Wink Introduction
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Wink is a privately held company founded in 2008 that specializes in online communication for small businesses, focusing on social media marketing to enhance client growth and engagement. They provide tailored social media strategies aimed at improving marketing effectiveness without traditional ad costs, featuring successful case studies that demonstrate their results-driven approach. Wink offers new clients a 30-day service for $99 with no hidden fees, emphasizing a transparent and consumer-focused marketing philosophy.
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Wink Introduction
- 1. Hi ;] Hi.
- 2. We’re We specialize in online communication Wink for small businesses. Privately held. Founded in 2008. We don’t sell ads. We sell results. 1
- 3. We want to use social media to help your business grow. Today’s business environment requires your marketing budget to work harder. Adding to that challenge is the fact that communication is changing - customers and potential customers spend more of their time online than ever before. The use of social media is now a more popular online activity than e-mailing. No matter your goals, product category, service industry or budget, Wink helps you achieve a high return on your investment. This is an invitation to achieve the business results you desire through social media marketing. We are offering all new clients 30 days of service for $99. We won’t waste your time and there are no hidden costs. 2
- 4. So, What Is Social Media? We think of social media as word-of-mouth marketing. Traditional media uses a passive medium like television to reach people. Social media uses people as an active medium to reach additional people. When consumers talk about your business, it’s more meaningful (and more affordable) than when you talk about yourself. Igniting your audience through social media can be an effective way to promote your business and increase sales. Social media marketing seems confusing because it involves technology and changes rapidly, but your success isn’t dependent on technology. It’s about understanding the way your customers use it in their everyday life. one way: passive two way: active 3
- 5. What Do You Want To Accomplish? Customers are trusting advertising less and the recommendation of their peers more. Successful social media marketing is fundamentally different than traditional marketing. Our unique method allows you to achieve the business results you desire. Not every program is the same; your social media marketing program is uniquely tailored to your business. earch pla res n strategy immersion de sign program development test launch ld maintenence bui measure adjust 4
- 6. Sample of Clients 5
- 7. Case Study In 2008 the creative agency Lisa P. Maxwell wanted to relaunch its web site. They desired a site that demonstrated an understanding of viral marketing without requiring excessive updating. We recommended that the site reflect the company’s desire to remain transparent, so businesses couldn’t help but feel comfortable working with them. We equipped every Lisa P. Maxwell employee with a web cam to live-stream their activities during business hours. Our efforts have since led to over a hundred new business opportunities. 6
- 8. lisapmaxwell.com 7
- 9. lisapmaxwell.com Results lisapmaxwell.com was launched on October 15, 2008. By October 22nd the site had been covered by over 15 well-known industry blogs. On Twitter, the site generated more buzz in one instance (October 21st) than Barack Obama. The site’s popularity continued to grow and was even featured on Canadian TV news. 8
- 10. Case Study In 2009, pet e-tailer Tails & Company sought to increase its relevance online without a media budget. We established an online PR plan and connected with pet bloggers and pet owners on Twitter. Within three days, we increased traffic to their web site by more than 400% and nearly tripled the amount of time each visitor spent on the site. 9
- 11. Tails & Company Results 10
- 12. greater market share improved retention better customer service more sales increased awareness 11
- 13. We aren’t qualified just because we have Facebook accounts. Companies elect to work with us based on the outcomes we create. Our team has spent years working in marketing and understand how people interact online. Our work is driven by consumers and research - not just intuition. We’re passionate about what we do and would love for you to be a part of it. 12
- 14. Wink’s Capabilities Social media optimization E-mail marketing Influence marketing Specialized web/web application Word-of-mouth marketing development Social media monitoring Mobile application development Paid online media Mobile/third screen marketing Online media relations Relationship management Identity/brand development Search engine optimization 13
- 15. Sarah Katz :P sarah@wink.es @katzsarah on Twitter Tony Wood 8-) Interested? Call, Tweet or Write Us. tony@wink.es @theroyaldirt on Twitter info@wink.es 312.532.8153 @winkes on Twitter 14