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Whatever you do, stop it now! 
Implementing Lean to eliminate waste 
in a documentation production factory
19 April 2016 1
Nenad Furtula, VP of Sales and Marketing at 
Bluestream Database Software Corp.
Galyna Key, Learning Experience Manager at Datix Ltd.
Nenad Furtula
 Partner and VP of Sales and Marketing at 
Bluestream Database Software Corp.
 Working with XML technologies and bringing XML‐
related products to market for over a decade
 Building and socializing a DITA‐enabled component 
content management system (CCMS) called XDocs
 BBA from Capilano University and an BSc 
(Computer Science) from Dalhousie University
 Email: nenadf@bluestream.com
 Spare time: Two small children, skiing and surfing
Galyna Key
 Learning Experience Manager at Datix Ltd.
 Hands‐on practitioner working with DITA/XML 
technologies to deliver customer leaning experience 
on desktop, cloud, and mobile platforms for the last 
9 years
 MA Philology from Odessa Mechnikov National 
University and MA Technical Authorship from 
Sheffield Hallam University
 Twitter handle: @galynakey
 Email: gkey@datix.co.uk
 Spare time: Dancing, yoga, samurai sword (katana) 
practice
19 April 2016 2
About Bluestream
 Bluestream has been in business since 1997 and has customers in many verticals, 
among them software, oil and gas, health care, military, manufacturing, and finance
 XDocs enables organizations of all sizes to realize the benefits of DITA at a lower cost 
than the competition while providing a comparable or better quality system—thus 
offering unparalleled value
 XDocs customers range from Fortune 100 organizations seeking complex cross‐
departmental DITA solutions to small businesses containing single author 
documentation teams
 XDocs Component Content Management System (CCMS) from Bluestream Database 
Software Corp. is a standards compliant single‐sourcing solution that enables 
technical communicators to create, manage, and store large volumes of both XML 
and non‐XML content
19 April 2016 3
About Datix
 Established in 1986, was founded inside a law firm (defended the NHS 
against medical malpractice claims)
 Datix software is used by health systems, hospitals and other health 
care providers to report patient safety incidents, monitor patient 
feedback and manage risk
 Datix software for patient safety is used by 80% of the NHS in the UK 
(more than 350 Trusts)
 Datix has a diverse and rapidly growing customer base in healthcare in 
the USA (including US Department of Defence), Canada, Australia and 
the Middle East
 Headquarters in London, UK; offices in the USA (Chicago and 
Washington DC)
19 April 2016 4
Don’t be Excellent, be Outstanding
19 April 2016 5
Finding Leverage
19 April 2016 6
Life of High or Low Leverage
19 April 2016 7
 Question #1: Do you and your team have to regularly work 
overtime to hit the production delivery deadline?
 Question #2: Do you feel your time is mainly spent on ‘wrong’ 
tasks, and you do not have time to deliver true customer value?
 Question #3: Do you feel trapped by production delivery cycle, 
and let it control your life rather than the other way round?
 Question #4: Do you work harder and longer to maintain your 
level of standards, and as a result, have no time left for 
innovation with your team?
Choosing Life of High Leverage
19 April 2016 8
Lean Strategy
Maximizing company value‐adding activities by 
removing waste and letting value flow to customer
19 April 2016 9
How Long is a Piece of String?
19 April 2016 10
Value Stream Mapping (VSM)
19 April 2016 11
Value Stream Mapping (VSM) –
Documentation Production
19 April 2016 12
What is Waste, and Where to Find it
19 April 2016 13
Value Stream Flow  
vs Waste Elimination Flow
19 April 2016 14
waste elimination direction
value stream direction
5‐Step Lean Strategy for Documentation
19 April 2016 15
1. Create a simplified value stream map for your 
documentation production process
2. Locate the point of maximum need, i.e. the point on 
the map which is closest to your customer
3. Take a massive action to reduce waste at the point of 
maximum need
4. Measure the results to know you are on track
5. Continue working up the value stream identifying and 
eliminating waste and celebrating success
Today
19 April 2016 16
Two Years Ago
19 April 2016 17
Starting Right at the Delivery
19 April 2016 18
 Searchable, high‐quality, up‐
to‐date, relevant content 
available to Datix customers 
online ‐ ASAP
Lean (and Mean) Questions
19 April 2016 19
 Do we help our customers get their answers faster? If 
not, what must we do about it – right now?
 Do we help our customers to increase their 
productivity? If not, what must we do about it – right 
now?
 Do we help our customers onboarding their new 
employees? If not, what must we do about it – right 
now?
Documentation Production at Datix
19 April 2016 20
 Factory equipment (tools): XDocs CCMS + DITA 
open toolkit + Oxygen XML editor
 Content production framework: 
DITA/minimalism
 Project management framework: Lean
 Team size: 3 people
Today
19 April 2016 21
Tomorrow
19 April 2016 22
 Delivery! Again, and again, and again!
 Knowledge Paths to accelerate customer 
learning (foundational knowledge of Datix 
products for onboarding) 
Q&A
19 April 2016 23
1. Transportation: Is there unnecessary (non‐value‐
added) movement of parts, materials, or 
information between processes?
2. Waiting: Are people, parts, systems, or facilities idly 
waiting for a work cycle to be completed?
3. Overproduction: Are we producing sooner, faster, 
or in greater quantities than the customer is 
demanding?
4. Defects: Does the process result in anything that 
the customer would deem unacceptable?
19 April 2016 24
8 Types of Waste
5. Inventory: Do we have any raw materials, work‐in‐
progress (WIP), or finished goods that are not 
having value added to them?
6. Movement: How much do we move materials, 
people, equipment, and goods within a processing 
step?
7. Extra Processing: How much extra work is 
performed beyond the standard required by the 
customer?
8. Underutilised employees. 
19 April 2016 25
8 Types of Waste(Cont.)
Datix Factory Equipment
19 April 2016 26
customer
Packaging and 
delivery/distribution
Content production
Waste Examples
19 April 2016 27
Stage
Requirements gathering
Mastering the Lean Vocabulary
• Value stream and value stream mapping
• Waste (Muda) 
• Culture of continuous improvement (Kaizen) 
• Workplace (Gemba)
• Sign, Index Card (Kanban)
• Policy deployment process (Hoshin Kanri)
• Continuous flow 
• Pull systems 
• Quality at the source
• Just‐in‐time 
• Automation (Jidoka) 
19 April 2016 28
Lean Thinking (Kaizen)
19 April 2016 29
19 April 2016 30
Right People
Right Processes
Lean Philosophy
The Toyota Triangle
Value Stream Mapping (VSM) –
Software Development Example
19 April 2016 31

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Whatever You Do, Stop It Now! Implementing Lean to Eliminate Waste