xAPI - Getting Internal Buy-in from Stakeholders
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This document discusses getting internal buy-in for xAPI from various stakeholders within an organization. It outlines common challenges stakeholders may present and provides suggestions for how to address those challenges. Stakeholders discussed include C-level executives, managers, IT, learners, and learning and development teams. Suggestions focus on how xAPI can help meet stakeholders' needs such as improving performance, reducing costs, ensuring data security, and making training more engaging. Resources for learning more about xAPI implementation are also provided.
xAPI - Getting Internal Buy-in from Stakeholders
- 1. xAPI: Getting Internal Buy-In From Your Stakeholders Megan Torrance & Art Werkenthin
- 2. Our Assumption: You’re ready. You believe “completions” don’t equal “performance improvement” SCORM doesn’t provide the data that you need xAPI is no longer just a buzz word Our Assumption: Your organization may not be. AdobeStock 1198289_28006956
- 3. You have an uphill climb ahead C-Suite Management IT Students Learning & Development Vendors
- 5. How to fail at sales No. Want to buy a vacuum cleaner?
- 6. How to fail at sales Want to do xAPI? No.
- 7. How to succeed at sales I have dog hair all over EVERYTHING! A vacuum cleaner might help.
- 8. How to succeed at sales I have crummy data about EVERYTHING! xAPI might help.
- 10. How this session is going to work Here’s my challenge. Here’s how I can help with xAPI.
- 11. Teach our people to be • “Productive” • “Efficient” • “Innovative” AND PROVIDE EVIDENCE Support the “modern learner” Fix our ineffective tools • Elearning • Instructor-Led • MOOC Here’s my challenge. C-Suite
- 12. We can only improve what we measure: • Define behaviors & skills • Measure in context with xAPI • Data interoperability • Feeds from systems, IoT xAPI exists outside the LMS Examine training activity more closely so we can optimize it Here’s how I can help with xAPI. C-Suite
- 13. Reduce training time and cost / Minimize time away from the job Improve performance Improve employee retention & engagement survey results Here’s my challenge. iStockPhoto 30393054 Managers
- 14. iStockPhoto 30393054 In-line training can reduce time and cost: • Allows learning & performance data in one place • Show the impact of learning on performance Continuous feedback loop Purge all the boring training Here’s how I can help with xAPI. Managers
- 15. Don’t need any more solutions to support Must lower costs Data security trumps user functionality Here’s my challenge. IT
- 16. cmi5 can help you “sell” xAPI • Get rid of SCORM pop-up windows • Distributed content • Mobile friendly • Learning context To have cmi5, you must have an LRS Here’s how I can help with xAPI. IT
- 17. Support • Cloud Based options • Easier than SCORM Costs • Free options (pilot project?) • Can REDUCE system integration costs Security • CAN be secure • Ask your vendor Here’s how I can help with xAPI. IT
- 18. Save me from boring training Improve my performance Don’t spy on me Make my transcript relevant Here’s my challenge. Learners
- 19. iStock Photo 16342268 Kill the boredom since we can track more than just elearning now • BYOD: micro, social, games, simulations, adaptive, inline Improve Performance • Skill feedback loop • Train for need only: personalized Data privacy • Don’t spy on me • Who owns the data? Here’s how I can help with xAPI. Learners
- 20. I don’t see how it’s different from SCORM If I have to work with IT, it won’t ever get done My LMS isn’t ready. Here’s my challenge. L & D
- 21. Current Developer Tools • Sean Putman’s State of the Tools • Life in a Post-SCORM World Part 2 xAPI Quarterly Working with IT • It’s not that hard. JSON, RESTful • Consider existing resources LMS / LRS roadmapping • Where on the roadmap? • Short term LRS for a project Here’s how I can help with xAPI. L & D
- 22. Vendors We can do all the APIs! SCORM wasn’t ever relevant to us. Is this going to stick? Here’s my challenge.
- 23. There’s one API to rule them all • Minimize 1:1 APIs • This is early adopter time • Lots of tools to help you get started Yes, SCORM had limited relevancy. • Partner with the right client • Be ready to move, then adapt xAPI is getting traction • Developer tools • LMS/LRS platforms Here’s how I can help with xAPI. Vendors
- 24. Resources Connections Forum http://connectionsforum.com/ Grassblade Companion https://nextsoftwaresolutions.zendesk.com/hc/en- us/categories/200115959-GrassBlade-xAPI-Companion Watershed http://tincanapi.com/how-get-buy-in/ Rustici xAPI Developer Resources http://experienceapi.com/resources/ Torrance Learning http://www.torrancelearning.com/ RISC Blog http://risc-inc.com/?s=xapi
Editor's Notes
- #4: You have an uphill climb ahead, and it may seem like you’ve got resistance coming in all directions. ASK: Who’s got Csuite issues? Management? IT? (go through the list)
- #5: So who’s a sales person? Most of us are not in sales. Sales isn’t our thing. So here’s how sales works. Let’s say you’re selling vacuum cleaners, going door to door. The deep secret you may not know is that you can’t just knock on a door and some one hands you money and you give them the vacuum cleaner. In fact it’s more likely that they call the police on you because no one sells vacuums door to door so you must be up to something. Sales works when you ask the customer what they need to accomplish. Then you figure out how and if your product delivers on that. Don’t sell a vacuum … sell them a clean house (or faster chores, or better allergen control)
- #10: Megan: In fact, all my first xAPI projects in the first two years were in situations where there was no preexisting LMS or SCORM solution. No one asked for xAPI. No one said “replace my SCORM.” They wanted to find out what 3rd graders in a museum were doing relative to the state science curriculum standards.
- #12: C-SUITE The C-Suite doesn’t care how you do it, they just want to improve productivity, efficiency and innovation. Improve the bottom line. It’s hard to show anything new to the changing student base. They are used to YouTube, SnapChat, Facebook. They get their news from Twitter (shudder). The send hundreds of text messages a day. They play video games. (hmm, are those last two an opening?) The tools we have today are not working. E-Learning Face it: No matter how many cool widgets you drop in your e-learning, you’ll never hear an employee say “Oooh, I can’t wait to get started on that new e-learning module today”. With traditional learning, we are re-arranging deck chairs on the titanic. Instructor-Led It’s a toss-up whether instructor-led training is more or less impactful than e-learning. Studies go both ways; probably depends on the type of student. A blended offering is probably best. MOOC The passing rates for MOOC’s is pretty low. Generous estimates put it around 40%. Can you sell that to the C-Suite?
- #13: C-SUITE If we want to improve an employee’s skills, we first have to measure those skills. xAPI allows you to measure skills in context. This means you monitor performance in the place where that performance takes place. For example, your accounting systems can send statements to xAPI, as well as your training systems. Obviously SCORM cannot do that. If you can measure, you can train on only those things that need improvement (cost savings). xAPI exists outside the LMS to support the modern learner who doesn’t want to log into the LMS Courses … courses aren’t the problem. Some of them may be. But right now you don’t know which ones. It’s how we measure our courses (or not) that clouds our ability to discern which ones are effective and which are not.
- #14: MANAGERS Managers want: Reduce training time and cost Training is often viewed as a “cost”, with no clear impact on the business Improve Performance Do more with less. Improve Retention In-line training, micro learning, gaming, simulations… all can work to improve employee satisfaction If they could, they’d make you improve performance with no training at all!
- #15: MANAGERS Imagine if your training could be “in-line” with an employee’s daily activity, instead of an “event”. (ex: Adam Mentor) xAPI can be used as a systems integration point, getting performance data from in-line systems, and learning data from training interventions Use micro-learning, gaming, simulations, mobile, etc. based on observed performance
- #16: IT – These guys are overworked and tired!
- #17: IT
- #18: IT Another Solution to Support -If your LRS is in the Cloud, it is not (necessarily) another system to support. -Easier to support than SCORM Costs -There are free LRS options and trial options. Run a pilot project to demonstrate effectiveness. -Use xAPI to integrate systems means no middleware! (PDF Annotator example) Security -xAPI can be as secure as you want to make it. -Use HTTPS -Use signed statements -Use OAUTH
- #19: LEARNERS – these guys are bored … and overworked, too
- #20: LEARNERS Boredom xAPI allows you to bring all kinds of new tools to bear because you can finally track it Performance -Using the feedback loop, you can provide training just when it is needed. -You can avoid training the student on things they already know Data Privacy You may need a serious discussion BEFORE tracking student information -You need to show the student the benefits of tracking their performance in context. -Who owns the data? Student? Company?
- #21: Fellow L&D Pros
- #22: Fellow L&D Pros
- #23: Vendors
- #24: Vendors