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An empirical examination of brand hate influence on negative consumer behaviors through NeWOM intensity. Does consumer personality matter?. (2024). Ahmad, Wasim ; Filieri, Raffaele ; Sameeni, Maleeha Shahid ; Qadeer, Faisal.
In: Journal of Business Research.
RePEc:eee:jbrese:v:173:y:2024:i:c:s0148296323008287.

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  1. Examining the effects of ideological incompatibility on negative word-of-mouth for service brands. (2025). Islam, Shahidul ; Rokonuzzaman, MD ; Iyer, Pramod ; Anwar, Syed Habib.
    In: Journal of Brand Management.
    RePEc:pal:jobman:v:32:y:2025:i:3:d:10.1057_s41262-025-00377-0.

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  2. How violation of consumers€™ expectations causes perceived betrayal and related behaviors: Theoretical perspectives from expectancy violation theory. (2024). Attri, Rekha ; Saeed, Najiya ; Akhtar, Naeem ; Yaqub, Muhammad Zafar.
    In: Journal of Retailing and Consumer Services.
    RePEc:eee:joreco:v:81:y:2024:i:c:s0969698924002571.

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  8. On the antipodes of love and hate: The conception and measurement of brand polarization. (2024). Osuna, Sergio Andres ; Veloutsou, Cleopatra ; Morgan-Thomas, Anna.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:179:y:2024:i:c:s0148296324001917.

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  9. An empirical examination of brand hate influence on negative consumer behaviors through NeWOM intensity. Does consumer personality matter?. (2024). Ahmad, Wasim ; Filieri, Raffaele ; Sameeni, Maleeha Shahid ; Qadeer, Faisal.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:173:y:2024:i:c:s0148296323008287.

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  10. Beyond Brand Hate: Are You Willing to Forgive a Negative Experience with Your Smartphone Mobile Communications’ Brand?. (2023). Costa, Jorge ; Azevedo, Antonio.
    In: Corporate Reputation Review.
    RePEc:pal:crepre:v:26:y:2023:i:2:d:10.1057_s41299-022-00139-7.

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  11. The Effect of Negative Past Experiences, Poor Relationship Quality and Rumor on Brand Hate: A Research on Fast Food Industry. (2023). Avuolu, Sinan ; Demira, Blent ; Durmaz, Yakup.
    In: Istanbul Business Research.
    RePEc:ist:ibsibr:v:52:y:2023:i:2:p:279-300.

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  12. “The Dark Side of the Brand” and Brand Hate: A Review and Future Research Agenda. (2023). Vale, Vera Teixeira ; Au-Yong, Manuel ; Veloso, Claudia Miranda ; Walter, Cicero Eduardo ; Sousa, Bruno Barbosa.
    In: Administrative Sciences.
    RePEc:gam:jadmsc:v:13:y:2023:i:11:p:234-:d:1272064.

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  13. A conceptual model to imply a negative innovation assessment framework on consumer behaviors through the electronic business platforms. (2023). Petcharat, Thanatchaphan ; Jattamart, Aungkana ; Leelasantitham, Adisorn.
    In: Journal of Retailing and Consumer Services.
    RePEc:eee:joreco:v:74:y:2023:i:c:s0969698923001972.

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  14. Fanning the flames: Transmitting negative word of mouth of rival brands. (2023). Li, Muhua ; Liao, Junyun ; Chen, Jiawen ; Zhao, Haichuan.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:154:y:2023:i:c:s0148296322007731.

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  15. Measuring brand hate in a cross-cultural context: Emic and Etic scale development and validation. (2023). Mrad, Mona ; Akrout, Houcine.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:154:y:2023:i:c:s0148296322007421.

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  16. Did you hear our brand is hated? The unexpected upside of hate-acknowledging advertising for polarizing brands. (2023). Monahan, Lisa ; Espinosa, Jennifer A ; Langenderfer, Jeff ; Ortinau, David J.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:154:y:2023:i:c:s0148296322007366.

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  17. Revisiting the effects of inward negative emotions on outward negative emotions, brand loyalty, and negative WOM. (2022). Hacihasanolu, Pinar ; Zblk, Tuba ; Kurtolu, Ramazan.
    In: Journal of Brand Management.
    RePEc:pal:jobman:v:29:y:2022:i:1:d:10.1057_s41262-021-00257-3.

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  18. Consumer Behavior in the Service Industry: An Integrative Literature Review and Research Agenda. (2022). Singh, Prakash ; Arora, Lokesh ; Choudhry, Abdulaziz.
    In: Sustainability.
    RePEc:gam:jsusta:v:15:y:2022:i:1:p:250-:d:1013220.

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  19. Brand hate, rage, anger & co.: Exploring the relevance and characteristics of negative consumer emotions toward brands. (2022). Wiedmann, Klaus-Peter ; Haase, Janina ; Labenz, Franziska.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:152:y:2022:i:c:p:1-16.

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  20. Consumer - brand relationship: A brand hate perspective. (2022). Bose, Sunny ; Roy, Sanjit K ; Singh, Gaganpreet ; Sharma, Apurv.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:144:y:2022:i:c:p:1293-1304.

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  21. Corporate social irresponsibility and consumer punishment: A systematic review and research agenda. (2022). Antonetti, Paolo ; Zasuwa, Grzegorz ; Valor, Carmen.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:144:y:2022:i:c:p:1218-1233.

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  22. Purchasing Behavior of Organic Food among Chinese University Students. (2021). Hao, Yunhong ; Li, Min ; Ali, Hazem.
    In: Sustainability.
    RePEc:gam:jsusta:v:13:y:2021:i:10:p:5464-:d:554027.

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  23. BRAND EQUITY AS A DETERMINANT OF CUSTOMER COOPERATION GROWTH IN THE ROAD FREIGHT TRANSPORT INDUSTRY. (2021). Witaa, Marcin ; Ukasiewicz, Agnieszka.
    In: Transport Problems.
    RePEc:exl:1trans:v:16:y:2021:i:3:p:53-63.

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  24. Relating brand anxiety, brand hatred and obsess: Moderating role of age and brand affection. (2021). Pham, Tram-Anh N ; Roy, Sanjit Kumar ; Japutra, Arnold.
    In: Journal of Retailing and Consumer Services.
    RePEc:eee:joreco:v:60:y:2021:i:c:s096969892100031x.

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  25. Satisfaction and revisit intentions at fast food restaurants. (2020). Gahfoor, Raja Zohaib ; Rajput, Amer.
    In: Future Business Journal.
    RePEc:spr:futbus:v:6:y:2020:i:1:d:10.1186_s43093-020-00021-0.

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  26. Brand hate and non-repurchase intention: A service context perspective in a cross-channel setting. (2020). Cioppi, Marco ; Hegner, Sabrina M ; Curina, Ilaria ; Francioni, Barbara.
    In: Journal of Retailing and Consumer Services.
    RePEc:eee:joreco:v:54:y:2020:i:c:s0969698919301250.

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