloud Hosting Hosted Private Cloud Hosting ▪ I look for performances ▪ Strong Performances / Costs ratio ▪ Web & E-Commerce projects ▪ Profitability : ++ (especially with multi-sites) ▪ I want to have my own machine ▪ Easy to deploy and manage ▪ Web, Web Apps, E-Commerce projects ▪ Profitability : + ▪ I look for simple & standard hosting ▪ Cost Effective ▪ Web projects ▪ Profitability: +++
  • 18. OVH HOSTING SOLUTIONS OVH HOSTING SOLUTIONS I do have a Sys Admin Expertise and I have a diversified projects portfolio Shared Hosting Guranteed Hosting Isolated Hosting Dedicated Server Hosting Public Cloud Hosting Hosted Private Cloud Hosting ▪ Web, E-commerce, SaaS Projects… ▪ Mono / Multi-sites ▪ Flexibility ▪ Profitability : > critical volume level 2 000 ▪ Web, E-commerce, SaaS Projects… ▪ Mono / Muli-sites on VPS ▪ Profitability : > critical volume level 500-750 Still valuable ▪ Critical projects ▪ Profitability : depending on the project
  • 19. OVH HOSTING SOLUTIONS OVH HOSTING SOLUTIONS I need SLA or to host critical projets Shared Hosting Guranteed Hosting Isolated Hosting Dedicated Server Hosting Public Cloud Hosting Hosted Private Cloud Hosting First Level: ▪ Ressources are guranteed but I don’t have SLA Could fit for some projects You don’t do it : Outsourcing. and you keep only ergonomics part of the project You do it : Cloud Solutions Profitability depending on the project ▪ SLA ▪ SLA ▪ Scalability ▪ SLA ▪ Scalability ▪ Criticity
  • 20. OVH HOSTING SOLUTIONS OVH HOSTING SOLUTIONS I need Flexibility / Customization Shared Hosting Guranteed Hosting Isolated Hosting Dedicated Server Hosting Public Cloud Hosting Hosted Private Cloud Hosting Customized / specific projects Inside a managed and isolated machine ==> Cloud Web Profitability depending on the project Full Customisation Profitable for biggest projects
  • 21. OVH HOSTING SOLUTIONS OVH HOSTING SOLUTIONS Flexibility Performance Shared Hosting Perso / Pro Guranteed Hosting Perf 1 to 4 Isolated Hosting Cloud Web 1 to 3 Plesk Hosting Dedicated Server Hosting Public Cloud Hosting Hosted Private Cloud Hosting Managed Solutions Non-Managed Solutions Tech + Sys Admin Skills Solutions for every use case
  • 22. PRESENTEDBY WEB AGENCIES: AN ANALYSIS OF THE OVH INFRASTRUCTURE, TO OPTIMISE YOUR WEB PROJECTS’ PROFITABILITY RÉMY VANDEPOELE TECHNICAL EVANGELIST ROOM 7 2.30 PM SÉBASTIEN MILLANVOYE PRODUCT MARKETING MANAGER @Seb_Millanvoye