The document discusses how connectivity and conversation are changing how information and knowledge are shared. As more people connect online through blogs, social media, and sharing content, it increases opportunities for conversation. Quantity and connectivity changes things qualitatively - more connections allow for new types of information sharing and the spread of ideas in complex, decentralized networks like small worlds. The key ideas are that conversation is becoming king as people share and discuss information online, and that intelligent sharing of our insights through online platforms will become increasingly common and expected.