The document provides tips for writing an effective CV, including showcasing your skills and expertise for the specific role, considering the employer's perspective, being honest with your experience and qualifications, ensuring easy contactability, using a clear layout and structure, focusing on achievements and value added rather than just descriptions, and having references ready. The key aspects are putting yourself in the employer's shoes, highlighting your achievements and return on investment clearly, and molding your CV specifically for the role and company's requirements.