The mobile web
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The document discusses options for developing mobile experiences, noting that while apps are cool, they are also risky, expensive, and have short lifespans. The mobile web is recommended as it works across devices, is quick to build, and leverages existing web development skills. Specific options for mobile web include creating an m. subdomain site, using responsive design with CSS media queries, or a progressive web app. While responsive design is challenging to market and monetize as it stays within the browser, the mobile web provides a cross-device experience without app store limitations.
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The mobile web
- 1. the mobile web tom dyson @tomd, @torchbox
- 3. apps are / cool / risky / expensive / short-lived
- 6. the mobile web: / cross-device / quick / you know how to do it
- 7. choices: / m.yoursite.org / responsive design / mobile web app
- 12. @media screen and (max-device-width: 480px) { /* make it work on mobiles */ }
- 21. / hard to market / no revenue / off the home screen