1. Product-independent or product-dependent: The impact of virtual influencers€™ primed identity on purchase intention. (2025). Zhang, Yuexian ; Wang, Xueying.
   In: Journal of Retailing and Consumer Services.
   RePEc:eee:joreco:v:84:y:2025:i:c:s0969698924003849.

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2. Effect of location-based advertising filtering mechanism in smart service. (2025). Chen, Yenming J ; Ling, I-Ling ; Shieh, Chih-Hui ; Liu, Yi-Fen.
   In: Journal of Retailing and Consumer Services.
   RePEc:eee:joreco:v:82:y:2025:i:c:s0969698924004090.

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1. Linkages Between Advertising Value Perception, Context Awareness Value, Brand Attitude and Purchase Intention of Hygiene Products During COVID-19: A Two Wave Study. (2024). Jayswal, Mitesh ; Karani, Anushree ; Karamchandani, Shikha.
   In: Vision.
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2. Price-personalization: Customer typology based on hospitality business. (2022). Williams, Nigel L ; Buhalis, Dimitrios ; Tomczyk, Arkadiusz T.
   In: Journal of Business Research.
   RePEc:eee:jbrese:v:147:y:2022:i:c:p:462-476.

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3. A new acceptance model for artificial intelligence with extensions to UTAUT2: An empirical study in three segments of application. (2021). Gansser, Oliver Alexander ; Reich, Christina Stefanie.
   In: Technology in Society.
   RePEc:eee:teinso:v:65:y:2021:i:c:s0160791x21000105.

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4. Explaining the intention to use digital personal data stores: An empirical study. (2021). Ek, Maria ; Mariani, Marcello M ; Teulon, Frederic.
   In: Technological Forecasting and Social Change.
   RePEc:eee:tefoso:v:166:y:2021:i:c:s0040162521000895.

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5. How artificial intelligence will affect the future of retailing. (2021). Schneider, Matthew J ; Jung, Hyun Seok ; Hawkins, Gary ; Hegde, Dinesh R ; Grewal, Dhruv ; Guha, Abhijit ; Moustafa, Rida ; Kopalle, Praveen K ; Haenlein, Michael.
   In: Journal of Retailing.
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6. Insight is power: Understanding the terms of the consumer-firm data exchange. (2021). Zhu, Ting ; Singh, Siddharth ; Krafft, Manfred ; Chen, Jialie ; Rosa, Erin ; Harmeling, Colleen ; Fortin, Whitney ; Kumar, V ; Duncan, Tom.
   In: Journal of Retailing.
   RePEc:eee:jouret:v:97:y:2021:i:1:p:133-149.

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7. Retailer Marketing Communications in the Digital Age: Getting the Right Message to the Right Shopper at the Right Time. (2021). Puccinelli, Nancy M ; Tsiros, Michael ; Ho, Henry ; Villanova, Daniel ; Hatfield, Cheryl ; Bodapati, Anand V ; Kushwaha, Tarun ; Goodstein, Ronald C ; Brandon, Renee ; Suri, Rajneesh.
   In: Journal of Retailing.
   RePEc:eee:jouret:v:97:y:2021:i:1:p:116-132.

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8. Artificial intelligence and the new forms of interaction: Who has the control when interacting with a chatbot?. (2021). Pizzi, Gabriele ; Pantano, Eleonora ; Scarpi, Daniele.
   In: Journal of Business Research.
   RePEc:eee:jbrese:v:129:y:2021:i:c:p:878-890.

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9. Does self-disclosure matter? A dynamic two-stage perspective for the personalization-privacy paradox. (2021). Yang, Zhilin ; Ye, Qing ; Li, Jing ; Zeng, Fue.
   In: Journal of Business Research.
   RePEc:eee:jbrese:v:124:y:2021:i:c:p:667-675.

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10. Three decades of research on loyalty programs: A literature review and future research agenda. (2021). Chen, Yanyan ; Mandler, Timo ; Meyer-Waarden, Lars.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:124:y:2021:i:c:p:179-197.

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11. Technology-enabled personalization in retail stores: Understanding drivers and barriers. (2021). Henkel, Sven ; Merfeld, Katrin ; Klein, Jan F ; Riegger, Anne-Sophie.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:123:y:2021:i:c:p:140-155.

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12. Corporate digital responsibility. (2021). Kroschke, Mirja ; Brandimarte, Laura ; Lobschat, Lara ; Wirtz, Jochen ; Eggers, Felix ; Mueller, Benjamin ; Diefenbach, Sarah.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:122:y:2021:i:c:p:875-888.

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13. The future of technology and marketing: a multidisciplinary perspective. (2020). Kopalle, Praveen K ; Hulland, John ; Karahanna, Elena ; Grewal, Dhruv.
    In: Journal of the Academy of Marketing Science.
    RePEc:spr:joamsc:v:48:y:2020:i:1:d:10.1007_s11747-019-00711-4.

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14. How artificial intelligence will change the future of marketing. (2020). Bressgott, Timna ; Davenport, Thomas ; Grewal, Dhruv ; Guha, Abhijit.
    In: Journal of the Academy of Marketing Science.
    RePEc:spr:joamsc:v:48:y:2020:i:1:d:10.1007_s11747-019-00696-0.

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15. The future of social media in marketing. (2020). Hadi, Rhonda ; Grewal, Lauren ; Appel, Gil ; Stephen, Andrew T.
    In: Journal of the Academy of Marketing Science.
    RePEc:spr:joamsc:v:48:y:2020:i:1:d:10.1007_s11747-019-00695-1.

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16. Personalized mobile marketing strategies. (2020). Luo, Xueming ; Tong, Siliang ; Xu, BO.
    In: Journal of the Academy of Marketing Science.
    RePEc:spr:joamsc:v:48:y:2020:i:1:d:10.1007_s11747-019-00693-3.

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17. Online Behavioral Targeting: Are Knowledgeable Consumers Willing to Sell Their Privacy?. (2020). Li, H ; Nill, A.
    In: Journal of Consumer Policy.
    RePEc:kap:jcopol:v:43:y:2020:i:4:d:10.1007_s10603-020-09469-7.

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18. Online Display Advertising Markets: A Literature Review and Future Directions. (2020). Balseiro, Santiago R ; Choi, Hana ; Mela, Carl F ; Leary, Adam.
    In: Information Systems Research.
    RePEc:inm:orisre:v:31:y:2020:i:2:p:556-575.

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19. The Effects of Mobile Advertising Alerts and Perceived Value on Continuance Intention for Branded Mobile Apps. (2020). Sanz-Blas, Silvia ; Murillo-Zegarra, Miluska ; Ruiz-Mafe, Carla.
    In: Sustainability.
    RePEc:gam:jsusta:v:12:y:2020:i:17:p:6753-:d:401659.

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20. Omni-channel management in the new retailing era: A systematic review and future research agenda. (2020). Cai, Ya-Jun.
    In: International Journal of Production Economics.
    RePEc:eee:proeco:v:229:y:2020:i:c:s0925527320301195.

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21. What Information Do Shoppers Share? The Effect of Personnel-, Retailer-, and Country-Trust on Willingness to Share Information. (2020). Castaldo, Sandro ; Grosso, Monica ; Li, Hua ; Lariviere, Bart.
    In: Journal of Retailing.
    RePEc:eee:jouret:v:96:y:2020:i:4:p:524-547.

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22. Customers’ Willingness to Disclose Personal Information throughout the Customer Purchase Journey in Retailing: The Role of Perceived Warmth. (2020). Mazzoli, Valentina ; Donvito, Raffaele ; Grazzini, Laura ; Viglia, Giampaolo ; Aiello, Gaetano ; Acuti, Diletta ; Vannucci, Virginia.
    In: Journal of Retailing.
    RePEc:eee:jouret:v:96:y:2020:i:4:p:490-506.

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23. Data Privacy in Retail. (2020). Palmatier, Robert W ; Steinhoff, Lena ; Martin, Kelly D ; Kim, Jisu J ; Stewart, David W ; Walker, Beth A ; Wang, Yonggui ; Weaven, Scott K.
    In: Journal of Retailing.
    RePEc:eee:jouret:v:96:y:2020:i:4:p:474-489.

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24. Understanding the Strategic Consequences of Customer Privacy Concerns: A Meta-Analytic Review. (2020). Okazaki, Shintaro ; Eisend, Martin ; de Ruyter, KO ; Plangger, Kirk ; Grewal, Dhruv.
    In: Journal of Retailing.
    RePEc:eee:jouret:v:96:y:2020:i:4:p:458-473.

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25. Getting Personal in Public!? How Consumers Respond to Public Personalized Advertising in Retail Stores. (2020). Hess, Nicole J ; Scott, Maura L ; Mende, Martin ; Schumann, Jan H ; Kelley, Corinne M.
    In: Journal of Retailing.
    RePEc:eee:jouret:v:96:y:2020:i:3:p:344-361.

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26. How personalized advertising affects equity of brands advertised on Facebook? A mediation mechanism. (2020). Tran, Trang P ; Baalbaki, Sally ; Guzman, Francisco ; Lin, Chien-Wei.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:120:y:2020:i:c:p:1-15.

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27. Customized advertising: Allowing consumers to directly tailor messages leads to better outcomes for the brand. (2020). Pracejus, John W ; Olsen, Douglas G.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:116:y:2020:i:c:p:245-257.

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28. User self-disclosure on social network sites: A cross-cultural study on Facebook’s privacy concepts. (2020). Schultheiss, Rakel ; Oghazi, Pejvak ; Kalmer, Nicolas Philipp ; Chirumalla, Koteshwar ; Rad, Fakhreddin F.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:112:y:2020:i:c:p:531-540.

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29. Consumer privacy and the future of data-based innovation and marketing. (2020). Goldfarb, Avi ; Tucker, Catherine ; Bleier, Alexander.
    In: International Journal of Research in Marketing.
    RePEc:eee:ijrema:v:37:y:2020:i:3:p:466-480.

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30. More than meets the eye: The functional components underlying influencer marketing. (2020). Farrell, Justine Rapp ; Campbell, Colin.
    In: Business Horizons.
    RePEc:eee:bushor:v:63:y:2020:i:4:p:469-479.

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31. Consumer Responses to Scarcity Appeals in Online Booking. (2020). Liu, Stephanie Q ; Bujisic, Milos ; Kandampully, Jay ; Huang, Huiling.
    In: Annals of Tourism Research.
    RePEc:eee:anture:v:80:y:2020:i:c:s0160738319301574.

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32. Online relationship marketing. (2019). Weaven, Scott ; Steinhoff, Lena ; Kozlenkova, Irina V ; Arli, Denni.
    In: Journal of the Academy of Marketing Science.
    RePEc:spr:joamsc:v:47:y:2019:i:3:d:10.1007_s11747-018-0621-6.

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33. Programmatic Advertising: Forewarning and avoiding hype-cycle failure. (2019). , Gareth ; Samuel, Anthony.
    In: Technological Forecasting and Social Change.
    RePEc:eee:tefoso:v:144:y:2019:i:c:p:157-168.

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34. Multichannel personalization: Identifying consumer preferences for product recommendations in advertisements across different media channels. (2019). Schreiner, Timo ; Baier, Daniel ; Rese, Alexandra.
    In: Journal of Retailing and Consumer Services.
    RePEc:eee:joreco:v:48:y:2019:i:c:p:87-99.

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35. A study of the effects of programmatic advertising on users concerns about privacy overtime. (2019). Palos-Sanchez, Pedro ; Saura, Jose Ramon ; Martin-Velicia, Felix.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:96:y:2019:i:c:p:61-72.

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36. Storytelling in the digital era: A meta-analysis of relevant moderators of the narrative transportation effect. (2019). van Laer, Tom ; Feiereisen, Stephanie ; Visconti, Luca M.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:96:y:2019:i:c:p:135-146.

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37. Marketing analytics using anonymized and fragmented tracking data. (2019). Spann, Martin ; Kakatkar, Chinmay.
    In: International Journal of Research in Marketing.
    RePEc:eee:ijrema:v:36:y:2019:i:1:p:117-136.

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38. Examining the impact of personalization on online advertising engagement: Moderating role of privacy concerns of online users. (2019). Noor, Uzma ; Awan, Tahira ; Zahid, Muhammad.
    In: Business Review.
    RePEc:aho:journl:v:14:y:2019:i:2:p:31-46.

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39. How Does Web Personalization Create Value for Online Retailers? Lower Cash Flow Volatility or Enhanced Cash Flows. (2018). Kushwaha, Tarun ; Rajavi, Koushyar ; Kalaignanam, Kartik.
    In: Journal of Retailing.
    RePEc:eee:jouret:v:94:y:2018:i:3:p:265-279.

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40. Online purchase return policy leniency and purchase decision: Mediating role of consumer trust. (2018). Karlsson, Stefan ; Oghazi, Pejvak ; Hjort, Klas ; Hellstrm, Daniel.
    In: Journal of Retailing and Consumer Services.
    RePEc:eee:joreco:v:41:y:2018:i:c:p:190-200.

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41. A New Information Lens: The Self-concept and Exchange Context as a Means to Understand Information Sensitivity of Anonymous and Personal Identifying Information. (2018). Labrecque, Lauren I ; Milne, George R ; Markos, Ereni.
    In: Journal of Interactive Marketing.
    RePEc:eee:joinma:v:42:y:2018:i:c:p:46-62.

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42. “Opening” location-based mobile ads: How openness and location congruency of location-based ads weaken negative effects of intrusiveness on brand choice. (2018). Konig, Ruben P ; Ketelaar, Paul E ; van Gisbergen, Marnix S ; Janssen, Loes ; Rozendaal, Esther ; Huhn, Arief Ernst ; van Woudenberg, Thabo J ; Bernritter, Stefan F.
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    RePEc:eee:jbrese:v:91:y:2018:i:c:p:277-285.

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43. Beauty is truth: The effects of inflated product claims and website interactivity on evaluations of retailers websites. (2018). Motyka, Scott ; Franco, Ana Dolores ; Cervantes, Alfonso Valdez.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:90:y:2018:i:c:p:67-74.

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44. The role of data privacy in marketing. (2017). Murphy, Patrick E ; Martin, Kelly D.
    In: Journal of the Academy of Marketing Science.
    RePEc:spr:joamsc:v:45:y:2017:i:2:d:10.1007_s11747-016-0495-4.

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45. The Future of Retailing. (2017). Nordfalt, Jens ; Grewal, Dhruv ; Roggeveen, Anne L.
    In: Journal of Retailing.
    RePEc:eee:jouret:v:93:y:2017:i:1:p:1-6.

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46. Personalized ads on Facebook: An effective marketing tool for online marketers. (2017). Tran, Trang P.
    In: Journal of Retailing and Consumer Services.
    RePEc:eee:joreco:v:39:y:2017:i:c:p:230-242.

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47. Feeling Close From Afar: The Role of Psychological Distance in Offsetting Distrust in Unfamiliar Online Retailers. (2016). Benedicktus, Ray L ; Darke, Peter R ; Brady, Michael K ; Wilson, Andrew E.
    In: Journal of Retailing.
    RePEc:eee:jouret:v:92:y:2016:i:3:p:287-299.

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48. Mobile Advertising: A Framework and Research Agenda. (2016). Spann, Martin ; Bart, Yakov ; Zubcsek, Peter Pal ; Grewal, Dhruv.
    In: Journal of Interactive Marketing.
    RePEc:eee:joinma:v:34:y:2016:i:c:p:3-14.

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49. Task facilitative tools, choice goals, and risk averseness: A process-view study of e-stores. (2016). McKechnie, Sally ; Nath, Prithwiraj.
    In: Journal of Business Research.
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50. The Importance of Trust for Personalized Online Advertising. (2015). Eisenbeiss, Maik ; Bleier, Alexander.
    In: Journal of Retailing.
    RePEc:eee:jouret:v:91:y:2015:i:3:p:390-409.

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