What was the question again? A nostalgic look back at "The Year of the Internet of Things"
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The document discusses the state of the Internet of Things (IoT) in 2015. It covers major acquisitions and failures in the IoT space, mature IoT businesses that have been operating for over 5 years, the thousands of IoT startups crowdfunding and in accelerators, risk-averse investors only backing startups that can survive past their first production run, and the many IoT platforms that have emerged. It also discusses why normal people should care about IoT and how to ensure IoT products are not hiding intentions, connecting things unnecessarily, or replacing human skills.
What was the question again? A nostalgic look back at "The Year of the Internet of Things"
- 1. What was the question again? A nostalgic look at “The Year of the Internet of Things”. Alexandra Deschamps-Sonsino alex@designswarm.com @iotwatch
- 2. About me Director of designswarm a consultancy focusing on strategy, product design and building communities in the internet of things. Designing and manufacturing the Good Night Lamp. Former founder & CEO of Tinker London the first UK distributor of the Arduino.
- 4. If the internet of things is the answer, what was the question?
- 5. Where are we now?
- 6. Acquisitions Google > Nest Oculus Rift > Facebook Thingworx > PTC Smart Things > Samsung Neul > Huawei
- 7. and deaths Little Printer / bergcloud Nabaztag Holiday lights
- 8. Mature businesses (5 years +) Glowcaps Ambient Devices Sonos
- 9. Startups Thousands of ideas, and sometimes companies. on crowdfunding sites Hundreds of startups in incubators such as Highway1, Haxlr8r, RGA, Jlab, Cognicity, TechPeaks, Reply Breed, StartupBootcamp
- 10. Financing Risk averse investors are only supporting startups who can survive past their first production run & already generating profits.
- 11. Books Designing the internet of things UX in the Internet of things Enchanted Objects
- 12. Rebranded business products IT Infrastructure Asset Management Building automation
- 13. Platforms! Too many to name, or care about.
- 14. If the internet of things is the answer, what was the question?
- 15. Why should normal people care about the internet of things?
- 16. Help make decisions about invisible experiences. Environmental monitoring.
- 17. Learn in new ways. Encourage children to learn & build things
- 18. Care from anywhere. Embedded, easy to use elderly & pet care.
- 19. Enhance health services. Using technology to better our relationships with health problems and health professionals.
- 20. Let’s make sure the internet of things isn’t…
- 21. Hiding intentions behind a lifestyle product.
- 22. Shoving internet connectivity where it doesn’t belong.
- 25. Not the intranet of things
- 26. New Year’s resolutions Don’t worry about the things you don’t need to worry about right now It isn’t about data if noone uses your product. It is about data if they do for long enough. Being responsible about product design solutions should be mandatory. Testing things out with normal people isn’t an option.
- 27. Bedankt. Alexandra Deschamps-Sonsino alex@designswarm.com @iotwatch