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Your Business Is
 What You Make It
               The Necessary Steps to Building a
                 Sustainable Business Model…

Cal Lickfelt                                1      4/4/2012
Ask Yourself This Seemingly
         Simple Question

     Are you a person-in-business
         or a businessperson?



Cal Lickfelt                 4/4/2012   2
How-to take control of your
    business and your destiny…
  Starting, running or growing a business
  Results directed by actions
  Insure a solid, well managed, growth oriented,
   turn-key, profit driven, sustainable business
  Remain the master of your destiny



Cal Lickfelt                                  4/4/2012   3
My Business – My Life




Cal Lickfelt      4/4/2012   4
1. The Blueprint
 Dream house analogy
 Written plan of attack
 Flexible and healthy
  business
 Is your business
  running you?




Cal Lickfelt               4/4/2012   5
2. The Foundation
 Built on solid ground?
 Incorporate finest
  materials available?
 Inspect foundation
  regularly for issues?
 Have you ignored any
  warning signs, no
  matter how subtle?

Cal Lickfelt               4/4/2012   6
3. The Structure
   “The manner of
    construction of
  something and the
  arrangement of its
        parts”




Cal Lickfelt           4/4/2012   7
4. The Culture
 Complemented with
  your personality?
 Who you are?
 What you believe?
 How will you look to
  the outside world?
 Master plan



Cal Lickfelt             4/4/2012   8
5. The People
 What measures do you
  take make your home
  their home?
 Why your business is
  different?
 Greatest and most
  valuable assets?
 Optimal ROI


Cal Lickfelt             4/4/2012   9
5. Think Sustainable
 Not a new concept
 Engineering your
  business
 Knowledge, tools,
  flexibility and
  forward-thinking
  processes
 “Think Sustainable”


Cal Lickfelt            4/4/2012   10
About the Speaker
          Cal Lickfelt
 Seasoned Generalist
 15 years Entrepreneur
 9 years Business Analytics &
    Management Consulting
   5 years C-level Executive
   Keynote Speaker
   Corporate Trainer
   Executive Mentor

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Your Business Is What You Make It

  • 1. Your Business Is What You Make It The Necessary Steps to Building a Sustainable Business Model… Cal Lickfelt 1 4/4/2012
  • 2. Ask Yourself This Seemingly Simple Question Are you a person-in-business or a businessperson? Cal Lickfelt 4/4/2012 2
  • 3. How-to take control of your business and your destiny…  Starting, running or growing a business  Results directed by actions  Insure a solid, well managed, growth oriented, turn-key, profit driven, sustainable business  Remain the master of your destiny Cal Lickfelt 4/4/2012 3
  • 4. My Business – My Life Cal Lickfelt 4/4/2012 4
  • 5. 1. The Blueprint  Dream house analogy  Written plan of attack  Flexible and healthy business  Is your business running you? Cal Lickfelt 4/4/2012 5
  • 6. 2. The Foundation  Built on solid ground?  Incorporate finest materials available?  Inspect foundation regularly for issues?  Have you ignored any warning signs, no matter how subtle? Cal Lickfelt 4/4/2012 6
  • 7. 3. The Structure “The manner of construction of something and the arrangement of its parts” Cal Lickfelt 4/4/2012 7
  • 8. 4. The Culture  Complemented with your personality?  Who you are?  What you believe?  How will you look to the outside world?  Master plan Cal Lickfelt 4/4/2012 8
  • 9. 5. The People  What measures do you take make your home their home?  Why your business is different?  Greatest and most valuable assets?  Optimal ROI Cal Lickfelt 4/4/2012 9
  • 10. 5. Think Sustainable  Not a new concept  Engineering your business  Knowledge, tools, flexibility and forward-thinking processes  “Think Sustainable” Cal Lickfelt 4/4/2012 10
  • 11. About the Speaker Cal Lickfelt  Seasoned Generalist  15 years Entrepreneur  9 years Business Analytics & Management Consulting  5 years C-level Executive  Keynote Speaker  Corporate Trainer  Executive Mentor