Website Review Proposal PowerPoint Presentation Slides
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The proposal outlines a comprehensive website review and audit aimed at improving traffic and conversion rates for the client's outdated site. It details the audit process, which includes analysis of site performance, architecture, SEO, and user experience, along with associated costs and a timeline for completion. The document emphasizes the need for a strategic plan to enhance online visibility and effective user engagement.
![Phase Date
Performance Analysis [PerformanceAnalysis.Date]
Site Architecture Analysis [SiteArchitecture.Date]
SEO Analysis [SEO.Date]
UX Analysis [UX.Date]
▪ The following table details the projected completion date for each of the web audit
phases listed above.
Website Review Strategy
Audit Schedule
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![Statement of
Work & Contract for
Website Review Proposal
Term:
The term will begin on [date]
Services:
Consultant will perform a web audit and strategy for the company as described in
the proposal Scope of Service section. Final deliverable will be a PDF document.
Fees:
{total} flat fee in 2 payments. 50% to start work [date] and 50% after the web
audit and strategy document has been delivered
Expense Reimbursement:
Limited to reasonable telephone expenses, coach class (or equivalent)
transportation, accommodation and meals authorized by Company in writing
in advance ; payable 30 days after receipt of the itemized invoice.
This is a sample contract - we are not lawyers and recommend you having your
own legal counsel review any contract prior to sending out
Services and
Payment
Ownership; Rights;
Proprietary
Information;
Publicity. Warranty
Termination
Relationship
of the Parties Assignment
Notice
Miscellaneous
1
2
3 5
4
7
6
8
Exhibit A
Services & Fees
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Website Review Proposal PowerPoint Presentation Slides
- 1. Website Review Proposal Client: Client Name Submitted By: User Assigned Delivered On: Date Submitted Project Proposal: Proposal Name
- 2. Dear client name, You thought you've been set up; you've got a website. However, it turns out that you don't get enough traffic to the site and you don't convert people once they even do it. That's an issue because if people don't find you online or buy your services, what's the point? The problem is probably that your site is built with outdated technology. It happens to everyone but your business needs to stay ahead of everyone. And while your website may be the engine of your online strategy but you can’t ignore the critical role search, advertising, and social media play in generating traffic. We need a comprehensive website audit and strategy to properly assess how we can improve your site. It's like an MRI online. The results will tell us what's happening to your site - what's going on, what's not going on, how users interact with the site. This will arm us with the information we need to develop a plan of attack to get your website back on track, generating high quality traffic, converting visitors into customers, and improving your productivity by making it easy for you to maintain moving forward. Sincerely, User assigned User title Company name Cover Letter for Website Review Proposal 2
- 3. Content for Website Review Proposal 08.About Us 09.Why Us? 10.Our Team 11.Testimonials 12.Statement Of Work & Contract 13.Next Steps 01.Project Summary 02.Our Offerings 03.Scope Of Services 04.Website Strategy 05.Timeframe 06.Project Costs 07.Your Investment 3
- 4. ▪ Site Performance ▪ Site Architecture ▪ SEO ▪ UX Design Our Solution Once we’ve completed these four key stages of the website strategy audit process, we will compile a detailed report of your site’s traffic patterns, sources, and conversion rates, along with details regarding your site’s architecture and overall performance. Results At Sender Company, we follow a structured audit process that addresses the following components of your website strategy: Project Goals They were professional, knowledgeable & a delight to be around My sales increased 10% after the launch Company name was amazing to work with on our redesign project Project Summary for Website Review Proposal This slide is 100% editable. Adapt it to your needs & capture your audience's attention. 4
- 5. Our Offerings for Website Audit Review Proposal This slide is 100% editable. Adapt it to your needs & capture your audience's attention. 5 1.Site Performance Analysis ▪ We begin every website audit by analyzing your website analytics. ▪ This allows us to set baseline performance metrics for your website, including traffic volume, traffic sources, search engine rankings, and conversion rates. ▪ Your text here ▪ Your text here ▪ Your text here 3.Site Architecture Analysis ▪ Your website’s architecture is extremely important. ▪ A well-designed website will load quickly on all browsers and devices, be easy to update and maintain, and be secure against malicious attacks. ▪ Our web development team will thoroughly analyze your website’s structure. ▪ We will identify any issues related to your site’s CMS, plugins, or hosting configuration. ▪ Ensuring that each of these items are configured correctly will ensure that your website is stable , reliable, and secure. 2.SEO Technical SEO: We analyze your site’s page hierarchy, link profile, page tags, and meta descriptions to ensure that your off-page SEO is designed properly. On-page SEO: We analyze your site’s content to identify your current keyword placement and density. This will allow us to identify which keywords you’re targeting effectively, and which ones you aren’t capitalizing on. SEO: is an important part of your website’s overall impact on your company’s growth. We conduct a thorough SEO audit in two key phases:
- 6. Our Offerings for Website Audit Review Proposal cont... 4.UX Analysis ▪ UX design plays an important role in your website’s ability to convert visitors into marketing qualified leads (MQLs). ▪ Our UX team will identify the current state of your website’s user journey, and identify any inefficiencies in the following areas: ▪ CTA Placement ▪ Overall Branding ▪ Content Structure 5. Optional: SEO Report • Understanding which keywords to target with your SEO strategy can put you in search results ahead of your competitors, improving the traffic volume of your website and generating leads. • If you choose to include this optional report in your web audit report package, we will analyze search engine traffic and competition for keywords related to your brand and products, and deliver a detailed report that covers those keywords that you should focus on with your website’s content. This slide is 100% editable. Adapt it to your needs & capture your audience's attention. 6
- 7. Scope of Services for Website Review Proposal (1/2) During the website audit process, there are several aspects of your site that we examine. In how well your website can meet your business goals, they all play an important role. Analytics ▪ We will begin by examining your current traffic patterns and conversion rates ▪ We want to find out where your traffic comes from ; how do your website users behave ; and, most importantly, where do we want to improve? SEO Audit ▪ Our 6-step SEO audit enables us to conduct thorough research on your existing site and provide specific recommendations for improving your rankings. ▪ We will look at things such as on-page rankings, off-page metrics such as backlinks and indexability User-Experience Strategy ▪ We need to know who your target audience is. ▪ From there we can break that down to create people and scenarios for users. ▪ This will help us set the stage for user testing to reveal why your website doesn't work the way you want it to Content Audit ▪ Messaging is important and the messenger could just shoot your website. For quality, consistency, structure, and architecture of information, we will review the content on your website This slide is 100% editable. Adapt it to your needs & capture your audience's attention. 7
- 8. Scope of Services for Website Review Proposal (2/2) Email • By reviewing your current email marketing activities, we can develop a strategy that will reach fans and customers, drive your website subscribers and drive a drip campaign to keep your subscribers engaged with marketing automation software Social Media Strategy • By combining a review of your existing social commitment with the results of previous user testing, we will be able to determine which channels to focus on, the types of content to be produced, and the frequency of posting to give you the best return on investment. Branding • Your brand in the online world is a powerful player. • We will review your current website branding, make suggestions for refinement based on your target audience, and develop a strategy to ensure that all channels are consistent with your branding. Technology • Accessibility and maintainability are the foundations to a effective website. • We’ll review your front-end code and your back end platform to find ways we can improve on efficiency. Governance • Based on all aspects of the website audit, our final step will be to develop a framework to ensure that moving forward your website is always kept up- to-date and evolving, along with your business. This slide is 100% editable. Adapt it to your needs & capture your audience's attention. 8
- 9. Phase Date Performance Analysis [PerformanceAnalysis.Date] Site Architecture Analysis [SiteArchitecture.Date] SEO Analysis [SEO.Date] UX Analysis [UX.Date] ▪ The following table details the projected completion date for each of the web audit phases listed above. Website Review Strategy Audit Schedule This slide is 100% editable. Adapt it to your needs & capture your audience's attention. 9
- 10. Phase Week Discovery/ kick-off meeting 1 Research and Audit 2-3 Present Strategy 4 Your text here Your text here ▪ We will need about 12 weeks from start to finish to complete the work outlined in the scope of the project, depending on when we receive feedback at each milestone. ▪ We are ready to start work immediately upon signing the proposal. Timeframe for Website Review This slide is 100% editable. Adapt it to your needs & capture your audience's attention. 10
- 11. Name Price Subtotal Website Strategy Audit $5,000.00 $5,000.00 Optional SEO Report $499.00 $499.00 Subtotal: $5,499.00 Total: $5,499.00 Project Costs for Website Review ▪ The table below details the costs associated with the audit of your website. ▪ You can check the box next to "Optional SEO Report" to indicate at the end of the audit whether you want this optional report. This slide is 100% editable. Adapt it to your needs & capture your audience's attention. 11
- 12. Description Price Website Audit & Strategy $5,000 Total $5,000 Core Budget ▪ Below is the estimated budget based on the scope of services outlined in this proposal earlier. ▪ Please leave a comment and let us know if you have any questions about our pricing or need to increase or decrease the work scope. Your Investment for Website Review Proposal This slide is 100% editable. Adapt it to your needs & capture your audience's attention. 12
- 13. About our for Website Review Proposal Founded in: 1956 Company’s Vision: This slide is 100% editable. Adapt it to your needs & capture your audience's attention. Company’s Mission: This slide is 100% editable. Adapt it to your needs & capture your audience's attention. We believe it's all about YOU. Our focus is on meeting and surpassing your personal short- and long-term financial goals, creating and implementing processes for regularly reviewing and evaluating how your portfolio is doing, and maximizing your return on investment over time Our Focus: Add details on company’s history Previous line of services How it all started etc. Other key points Background: This slide is 100% editable. Adapt it to your needs & capture your audience's attention. 13
- 14. Why Us for Website Review Proposal? We're all about the experience at the name of the company. 01 05 if you’re wondering, we’re mobile first. It’s not just the way of the future. It’s the way of right now. 04 We do this by listening to you, understanding your target audience, and putting our extensive online knowledge to work on a plan that will improve your business goals and change the way you think about the potential of the internet. 03 It’s about creating a online experience that transforms users into followers, customers into ambassadors. 02 We design simple, compelling and functional websites that make it easy for users to quickly find exactly what they are looking for when they arrive at your site and then convert them into paying customers. This slide is 100% editable. Adapt it to your needs & capture your audience's attention. 14
- 15. Education Background Past Career Experience Similar Experience in this Company Achievements Name Designation 1 Name Designation 2 Education Background Past Career Experience Similar Experience in this Company Achievements Our Team for Website Review Proposal (1/2) This slide is 100% editable. Adapt it to your needs & capture your audience's attention. 15
- 16. Name Designation 1 ▪ Education Background ▪ Past Career Experience ▪ Similar Experience in this Company ▪ Achievements Name Designation 2 ▪ Education Background ▪ Past Career Experience ▪ Similar Experience in this Company ▪ Achievements Name Designation 3 ▪ Education Background ▪ Past Career Experience ▪ Similar Experience in this Company ▪ Achievements Our Team for Website Review Proposal (2/2) This slide is 100% editable. Adapt it to your needs & capture your audience's attention. 16
- 17. Testimonials for Website Review Proposal (1/2) Having the right security at big radeo events is super important. ( company _ name) staff member keep competitors & the public safe, & they do it with a smile. -Chris Evans, Executive Last year, I started receiving death threats. I was afraid I was going to get shot! (company _ name) put people & systems in place to protect me & my family. Finally, I could get back to normal & enjoy life. Now, it all just seems like a bad dream. - James Bond, Director This slide is 100% editable. Adapt it to your needs & capture your audience's attention. 17
- 18. Testimonials for Website Review Proposal (2/2) Last year, I started receiving death threats. I was afraid I was going to get shot! (company _ name) put people & systems in place to protect me & my family. Finally, I could get back to normal & enjoy life. Now, it all just seems like a bad dream. - Kelly Smith, Art Director Having the right security at big radeo events is super important. ( company _ name) staff member keep competitors & the public safe, & they do it with a smile. -Dom, Finance Executive This slide is 100% editable. Adapt it to your needs & capture your audience's attention. 18 Beauty pageants might look like nothing more than a bunch of women in high heels & sequins, but let me tell you – they are a security nightmare. Seems like everyone wants a souvenir. Tiaras, sashes, dress tape, it all goes missing! (company _name) protects my ladies & their trade secrets. -Alan Sue, Logistics Manager
- 19. Statement of Work & Contract for Website Review Proposal Term: The term will begin on [date] Services: Consultant will perform a web audit and strategy for the company as described in the proposal Scope of Service section. Final deliverable will be a PDF document. Fees: {total} flat fee in 2 payments. 50% to start work [date] and 50% after the web audit and strategy document has been delivered Expense Reimbursement: Limited to reasonable telephone expenses, coach class (or equivalent) transportation, accommodation and meals authorized by Company in writing in advance ; payable 30 days after receipt of the itemized invoice. This is a sample contract - we are not lawyers and recommend you having your own legal counsel review any contract prior to sending out Services and Payment Ownership; Rights; Proprietary Information; Publicity. Warranty Termination Relationship of the Parties Assignment Notice Miscellaneous 1 2 3 5 4 7 6 8 Exhibit A Services & Fees This slide is 100% editable. Adapt it to your needs & capture your audience's attention. 19
- 20. Proposal Lead User Assigned: User Title: Signature Default Contact Client Name: Signature Please read the previous page contract to make sure you understand all the details of working with us. It is really important to us that everything is transparent from the start and that it is understood to lay a solid foundation for a great working relationship. 01 Once we receive notification of your acceptance, we’ll contact you shortly to sort out next steps and get the project rolling.05 Please click the ' sign here ' button below once you feel confident about everything and are ready to move forward.03 Please let us know if you have any questions at all. We are pleased to clarify any points and we may be able to sort out some items together. We are committed to finding the best way to collaborate. 02 We’ll email you a separate copy of the signed contract for your records.06 If you’d like to speak to us by phone, don’t hesitate to call user phone07 Sign in the box that pops up to make the acceptance official.04 Next Steps for Website Review Proposal This slide is 100% editable. Adapt it to your needs & capture your audience's attention. 20
- 21. Contact Us for Website Review Proposal • emailaddress123@.com • Text here Email Address • 0123456789 • Text here Contact Number • Street No • City • State Address 21
- 22. Icons Slide for Website Review Proposal 22
- 24. Our Mission,Vision and Goal for Website Review Proposal This slide is 100% editable. Adapt it to your needs & capture your audience's attention. Mission This slide is 100% editable. Adapt it to your needs & capture your audience's attention. Vision This slide is 100% editable. Adapt it to your needs & capture your audience's attention. Goal 24
- 25. Timeline for Website Review Proposal This slide is 100% editable. Adapt it to your needs & capture your audience's attention. 2020 This slide is 100% editable. Adapt it to your needs & capture your audience's attention. 2019 This slide is 100% editable. Adapt it to your needs & capture your audience's attention. 2018 This slide is 100% editable. Adapt it to your needs & capture your audience's attention. 2017 This slide is 100% editable. Adapt it to your needs & capture your audience's attention. 2016 Start End 25
- 26. 30 60 90 Days Plan for Website Review Proposal Days Plan This slide is 100% editable. Adapt it to your needs & capture your audience's attention. 90 Days Plan This slide is 100% editable. Adapt it to your needs & capture your audience's attention. 60 Days Plan This slide is 100% editable. Adapt it to your needs & capture your audience's attention. 30 26
- 27. Roadmap for Website Review Proposal 27 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2017 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2016 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2019 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2018 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2020