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What’s the Best Way to Manage and Communicate with
Virtual Teams?
Contributed by Mark Bridges on February 20, 2019 in Corporate Communications, Management & Leadership
Building Effective Teams
111-slide PowerPoint presentation
Executive Team Building
38-slide PowerPoint presentation
Total Leadership Series (Course
8) - Leading Your Team
18-slide PowerPoint presentation
Consulting Project Management
Leadership & Team
Effectiveness
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The number of people working remotely has been increasing progressively across the globe. An employee benefits report narrates that around
60% companies in the US offer telecommuting opportunities. Telecommuting not only benefits people but also presents several advantages
for organizations. Research has attributed an increase in savings of around $2000 per employee each year on real estate costs, enhanced
productivity, and lower attrition rates to telecommuting. Employees have been found to focus better on work and take less days off while
operating remotely.
Building effective teams is difficult, but it can even be more so when these teams are remotely managed. For managers and leaders who
constantly deal with virtual teams, it is communication that is one of their biggest concerns, in the absence of face-to-face settings. Some of
their other concerns include ensuring all team members are connected and striving towards the same organizational goal, recording accurate
10/27/2019 What’s the Best Way to Manage and Communicate with Virtual Teams? | flevy.com/blog
flevy.com/blog/whats-the-best-way-to-manage-and-communicate-with-virtual-teams/ 2/12
hours, assigning appropriate tasks, trust, and teamwork. Therefore, having an
Communications Strategy and structure approach becomes critical.
Addressing these challenges and properly managing a virtual team requires the managers to
establish clear goals, conduct frequent team meetings, leverage team members’ strengths,
and communicate clearly. However, most leaders believe that the increasing sophistication
and proliferation of collaborative technologies enable better virtual communication. On the
other hand, studies on globally scattered teams relate performance not with technologies but
with effective utilization of these technologies.
Research has revealed 5 best practices to enable effective communication between
virtual teams. The teams who embraced these communication approaches were found to
produce quality deliverables, complete tasks timely, collaborate productively, and meet or exceed their targets:
1. Select the Fitting Technology
2. Be Clear
3. Stay in Sync
4. Be Responsive
5. Be Inclusive
10/27/2019 What’s the Best Way to Manage and Communicate with Virtual Teams? | flevy.com/blog
flevy.com/blog/whats-the-best-way-to-manage-and-communicate-with-virtual-teams/ 3/12
10/27/2019 What’s the Best Way to Manage and Communicate with Virtual Teams? | flevy.com/blog
flevy.com/blog/whats-the-best-way-to-manage-and-communicate-with-virtual-teams/ 4/12
Now, let’s take a deeper look at the first 3 approaches to facilitate effective communication with virtual teams.
Select the Fitting Technology
To enable proper interaction between virtual teams, leaders need to develop communication protocols and choose appropriate
communication technologies. A variety of communication tools are available to teams—e.g., email, chat platforms, web conferencing, and
videoconferencing—yet most people prefer those that they are proficient in instead of other better-suited options, which causes problems.
The selection of technology should complement the purpose of communication. Text-based media—e.g., email or chat—should be used to
convey routine information, ideas, and to gather simple data. For more complex tasks—including problem solving, negotiations, or to settle
arguable interpersonal matters—richer media tools such as web conferencing and videoconferencing should be preferred. Team managers
need to arrange proper training of their people to ensure all the team members can use the tools to their best.
Be Clear
A major portion of communication around the globe is text-based. While using email communication, the intentions of the sender are often
misunderstood by the recipient, causing assumptions, biases, and disputes that are not destructive for team performance. The reasons for
this misinterpretation can be attributed to unintentional negative tone by the sender, absence of nonverbal cues, and difference in perceptions
of the sender and recipient.
To avoid misinterpretation, biases, and disputes, virtual teams should try and outline their intentions as clearly as possible in the message,
ensure appropriateness of the message tone, use emojis to convey emotions, and emphasize the important information.
Stay in Sync
Virtual teams are more likely to lose track of each other and become out of sync due to a number of reasons. This could be due to the absence
of in-person meetings, the inability to tell if the messages have been received and read, unintentional exclusion of certain team members from
an email, and the inability to keep the virtual coworkers constantly informed of all in-office events.
Globally dispersed teams can overcome these challenges and effectively in sync with each other by maintaining consistent flow of information
to all teammates, avoiding silence, acknowledging the receipt of important messages, clarifying others’ intentions, maintaining a favorable
opinion about others, and keeping negativity at bay.
Interested in learning more about the 5 best practices to effective communication with virtual teams? You can download an editable
PowerPoint on Effective Communication with Virtual Teams here on the Flevy documents marketplace.
10/27/2019 What’s the Best Way to Manage and Communicate with Virtual Teams? | flevy.com/blog
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About Mark Bridges
Mark Bridges is a Senior Director of Strategy at Flevy. Flevy is your go-to resource for best practices in business management, covering
management topics from Strategic Planning to Operational Excellence to Digital Transformation (view full list here). Learn how the Fortune
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[Whitepaper] What’s the Best Way to Manage and Communicate with Virtual Teams?

  • 1. 10/27/2019 What’s the Best Way to Manage and Communicate with Virtual Teams? | flevy.com/blog flevy.com/blog/whats-the-best-way-to-manage-and-communicate-with-virtual-teams/ 1/12 evyblog Flevy Blog is an online business magazine covering Business Strategies, Business Theories, & Business Stories. MANAGEMENT &LEADERSHIP STRATEGY,MARKETING,SALES OPERATIONS&SUPPLYCHAIN ORGANIZATION&CHANGE IT/MIS Other What’s the Best Way to Manage and Communicate with Virtual Teams? Contributed by Mark Bridges on February 20, 2019 in Corporate Communications, Management & Leadership Building Effective Teams 111-slide PowerPoint presentation Executive Team Building 38-slide PowerPoint presentation Total Leadership Series (Course 8) - Leading Your Team 18-slide PowerPoint presentation Consulting Project Management Leadership & Team Effectiveness 51-slide PowerPoint presentation The number of people working remotely has been increasing progressively across the globe. An employee benefits report narrates that around 60% companies in the US offer telecommuting opportunities. Telecommuting not only benefits people but also presents several advantages for organizations. Research has attributed an increase in savings of around $2000 per employee each year on real estate costs, enhanced productivity, and lower attrition rates to telecommuting. Employees have been found to focus better on work and take less days off while operating remotely. Building effective teams is difficult, but it can even be more so when these teams are remotely managed. For managers and leaders who constantly deal with virtual teams, it is communication that is one of their biggest concerns, in the absence of face-to-face settings. Some of their other concerns include ensuring all team members are connected and striving towards the same organizational goal, recording accurate
  • 2. 10/27/2019 What’s the Best Way to Manage and Communicate with Virtual Teams? | flevy.com/blog flevy.com/blog/whats-the-best-way-to-manage-and-communicate-with-virtual-teams/ 2/12 hours, assigning appropriate tasks, trust, and teamwork. Therefore, having an Communications Strategy and structure approach becomes critical. Addressing these challenges and properly managing a virtual team requires the managers to establish clear goals, conduct frequent team meetings, leverage team members’ strengths, and communicate clearly. However, most leaders believe that the increasing sophistication and proliferation of collaborative technologies enable better virtual communication. On the other hand, studies on globally scattered teams relate performance not with technologies but with effective utilization of these technologies. Research has revealed 5 best practices to enable effective communication between virtual teams. The teams who embraced these communication approaches were found to produce quality deliverables, complete tasks timely, collaborate productively, and meet or exceed their targets: 1. Select the Fitting Technology 2. Be Clear 3. Stay in Sync 4. Be Responsive 5. Be Inclusive
  • 3. 10/27/2019 What’s the Best Way to Manage and Communicate with Virtual Teams? | flevy.com/blog flevy.com/blog/whats-the-best-way-to-manage-and-communicate-with-virtual-teams/ 3/12
  • 4. 10/27/2019 What’s the Best Way to Manage and Communicate with Virtual Teams? | flevy.com/blog flevy.com/blog/whats-the-best-way-to-manage-and-communicate-with-virtual-teams/ 4/12 Now, let’s take a deeper look at the first 3 approaches to facilitate effective communication with virtual teams. Select the Fitting Technology To enable proper interaction between virtual teams, leaders need to develop communication protocols and choose appropriate communication technologies. A variety of communication tools are available to teams—e.g., email, chat platforms, web conferencing, and videoconferencing—yet most people prefer those that they are proficient in instead of other better-suited options, which causes problems. The selection of technology should complement the purpose of communication. Text-based media—e.g., email or chat—should be used to convey routine information, ideas, and to gather simple data. For more complex tasks—including problem solving, negotiations, or to settle arguable interpersonal matters—richer media tools such as web conferencing and videoconferencing should be preferred. Team managers need to arrange proper training of their people to ensure all the team members can use the tools to their best. Be Clear A major portion of communication around the globe is text-based. While using email communication, the intentions of the sender are often misunderstood by the recipient, causing assumptions, biases, and disputes that are not destructive for team performance. The reasons for this misinterpretation can be attributed to unintentional negative tone by the sender, absence of nonverbal cues, and difference in perceptions of the sender and recipient. To avoid misinterpretation, biases, and disputes, virtual teams should try and outline their intentions as clearly as possible in the message, ensure appropriateness of the message tone, use emojis to convey emotions, and emphasize the important information. Stay in Sync Virtual teams are more likely to lose track of each other and become out of sync due to a number of reasons. This could be due to the absence of in-person meetings, the inability to tell if the messages have been received and read, unintentional exclusion of certain team members from an email, and the inability to keep the virtual coworkers constantly informed of all in-office events. Globally dispersed teams can overcome these challenges and effectively in sync with each other by maintaining consistent flow of information to all teammates, avoiding silence, acknowledging the receipt of important messages, clarifying others’ intentions, maintaining a favorable opinion about others, and keeping negativity at bay. Interested in learning more about the 5 best practices to effective communication with virtual teams? You can download an editable PowerPoint on Effective Communication with Virtual Teams here on the Flevy documents marketplace.
  • 5. 10/27/2019 What’s the Best Way to Manage and Communicate with Virtual Teams? | flevy.com/blog flevy.com/blog/whats-the-best-way-to-manage-and-communicate-with-virtual-teams/ 5/12 Post to Facebook Add to LinkedIn Post to Twitter Are you a Management Consultant? You can download this and hundreds of other consulting frameworks and consulting training guides from the FlevyPro library. Readers Are Also Interested in These Resources Building Effective Teams 111-slide PowerPoint presentation Executive Team Building 38-slide PowerPoint presentation Total Leadership Series (Course 8) - Leading Your Team 18-slide PowerPoint presentation Consulting Project Management Leadership & Team Effectiveness 51-slide PowerPoint presentation Team Turnaround Strategies 22-slide PowerPoint presentation GRPI Model for Team Development 24-slide PowerPoint presentation About Mark Bridges Mark Bridges is a Senior Director of Strategy at Flevy. Flevy is your go-to resource for best practices in business management, covering management topics from Strategic Planning to Operational Excellence to Digital Transformation (view full list here). Learn how the Fortune 100 and global consulting firms do it. Improve the growth and efficiency of your organization by leveraging Flevy's library of best practice methodologies and templates. Prior to Flevy, Mark worked as an Associate at McKinsey & Co. and holds an MBA from the Booth School of Business at the University of Chicago. You can connect with Mark on LinkedIn here. View all posts by Mark Bridges →
  • 6. 10/27/2019 What’s the Best Way to Manage and Communicate with Virtual Teams? | flevy.com/blog flevy.com/blog/whats-the-best-way-to-manage-and-communicate-with-virtual-teams/ 6/12 The Art of Managing Change, in Personal and Business Life 1 comment • 4 years ago Avatar Hayk Antonyan — Thank you. Conquering Competition by Storm: Master the 6 Core Skills of the … 1 comment • a year ago Avatar disease today — Thanks for sharing the info, keep up the good work going on.I really enjoyed exploring your site and indeed good resource. 5 Growth Hacking Tools for B2B Marketers 2 comments • 4 years ago Avatar Ashish — Interesting list of growth hacking tools. If you want to create mobile responsive landing pages quickly then use Sunny Landing Pages, www.sunnylandingpages.com. It helps every Supply Chain Excellence begins with Understanding the Supply Chain 1 comment • 4 years ago Avatar Biying Downs — My opinion of Supply Chain Excellence is “4C”, that it is in the correct time, at the correct quality, to the correct ALSO ON FLEVY BLOG 0 Comments Flevy Blog Login1 t Tweet f Share Sort by Best LOG IN WITH OR SIGN UP WITH DISQUS Name Start the discussion… ? Be the first to comment. Subscribe✉ Add Disqus to your siteAdd DisqusAddd Disqus' Privacy PolicyPrivacy PolicyPrivacy🔒 Recommend
  • 7. 10/27/2019 What’s the Best Way to Manage and Communicate with Virtual Teams? | flevy.com/blog flevy.com/blog/whats-the-best-way-to-manage-and-communicate-with-virtual-teams/ 7/12 FEATURED DOCUMENTS ITIL Event Management Process 26-slide PowerPoint presentation ITIL v3 Event Management Process is a part of ITIL v3 Service Operation publication. This Document contains detailed description of the ITIL v3 Event Management Process, including: - Key definitions - Purpose and Objectives - Scope - Value [Read More] ITIL Lifecycle Poster (ITIL v3-2011) 1-page PDF document ITIL v3 - 2011 Lifecycle Poster - printable in A1, A2, A3 Poster describes ITIL Lifecycle model: Service Strategy, Service Design, Service Transition, Service Operation and Continual Service Improvement. Poster includes all ITIL [Read More] POPULAR DOCUMENTS ON FLEVY Digital Transformation Strategy 118-slide PowerPoint presentation ITIL 4 Poster (ITIL 4 - 2019, ITIL 4 SVS) - New 2-page PDF document 1000+ Consulting Diagrams, Templates, Graphics & Icons 1125-slide PowerPoint presentation Commercial Due Diligence (CDD) 63-slide PowerPoint presentation
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  • 10. 10/27/2019 What’s the Best Way to Manage and Communicate with Virtual Teams? | flevy.com/blog flevy.com/blog/whats-the-best-way-to-manage-and-communicate-with-virtual-teams/ 10/12 COMPLIMENTARY BUSINESS TRAINING GUIDES What is Business Strategy without How can we anticipate & manage Embed View on Twitter Tweets by @flevydocs 4h #Change Management Models - 116-slide deck flevy.com/browse/tweet/d… Flevy.com @flevydocs
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