WPC 2010 Event Guide

Worldwide Partner Conference
Washington, D.C.
July 11-15/2010
Belux Delegation

Infinite Possibilities

Dear Partner,

I’m glad ‘you’re in’ for our journey to Washington DC. The Worldwide Partner Conference this year
will focus on infinite possibilities, specifically exploring Microsoft Cloud Services. Microsoft is ‘all-in’
with the cloud and we would like to explore together this challenging opportunity. The evolution
to the cloud is one of the most dramatic evolutions the IT-industry has ever encountered. This
paradigm shift needs all our attention. Finding the balance between taking the necessary steps to
prepare for the cloud (r)evolution and staying current on our latest technologies and products is
the journey we have ahead of us.

At the moment we are preparing this booklet, already 80 people from Belgium have registered,
representing more than 60 different partners. I'm grateful that my Belux colleagues and I will be
able to spend time with you in Washington DC. The conference will provide you with invaluable
resources for adopting our cloud strategy & offerings. You will have the opportunity to acquire
Washington Convention Center is technology information and strategic business insights and have the opportunity to forge new
located between 7th and 9th Streets collaborative partnerships. Not only from a Microsoft perspective. Leading industry analysts
such as Gartner, IDC and Forrester will give you expert advice and provide you with competitive
and N Street and Mt. Vernon Place Verizon Center (Vision Keynotes) information that you can use for your business-planning. You will definitely be inspired by the
in downtown DC, right across from 601 F Street, NW keynote speech of Bill Clinton, former president of the United States.
the new City Museum. Washington, DC 20004
Besides all the interesting keynotes, sessions, hands-on labs, the Worldwide Partner Conference
is the opportunity to connect with thousands of partners from all over the globe, Microsoft staff
and Microsoft Belux people. Microsoft Belux is sending a delegation of more than 20 people. This
Contact details: Joris De Coninck +32 478 30 55 32 group is there for you and to make sure you get the most out of your investment. We will work
together on the plans for next year. We will make sure that you feel fully equipped and armed to
face the challenges and opportunities ahead of us. Let’s exchange ideas, connect and interact to
make sure we have a compelling joined business plan.

In this booklet you will find more details on Washington DC, the planned activities and the people
joining this year. The Belux program will help you to discover & explore this beautiful city and it
will give you the time to get to know colleagues of other partners and the whole Microsoft Belux
Delegation.

Thanks again for your commitment! I am confident that this journey will be beneficial to your
partnership with Microsoft and provide you with useful insights to guarantee the future growth
and profitability of your company. You will return home ‘inspired’ and with tons of useful
information to play an active part in this paradigm shift.

No doubt you will return with good memories on the great experiences
and good fun you enjoyed during these days.

Enjoy your stay!

Phillip Vandervoort
General Manager Microsoft Belux

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Washington, DC Article One of the United States Constitution provides for a federal district, distinct from the
states, to serve as the permanent national capital. The centers of all three branches of the
Washington, DC, formally the District of Columbia and commonly referred to as federal government of the United States are located in the District, as are many of the nation's
Washington, the District, or simply DC, is the capital of the United States, founded on July monuments and museums. Washington, D.C. hosts 174 foreign embassies as well as the
16, 1790. The City of Washington was originally a separate municipality within the Territory headquarters of the World Bank, the International Monetary Fund (IMF), the Organization of
of Columbia until an act of Congress in 1871 effectively merged the City and the Territory American States (OAS), the Inter-American Development Bank, and the Pan American Health
into a single entity called the District of Columbia. It is for this reason that the city, while Organization (PAHO). The headquarters of other institutions such as trade unions, lobbying
legally named the District of Columbia, is known as Washington, D.C. The city shares its groups, and professional associations are also located in the District.
name with the U.S. state of Washington, which is located on the country's Pacific coast.
The city is governed by a mayor and a 13-member city council. However, the United States
Congress has supreme authority over Washington, D.C., and may overturn local laws. Residents
of the District therefore have less self-governance than residents of the states. The District has
a non-voting, at-large Congressional delegate, but no senators. D.C. residents could not vote in
presidential elections until the ratification of the Twenty-third Amendment to the United States
Constitution in 1961.

Geography
The District has a total area of 68.3 square miles (177 km2), of which 61.4 square miles (159
km2) is land and 6.9 square miles (18 km2) (10.16%) is water.The District is no longer 100 square
miles (260 km2) due to the retrocession of the southern portion of the District back to the
Commonwealth of Virginia in 1846. The District's current area consists only of territory ceded
by the state of Maryland. Washington is therefore surrounded by the states of Maryland to
the southeast, northeast, and northwest and Virginia to the southwest. The District has three
major natural flowing streams: the Potomac River and its tributaries the Anacostia River and
Rock Creek. Tiber Creek, a watercourse that once passed through the National Mall, was fully
enclosed underground during the 1870s.

Climate
Washington is located in the humid subtropical climate zone, exhibiting four distinct seasons.
Its climate is typical of Mid-Atlantic U.S. areas removed from bodies of water.

Month JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC
Average high 5.8 8,1 13,2 19,1 24,1 28,8 31,3 30,2 26,3 20 14,1 8,3
(°C)
The city is located on the north bank of the Potomac River and is bordered by the states Precipitation 81,5 66,8 91,4 70,4 97 9,5 93 87,4 96,3 81,8 77 77,5
of Virginia to the southwest and Maryland to the other sides. The District has a resident (mm)
population of 599,657; because of commuters from the surrounding suburbs, its population
Sunshine 145,7 152,6 204,6 228,0 260,4 282,0 279,0 263,5 225,0 204,6 150,0 133,3
rises to over one million during the workweek. The Washington Metropolitan Area, of which
hours
the District is a part, has a population of 5.3 million, the ninth-largest metropolitan area in the
country.
The District is located in plant hardiness zone 8a near downtown, and zone 7b elsewhere in the
city, indicating a temperate climate. Spring and fall are warm, with low humidity, while winter

4 5


is cool, with annual snowfall averaging 37 cm. Average winter lows tend to be around −1 °C of education, finance, public policy, and scientific research. George Washington University,
from mid-December to mid-February. Blizzards affect Washington on average once every four Georgetown University, Washington Hospital Center, Howard University, and Fannie Mae
to six years. The most violent storms are called "nor'easters", which typically feature high winds, are the top five non-government-related employers in the city. There are five Fortune 1000
heavy rains, and occasional snow. These storms often affect large sections of the U.S. East companies based in Washington, of which two are also Fortune 500 companies.
Coast.
Architecture
Summers are hot and humid, with the July high and low averaging 31 °C and 21 °C, though
The architecture of Washington varies greatly. Six of the top 10 buildings in the American
the high will surpass 35 °C, accompanied by high dew points. The combination of heat and
Institute of Architects' 2007 ranking of "America's Favorite Architecture" are located in the
humidity in the summer brings very frequent thunderstorms, some of which occasionally
District of Columbia: the White House; the
produce tornadoes in the area.
Washington National Cathedral; the Thomas
Year Population Change Jefferson Memorial; the United States Capitol;
Demographics
1800 8,144 the Lincoln Memorial; and the Vietnam Veterans
According to the 2007 American Community Survey 1850 51,687 84,24% Memorial. The neoclassical, Georgian, gothic,
conducted by the U.S. Census Bureau, the population 1900 278,718 81,46%
and modern architectural styles are all reflected
distribution of Washington, D.C. is 55.6% Black or African among those six structures and many other
1910 331,069 15,81%
American, 36.3% White, 3.1% Asian, and 0.2% American prominent edifices in Washington. Notable
1920 437,571 24,34%
Indian. Individuals from some other race made up 4.8% exceptions include buildings constructed in the
of the District's population while individuals from two or 1930 486,869 10,13% French Second Empire style such as the Old
more races made up 1.6%. In addition, Hispanics of any 1940 663,091 26,58% Executive Office Building.
race made up 8.3% of the District's population. There 1950 802,178 17,34%
were also an estimated 74,000 foreign immigrants living 1960 763,956 -5,00% Outside downtown Washington, architectural styles are even more varied. Historic buildings are
in Washington, D.C. in 2007. Major sources of immigration 1970 756,510 -0,98%
designed primarily in the Queen Anne, Châteauesque, Richardsonian Romanesque, Georgian
include individuals from El Salvador, Vietnam, and revival, Beaux-Arts, and a variety of Victorian styles. Rowhouses are especially prominent in
1980 638,333 -18,51%
Ethiopia, with some concentration of Salvadorans in the areas developed after the Civil War and typically follow Federalist and late Victorian designs.
1990 606,900 -5,18%
Mount Pleasant neighborhood. Since Georgetown was established before the city of Washington, the neighborhood features
2000 572,059 -6,09% the District's oldest architecture. The Ronald Reagan Building is the largest building in the
Economy 2009 599,657 4,60% District with a total area of approximately 3.1 million square feet (288,000 m2).
Washington has a growing, diversified economy with an increasing percentage of professional
Culture
and business service jobs. The gross state product of the District in 2008 was $97.2 billion,
which would rank it No. 35 compared to the 50 U.S. states. In 2008, the federal government Historic sites and museums
accounted for about 27% of the jobs in Washington, D.C. This is thought to immunize The National Mall is a large, open park area in the center of the city. Located in the center of
Washington to national economic downturns because the federal government continues the Mall are the Washington Monument and the Jefferson Pier. Also located on the mall are
operations even during recessions. However, as of January 2007, federal employees in the Lincoln Memorial, the National World War II Memorial at the east end of the Reflecting
the Washington area comprised only 14% of the total U.S. government workforce. Many Pool, the Korean War Veterans Memorial, and the
organizations such as law firms, independent contractors (both defense and civilian), non- Vietnam Veterans Memorial. The National Archives
profit organizations, lobbying firms, trade unions, industry trade groups, and professional houses thousands of documents important to
associations have their headquarters in or near D.C. to be close to the federal government. American history including the Declaration of
Independence, the United States Constitution, and
As of January 2010, the Washington Metropolitan Area had an unemployment rate of 6.9%; the Bill of Rights.
the second-lowest rate among the 49 largest metro areas in the nation. The District of
Columbia itself had an unemployment rate of 12% during the same time period. The Smithsonian Institution is an educational
The District has growing industries not directly related to government, especially in the areas foundation chartered by Congress in 1846 that

6 7


maintains most of the nation's official museums and Congressional powers over the District to a local government administered by an elected
galleries in Washington, D.C. The U.S. government mayor, currently Adrian Fenty, and the thirteen-member Council of the District of Columbia.
partially funds the Smithsonian, thus making its However, Congress retains the right to review and overturn laws created by the city council
collections open to the public free of charge. The most and intervene in local affairs. Each of the city's eight wards elects a single member of
visited of the Smithsonian museums in 2007 was the the council and five members, including the chairman, are elected at large. There are 37
National Museum of Natural History located on the Advisory Neighborhood Commissions (ANCs) elected by small neighborhood districts. ANCs
National Mall. Other Smithsonian Institution museums traditionally wield a great deal of influence and the city government routinely takes their
and galleries located on the mall are: the National Air suggestions into careful consideration.
and Space Museum; the National Museum of African
Art; the National Museum of American History; the
National Museum of the American Indian; the Sackler
and Freer galleries, which both focus on Asian art and
culture; the Hirshhorn Museum and Sculpture Garden;
the Arts and Industries Building; the S. Dillon Ripley Center; and the Smithsonian Institution
Building (also known as "The Castle"), which serves as the institution's headquarters.

Performing arts and music
Washington, D.C. is a national center for the arts. The John F. Kennedy Center for the
Performing Arts is home to the National Symphony Orchestra, the Washington National Opera,
and the Washington Ballet. The Kennedy Center Honors are awarded each year to those in
the performing arts who have contributed greatly to the cultural life of the United States. The
President and First Lady typically attend the Honors ceremony, as the First Lady is the honorary
chair of the Kennedy Center Board of Trustees. Washington also has a local independent Citizens of the District of Columbia have no voting representation in Congress. They are
theater tradition. Institutions such as Arena Stage, the Shakespeare Theatre Company, and the represented in the House of Representatives by a non-voting delegate, Eleanor Holmes Norton
Studio Theatre feature classic works and new American plays. (D-D.C. At-Large), who may sit on committees, participate in debate, and introduce legislation,
but cannot vote on the House floor. D.C. has no representation in the United States Senate.
The U Street Corridor in Northwest D.C., known as "Washington's Black Broadway", is home to Unlike residents of U.S. territories such as Puerto Rico or Guam, which also have non-voting
institutions like Bohemian Caverns and the Lincoln Theatre, which hosted music legends such delegates, citizens of the District of Columbia are subject to all U.S. federal taxes. In the
as Washington-native Duke Ellington, John Coltrane, and Miles Davis. financial year 2007, D.C. residents and businesses paid $20.4 billion in federal taxes; more than
the taxes collected from 19 states and the highest federal taxes per capital.
Sports
Transportation
Washington, D.C. is home to five major professional men's teams. The Washington Wizards
(National Basketball Association) and the Washington Capitals (National Hockey League) both The Washington Metropolitan Area is often cited as having some of the nation's worst traffic
play at the Verizon Center in Chinatown. Nationals Park, which opened in Southeast D.C. in and congestion. In 2007, Washington commuters spent 60 hours a year in traffic delays,
2008, is home to the Washington Nationals (Major League Baseball). D.C. United (Major League which tied for having the worst traffic in the country after Los Angeles. However, 37.7% of
Soccer) plays at RFK Stadium. The Washington Redskins (National Football League) play at Washington commuters take public transportation to work, also the second-highest rate in the
nearby FedExField in Landover, Maryland. country.

Government The Washington Metropolitan Area Transit Authority (WMATA) operates the city's rapid transit
system, Metrorail (most often referred to as the Metro), as well as Metrobus. The subway and
Article One, Section Eight of the United States Constitution grants the U.S. Congress
bus systems serve both the District of Columbia and the immediate Maryland and Virginia
ultimate authority over Washington, D.C. The District of Columbia did not have an elected
suburbs. Metrorail opened on March 27, 1976 and presently consists of 86 stations and 171.1
city government until the passage of the 1973 Home Rule Act. The Act devolved certain
km of track.

8 9


Agenda First Night Casual Dinner Agenda
@ Elephant and Castle
Saturday, July 10 Monday, July 12
06.30pm Gathering at JW Marriott
Belux Activity
07.00pm Casual Dinner
10.00pm It’s Saturday Night… 6:30 am – 7:30 pm Registration

Elephant & Castle opened its first North American pub 6:30 am – 8:00 am Breakfast
and restaurant in 1977 in Vancouver, British Columbia, Canada.
E&C's distinct atmosphere and selection of popular British Classics food made it 8:00 am – 12:00 pm Vision Keynote at Verizon Center 'Featuring Steve Ballmer'
an instant success.
12:00 pm – 2:00 pm Lunch
Agenda
12:30 pm – 6:00 pm WPC Connect Table & Regional Lounge Hours
Sunday, July 11
12:30 am – 4:30 pm Expo
8:00 am - 8:00 pm Registration
12:30 pm – 6:00 pm Hands-on Labs
10:00 am - 5:00 pm WPC Connect Table Hours
2:00 pm – 3:00 pm Solution Value Keynotes
1:00 pm - 4:00 pm Regional Lounge Hours
3:30 pm – 4:30 pm Breakout Sessions & Interactive Discussions
1:00 pm - 4:00 pm Microsoft Partner MS101
1:00 pm - 5:00 pm Day of Giving Volunteer Activities
6:00 pm – 7:30 pm Expo Reception
2:00 pm - 5:00 pm World Cup Final Match
Belux Activity Welcome reception @ the Residence of the Belgian Embassador
6:00 pm - 8:00 pm WPC 2010 Welcome Reception & Community Party
Make sure to pick up your badge! 05.30pm Gathering in front of the Convention Center
06.00pm Transport to the Embassy
06.30pm Reception
Belux Activity World Cup After Party 09.30pm Transport to the City Center

07.30pm Gathering in front of the Convention Center
07.30pm Party Time

Tonight’s World Cup After Party will be held in the Sky Box - the roof top
deck bar – 3 TVs total - with cabana and high-top seating, and flat screens at the
front and back bars. The result is a visually stunning venue that merges the
building’s old rustic character with the modern twist.

10 11


Agenda Agenda
Tuesday, July 13 Wednesday, July 14

6:30 am – 6:00 pm Registration 7:30 am – 7:30 pm Registration

6:30 am – 8:00 am Breakfast 7:30 am – 9:00 am Breakfast

8:00 am – 10:00 am Vision Keynote at Verizon Center 9:00 am – 11:30 am Vision Keynote at Verizon Center 'Featuring Bill Clinton'

10:30 am – 6:00 pm WPC Connect Table & Regional Lounge Hours 11:30 am – 1:00 pm Lunch

11:00 am – 12:00 pm Solution Value Keynote Repeats & Interactive Discussions 11:30 am – 6:00 pm WPC Connect Table & Regional Lounge Hours

11:30 am – 6:00 pm Expo 12:00 pm – 3:30 pm Expo

12:00 pm – 2:00 pm Lunch 12:00 pm – 6:00 pm Hands-on Labs

11:30 pm – 6:00 pm Hands-on Labs 1:00 pm – 2:00 pm Segment Value Keynotes

2:00 pm – 3:00 pm Business Value Keynotes 2:30 pm – 3:30 pm Breakout Sessions & Interactive Discussions

3:30 pm – 4:30 pm Breakout Sessions & Interactive Discussions 4:00 pm – 5:00 pm Breakout Sessions & Interactive Discussions

5:00 pm – 6:00 pm Breakout Sessions & Interactive Discussions 5:00 pm – 6:00 pm Interactive Discussions

Belux Activity City Tour and Dinner 5:00 pm – 7:30 pm Expo Reception

05.30pm Gathering in front of the Convention Center (L street doors) Belux Activity Georgetown PAM Dinners
06.00pm Depart City Tour
07.30pm Dinner at Old Ebbits 06.30pm Gathering at JW Marriottt
07.00pm Depart
One of the city’s finest tour guides will introduce you to the history and 07.30pm PAM Dinners
architecture of Washington DC with stories, facts, trivia and perhaps a few old
wives tales as you explore monuments, memorials and notable buildings. Get the best dining in Washington DC with this Dine-Around. You have the
Enjoy a drink with rooftop view. chance to eat in one of the best restaurants Washington DC has to offer.

12 13


Agenda
Thursday, July 15

7:30 am – 5:00 pm Registration
You will always find a
7:30 am – 9:00 am Breakfast Belux attendee in the
WEE Lounge.
8:00 am – 4:00 pm WPC Connect Table Hours
In the exhibition area there
8:00 am – 9:00 pm Regional Lounge Hours is a lounge available for all
11:00 am – 4:00 pm Western Europe attendees.
This is the place where we
9:00 am – 11:00 am Regional Keynotes will gather during breaks and
lunches.
9:00 am – 4:00 pm Hands-on Labs
So, let’s meet in the WEE
lounge.
10:00 am – 2:00 pm Expo (Western Europe Regional
Lounge)
11:15 am – 12:15 pm Breakout Sessions & Interactive Discussions

12:15 pm – 1:30 pm Lunch


3:00 pm - 4:00 pm Breakout Sessions & Interactive Discussions

4:00 pm - 7:00 pm Partner Reception

Belux Activity Belux afternoon
12.30pm Gathering in front of Convention Center (L street door)
12.45pm Transport to Sequoia Restaurant
01.00pm Barbeque @ the riverside
04.30pm Transport back to the Convention Center
05.00pm Partner Reception @ Convention Center
07.00pm Party Time!

Located right on the waterfront on K Street, Northwest D.C., Sequoia is one of the
trendiest places for D.C’s hipsters to dine.
This will certainly be a Belux meeting to remember.

14 15


Transportation Schedule Transportation Schedule
Shuttles between WPC hotels and the conference venues are continuous every 10-15 minutes
andevery 5 minutes during peak periods.

Sunday, July 11 Convention Center Shuttle Wednesday, July 14 Thursday, July 15

Convention Center Shuttle 5:00pm – 7:45pm Verizon Center Shuttle Convention Center Shuttle
Continuous shuttle service between the WCC and
7:30am – 8:15pm WPC hotels 7:00am – 8:45am 6:45am – 9:45am
Continuous shuttle service between WPC hotels Continuous shuttle service between WPC hotels 4:00pm – 7:15pm
and the Washington Convention Center (WCC) Tuesday, July 13 and the Verizon Center Continuous shuttle service between WPC
hotels and the WCC
Day of Giving Transfer Verizon Center Shuttle Shuttle service is available between the Verizon
10:00am – 4:00pm
Center and the WCC following Vision Keynotes.
6:30am – 8:00am No shuttle service available
12:30pm The WCC is an approximate five block or
Transfer service to/from the WCC and the three Continuous shuttle service between WPC hotels 10-minute walk. No service is available to hotels
destination schools and the Verizon Center from the Verizon Center

Monday, July 12 Shuttle service is available from the Verizon Core Meeting Shuttle
Center to the WCC and Grand Hyatt following
Verizon Center Shuttle Vision Keynotes. Both the WCC and Grand Hyatt 12:30pm – 5:00pm
are five blocks or a 10-minute walk. No service is Continuous shuttle between the WCC and the
6:30am – 8:00am available to other hotels from the Verizon Center. Grand Hyatt, Renaissance Hotel and JW Marriottt
Continuous shuttle service between WPC hotels Convention Center Shuttle
and the Verizon Center. Core Meeting Shuttle
5:00pm – 7:45pm
Shuttle service is available between the Verizon 12:00pm – 5:00pm Continuous shuttle
Center and the WCC following Vision Keynotes. Continuous shuttle between the WCC and the service between
The WCC is an approximate five block or Grand Hyatt, Renaissance Hotel, and JW Marriottt the WCC and
10-minute walk. No service is available to hotels Convention Center Shuttle WPC hotels
from the Verizon Center
5:00pm – 6:15pm
Core Meeting Shuttle Continuous shuttle service between the WCC and
WPC hotels
12:30pm – 5:00pm
Continuous shuttle service between the WCC,
Grand Hyatt, Renaissance Hotel and JW Marriottt

16 17


Name: Marc De Swaef Messenger: marcdeswaef@hotmail.com Name: Steven Hermans Stay in Washington: 10-07-2010 / 16-07-2010
Company: Accel Computer Service Stay in Washington: 9-07-2010 / 18-07-2010 Company: Ad Ultima Already attend WPC: 2
Job Title: Managing Director Already attend WPC: 3 Job Title: Product manager
Website: www.accel.be Website: www.adultima.be
Email: marc@accel.be Email: steven.hermans@adultima.be
Mobile: +32 475 790 325 Mobile: +32 476 320 914

Who am I? Who am I?
I'm just over 50 years young and I would love to spend some more time on my hobbies ..."ICT", Sailing, Living in the countryside near Oudenaarde with my wife Stephanie and 3 kids: Emma (6), Elena (4) and
Diving, Motorcycling, Skiing, Traveling... and of course my wife and three kids. Mathis (1). Hobbies (when I find the time) are all kinds of sports but mainly (beach)volleyball, MTB and
running. Next to that, I spend al lot of time in the garden as well.
Why do I attend WPC?
- Getting informed about the MS strategy and products ... especially about the cloud 're'volution
- Learn how we can adapt our business to that new SW + Services + Solutions model During WPC, I hope to get an update on the Microsoft Strategy for the domains in which Ad Ultima is
- Meet colleagues facing the same questions .. active. Next to that, I want to get in contact with Belgian and international MS partners with whom Ad
- I hope to get a new PDA based on Windows Phone 7 ! Ultima could collaborate or exchange experiences.

Company Description Company Description
Managed Service Provider and infrastructure partner for SMB customers. Ad Ultima implements business solutions based on MS Dynamics AX and does this combining product
We offer fully managed and co-managed ICT servcies based on state of the art RMM and PSA tools. knowledge and the required experience in the customers' vertical. We specialize in companies in
'Discrete Manufacturing' (IEM, WOOD,...), Construction and Environmental Services.

Next to the pure ERP, Ad Ultima has build up competencies in BI, Collaboration and Document
Management.

Ad Ultima is active for over 10 years and has successfully implemented more than 85 cases.
We are not only present in Belgium on two locations but you can find us in France as well.

18 19


Name: Wim Van Heesvelde Mobile: +32 492 272 002 Name: Reinhart De Lille Messenger: redl@adifo.be
Company: Ad Ultima Stay in Washington: 10-07-2010 / 16-07-2010 Company: Adifo NV Already attend WPC: 2
Job Title: Sales Manager Renaissance Washington Job Title: R&D Manager
Website: www.adultima.be Already attend WPC: 2 Website: www.adifo.com
Email: wim.van.heesvelde@ Email: redl@adifo.be
adultima.be Mobile: +32 495 36 39 70

Who am I? Who am I?
Living in Merelbeke and working in Kortrijk. Aged 45, married and father of four (yes, 4) children. I'm I’m 33. I live in Lembeke (smell of Lotus cookies every morning!) with my wife Lien and daughter Lara.
wandering around in the Dynamics world since 1995, and have spent most of that time within the NAV I’m known as an innovative, creative and somewhat crazy and loud person, but it helps doing my job as
segment. Since 4 years I've changed camp and am now fully dedicated to AX. an R&D Manager. Helping people in the company working towards innovative, value-added solutions
for our customers is my mission in life. My hobbies are collecting SF books, computers and lots and lots
My hobby used to be cycling. Cycling around the vineyards in the South of France and Tuscany brought of music. I play bass in a metal band called Makheena and synths/vocals in a Dark Electro band called
me to my current hobby: tasting wine, a hobby that is non compatible with cycling. Ono Sendai.

Why do I attend WPC? Why do I attend WPC?
The partner conference is the place to be for meeting my international contacts and colleagues. The Adifo is constantly looking out for innovations in the IT market. As a Gold Certified Partner, we want to
opportunity to have such networking meetings is very important. The key notes and break-out sessions keep up to date with the latest info on product developments.
provide an enormous amount of knowledge in a very short period.
Company Description
Company Description
Adifo NV: Since its establishment in 1974, Adifo has specialised in software solutions for the
Ad Ultima is committed to get the best results from your organization. These results will be obtained international food, feed and animal production sector. Thanks to our great expertise and our specific
thanks to Microsoft Dynamics AX and our experience in your industry. market contacts, Adifo has grown into a world-leader in the supply of advanced automation solutions
and services.
We mainly focus at manufacturing companies that wish to ensure their growth thanks to a highly
reliable, flexible and future proof ERP system. Throughout the entire farm-to-fork chain, Adifo is your partner. Our integrated software solutions cover
the entire production flow, including product development, product formulation and optimisation,
Ad Ultima has, thanks to the successful delivery of more than 85 projects since 1999, a thorough specification management, Enterprise Resource Planning, Administration and Accounting, Tracking &
expertise in optimizing specific business processes. This is the reason why we definitely chose for a Tracing facilities and Customer Relation Management. Our thorough understanding of the supply chain,
verticalised market approach. coupled with state-of-the-art solutions, help our customers to boost their businesses.

Our flagship products are BESTMIX, a least-cost recipe formulation and management tool that is
Number 3 in the world in feed and food, and MILAS, an extensive ERP solution for the Feed and
Agribusiness industry. The next version of Milas will be based on Microsoft Dynamics AX.

20 21


Name: Marc Crauwels Mobile: +32 475 70 94 62 Name: Yves Vuurstaek Mobile: +32 473 89 71 48
Company: Admiral Dynamics BVBA Stay in Washington: 11-07-2010 / 16-07-2010 Company: Advantive bvba Stay in Washington: 10-07-2010 / 17-07-2010
Job Title: Managing Partner L'Enfant Hotel Job Title: Managing Director Donovan House
Website: www.admiraldynamics.com Already attend WPC: 3 Website: www.advantive.be
Email: marc.crauwels@ Email: yves.vuurstaek@
admiraldynamics.com advantive.be

Who am I? Who am I?
I am 49 years old, happily married, no children and my hobbies are racing, reading, cooking and My name is Yves, I'm 32 years old and I live in the city of Maasmechelen, Limburg. In 2009, together
travelling. with my three partners, I founded Advantive Belgium. We're a Gold Certified Partner on the areas of
Information Workers Solutions, Networking Infrastructure Solutions, Advanced Infrastructure Solutions,
Why do I attend WPC? ISV/Software Solutions and Security Solutions. Next to my role as managing director of Advantive
Belgium, I'm also active as a SharePoint consultant. In the weekends you can find me cycling in the
In the first place to enlarge my international contacts for our hosting part of the business. Secondly as a region of Limburg.
board member of IAMCP I am intersted in getting partners exited about joining IAMCP.
Company Description
I'm attending the Partner Conference for the first time. I hope to get to know new people in the
Admiral Dynamics delivers AX and CRM solutions for the fashion world (clothing, shoes and jewellery). Information Worker business and get an insight on the latest wave of products Microsoft has introduced
We have strong partner relationships with other Microsoft partners to be able to deliver the full solution this year.
from POS to BackOffice and remote administration.
Company Description
Advantive builds and implements innovative ICT solutions based on Microsoft technology. Our solutions
ABOUT WASHINGTON D.C. enable organisations to operate in a more productive and efficient manner, by improving the internal
and external communication, by optimising the finding and sharing of information, and by facilitating
A 2005 poll found that 78% of Americans did not know that residents of the District of
the team effort. And all this in an ICT environment that is manageable, stable, and secure.
Columbia have less representation in Congress than residents of the 50 states.
Advantive operates as a Gold Certified Partner. The company works on the realisation of solutions in the
following areas:
• Information Worker Solutions
• Networking Infrastructure Solutions
• Advanced Infrastructure Solutions
• Security Solutions
Advantive is located in Maasmechelen, near Genk (Belgium) and in Leende, near Eindhoven
(The Netherlands).

22 23


Name: Pieterjan Senaeve Mobile: +32 478 90 77 19 Name: Wim Vandesompele Mobile: +32 477 78 99 75
Company: Astena Stay in Washington: 11-07-2010 / 16-07-2010 Company: Astena Stay in Washington: 11-07-2010 / 16-07-2010
Job Title: Solution Sales JW Mariott Job Title: Solution Sales JW Mariott
Website: www.astena.be Website: www.astena.be Already attend WPC: 3
Email: ps@astena.be Email: wv@astena.be

Who am I? Who am I?
I’m a 27 year-old guy who is most interested in social life: hanging around with my friends, talking I think I'm a cyclist , I read a lot and love to wine and dine ... but honnestly I have no active hobbies
about sports and sometimes having a drink. Enjoying a good life isn’t always so healthy, which is why I anymore , thanks to Astena and my lovely wife & 2 boys (2 & 4 years old).
try to do sports at least once or twice a week: football, squash, running, cycling,… I like to keep things
moving! Why do I attend WPC?

Why do I attend WPC? Experiencing the Microsoft roadmap ; networking with Belgian and other partners ; one week away
from the job = time to (re)think ; be treated by my PAM.
I want to receive some new battle material to beat the “zombies” and the so called “solutions” in the
ERP Industry. And of course I’d like to learn everything about NAV 2009 and the value of the Microsoft Company Description
Platform in a formal and informal atmosphere.
Astena Business Software is a Belgian software company that delivers services to Belgian SMEs. As a
Company Description Microsoft Gold Certified Partner, Astena offers total software solutions, of which the most important
are Microsoft Dynamics NAV and its own add-ons, Astena Project Comfort and Astena Service Comfort.
Astena is a Belgian software company that delivers services to Belgian SMEs. As Microsoft Gold Certified With these add-ons, Astena focuses on firms in the field of installation, construction, distribution and
Partner, Astena offers total software solutions, of which the most important are Microsoft Dynamics ICT, as well as on companies that offer customer services, maintenance and repairs.
NAV and its own add-ons, Astena Project Comfort and Astena Service Comfort. With these add-ons,
Astena NV focuses on firms in the field of installation, construction, distribution and ICT, as well as on Apart from the competencies of Microsoft Dynamics NAV, Astena also relies on its own considerable
companies that offer customer services, maintenance and repairs. experience in Business Intelligence and Information Worker. We have also specialists in Dot.Net
applications (such as: Support Portal, Webshop and Mobile Field Service on PDA) all integrated with
Apart from the competencies of Microsoft Dynamics NAV, Astena also relies on its own considerable NAV. Today, more than 100 companies are using Astena’s software.
experience in Business Intelligence and Information Worker. Astena has also specialists in Dot.Net
applications (such as: Support Portal, Webshop and Mobile Field Service) all integrated with NAV.
Today, more than 100 companies are using Astena NV’s software.

24 25


Name: Arnaud Marlière Mobile: +32 473 25 03 06 Name: Dirk Cipido Messenger: dirkcipido
Company: Belgacom Stay in Washington: 11-07-2010 / 17-07-2010 Company: Bell Microproducts BVBA Stay in Washington: 11-07-2010 / 16-07-2010
Job Title: SME IT Solutions & L'Enfant Plaza Job Title: Sales Manager L'Enfant Plaza
Strategy Website: www.bellmirco.eu
Website: www.belgacom.be Already attend WPC: 1 Email: dcipido@bellmicro.eu
Email: arnaud.marliere@ Mobile: +32 472 98 28 01
belgacom.be

Who am I? Who am I?
Born in Diest on Dec 31st 1980. Studied Applied Economics in Leuven. Age: 44
Living with my wife Isabel in Tielt-Winge (no kids so far...) Hobby: Golf.
My passions are electronic music (I attempt some home-made productions when time allows), travelling Maried.
(just back from US/Hawaii) and 'social activities'. Father of two adolescents.
Not a fanatic sportsman, I try do be active twice a week in the Gym or on my MTB...
Engage More Effectively with our customers and of course Microsoft :-)
Getting updated on Microsoft solutions and partner programs.
Get to know the Microsoft Network. Company Description

Company Description Bell Micro is an international value-added ICT distributor. An industry-recognised specialist in storage
products, we are one of the world's largest storage-centric value-added distributors. We serve a diverse
Belgacom is the incumbent Telecom operator in Belgium providing fix & mobile telecom services as well set of customers including original equipment manufacturers (OEMs), commercial and value added
as ICT (mainly) in Belgium. resellers (VARs) and system builders.

26 27


Name: Bart Reyserhove Messenger: bartreyserhove@hotmail.com Name: Michel Kennis Mobile: +32 497 05 36 68
Company: Capgemini Stay in Washington: 11-07-2010 / 16-07-2010 Company: Capgemini Stay in Washington: 11-07-2010 / 19-07-2010
Job Title: Managing Consultant The Madison Job Title: Microsoft Service Line Westin Washington DC
Website: www.capgemini.com Manager City Center

Email: bart.reyserhove@ Website www.be.capgemini.com
capgemini.com Email: Michel.Kennis@
Mobile: +32 486 53 91 06 capgemini.com

Who am I? Who am I?
I am 32 years old, married and a father of two boys (4 yr and 1 yr). I am passionate about software 44, married to Beatrijs and father of a son and 2 daughters. Knows everything (or rather used to) about
development, so that takes also some of my spare time (reading books, blogs, visiting conferences). The movies and music.
remainder of my spare time goes to my family and to food and wine.
To meet people, learn about the Microsoft future, discover the city. And have some fun!
I have two main reasons for attending:
1) learn more about Microsoft products and solution offerings to be able to position them in my day to Company Description
day professional life.
2) Network with attendees from Capgemini and Microsoft. Capgemini, one of the world's foremost providers of Consulting, Technology and Outsourcing services,
has a unique way of working with its clients, called the Collaborative Business Experience. Backed
Company Description by over three decades of industry and service experience, the Collaborative Business Experience is
designed to help our clients achieve better, faster, more sustainable results through seamless access to
Capgemini, one of the world’s foremost providers of consulting, technology and outsourcing services, our network of world-leading technology partners and collaboration-focused methods and tools.
enables its clients to transform and perform through technologies. Capgemini provides its clients with
insights and capabilities that boost their freedom to achieve superior results through a unique way of Through commitment to mutual success and the achievement of tangible value, we help businesses
working, the Collaborative BusinessExperienceTM. implement growth strategies, leverage technology, and thrive through the power of collaboration.
Present in more than 30 countries, Capgemini reported 2009 global revenues of EUR 8.4 billion and
The Group relies on its global delivery model called Rightshore®, which aims to get the right balance employs 90,000 people worldwide.
of the best talent from multiple locations, working as one team to create and deliver the optimum
solution for clients. Present in more than 30 countries, Capgemini reported 2009 global revenues of EUR
8.4 billion and employs 90,000 people worldwide.

28 29


Name: Danny Buysse Messenger: dannybuysse@hotmail.com
Company: CODit Stay in Washington: 10-07-2010 / 16-07-2010
Job Title: Partner Manager
Website: www.codit.eu
Email: danny.buysse@codit.eu
Mobile: +32 497 05 31 97

Who am I?
I'm a former BizTalk Server MVP (Most Valuable Professional) and part of the Microsoft Virtual
Technology Specialists for Microsoft EMEA. I've been working in the .NET area from the very beginning.
First as a .NET competence center leader in one of the top 3 service providers in Europe, now as active
board member and SOA architect of CODit. I'm involved as SOA Architect for different of our top clients
and drive in partnership with key business experts many initiatives in the BPM area.

For CODit I'm managing the Product unit and I'm Managing the partnerships.
I'm married and proud father of 3 wonderful daughters. I like doing sports and gastronomy.

CODit is are a long time partner of Microsoft. As we are continually looking for new opportunities in
our business area the WPC looks a great opportunity both for our relationship with to Microsoft as with
other partners.

Company Description
Since 1999, CODit focuses on integration using the Microsoft technology stack including BizTalk Server,
SharePoint, Windows Communication Foundation (WCF), Work Flow Foundation (WF), SSIS and much
more. During the past 10 years we bundled our extensive hands-on experience into the CODit SOA
platform and set up the only Dedicated BizTalk Support Center in Europe.

Both the CODit SOA Dashboard and the CODit CIP (Collaborative Integration Platform) come with a
pragmatic approach and methodology that helps to avoid common integration pitfalls. We reduce the
Total Cost of Ownership (TCO) with efficient operational tools for both functional and technical issues.

30 31


Name: Tom Struye Mobile: +32 498 90 32 50 Name: Raymond Beijen Messenger: raymondbeijen@hotmail.com
Company: COMPUTACENTER N.V. Messenger: tstruye@hotmail.com Company: Comsoft Direct Belgium Stay in Washington: 10-07-2010 / 17-07-2010
Job Title: Sales Manager Job Title: Sales Director Renaissance M Street
Website: www.computacenter.be Website: www.comsoft-direct.be Already attend WPC: 4
Email: tom_struye@ Email: Raymond.Beijen@
computacenter.com comsoft-direct.be
Mobile: +32 491 25 84 31

Who am I? Who am I?
Working at Computacenter and reponsible for all sales & marketing related activities within Belgium. 45 Hi, my name is Raymond, 37 years old. Together with Annemarie we (almost) have two kids.
years, married and father of two teenagers Gert-Jan & Tineke. Hobbies are good food, MTB and Gospel. Hobbies: golf, squash and skiing. I also sing in a band called SenS.
Basically everything which is nice to enjoy in life.
I am attending WPC to strengthen my relationship with Microsoft and its (Belgian) partners. And I want
Network with partners, have fun and build futher upon our Microsoft relations. to learn more about the near and longterm strategy of Microsoft and their solutions.

Computacenter is a leading independent provider of distributed information technology services. Comsoft direct is an international organization with offices in Switserland (HQ), Austria, France,
To help our customers maximise the value of IT to their business, we offer services at every stage The Netherlands and per 1st of March we opened a new office for Belgium and Luxembourg.
of IT investment: Computacenter can advise customers on their IT strategy, implement the most We are specialized in: software licensing, Software Asset Management and Online Services.
appropriate technology from a wide range of leading vendors and manage elements of their technology
infrastructures on their behalf.

Computacenter employs 10,000 people in the United Kingdom, France, Germany, Spain, Belgium,
Luxembourg and Netherlands. Within Benelux, Computacenter has established offices in Brussels,
Luxembourg, and Amsterdam.

Drawing on two decades of experience, Computacenter has great depth of knowledge in providing
international IT services. Computacenter's coverage extends to 120 countries for both products and
services, supported by our direct businesses and partner network (CCI) throughout Europe, Asia Pacific
and North America. The Benelux organisation focuses on 3 key domains:
Consulting & Integration, Supply Chanin services, and managed services.

32 33


Name: Bert De Craecker Mobile: +32 496 59 21 41 Name: Astrid De Vlam Mobile: +32 498 90 71 77
Company: ContributIT Stay in Washington: 1-07-2010 Company: Copaco Belgium Stay in Washington: 8-07-2010 / 18-07-2010
Job Title: General Manager Hilton Alexandria Mark Job Title: Business Unit Manager Mayflower
Center Renaissance Washington
Website: www.aXperts.be Website: www.copaco-belgium.be Already attend WPC: 1
Email: bdecraecker@ Email: adevlam@copaco-
contributit.be belgium.be

Who am I? Who am I?
Age 39, male. I'm 35 years old, married and I have a daughter, Laura who's 11 years old.
My hobby's are painting, horsebackriding and playing tennis.
1) meeting other partners - networking
2) I'm on holiday at the same time and take advantage of the opportunity I believe that the WPC is one of the most important ICT events in the world.
By attending this event I hope to receive plenty of new information, meet people from other companies
Company Description and also to do even better and more Microsoft business in the future.

- Process improvement and guidance in ERP implementations Company Description
- Project management
- Training Dynamics AX Copaco has a dedicated sales team, all focusing on a specific reseller audience. Since July 2005 Copaco
- Dynamcs AX/NAV consulting. expanded its activities to France with the setup of Copaco France SAS. The Copaco distribution group is
a founding member of EWG : European Wholesaler Group, active in 15 European Countries. Copaco Has
9 Business Units : System & Peripherals, Printing & Imaging, Server, Storage & Security Solutions, Prof
AV solutions, Software, Automotive, Lifestyle, Components and a Telecom business unit.

34 35


Name: David Lauryssen Mobile: +32 477 58 67 18 Name: Raf Maesen Mobile: +32 478 84 33 50
Company: CTG Stay in Washington: 10-07-2010 / 19-07-2010 Company: CTG Stay in Washington: 10-07-2010 / 16-07-2010
Job Title: Pre-sales Application Marriottt at Metro Center Job Title: Partnership Manager Marriottt at Metro Center
Solutions Website www.ctg.com
Website: www.CTG.com Email: raf.maesen@ctg.com
Email: David.Lauryssen@ctg.com

Company Description Who am I?
CTG is an IT Services & Solutions company, specialized in Applications Solutions, IT Service My name is Raf Maesen, partnership manager at CTG.
Management, Testing and Regulatory Compliance.
I live together with my wife Lieve in Maaseik Belgium and my favorite hobby is tennis.

ABOUT WASHINGTON D.C. Gain more overview and insight in Microsoft Solutions for CTG Europe.
By 1790, the Southern states had largely repaid their overseas debts from the
Company Description
Revolutionary War. The Northern states had not, and wanted the new federal government
to take over their outstanding liabilities. As this would effectively mean that the Southern IT services and solutions company.
states would assume a share of the Northern debt, in return, the South lobbied for a
federal capital located
closer to their own
agricultural and slave-
holding interests.
The terms "territory"
and "district" were
used interchangeably
throughout the 19th
century until the territory
was officially renamed
the District of Columbia
in 1871.

36 37


Name: Ann Vansichen Mobile: +32 479 98 40 11 Name: Hans Demeyer Messenger: hans@ct-interactive.net
Company: CTG Stay in Washington: 11-07-2010 / 16-07-2010 Company: CT-Interactive Stay in Washington: 8-07-2010 / 18-07-2010
Job Title: Pre-sales ITSM Marriottt at Metro Center Job Title: Supplier of optimism Already attend WPC: 3
Website: www.CTG.com Website: www.clubhans.net
Email: ann.vansichen@ctg.com Email: hans@ctinteractive.net
Mobile: +32 496 16 33 01

Who am I? Why do I attend WPC?
I'm a 33 years old Pre-sales Consultant at CTG. I live in Belgium in the countryside with my husband For the fun and full nonsense part of myself, try me on www.facebook.com/911je
and daughter of almost 4. I like to be in the open air: gardening, camping, walking, skiing, organizing For the serious or business related part, join me on http://www.linkedin.com/in/hansdemeyer
garden parties,...
My business partner Alex Huart and I have been delivering presentations for Microsoft in the Benelux
I love to travel and I've lost my hart in southern Africa! and France for over 15 years now . Beginning of 2010 Microsoft Corp asked us to share our expertise
and often original approach and style on a worldwide level as Subject Matter Experts.
Why do I attend WPC? Reasons enough to join WPC 2010 to connect, meet, greet, learn, assess and of course... have a lot of
fun!
To be updated on all Microsoft products and approaches.
Company Description
Company Description
We provide business people, consultants and sales with inspiration, information and optimism, so they
CTG is a IT Services & Solutions company specialized in IT Service Management, Application Solutions, can perform better and take better informed decisions.
Testing and Regulatory compliance.
We started in the ICT environment. Word by mouth has brought us in many other sectors which in turn
makes us reinvent ourselves every couple of years to stay on top of what happens in society, in the
market places and in the heads of people working and living there.

38 39


Name: Sigrid Verbruggen Messenger: sigridverbruggen@ Name: Koen Verstraete Mobile: +32 497 51 11 31
hotmail.com Company: Delaware Consulting Stay in Washington: 11-07-2010 / 16-07-2010
Company: D&D Distribution Stay in Washington: 8-07-2010 / 16-07-2010 Job Title: Senior Manager JW Marriottt
Job Title: General Manager Washington Marriott Website: www.delawareconsulting. Already attend WPC: 2
Website: www.dddistribution.be Already attend WPC: 1st time com
Email: sigi@dddistribution.be Email: koen.verstraete@
delawareconsulting.com
+32 475 96 7482

Who am I? Who am I?
Age 42 I'm 38 years young, married with Katrien, and father of three cute sons ( Arthur (7yrs), Arne (5yrs)
and Victor (4yrs)). My hobbies are mountainbiking/cycling, running, gardening, dining & wining, and
Company Description reading.

Distributor Why do I attend WPC?
To have an overview of the (new) Microsoft products, to understand the Microsoft strategy, and to
network with Microsoft people and partners.

Company Description
“Combining strengths, delivering solutions” is the baseline of Delaware Consulting.
Delaware Consulting combines technology and business consulting to deliver real solutions to our
customers’ challenges. We align our competencies with these of our customers and partners, building
and maintaining long-term relationships. Based on the technology standards of Microsoft and SAP we
define, implement and manage best practice solutions.
Our core consulting competencies are ERP, CRM, SCM, BI and Performance Management, Information
Solutions and IT service management, enriched with our solid experience and pragmatic approach.
ABOUT WASHINGTON D.C. That this formula works, is proven by our ever-growing number of customers. Our technology partners
have confirmed our strengths by awarding us the titles of Gold Certified Microsoft partner, Gold SAP
With an average of one million trips each weekday in 2009, Metrorail is the nation's Channel, NetWeaver and Business Objects partner.
second-busiest rapid transit system in the country, after the New York City Subway. To keep supporting our customers professionally, we are continually strengthening our team and
expanding our organization. Currently our team counts some 450 professionals in offices in Belgium
(Kortrijk and Antwerp), China (Suzhou and Harbin), US (Atlanta), Luxembourg (Contern), the
Netherlands (‘s Hertogenbosch) and France (Lyon).

40 41


Name: Luc Van Aelbroeck Mobile: +32 495 59 48 63 Name: Arnold De Ploey Messenger: arnold.deploey@hotmail.com
Company: Delaware Consulting Stay in Washington: 11-07-2010 / 16-07-2010 Company: Devoteam NV/SA Stay in Washington: 11-07-2010 / 16-07-2010
Job Title: CEO Hilton Job Title: Business Development JW Marriottt
Website: www.delawareconsulting.com Already attend WPC: 3 ECM & UC

Email: luc.vanaelbroeck@ Website: www.devoteam.be Already attend WPC: 1
delawareconsulting.com Email: arnold.de.ploey@
devoteam.com
Mobile: +32 474 96 32 38

Why do I attend WPC? Who am I?
Development of US Microsoft focus within Delaware Consulting Close to 40, born and still living in Leuven, happily married, daughter of 14, son of 12, badminton &
tennis, Italy is my second home country.
Company Description
Consulting.
Get an update on the Microsoft strategy, network with other partners

Company Description
Devoteam is a unique player on the Belgian market with in depth expertise in both the worlds of IT and
Telecom. With 300 highly skilled experts in Belgium and an international network of more than 4700
colleagues we have a state-of-the-art knowledge base and a very solid execution platform.
Devoteam in Belgium can offer its experience through consultancy, expertise, education as well as by
providing complete solutions. Devoteam offers solutions and services covering IT and Telecom in both
the domains of Applications and Infrastructure:
Applications:
- Enterprise Content Management & Unified Communication (ECM & UC)
- Applications for Digital Television
- Business Application Integration
Infrastructure:
- IT Service Management
- Advanced Infrastructure Services
- Risk & Security Management

Devoteam NV/SA has offices in Brussels, Leuven and Herentals.

42 43


Name: Stephane De Clercq Mobile: +32 499 57 81 95 Name: Fabrice Legrand Mobile: +32 496 59 34 10
Company: Econocom Products and Stay in Washington: 10-07-2010 / 17-07-2010 Company: Econocom Products and Microsoft Buddy: Anthony Iudicello
Solutions JW Marriottt Solutions
Job Title: Hosting Licensing Job Title: Sales and Technical Already attend WPC: 5
Specialist Consultant
Website: www.econocom.com Website: www.econocom.com
Email: stephane.de.clercq@ Email: fabrice.legrand@
econocom.be econocom.be

Who am I? Who am I?
I'm 36 years old, married and have 2 little boys, Rémi (aged 4) and Félix (aged 2). We are livig in I’m 38 and the father of two wonderful daughters ( 4 and 9 years).
Vosselare, a small village near the city of Ghent (Belgium). My favorite sport is field hockey, which I'm
playing for almost 30 years now. Damn, I'm getting old... Next to that, I like tennis, snowboarding, Why do I attend WPC?
skiing, photography, travelling, comic books, music, movies and last but not least to spend as much
time as possible with my kids. :-) Since more than 7 years I'm dedicated to serve hosting partners and I’m attending WPC to be on track with Microsoft’s vision and strategy. It’s also an exceptional opportunity to meet
other Microsoft partners and to exchange ideas.
give them licensing consultancy and advice. By doing this, they have the possibility to use the best
licensing models for their needs. Econocom, the company where I currently work for almost 4 years
now, is a Microsoft LAR, ESA and SPLAR covering Belgium and Luxembourg. Company Description
Econocom: Econocom is a service company with more than 25 years of experience that helps you gain greater
Why do I attend WPC? control over your IT. We offer a total range of products and services, including consultancy, financing , supply,
maintenance and facilities-management services.
To know all about Microsoft's vision and strategy on Cloud Computing for the coming years.
Next to that, I hope to meet with a lot of Microsoft people and partners. Networking, networking and
networking.
Company Description
By managing distributed IT infrastructure for 25 years, Econocom has gained full-fledged expertise in
four lines of business. Our watchwords have been quality, adaptability to clients’ needs and unparalleled
innovation. To meet these challenges, Econocom does more than simply provide dual expertise in IT
and Telecom services; it has specific capabilities in the following four (4) areas:
- Managed services for distributed infrastructures: Keeping clients on top of their infrastructures
- Customized IT products and solutions: Equipping clients with high performance installations
- Telecom services: Making your IT system mobile
- IT and telecom asset financing and management: Adapting installations to user needs at the drop of
a hat

44 45


Name: Jacques Van Branteghem Mobile: +32 475 93 82 01 Name: Alain Vandenborne Mobile: +32 494 57 90 52
Company: EDAN INTEGRATOR NV Already attend WPC: 2 Company: ENQIO NV Stay in Washington: 10-07-2010 / 16-07-2010
Job Title: Partner - Job Title: CEO The St. Regis
Managing Director Website www.enqio.eu Already attend WPC: 1
Website: www.edan.be Email: alain.vandenborne@
Email: jacques.van. enqio.eu
branteghem@edan.be

To connect with interesting people within the Microsoft Process Manufacturing area. I'm 41 years old, married to Diliana, having 2 sons (17 & 11) and a daughter (2) and live in Antwerp.
No specific hobbies to mention as my family is consuming all my free time. Nevertheless, I'm always
enjoying a good glass of wine in good company. Further I'm the CEO and co-founder of ENQIO. I have
more than 20 years of diversified involvement across various industries. Most recently a was founder
and CEO of IKAN Consulting, a well known-name in the Business Intelligence landscape in Belgium and
Europe, I have an extensive experience in BI systems and analytics along with a complementary mix of
technical and business skills. I have a pragmatic, open and very communicative style that enables strong
and long-term relationships built on mutual respect.

I'm attending the Partner Conference to strengthen the relationship with Microsoft and their partners
and to see what the future in the MS universe will bring.

Company Description
Intelligence inspires, wisdom works !
Enqio helps get more value out of an organization. Employing software developed for in-depth
analyses, the company distils useful insights from large amounts of company data. These insights
allow management to calculate risks in a timely fashion and make informed, corporate decisions. Enqio
therefore ensures a sustainable increase in turnover and profit. Enqio is an international company
focused primarily on the telecom, financial, public and media sectors. Enqio is active in more than 40
countries worldwide.

Its customers include Orange, France Telecom, Mobistar, Optimus, Telenet, Rogers Wirelless, Zain,
Bharti Airtel, Kinepolis, KBC, Dexia, ING, Alpha Credit, TNS, Movetis, Nuon, Toyota, and many more.

More info on www.enqio.eu; www.meetoscar.eu

46 47


Name: Bernard Zwaenepoel Mobile: +32 475 97 00 54
Company: EskoArtwork Stay in Washington: 10-07-2010 / 16-07-2010
Job Title: Sr. VP Software Business Renaissance Mayflower
Website: www.esko.com
Email: bernard.zwaenepoel@
esko.com

Who am I?
Age : 44
Sailing, wine and dine.
Married, 2 sons.

Discover potential strategic directions based on Sharepoint.
Company Description
Integrated solutions for the packaging preproduction and printing markets.

48 49


Name: Geert Janssen Mobile: +32 477 75 43 38 Name: Dirk Michiels Mobile: +32 477 203 374
Company: Ferranti Computer Stay in Washington: 10-07-2010 / 16-07-2010 Company: Ferranti Computer Stay in Washington: 11-07-2010 / 16-07-2010
Systems Hyatt Regency Washington Systems Hyatt Regency Washington
Job Title: Sales Director Job Title: Director Operations Already attend WPC: 4
Website: www.ferranti.be Website: www.ferranti.be
Email: geert.janssen@ferranti.be Email: dirk.michiels@ferranti.be

Who am I? Who am I?
I'm 46 years old, married and I have 2 great sons. Married, 47, No kids - love food.
Next to my job I am quite passionate about cooking, good food and drinks and music and I like to Like to do walking, cycling, literature, art, classical music
spend quality time with my family.
Director Operations, responsible for Pre-sales, Project implementation, Product Development
Why do I attend WPC? organisation, Service/Application Management Organisation.

- Getting first hand information on Dynamics Strategy & Roadmap, particularly towards the Utilities IAMCP BELUX President - Working with Marc Crauwels, Patrick Wielandt, Patrick Steensens to build
and Public Sector IAMCP BELUX Chapter - We are looking for motivated people who want to help in IAMCP steering co as
- Share partners' vision and experience on how to create added value in their business models we are restructuring the IAMCP BELUX organsiation and value prop with Microsoft BELUX.
- Always looking to be inspired Spend 1 week a month in the Ferranti India.
Company Description
Ferranti delivers innovative solutions to Energy & Utility companies to optimise and control their
business critical meter2cash processes based on our MECOMS platform (based on Dynamics/AX). Partnering - Building relationships Microsoft - Meeting other IAMCP Chapters
We call it "Empowering Smart Utilities". We operate a direct business model in our home markets and Understand the Microsoft Strategic Direction
a channel partner strategy across Europe and India. Company Description
Next to this we deliver innovative solutions to the Public Sector and deliver and manage innovative ICT Ferranti is based in Belgium and India.
Infrastructure based on the Microsoft technology stack. We provide:
- Business solutions for the Energy, Utility and Public sector.
- Deliver and manage ICT Infrastructures

We are also developing a standard product based on Microsoft Dynamics AX for the Energy and Utilities
market. htttp://www.mecons.com. This product is brought to market (Europe, Asia) using a partner
network with support from the Antwerp and Gurgaon (Delhi) office.

50 51


Name: Gunter Van de Cauter Mobile: +32 476 28 50 65 Name: Richard Nijkerk Mobile: +32 486 76 90 60
Company: Ferranti Computer Stay in Washington: 10/07/2010 - 16/07/2010 Company: Ferranti Computer Stay in Washington: 11-07-2010 / 16-07-2010
Systems Hyatt Regency Washington Systems Park Hyatt
Job Title: Sales Manager ICT Job Title: Vice Chairman
Website: www.ferranti.be Website: www.ferranti.be
Email: gvdcau@ferranti.be Email: richard.nijkerk@nijkerk.
com

Who am I? Who am I?
Hello, I’m 37 year old sales professional, working for Ferranti since 2002. I’m active in IT for more than I have been with the Nijkerk Group for 21 years and engaged with Ferranti since it joined the Nijkerk
10 years in several sales positions. Antwerp, is my hometown but I currently reside in Zoersel, where Group in 1994.
I live with my wife Leen and 2 kids; Eveline (6) & Thomas (4). Most of my free time is consumed with
family activities. In the rare free time I like to wine a dine and I’m passionate fan of RAFC. My particlar interest is on structuring the international roll-out of the MECOMS platform which has been
developed by Ferranti for the Utility market (Power, Gas, Water) through key strategic partners.
As a Dutch native, I have lived in the USA for 8 years, for Bacholor's studies at the University of
This is my first WPC and I’m looking forward to it! My main focus will be IT infrastructure related, with Pennsylvania (B.S.Econ from Wharton & B.S. from Penn Engineering) in Philadelphia; and a Masters in
special interest for System Center suite. My goals are to get a good overview of Microsoft strategy in Economics from SAIS, Johns Hopkins University, with a focus on the development of South East Asian
the Infrastructure workspace, and to get more acquainted with the Microsoft organization. Nations & Japan. Following graduation, I completed a corporate training program in Kyoto, Japan prior
Company Description to joining the Nijkerk Group

Ferranti Computer Systems helps organizations improve their business through smart implementation As an alumnus of Wharton, I am actively engaged with the international develoment of the
of state of the art technologies. We provide a wide array of business and IT consultancy, develop and Management & Technology program and a founding member of the Delhi Alumni chapter.
integrate systems and offer high quality Business Process Outsourcing, IT infrastructure and Managed
Services that help businesses create an advantage. Married to Lauren Bogen we reside in Brussels Belgium with 2 children.

Ferranti has an outstanding reputation in: Why do I attend WPC?
- Energy and Utilities Check http://www.mecoms.com for more information on the MECOMS product
designed toe Empower Smart Utilities. Positioning Ferranti as ISV in the global utility market
- Public Sector including (public) transport Company Description
- Core IT Infrastructure project and service management including LAN/WAN, Storage, Server
virtualisation, Systems Management and Unified communications Middle East, India and South East Asia.
Ferranti has offices in Belgium and India Founded in Antwerp, Belgium in 1976 Ferranti is a member of the Nijkerk Group since 1994.
Ferranti has operations in Belgium, U.K., Germany and India

52 53


Name: Frank Opsomer Mobile: +32 477 42 55 32 Name: Patrick Vandebosch Stay in Washington: 10-07-2010 / 17-07-2010
Company: Ferranti Computer Systems Stay in Washington: 10-07-2010 / 16-07-2010 Company: Getronics Belgium JW Marriott
Job Title: Partner Account Manager Hyatt Regency Washington Job Title: Business Unit Manager Already attend WPC: 8
Website: www.ferranti.be Website: www.getronics.be Messenger: patrickvandebosch@
Email: frank.opsomer@ferranti.be Email: patrick.vandebosch@ hotmail.com
getronics.com
Mobile: +32 494 055 73

Who am I? Who am I?
46 years old. Married and 2 children. Been in partner business for 20+ years, both on local (BeLux) and Favorite hobbies :
International business. - All about Italy
- Wine
Why do I attend WPC? - Jogging
Network with new potential partners - learning about other partners' solutions
Company Description
Main purpose is networking and understanding future strategies of Microsoft.
Belgian company focused on Utilities sector across the globe. We have a state-of-the-art product for
utilities sector (electricity, gas, water, heating, cooling) based on Dynamix AX platform, and seamlessly Company Description
integrating other Microsoft products. The product is called MECOMS (http://www.mecoms.com) With worldwide revenue of €2.08 billion in 2009 and about 13,000 employees (FTE) at HY 2009,
Getronics is a leading ICT service-provider in the world and the largest ICT service-provider in the
Benelux.

As expert in workspace management services, connectivity, datacenters, and consultancy, Getronics
helps organisations and its employees to improve performance. To do this, Getronics has a complete
portfolio of integrated ICT services for the large enterprise market and works according to a Global
Service Delivery Model ensuring that services are provided for clients throughout the world that are of
consistent quality.

54 55


Name: Monique Pierre Mobile: +32 729 72 68 Name: Steven Arrazola de Onate Mobile: +32 473 630 628
Company: HP Stay in Washington: 10-07-2010 / 16-07-2010 Company: iFacto Group Stay in Washington: 10-07-2010 / 16-07-2010
Job Title: Licensing Sales Specialist JW Marriottt Job Title: Partner JW Marriott
Website: www.hp.com Already attend WPC: 1 Website: www.ifacto.be Already attend WPC: 1
Email: monique.pierre@hp.com Email: steven.arrazoladeonate@
ifacto.be

Who am I? Who am I?
I love cooking and especially exotic food : Caribean, Chinese, Japanese, ... and each travel is the 40 years old.
opportunity to discover new recipes. Married, 2 children.


Ideal way to discover the Microsoft strategy, the new products, ... It is also the opportunity to meet Contact with Microsoft and Partners
other partners.
Company Description
Company Description
iFacto Group :
For 70 years, HP has helped people, businesses, and communities around the world apply iFacto Business Solutions
technology in meaningful ways by harnessing new thinking and ideas to deliver reliable MoReICT
products and services. We base our solutions on intuitive technology that hides complexity Go4Logistics
inside, where it belongs, so our customers’ lives are enriched and their IT experiences are SmartSys
simpler, smarter, and more manageable. This allows them to spend less time worrying
about technology and more time focusing on what really matters iFacto Vertical NAV solutions:
Distri+ for Wholesale & Distribution
Some people think of HP as a printer company. Others, as a PC or data center company. Move+ & Rental + for Moving & Renting
We’re all that, and more: TMS+ for Transport & Logistics
• We ship more than 1 million printers per week.
• We ship 48 million PC units annually. iFacto NAV Tools :
• One out of every three servers shipped worldwide is from HP. iFacto Integration Framework
• HP Software makes calls possible for more than 100 million mobile phone customers around the iFacto NAS Scheduler
globe. Imavision
• HP Software Licensing & Management Solution is LAR for more than 15 years and is supporting
business in over 146 countries
• HP helps 50 million customers store and share over 4 billion photos online.

56 57


Name: Swen Maes Messenger: swen Name: Roeland Goossens Mobile: +32 473 303 486
Company: iFacto Business Solutions Stay in Washington: 10-07-2010 / 16-07-2010 Company: INFRONT NV Stay in Washington: 10-07-2010 / 16-07-2010
Job Title: Partner JW Marriottt Job Title: Managing Partner JW Marriottt
Website: www.ifacto.be Already attend WPC: 3 Website: www.infront.be
Email: swen.maes@ifacto.be Email: roeland.goossens@
Mobile: +32 476 24 38 59 infront.be

Who am I? Who am I?
I am 40 years old and a Dynamics NAV adept since 2000. Married, no kids, which gives me time for my My name is Roeland Goossens. I'm proud to be Managing Partner and founder of Infront, the Microsoft
favourite hobbies: motorbikes, movies, kanoeing. Dynamics CRM Competence Centre of the Cronos Group.
I'm 37 years old. I graduated from Leuven University as Master Applied Economics in 1991 and have
Why do I attend WPC? been around in the Belgian CRM scene for the last 12 years.
I have a lovely wife, Kathleen, and 2 kids : Axl (3 years) and Tom (8 months).
Meet other partners to discuss common interests, issues and solutions. Check out the future within My hobbies are tennis and travelling.
Microsoft Dynamics NAV products and Microsoft in general. Looking for opportunities.
Company Description
At WPC 2010 I hope to hear a lot about the strategy for the future of Microsoft in general, and for
Over the years iFacto has built an extensive expertise in software applications for various industries. Dynamics and the new Microsoft Partner Network in particular.
With years of IT experience and thorough industry knowledge, iFacto Business Solutions offers the On the other hand WPC offers an ideal platform to network with other Microsoft partners and Microsoft
solution that meets the unique needs of your organization. executives.
Are you ready to take your business to the next level? Then, discover more about iFacto and the Company Description
solutions and sectors that we are specialized in on www.ifacto.be.
Infront is the Microsoft Dynamics CRM Centre of Excellence of the Cronos Group. We focus exclusively
on Microsoft Dynamics CRM; in fact we were one of the first Belgian partners to gain experience
with this powerful CRM application. Infront is ahead regarding the extensive knowledge and unique
experience in Microsoft Dynamics CRM resulting in 150 implementations at this moment.

Our main strength is based on the enthusiasm of our team of very skilled colleagues.

58 59


Name: Maarten Verhaert Messenger: verhaertmv@hotmail.com Name: Emiel Herssens Mobile: +32 486 85 74 80
Company: INFRONT NV Stay in Washington: 10-07-2010 / 16-07-2010 Company: Interconnect N.V. Stay in Washington: 10-07-2010 / 16-07-2010
Job Title: Business Development JW Marriottt Job Title: Director Capitol Hilton
Manager Website: www.interconnect.be Already attend WPC: 13
Website: www.infront.be Already attend WPC: 1 Email: eherssens@interconnect.be
Email: maarten.verhaert@
infront.be
Mobile: +32 498 11 11 05

Who am I? Who am I?
I'm 30 years old and have been working with CRM since version 1.2. Currently I'm working at Infront I just reached the age of 50, starting my second youth! I have a lovely wife Ariane and two kids, Naomi
where my focus is on sales and account management. My hobbies are tennis, traveling and movies. (20) and Nolan (17). Together with my business partner Danny, we started Interconnect back in 1988
and we still love our job!
When I am not working, I like doing nothing (YES), watching TV, jogging (try to do this once a week),
To keep up-to-date with all the Microsoft related things (MPN, CRM, Add-On's, ...). skiing in wintertime. I like traveling to East, West and South.

Company Description One of my other favorite activities is enjoying good food, good wine and good company. I am not a
cook at all, but I love to go out to a restaurant that serves nice food.
Infront is the Microsoft Dynamics CRM Centre of Excellence of the Cronos Group. We focus exclusively
on Microsoft Dynamics CRM; in fact we were one of the first Belgian partners to gain experience Why do I attend WPC?
with this powerful CRM application. Infront is ahead regarding the extensive knowledge and unique
experience in Microsoft Dynamics CRM resulting in more than 150 implementations at this moment. To get an update on Microsoft's future plans, to meet new people, to meet friends and to network.
The WPC is one of the business highlights of the year for me.

Company Description
We are Microsoft Gold Partner and focus on core infrastructure. Our main customer base are SME's.
we do projects with MS products like Windows Server 2008, Exchange 2010, ISA Server or TMG etc.
Recently we did some successful installations based on MS HyperV. We also add services like cabling
installations, sell hardware in order to offer complete solutions to our customers.

60 61


Name: Jan Vinckier Messenger: jan@jasa.be Name: Frederic Jourdain Mobile: +32 498 90 88 11
Company: Jasa bvba Stay in Washington: 10-07-2010 / 16-07-2010 Company: Kitry SA Stay in Washington: 10-07-2010 / 16-07-2010
Job Title: Managing Director ST. Regis Job Title: Director Marriottt
Website: www.jasa.be Website: www.kitrygroup.com Already attend WPC: 1
Email: jan@jasa.be Email: fjo@kitrygroup.com
Mobile: +32 475 77 53 68

Who am I? Who am I?
System Builder, IT-Distributor. I'm 45 living in Namur with my family (one child, 15 years) Tech addicted as it's my life's passion....
I like to eat, drink, do sports and discuss with everybody.


Nothing in fact. It's a good way to meet Microsoft representatives and understand Microsoft strategy in
communication to partners.....
Company Description
Development company based on .NET Sharepoint and we are planning to become a cloud company by
providing all "online" solutions from Microsoft.

62 63


Name: Lowie Schaubroeck Mobile: + 32 499 51 05 71 Name: Didier Lagaert Mobile: +32 474 97 20 54
Company: LEBON IT SERVICES NV Stay in Washington: 10-07-2010 / 17-07-2010 Company: MICROCOMPUTING Stay in Washington: 10-07-2010 / 18-07-2010
Job Title: Network Engineer Four Seasons Hotel Job Title: CTO Willard
Website: www.lebonitservices.be Website: www.microcomputing.be Already attend WPC: 1
Email: lowie.schaubroeck@ Email: didier.lagaert@
lebonitservices.be microcomputing.be

Who am I? Who am I?
My name is Lowie Schaubroeck and I live in Roeselare, a town located in the center of West-Flanders. I I joined Microcomputing 7 years ago as System Engineer. Today I maintain and coach our technical
am 24 years old and very glad I have the oppurtiny to attend Microsoft's Worldwide Partner Conference partnerships @ Microcomputing. Besides ICT I enjoy rollerblading, sailing, diving and riding my
for the first time. I studied mathematics and afterwards I started working at Lebon IT Services last motorcycle. Getting rid of the daily stress in one of these ways is one of my favourite hobbies.
summer. Last year has been very interesting and I learned a lot. Besides working I spent my time
reading, playing tennis, working in my recently bought house etc. I also hope I will find time to visit Why do I attend WPC?
Washington and some of its most interesting places.
WPC allows me to network and to exchange ideas, visions and strategies with other parties.
Why do I attend WPC? Getting the latest trends and facts for the future allow me to adapt the strategy of our company
towards these changes.
Since this is my first time I am very keen to just experience the Partner Conference. I also hope to
Company Description
gain quite some knowledge about the cloud service solutions Microsoft offers and Microsoft's Partner
Program. Besides that I hope to meet most of my Belgian collegues and spend a nice time together. An optimized ICT infrastructure offers a high return! By limiting downtime you increase profits by
Company Description making the processes and data that are critical to your company available at all times. Techniques such
as back-ups, data replications and the complete duplication of sites complete this approach.
Lebon IT Services is a value-add reseller with a clear mission: offering professional infrastructure
services to government and small to medium sized businesses. Our vision is based on three principles: That’s exactly what MicroComputing can do for you. We will always look for the best ICT concept
knowledge, experience and commitment. Since 25 years we want every IT investment our customers for your company. Our approach is similar to the work of an architect: we make an analysis of the
make to add value to the productivity and business growth of their company. foundation and build an infrastructure that can grow at your company’s pace.

Our starting point: your wishes and requirements! As a client, you have numerous options. From advice
concerning your existing network to the implementation of a total concept.
Together we will evaluate your situation. Thoroughly and professionally. We can also be your
single point of contact for all your ICT needs. This customer-friendly and flexible approach has led
MicroComputing to remain a partner of choice, for more than 30 years.

64 65


Name: Kristof D'Hoossche Mobile: +32 0475 78 32 01 Name: Jan Hofman Messenger: jan_hofman@msn.com
Company: Net IT Stay in Washington: 10-07-2010 / 16-07-2010 Company: Net IT Stay in Washington: 10-07-2010 / 16-07-2010
Job Title: Partner & Commercial Job Title: Managing Partner
Director Microsoft Website: www.net-it.be
Dynamics CRM
Email: jan.hofman@net-it.be
Website: www.net-it.be
Mobile: +32 475 82 51 60
Email: kristof.dhoossche@
net-it.be

Who am I? Who am I?
38 y - Diving - Living together & 1 daughter of 11 y. Besides my passion for Microsoft Dynamics CRM, I’m a real family man. Last year I got married with
Passioned by CRM. the wife of my dreams with whom I’m building a house, to take our next step...
Being a child of the eighties (I’m 34 years old), I’m passionate about the pop and rock music of that
Why do I attend WPC? period. In earlier days I was a successful dj in my region.
Today I spend my free time being together with my family, with whom I like to go out eating and doing
Networking with Microsoft people & partners city trips from time to time. If the traffic wouldn’t be that slow, driving my car would be one of my
What's new hobbies.
Microsoft Dynamics CRM 5.0
Mobile 7 Why do I attend WPC?
Other stuff
Networking and finding out new stuff.
Company Description
Company Description
Microsoft Dynamics CRM/xRM
We have built a vertical solution based on the Microsoft Dynamics CRM platform --> PSO : Professional Microsoft Dynamics CRM/xRM
Services Management We have built a vertical solution based on the Microsoft Dynamics CRM platform --> PSO : Professional
Services Management

66 67


Name: Bart Troubleyn Mobile: +32 476 40 52 71 Name: Gerry Appeltants Messengerr: gaike_the@hotmail.com
Company: Nextel Stay in Washington: 10-07-2010 / 16-07-2010 Company: Ordina Belgium NV Stay in Washington: 11-07-2010 / 18-07-2010
Job Title: Managing Director Renaissance Mayflower Job Title: Division Director Marriottt
Website: www.nextel.be Website: www.ordina.be Already attend WPC: 4
Email: bart.troubleyn@nextel.be Email: gerry.appeltants@
ordina.be
Mobile: +32 475 96 29 00

Who am I? Who am I?
40 year old father of 3 kids (8, 10 & 12) spending weekends driving kids around and doing various I'm 35 years, I have one daughter of 2 and a half years old and I just moved to Hove near Antwerp.
sports (running, squash). As a Solution Specialist, I’ve carried out activities in the field of business development, presales,
coaching of development teams and project control for several software ICT and Consulting firms.
Get introduced to the Microsoft Partner network, get a clear view on Microsoft strategies and plans,
improve understanding of business model for Microsoft partners. Networking, Up-to-date info and Fun.

Nextel is a Belgian Telecom Integrator (150 FTE, 28 MIO € turnover) specialised in bringing our Ordina Belgium
customers added value through … provides you with consultancy, ICT and outsourcing services. A single point of contact for your
- Unified Communication Solutions, integrated portfolio. From strategy to tactical and operational solutions. From package to custom
- Data & Security, software. From architectures to tools. From projects to right sourcing and applications management. All
- Specialised Communication Applications and on the right scale for you.
- Operator Services. … bundles business know-how with superior technology expertise. Our competence centres convert
your processes into ICT. Ordina works for banks and insurance companies, government, utility and
telecommunications companies, retail, transport and industry.
… is expert and results-driven. But with Ordina as your partner, you can expect more. You can expect us
to be honest, fair and respectful in doing business, with great commitment and a sense of responsibility.
And we do what we promise.… is close to you.

Flexible, pragmatic and reachable. In terms of capacity and synergies, a big player. Together with
Ordina in the Netherlands, we have 5300 ICT people at your disposal. Ordina is among the fastest-
growing ICT companies in the Benelux.

68 69


Name: Hein Bruggeman Mobile: +32 473 23 15 47 Name: Marc Degryse Mobile: +34 769 8 33 31
Company: SAVACO Stay in Washington: 11-07-2010 / 16-07-2010 Company: SAVACO Stay in Washington: 11-07-2010 / 16-07-2010
Job Title: Customer Services JW Marriottt Job Title: Product Strategy JW Marriottt
Manger ICT Manager
Infrastructure Solutions Website: www.savaco.com
Website: www.savaco.com Email: marc.degryse@savaco.
Email: hein.bruggeman@ com
savaco.com

Who am I? Who am I?
I am 43 years old and living in Kortrijk (Belgium). 38 years.
I am married to Sophie and we have 2 lovely daughters; Julie and Manon. 'Newly' father (first daughter is now 6 months).
My hobbies? You can call me a foodie. I like good food, I also like to cook and I enjoy a glass of good Musea & recreationals sports.
wine. I especially like to share all this with my friends while having a good laugh in a great atmosphere.
Next to this, I also like good music, a good book and I am interested in photography. I also do some WPC is the start of a "New England/Connecticut" tour (DC-Boston-NY)
sports, i.e. playing badminton, going for a walk in the countryside and making rides with my bike.
1) the cloud is coming/here already ...
This will be my first attendance to the Microsoft Partner Conference. I hope to get in touch with a lot of How make it an opportunity instead of a threat for our infractructure solutions
people and make new contacts. Next to this I expect to get a good mix of firsthand product information
and new ideas and insights on business opportunities for our company. 2) roadmaps of all core-IO products (especially System Center)

3) The evolution in the Microsoft Maturity approach
Company Description
SAVACO is an IT-services company focusing on ICT Infrastructure Solutions (Core IO), Business Company Description
Productivity Solutions and CAD & PLM Solutions.
2 business units:
- ICT Infrastructure
- CAD & PLM Solutions ((mechanical) engineering software)

70 71


Name: Jean-Francois Lienart Already attend WPC: 3 Name: Marc Dries Mobile: +32 472 95 79 46
Company: SOGETI Stay in Washington: 10-07-2010 / 18-07-2010 Company: Spikes NV Stay in Washington: 10-07-2010 / 16-07-2010
Job Title: Alliance Manager JW Marriottt Job Title: Managing Director Marriottt
Website: www.sogeti.com Website: www.spikes.be Already attend WPC: 1
Email: jean-francois.lienart@ Email: marc.dries@spikes.be
sogeti.be

Who am I? Who am I?
I'm 51, married, 3 (big) children and my big hobbies are travelling and discover countries and people, I'm 46, married with Marijke Kuijken and 2 kids Emily and Fleur. I co-founded Spikes in 2002.
cooking, and nonsense . I am passionate about innovating businesses through technology.
In my spare time, I enjoy reading and the family life.
I'm the alliance Manager for Sogeti Belgium and Luxembourg which is an exciting full time job .
Spikes decided to attend the WPC for a third time
Marketing & technology update at the source, trends for next year networking & socializing. 1) to meet partners who already have an offering in cloud computing to look for synergies,
2) understand how Microsoft brings its products to market and
3) to strengthen our relationship with Microsoft and the partner ecosystem.
Company Description
Company Description
Sogeti is a 100% subsidiary of Cap Gemini with offices in Antwerp, Brussels and Luxemburg.
Our activities cover Infrastructure management, Application services and testing. We employ more than Spikes is a 100% Microsoft Technology based solution provider. We mainly focus on solutions based on
1000 employees in Belux. .Net, Sharepoint, Office, Dynamics CRM and Biztalk. Spikes currently employs 50 FTE.

72 73


Name: Marc Nagelmackers Mobile: +32 476 33 47 50 Name: Carl Alloin Messenger: calloin@techdata.eu
Company: SYSTEMAT Stay in Washington: 10-07-2010 / 16-07-2010 Company: Tech Data Stay in Washington: 10-07-2010 / 16-07-2010
Job Title: Licensing sales specialist Walter E. Washington Job Title: Country Manager Belux
team leader Convention Center Website: www.techdata.be
Website: www.systemat.com Already attend WPC: 2 Email: calloin@techdata.be
Email: marc.nagelmackers@ Mobile: +32 497 593 295
systemat.com

Who am I? Who am I?
Age: 45 years old, 40 years.
Hobbies: scuba diving, travel, Married with Catherine De Schryver, 2 wonderful kids: Gilles (8 years) and Arnaud (7 years).
Family: married, one child. Started my career at Alcatel in 1993 and worked since 1998 for different telecom operators/ISP's as
EUnet, KPN Belgium, Planet Internet, Scarlet, Telenet and Clearwire.
Why do I attend WPC? End 2009 I joined Tech Data, initially as Sales Director, since May 1st as Country Manager.
Hobbies: visiting restaurants.
Networking, Microsoft products and strategy update
Company Description
Having worked my whole career in the telecommunications industry and having joined the ICT
IT-service provider for nearly 25 years, Systemat has asserted itself as an independent intermediary distribution industry since a few months, this is a unique opportunity to become familiar with the
offering high added-value services to organizations. This success stems from a resolute strategy, Microsoft world.
modelled on the changing needs of its customers.
Company Description
Since its foundation in 1984, Systemat has pursued one single objective: to free its customers from the
constraints of managing the computer aspects of their business in order to allow them to concentrate Being at the center of the IT supply chain means Tech Data is in the unique position to provide a broad
on their firm’s core business. To date, Systemat has 10 subsidiaries in Belux covering every aspect of the range of product lines, logistics capabilities and value-added services that enable technology makers
computer industry. 450 highly qualified staff, distributed throughout the various units in the group, are and technology resellers to deploy powerful and cost-effective IT solutions. While we don't make any of
constantly in the service of customers. the IT products we sell, we play an indispensable role in getting them from those who do and delivering
them to those who bring technology to life-all with the knowledge that, at Tech Data.
Systemat disposes of expertise in a huge number of fields: design and integration of networks, PCs
and servers, support and maintenance, help desk, remote management, Business Continuity & Disaster
Recovery, hosting and web design, ERP solutions, accounting software, e-commerce solutions, Storage
Area Networking (SAN), financing, etc.

74 75


Name: Stef Van Langendonck Mobile: +41 797 52 31 16 Name: Francis Adams Messenger: francis.adams@tcog.be
Company: Tech Data Europe Stay in Washington: 11-07-2010 / 16-07-2010 Company: The Concept Group Stay in Washington: 11-07-2010 / 16-07-2010
Job Title: Commercial Director Marriottt Washington Job Title: CEO Best Western Georgetown
Website www.techdata.be Already attend WPC: 1 Website: www.tcog.be Already attend WPC: 4
Email: stef.vanlangendonck@ Email: francis.adams@tcog.be
techdata.ch Mobile: +32 (0)477 25 14 89

Who am I? Who am I?
In a nutshell: living is Switzerland, during the week: reponsible for the commercial relation with the 43 years old, playing golf whenever possible, married for 20 years; having 2 daughters from 18 and 15
Microsoft OEM and FPP team within Tech Data in Europe. In the weekends: enjoying nature, playing yeras old.
with gadgets, sightseeing, gardening, reading, cooking & eating.
- Networking
First of all to have some executive meeting with MS Corp. Secondly to understand how Tech Data and - SharePoint 2010 / Office 2010
Microsoft can strengthen partnership and how we can support each other to fuel future growth. - BI
- The Future vision by Microsoft
Company Description
Company Description
Tech Data Corporation (NASDAQ GS: TECD) is one of the world's largest distributors of technology
products from leading IT hardware and software producers. Tech Data serves more than 125,000 IT The Concept Group is a Microsoft Dynamics NAV partner with a strong focus on wholesale and retail.
solution providers in over 100 countries. Every day, these value-added resellers depend on Tech Data Through proven software solutions, we've build a customer portfolio in Belgium, Luxembourg and the
to cost-effectively support the technology needs of end users, including small and medium businesses Netherlands.
(SMB), large enterprises and government agencies. Ranked 109th on the 2010 FORTUNE 500(R), Tech
Data generated $22.1 billion in net sales for its fiscal year ended January 31, 2010.

76 77


Name: Peter Bertels Mobile: +32 479 7 078 16 Name: Patrick Hoornaert Messenger: patrick@hoornaert.net
Company: The Concept Group Stay in Washington: 7-07-2010 / 16-07-2010 Company: TOBIUS N.V./S.A. Stay in Washington: 10-07-2010 / 16-07-2010
Job Title: CFO | CIO Best Western Georgetown Job Title: Enterprise Architect Marriottt Washington
Website: www.tcog.be Already attend WPC: 2 Website: www.tobius.be
Email: peter.bertels@tcog.be Email: patrick.hoornaert@
tobius.be
Mobile: +32 499 96 37 71

Networking, New Technology and Trends As an Enterprise Architect, I can draw on more than 18 years of professional experience related to the
application of Information Technology in Business. In 1992 - after a free-lance start at the VUB (Free
Company Description University of Brussels) – I initiated a creative business venture, supplying business services and network
solutions to smaller organizations in and near Antwerp (harbour) and Brussels. From 1994 to 1999 this
The Concept Group is a Microsoft Dynamics NAV partner with a strong focus on wholesale and retail. company steadily grew by building and operating information applications and networks for mid-size
Through proven software solutions, we've build a customer portfolio in Belgium, Luxembourg and the organisations, including merchants based in London, where I lived and worked for 3 years. Within the
Netherlands. Business area, I thus became thoroughly acquainted with Business Intelligence, Customer Relationship
Management, Project & Service Automation, Supply Chain, Store Systems and Customized Back-
Office Applications. In 1999 I sold my participation, to perform as a Consultant for a well-established
multi-national organization, where I accumulated extensive hands-on experience pertaining to project
and financial management and administration, in addition to the analysis, design, development and
deployment of on-line transactional and analytical systems. In the Technology field, I primarily remained
focused on the Microsoft .NET platform, development with Project Server, Visual Studio .Net and Team
System (Software Factory), BizTalk (Messaging and Business Process Integration) and SQL (Relational
Databases). My ultimate career objective at TOBIUS is to become ever better at IT Project Management,
Architecture and Solution Design, in order to build and integrate complex but secure, scalable and
maintainable systems in multi-cultural environments.

TOBIUS-Microsoft Alliance Management

Company Description
TOBIUS is your trusted partner and advisor in delivering best-in-class ICT solutions and services that
help maximize business results and enable future performance and growth.

78 79


Name: Emanuel van der Aalst Messenger: manu@tones.be Name: Serge De Geyter Mobile: +32 497 522 050
Company: Tones BVBA Stay in Washington: 10-07-2010 / 16-07-2010 Company: TopPower NV Already attend WPC: 4
Job Title: Public Relations Marriottt Washington Job Title: Managing Director
Website: www.Tones.be Website CEO
Email: manu@tones.be Email: serge.degeyter@
Mobile: +32 476 81 49 98 toppower.be

Who am I? Who am I?
I'm a 30 year old guy who made his hobby his job. I'm passionate about politics and computers. Like to I joined Toppower at the end of 2000 as a shareholder and CEO after 6 years at Compaq, developing
eat well and enjoy every day of my life. the Belgian market and 6 years at Transposia republising multi media CD Rom titles for children in the
European market.
Because we, as a company, value the partnership with Microsoft and want to enforce this in the future.
At WPC, which I am attending for the 4th time, I hope to understand «the cloud « better and I will be
Company Description looking for new SAAS opportunities to broaden our service offering.

Our core business is BTO high-end computers for the demanding professional or professional gamer. Company Description
Toppower NV: Toppower is an ISV focusing on the Belgian SMB market with software solutions for
different vertical solutions. (Accountants, Petrol distribution, ..) Next to our own software development
Toppower is also a MS Dynamics NAV partner. One of our add-ons, Evasion, is an automatic invoice
management with an integrated document management system that offers a complete solution for
the scanning, processing, validation through a workflow, booking and archiving of all your commercial
documents within Dynamics NAV.

80 81


Name: Claude Verschueren Stay in Washington: 10-07-2010 / 17-07-2010 Name: Peter Viellefont Messenger: peter.viellefont@vortalities.be
Company: Traviata JW Marriottt Company: VORTALITIES VOF Stay in Washington: 10-07-2010 / 16-07-2010
Job Title: Managing Director Already attend WPC: 4 Job Title: Managing Director JW Marriottt
Website: www.traviata.be Website: www.vortalities.be Already attend WPC: 1
Email: claude.verschueren@ Email: peter.viellefont@
traviata.be vortalities.be
Mobile: +32 2 476 984 002 Mobile: +32 496 52 99 59
Messenger: claude.verschueren@
traviata.be

Who am I? Who am I?
Born in 1948, I'm graduated from Leuven Unviversity with a degree in Civil Engineering. Ever since, I As our company is growing fast I have no time for hobbies. Or maybe the hobby is working :)
am active in the IT sector mainly in software but also in services . I have been working as consultant, Every quarter I travel with my family for a couple of days abroad as we all love traveling :)
presales, sales, sales management, general management, marketing, business development and today I enjoy a good restaurant and of course a good bottle of wine is always appreciated.
again as Managing Director.
Together with Wim Geukens, I co-founded Traviata in 2003 and since we have had great times together
and built a strong team of professionals with passion for CRM. Networking
Find out new trends
During my free time (a little bit), with my wife Danielle, we have fun with our children. We play Strategic and Tactical reasons
sometimes golf and go cycling regularly . Currently we live in the centre of Leuven near de Vismarkt. See my ex-colleagues @ Microsoft
I also investigate astrophysics. Fun part of course!!

Why do I attend WPC? Company Description

It will be the 5th time that I attend WPC. It is a unique opportunity to understand in a very short time We always offer hosted services. This can be our own hosting, partner hosting or Microsoft Online.
Microsoft strategies and tactics, to meet many people and to capture energy for the next 12 months.
We are specialised in Sharepoint and provide consulting, development, training and support.
Company Description
You can see this under our brand www.sharepointdesigners.be
Travi@ta, a Microsoft Gold Certified Partner, only focuses upon the implementation of Microsoft
Dynamics CRM in Belgium. Our office is located in Diegem

82 83


Name: Andy De Meyer Mobile: +32 495 24 34 94 Name: Luk Denayer Mobile: +32 475 41 58 67
Company: Xylos Stay in Washington: 11-07-2010 / 16-07-2010 Company: Xylos Stay in Washington: 12-07-2010 / 16-07-2010
Job Title: R&D Manager Marriottt Washington Job Title: Managing Director Grand Hyatt
Website www.xylos.com Website www.xylos.com
Email: andm@xylos.com Email: luk.denayer@xylos.com

Who am I? Who am I?
I am 31 years old, my hobbies are photography, traveling, gaming and keeping up with technology. I 43 years old, father of 2 kids, Aline & Nathan.
am happily married and have no kids (yet). Before being the Managing Director of Xylos, I was active in the ERP world and financial solutions.
When I'm not working, I like to read a good book. My favorite authors are Stieg Larsson and John
Why do I attend WPC? Irving.

As head of R&D for Xylos I am mainly interested in getting up to date and speed with the latest Futhermore I like to sport, 2 to 3 times a week: mountainbike, fitness, jogging.
Microsoft technologies, as well as getting acquainted with other partners and products which might be
complementary to our business. Why do I attend WPC?
Company Description To learn more about the future of Microsoft. What will be the impact on our business? What is their
strategy on the Cloud? What are they offering on BI?
Xylos is a leading ICT service company, specialising in Systems Integration, Systems Management,
Information Worker solutions, Learning. The company was founded in 1983 and has over 170 The Microsoft eco-system. Meet and share information with other Microsoft partners.
professional employees, based in Antwerp, Brussels and Moscow.
Company Description
Xylos distinguishes itself through a project-based approach, based on the principle of ‘Applied ICT’.
This means: knowledge transfer based on a wide practical experience, with the aim of maximizing the Xylos is a leading ICT service company, specialising in Systems Integration, Systems Management,
productivity of the customer and its individual employees . Using the discipline of Applied ICT, we are Information Worker solutions, Learning.
effectively creating productive people and, they – in turn – are building the Productive Enterprise. The company was founded in 1983 and has over 180 professional employees, based in Antwerp,
Brussels and Moscow.
The following values characterize Xylos and our people: Pragmatism, People Centricity, Professionals,
Passion for ICT, Perspective. Xylos distinguishes itself through a project-based approach, based on the principle of ‘Applied ICT’.
This means: knowledge transfer based on a wide practical experience, with the aim of maximizing the
productivity of the customer and its individual employees . Using the discipline of Applied ICT, we are
effectively creating productive people and, they – in turn – are building the Productive Enterprise.

84 85


Other partners also joining us at the Worldwide Partner Conference Other partners also joining us at the Worldwide Partner Conference

Name: Filip Goos Name: Jan Druppel
Company: CHEOPS TECHNOLOGY Company: QURIUS BELGIUM
Job Title: Managing Director Job Title: MD Qurius Belgium

Name: Frederik Poelman Name: Marc De Keersmaecker Website: www.realdolmen.com
Company: COMBELL GROUP NV Company: REALDOLMEN Email: marc.dekeersmaecker@realdolmen.com
Job Title: COO Job Title: COO Mobile: +32 494 72 28 09

Name: Jonas Dhaenens Name: Gerdy Dhondt
Company: COMBELL GROUP NV Company: SIMAC
Job Title: CEO Job Title: Business Consultant Team Lead

Name: Robin Maes Name: Johan Diels
Company: COMPUTACENTER N.V. Company: SIMAC ICT BELGIUM NV
Job Title: Infrastructure Integration Manager Job Title: Sales and Marketing Director

Name: Benoît Pirotte Name: Filip Aesaert Mobile: +32 475 29 37 17
Company: CONTRASTE GROUPE Company: TOBIUS Stay in Washington: 10-07-2010 / 16-07-2010
Job Title: CEO Job Title: Sr. Account Manager Marriottt Washington
Website: www.tobius.be
Email: filip.aesaert@tobius.be
Name: Peter Oyserman
Company: DELAWARE CONSULTING
Name: Arjan Vermeulen
Job Title: Partner
Company: XOLYD
Job Title: Commercial Director/Partner
Name: Johan Vranckx Website: www.xolyd.com
Company: ENQIO NV Email: arjan.vermeulen@xolyd.com
Job Title: Sales Manager Mobile: +31 646 61 75 25

86 87


Name: Farida Ahidar Website: www.microsoft.be/partner Name: Tom Braekeleirs Website: www.microsoft.be/partner
Company: Microsoft Stay in Washington: 9-07-2010 / 16-07-2010 Company: Microsoft Stay in Washington: 10-07-2010 / 16-07-2010
Job Title: Partner Territory Manager Sint Regis Job Title: Partner Account Manager JW Marriott
Mobile: +32 475 47 20 55 Mobile: +32 477 72 92 58 Already attend WPC: 3
Email: farahi@microsoft.com Email: tbraeke@microsoft.com
Messenger: tbraeke@messengeruser.com

Who am I? Who am I?
I am 35 years old, married with Thierry Olivier, my big love, and I have 2 beautifull childeren: Besides being 36 years of age and a 10 year Microsoft veteran, I spend my professional time as Partner
Mikael - 7 years & Noor - almost 2 years. Account Manager for Dynamics CRM. I can just as well spend hours talking about AX or NAV as I spend
I love to read, enjoy the outdoors (camping, fishing), spend time on the computer, and play with my 7 years managing and marketing these products as well.
lovely kids! On a more personal note, I'm married and have 2 beautiful children aged 4 and 6. My spare time is
usually filled with music, running, movies and lots of DIY.
It's the place to be to meet our partners/collegues worldwide and to lear from each other.
To connect, network and have great conversations with partners.

Company Description
Producing, marketing and selling the world's best software.
Name: Barbara Baeyens Email: barbara.baeyens@microsoft.com
Company: Microsoft Website: www.microsoft.be/partner
Job Title: Partner Sales Manager
Mobile: +32 473 98 22 25
barbara.baeyens@
microsoft.com

Who am I?
I love skiing, cycling, art & movies, food & wine.

88 89


Name: Marc Charlier Website: www.microsoft.be/partner Name: Catherine Closset Website: www.microsoft.be/partner
Company: Microsoft Already attend WPC: 4 Company: Microsoft Stay in Washington: 10-07-2010 / 17-07-2010
Job Title: Dynamics Lead Job Title: Partner Account Manager St. Regis
Belgium/Luxembourg Mobile: +32 473 98 28 12
Mobile: +32 474 97 34 48 Email: cclosset@microsoft.com
Email: mcharlie@microsoft.com

Who am I? Who am I?
I’m 46 years old and finishing my 5th year at Microsoft. I’m married and father of 3 children: Claire, Married - 2 boys (1 & 3 year old)
Guillaume and Pierre. Enjoy travelling & sports (field hockey is my favorite)
In my spare time, familytime is crucial to us to make the life of our 2 boys as nice as possible ...
Why do I attend WPC? Outdoor activities are our favorite

Network with our partners and learn about the strategic directions Microsoft will take moving forward. Why do I attend WPC?
Having fun is also a big part of WPC :-)
I am attending the Partner Conference as part of my professional role as a Partner Account Manager
to be able to connect as most as possbile with our partners & to be able to facilitate networking
relationships. Apart from that I see this as the moment of the year to hear all the new plans & this
in one week time & to come back to use this information in the best possible way to increase partner
relationships & joint business.

90 91


Name: Tom Costers Website: www.microsoft.be/partner Name: Joris De Coninck Website: www.microsoft.be
Company: Microsoft Company: Microsoft Stay in Washington: 10-07-2010 / 17-07-2010
Job Title: OEM Director Job Title: Integrated Marketing & Willard
Mobile: +32 475 58 18 10 Communications

Email: tcosters@microsoft.com Mobile: +32 478 30 55 32
Email: v-jorisd@microsoft.com
Messenger: jorisdc@hotmail.com

Who am I? Who am I?
After 5 years in different Sales and Partner Management roles within SMS&P, I have recently become I am 32 years old and living in Mechelen with my wife and daughter. Hobbies are swimming, running
OEM Director, heading a team which is responsible for all local and multinational PC manufacturers. and skiing.
Before joining Microsoft I have been working in local and EMEA jobs in IT distribution. Music was my
first love (occasionally you can spot me twisting knobs and spinning wheels as a deejay, or making Why do I attend WPC?
lots of noise in a rock band), but I happily share this love with my wife and 2 great little daughters,
Charlotte and Marie. The sports pages in my diary are few, but I go scuba diving every once in a while Come to me with all your practical questions about the Belux program
and keep up swimming: an excellent pastime for clearing my head of everyday’s busy business.

92 93


Name: Laurent De Grauwe Website: www.microsoft.be Name: Peter Dedrij Website: www.microsoft.be
Company: Microsoft Already attend WPC: 2 Company: Microsoft Stay in Washington: 12-07-2010 / 17-07-2010
Job Title: Partner Account Manager Job Title: Partner Strategy Willard
Hosting & Programs Lead
Mobile: +32 496 46 75 11 Mobile: +32 494 50 66 60 Already attend WPC: 2
Email: laurent.degrauwe@ Email: pdedrij@microsoft.com
microsoft.com

Who am I? Who am I?
I'm living together with my girlfriend in St-Stevens-Woluwe. After working hours I try to stay active by After growing up in a small village in the heart of “Haspengouw” I studied
practicing different sports. Besides sports I love hanging out with friends, catching a movie or just relax engineering in Louvain and afterwards a master at Vlerick Management School. My first working
doing nothing. experience was at Sabena Technics, INCAT and LUON and I joined Microsoft almost 5 years ago as Mid
Market Marketing Manager.
I have been working at Microsoft for over 2 years now, specializing in the hosting business. My main
task consists of developing the hosting business and SPLA program in Belgium and Luxembourg. For 2 years now, I am responsible for the Partner Strategy & Programs division within Microsoft Belgium
& Luxembourg where our main challenge is threefold:
The market trends and Microsoft's cloud strategy are demonstrating huge opportunities for the 1. Optimizing the way we communicate with our partners to give them the information they need to do
partners. However an important shift in our business model is needed. business
2. Offer our partners’ resources the right training programs so they are better equipped to do business
Why do I attend WPC? 3. Engage with our partners in campaigns so we can trigger customers together to evaluate and
purchase our solutions.
WPC is the ideal place to get to know partners and colleagues in a different setting. Also it allows to get
announcements about new releases, strategies etc. for the coming year. Of course to accomplish all of this, a good team is essential. Therefore I get the support from Lien
Deleenheer, Imma Verheyen and Ann De Bisschop doing everything possible to realize these goals.

Personally I am married and have a beautiful son of 1,5 year doing his best to keep his parents busy.
I also enjoy playing music, photography, my motorbike and renovating our house.

I believe the WPC is the only place where we can offer our partners this degree of insight about our
strategy, solutions and future vision.
On top of this WPC is also about networking:
- with partners from BeLux - with partners from all over the world
- with Microsoft BeLux management team and Microsoft Executives

94 95


Name: Lien Deleenheer Website: www.microsoft.be/partner Name: André Huynen Website: www.microsoft.be/partner
Job Title: Partner Network Manager JW Marriottt Job Title: SMB Segment & Distribution JW Marriott
Mobile: +32 477 35 50 82 Already attend WPC: 3 Channel Lead

Email: liend@microsoft.com Mobile: +32 479 98 16 00 Already attend WPC: 3

Messenger: lien_deleenheer@hotmail.com Email: andrehu@microsoft.com

Who am I? Who am I?
I working at Microsoft for more than 3 years. Within the Partner Strategy & Programs group I am Have been at Microsoft for almost 8 years. Always in the SMB space (sales & marketing). Previously
taking care of the Microsoft Partner Program and the TO-partner Communications, eg: Partner Portal, worked at Compaq/HP. Have the honor of leading a team of enthusiast MS colleagues who are
Newsletter, and different events like the Sales & Marketing Update and off course: the Worldwide passionate about SMB segment and our SMB partners !!
Partner Conference.
Married and one daughter of 2,5 years. Also tennis player (B-2/6)
I am 33 years old and living with Idris and Julie (12 years old) in Steendorp (very very small village
near Sint-Niklaas). In my spare time I’d love to go out for dinner, enjoying good food and wine. As a Why do I attend WPC?
consequence I need to do some sports to stay fit.
The power of the partner eco-system and network is incredible...
I am exploring on my mountainbike the nice bike trails on the borders of the ‘Schelde’ and you can find
me regurlarly on the tennis court. I love to listen to music and go to a concert or festival. Company Description
You all know Microsoft activities :-)
And do not forget: we're all in :-)
I am attending this year’s partner conference to achieve 1 goal: Offer the partners that have chosen to
invest in their relationship with Microsoft a great experience. This means provide the perfect cocktail of
valuable business content, unlimited networking opportunities and lots of fun!

96 97


Name: Anthony Iudicello Website: www.microsoft.be/partner Name: Peggy Janssens Website: www.microsoft.be/partner
Company: Microsoft Stay in Washington: 10-07-2010 / 18-07-2010 Company: Microsoft Already attend WPC: 6
Job Title: Partner Account Manager Grand Hyatt Job Title: Dynamics Partner Lead
Mobile: +32478369982 Already attend WPC: 6 Mobile: +32 479 97 79 33
Email: aniudice@microsoft.com Email: peggyj@microsoft.com

Who am I?
I’m really enjoying working for Microsoft for almost 10 years now.
I love skiing, dancing, swimming. I’m also reading lots of books.
Who am I?
Married to Paule Peeters. Two Boys : Jonathan (10 years old) and Nicolas (8 years old). In my free time
-together with my family- we run a small farm and I enjoy a lot of sports activities like Football, Golf,
Skiing and Biking. Spend some valuable time with our Belgian Dynamics partner community, and our colleagues.

Networking with Partners and colleagues all over the globe. Understanding key initiatives for FY11 Name: Mieke Kennof Website: www.microsoft.be/partner
especially in cloud computing. Get inspired !
Company: Microsoft Already attend WPC: 1
Job Title: Distribution Partner Account
Manager
Mobile: +32 477 48 05 16
Email: miekenn@microsoft.com

Who am I?
I joined Microsoft 3 years ago as distribution Partner Account Manager.

The Partner Conference is the best time of the year to learn all about our strategy for the new fiscal year, to focus
on tracks that can help me and my partners to better focus on distribution business. And the networking and the
fun of course!

98 99


Name: Dirk Kooreman Website: www.microsoft.be/partner Name: Philippe Lemmens Website: www.microsoft.be/partner
Job Title: Partner Account Manager JW Marriott Job Title: Business Group Manager Already attend WPC: 1
Mobile: +32 475 46 83 88 Already attend WPC: 7 Server & Tools

Email: dirkk@microsoft.com Mobile: +32 479 38 98 52
Email: plemmens@microsoft.com

Who am I? Who am I?
I like to play volleyball, ski and fitness. I'm 50 years young and will shortly start my 15th year at I live in Ruisbroek, near Antwerp together with Els and our two kids Lies & Wout. We recently moved
Microsoft. We have 2 kids. into a new house that still needs lots of work, so spare time is limited. Whenever I have the time I enjoy
a good movie, socializing with friends (preferrably in a restaurant or in a bar). I desperately need to pick
Why do I attend WPC? up sports again, but that's another story.

Spending time together with our Belgian partners. Why do I attend WPC?
Company Description Obviously the first reason is to meet with our partners and to get a better understanding on what's top
of their minds. Next to that, I'm looking forward to learn about all the new things coming our way.
Dynamics ERP and CRM.
Company Description
At Microsoft, we're motivated and inspired every day by how our customers use our software to find
creative solutions to business problems, develop breakthrough ideas, and stay connected to what's most
important to them.

100 101


Name: Eric Martens Website: www.microsoft.be/partner Name: Tom Mertens Website: www.microsoft.be/partner
Job Title: Partner Account Manager St. Regis Job Title: Partner Technology Advisor St. Regis
Mobile: +32 477 22 39 44 Already attend WPC: 4 Mobile: +32 476 31 63 13
Email: emartens@microsoft.com Email: tommer@microsoft.com
Messenger: eric_martens@hotmail.com Messenger: tommer@microsoft.com

Who am I? Who am I?
I am working at Microsoft for almost 5 years now as a Partner Account Manager. I am 36 years old, Tom is working at Microsoft for 7 years and joined the partner team almost one year ago as Partner
married to Heidi and since May 22nd of this year the proud father of our daughter Norah. Technology Advisor. He started his career at the company in technical audience marketing and as
My hobbies are skiing, karting, wining & dining, hang out with friends and enjoy life as much as product marketing manager for the developer tools. Before that he had his own company where he had
possible. a strong focus on software solutions and next generation application development.
Being 34 years old, Tom recently started sporting again: running, biking and fitness. He also adores
Why do I attend WPC? horses and horseback riding.

The Partner Conference is the perfect place to hear in avant-première the Microsoft focus areas for Why do I attend WPC?
the next fiscal year. It also allows you to sit down with your partner(s) and talk about these focus areas
and how to translate it into a business plan for the next fiscal year. It is also the perfect place to enable To work with our partner ecosystem, looking at the products, technologies and solutions they'll focus on
networking amongst partners and discover relationships that may help them do business in areas where in the next 12 to 18 months to build a sustainable and profitable practice and business... Don't hesitate
they don't have the expertise themselves. to talk to Tom about Microsoft's products and technologies, including on how to go to market with
them.
Company Description
Company Description
creative solutions to business problems, develop breakthrough ideas, and stay connected to what's most At Microsoft we deliver innovative products, technologies and services that enable our partner
important to them. We run our business in much the same way, and believe our five business divisions ecosystem to build and implement great solutions that help solve business problems of customers.
offer the greatest potential to serve our customers. When talking about the cloud: yes, we're all in...

102 103


Name: Gunter Staes Website: www.microsoft.be/partner Name: Caroline Steenhaut Website: www.microsoft.be/partner
Job Title: Partner Technology St. Regis Job Title: Partner Account Manager JW Marriottt
Advisor Mobile: +32 476 56 17 49
Mobile: +32 479 97 00 16 Already attend WPC: 1 Email: casteenh@microsoft.com
Email: gstaes@microsoft.com

Who am I? Who am I?
Married, 1 daughter Yasmine (8 years old). In my free time I'm a Student Pilot. So if you are afraid of I joined Microsoft 1,5 years ago as a Partner Account Manager for the value added resellers. I'm 31
the clouds ... Talk to me. years old and I live in Aalst with my husband Didier. I like to play tennis, swimming and running.

We're all in the cloud so this must be the place to be. I'd like to find out all about the strategy for our next fiscal year and to deepen insights with our
partners. I'm really looking forward to exploring Washington with you all...

Company Description
creative solutions to business problems, develop breakthrough ideas, and stay connected to what's most
important to them. We run our business in much the same way, and believe our five business divisions
offer the greatest potential to serve our customers.

104 105


Name: Steven Stokmans Already attend WPC: 4 Name: Joeri Van Vooren Website: www.microsoft.be/partner
Company: Microsoft 10-07-2010 / 16-07-2010 Company: Microsoft Stay in Washington: 11-07-2010 / 16-07-2010
Job Title: Director SMS&P JW Marriottt Job Title: MS Dynamics PAM Already attend WPC: 1
Mobile: +32 497 52 42 00 Mobile: +32 475 350 366
Email: stevenst@microsoft.com Email: joevan@microsoft.com
Website: www.microsoft.be/partner

Who am I? Who am I?
In all humility and simplicity, there are some basics that guide me through life: Hi, I am 28 years old and a proud father of a 2 year old son and 5 months old daughter. When I'm not
1/ Fly on the wings of your strenghts working I love to spend time with my family or to do some sports such as mountainbiking, tennis or
2/ No words but action running (in preparation for 20km of Brussels). I hate traffic jams and that is why I live in Kortenberg,
3/ Anything can be done very near to the Microsoft office. This allows me to spend less time in my car and more time with my
family and friends.
As a consequence, I became a 41-year old father of 3 young kids and own 3 chickens and 2 rabbits.
I share my passion between my family, antiques & architecture and sailing on the one hand, and yes, Why do I attend WPC?
my job indeed on the other hand.
WPC is always a great learning and networking experience. Next to this I look forward to discover
The most beautiful professional challenge I can dream of, is the one of developing the SMB business for Washington during day and night.
Microsoft in the Belux, through an enthusiastic and energetic partner community. Realising my partners’
dreams and plans, is the basis of my personal and professional success and satisfaction. I would love to Company Description
discuss what we can do together!
I bet you already know it.
The WPC is thé place to be for people who want to get early insights into new technology developments
and strategies. Every year, I come back from WPC with a bag full of learnings and opportunities, what
more can one dream? At WPC, I get most of the energy from talking with the people who are really
driving our industry - the Microsoft Partner Community. The most influential and active partners always
join!

106 107


Name: Carl Vanden Eynde Already attend WPC: 4 Name: Phillip Vandervoort Stay in Washington: 11-07-2010 / 16-07-2010
Company: Microsoft Stay in Washington: 10-07-2010 / 16-07-2010 Company: Microsoft Marriottt
Job Title: Partner Group Lead Renaissance Job Title: General Manager
Mobile: +32 479 97 00 53 Mobile: +32 484 39 99 99
Email: carlve@microsoft.com Email: phvand@microsoft.com
Website: www.microsoft.be/partner

Who am I? Who am I?
As I already have 47 years of lovely springs and hard winters behind me, it are my 2 childeren that can Phillip is the General Manager of Microsoft Belgium and Luxembourg. He leads 350 Microsoft
call themselves generation Y members.... But it's not age that counts; it's all about how you feel and “passionistas” who put the Microsoft software, tools and solutions in the market. Phillip is a strong
going to the WPC is certainly a "feel good" experience, whatever generation you're part of. I live in advocate of the New World of Work: a world where people work at any location, at any time with any
Oud-Heverlee next to Leuven and with my spare time that's left after work and family, I love to do some device to realize their potential. As such, he has made – together with his people- the Zaventem office a
biking, hiking and gardening together with my wife, Annemie. showcase of this New World of Work. Apart from spending spare time with his wife and three children,
Phillip is also fond of cars and motorbikes. In sports he practices golf and tennis and just realized a
Why do I attend WPC? biking tour from Brussels to the Mont Ventoux (France)

As Partner Sales Lead, I'm looking forward every year to the WPC. It's the perfect place to connect with
our partners : it's the perfect moment to discuss several topics a bit deeper and longer. But also from a
content point of view, I'm looking forward as this year is a very special one : we're all in the cloud : I do
expect some pretty exciting messages on partners in the cloud !

Last but not least : having fun, with good company in a nice environment : how can a summer start in a
better way ?

108 109


Name: Hans Verbeeck Website: www.microsoft.be/partner Name: Rember Verbuyst Website: www.microsoft.be/partner
Job Title: Evangelism Manager Job Title: Partner Account L’Enfant Plaza
Mobile: +32 479 98 32 56 Manager - Solutions

Email: hansver@microsoft.com Mobile: +32 473 35 00 57 Already attend WPC: 3
Email: rember.verbuyst
@microsoft.com

Who am I? Who am I?
I'm a 39 year old father of 2 lovely daughters. I love technology. Cars, computers and gadgets. Since May 5, 2010 my spare time has got 2 little feet and 10 cute little fingers. My spare time grows
When I'm not connected to the internet, there's a good chance I'm on my bike. every day… :-)

I work with ISV's and other types of partners who are looking to adopt cloud computing. I'm going to Connection and commitment are the two main drivers in my way of working as partner account
WPC to meet with partners and get a better understanding of challenges and opportunities that cloud manager. Connection enables me to better understand the priorities and strategy of my accounts,
presents to them. and brings the plans of Microsoft and the partner in synch. What's more a personal connection makes
the ‘second-5-minutes’possible. A deep commitment is the other qualifier of a strong partnership.
Company Description Establishing mutual commitment to grow business, to co-engage and to drive customer satisfaction is
an everyday focus.
Build market and sell the greatest software in the world.
And guess what? The World Partner Conference is one of the best places to invest further in these
fundaments. My partners and I can hear which commitment Microsoft will show and how to deal with it,
and I believe that we will be connected in one way or another… at the end of the trip.

110 111

Name: Ilse Wathion Website: www.microsoft.be/partner
Company: Microsoft Stay in Washington: 10-07-2010 / 17-07-2010
Job Title: BPOS Partner Account JW Marriottt
Manager
Mobile: +32 495 55 97 22 Already attend WPC: 1
Email: iwathion@microsoft.com

Who am I?
Coming originally from the the oldest city of Belgium "Tongeren". I am passionate about cooking with
a professional degree as "chef". Like travelling with my backpack and discover new things. And go out
running to get rid of the stress.

Get to know partners with whom I have not yet worked before and better understand how the "cloud"
can bring added value next to their current business. And have fun as well of course ;-)

112 113


In-flight entertainment In-flight entertainment
Sudoku Sudoku

114 115


Notes Notes

116 117


Notes Notes

118 119

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