Work Portfolio - Aniket Chatterjee
- 1. 1 T h e n e x t s l i d e i s i m p r e s s i v e , I p r o m i s e H i !
- 2. 2 Aniket Chatterjee A b o u t M e
- 3. 3 A Song of Pen & Paper W h e n Y o u C r e a t e & T h e C l i e n t D e s t r o y s As all of us in the ad world, especially the people in Creative department know, ‘What looks good to you, looks like crap to Client!’ So when I entered this noisy and dirty world, I had fresh ideas that looked great to me but got rejected over and over again. I learnt it that way. I am still learning something new every day. Here’s what I have wrote and visualized. I hope you like it. “Aniket is a young chap who can create magic with words if given the space and time.” Snehal Gupta, Business Lead, Monest “It’s great to be around Aniket when he has finally figured the idea. But you better keep away when he is ideating.” – Amit Ganguly, Art Director, AndReal “If you see him (Aniket) go in a cocoon, you can totally expect a butterfly.” – Shreya Roy, Brandwizz Communication “Bhak!” – Rohan Mishra, Creative Director, Culture Machine.
- 4. 4 PRAN S o m e w o r k d o n e f o r t h e b i g g e s t B D F M C G B r a n d PRAN is one of the biggest FMCG brands from Bangladesh, marketing their products in over 36 countries. I have handled PRAN’s Potato Cracker & Litchi Drink for Indian Social Media while working for Brandwizz Communications. The following are some of my work done for both the brands.
- 5. 5 Social Media GIF AprilFools’DayPost Random Sunday Post FirstSummerPost Social Media Creatives Ideation + Visualization + Copy + Update Text
- 6. 6AprilFools’DayPost Brand Post Valentines’WeekPost World Water Day Post Social Media Creatives Ideation + Visualization + Copy + Update Text
- 7. 7 Monest S o m e w o r k d o n e f o r I n d i a ’ s f i r s t R e a l E s t a t e A g e n t s ’ P o r t a l Monest is India’s first real estate agents’ portal that wants to reconfigure India’s real estate market with listing Agents rather than properties. My activities included entire launch phase planning, strategizing and creating awareness. The following are some of my work done for both the brands.
- 8. 8 Social Media Creatives Ideation + Visualization + Copy + Update Text BrandPost AlbumPost Unprofessional Agents Property Portal Posts
- 9. 9 Feelex Matteress S o m e w o r k d o n e f o r F e e l e x M a t t r e s s Feelex is eastern India’s one of the leading mattress brands with market in over 12 states. For their particular need and want for innovative artwork, I (along with the graphic designer) have ideated and created smart and witty content. The following are some of my work done for both the brands.
- 10. 10 Social Media Creatives Ideation + Visualization + Copy + Update Text Womens’ Day Post FirstAnniversaryPost #DreamOn BrandPost EarthDay
- 11. 11 Imperial Fragrances S o m e w o r k d o n e f o r t h e o n e o f t h e o l d e s t I n d i a n P e r f u m e r i e s Imperial Fragrances stand as one of the oldest manufacturer, supplier & exporter of Indian fragrances. Their prime products include essences & flavors. The following are some of my work done for their social media.
- 12. 12 Social Media Creatives Ideation + Visualization + Copy + Update Text Yoga Day ZodiacSeries World Cup Post
- 13. 13 Works done in Local Language Ideation + Visualization + Copy + Update Text Bengali New Year Posts Dol Yatra Post
- 14. 14 MY LATEST WORKS W O R K S D O N E W I T H A N D R E A L Handling all the content responsibilities for India Fashion Expo 2018 (In frame is a Newspaper ad) I N D I A F A H I O N E X P O 2 0 1 8 Social Media Handling for Imperial Fragrances. Page management, Scheduling, Marketing, Operation. I M P E R I A L F R A G R A N C E S Print & Outdoor Ads for Laminates & Veneers company, Inner space. An artwork from the campaign with the same name. I N N E R S P A C E
- 15. 15 Innerspace Veneers Opus NID Coaching Monest
- 16. 16 All Over Indian Subcontinent BRANDS & AUDIENCES SPREAD During my time in the 3 agencies I have worked for, met, understood, & served over 30 clients. Each one of them completely unique in their way. Brands like Pran cater to all of India; Monest’s TG is mostly western India, Feelex Specifically serves eastern India; Imperial has clients all over Indian Subcontinent and the Middle East. This has helped me understand the brands, audiences and how people behave in different places of Indian subcontinent. It has been fun, and going to be more!
- 17. 17 The Beginning T h a n k s !