This document discusses web analytics and personal analytics for learning. It describes how web analytics can analyze user activities on websites and online systems. Personal analytics can help users improve their behavior by self-tracking. Learning analytics analyze student activities and data from university systems to provide recommendations and applications like vital signs dashboards for doctors. The goal of analytics for everyday learning (AFEL) is to create theory-backed methods and tools that support self-directed learners in making effective use of online resources according to their goals. A scenario is described of a learner who uses an AFEL dashboard to track her progress on different topics and set goals to focus more on areas she is weaker in, like statistics. Challenges discussed include collecting integrated personal data
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