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3. Predicting CRM purchase intention by examining congruence, shopping orientation and mood moderation: Applying congruence theory with SEM-ANN-NCA method. (2024). A. K. S. Suryavanshi, ; Patel, Ritesh ; Thomas, Sujo ; Bhatt, Viral ; Trivedi, Twinkle.
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4. Predicting the cause-related marketing participation intention by examining big-five personality traits and moderating role of subjective happiness. (2024). Trivedi, Twinkle ; Pandey, Sudhir ; Thomas, Sujo ; Bhatt, Viral ; Patel, Ritesh.
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5. Altruistic and collectivistic values as the antecedents of surplus food donation intention. (2023). Ermolaev, Vladimir A ; Filimonau, Viachaslau ; Habib, Muhammad Danish ; Wang, Ling-En ; Cokun, Ayen.
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6. Understanding customer participation in CSR activities: The impact of perceptions of CSR, affective commitment, brand equity, and corporate reputation. (2023). Kim, Yeonshin ; Hur, Won-Moo ; Lee, Luri.
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7. A cross-cultural investigation of the relationship between eco-innovation and customers boycott behaviour. (2023). Abdelmoety, Ziad H ; Aliedan, Meqbel ; Alyahya, Mansour ; Agag, Gomaa.
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8. Investigating the consumers attitude toward brand and purchase intention within the context of cause-related marketing campaign for a pharmacy product. (2022). Thomas, Sujo ; Shreevastava, Richa ; Vaghela, Krishnaba ; Jadeja, Ashwin.
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9. The Influence of Multi-Variation In-Trust Web Feature Behavior Performance on the Information Dissemination Mechanism in Virtual Community. (2022). Zhang, Zhenyu ; Zhao, Tingting ; Lin, Jie.
   In: Sustainability.
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14. Retail shopper confusion: Conceptualization, scale development, and consequences. (2016). Wagner, Udo ; Garaus, Marion.
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15. Brand management in higher education: The University Brand Personality Scale. (2016). Rauschnabel, Philipp A ; Krey, Nina ; Ivens, Bjoern S ; Babin, Barry J.
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16. Compulsive buying in online daily deal settings: An investigation of motivations and contextual elements. (2016). Schaefers, Tobias ; Kukar-Kinney, Monika ; Scheinbaum, Angeline Close.
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17. Beyond form and function: Why do consumers value product design?. (2016). Kumar, Minu ; Noble, Charles H.
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18. I (heart) social ventures: Identification and social media engagement. (2016). Chung, Te-Lin ; Rathod, Sandra R ; Anaza, Nwamaka A ; Park, Joohyung ; Hall-Phillips, Adrienne.
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19. The relationship between density perceptions and satisfaction in the retail setting: Mediation and moderation effects. (2016). Zins, Michel ; Mourali, Mehdi ; Giroux, Marilyn ; Pons, Frank.
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20. The evoking power of servicescapes: Consumers inferences of manipulative intent following service environment-driven evocations. (2016). Lunardo, Renaud ; Roux, Dominique ; Chaney, Damien.
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21. The role of customer regulatory orientation and fit in online shopping across cultural contexts. (2016). Thongpapanl, Narongsak ; Razzaque, Mohammed A ; Ashraf, Abdul R.
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22. Making the store a place of learning: The effects of in-store educational activities on retailer legitimacy and shopping intentions. (2016). Lunardo, Renaud ; Bressolles, Gregory ; Chaney, Damien.
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23. Linking pop-up brand stores to brand experience and word of mouth: The case of luxury retail. (2016). Falk, Tomas ; Klein, Jan F ; Esch, Franz-Rudolf ; Gloukhovtsev, Alexei.
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24. Identifying moderators of brand attachment for driving customer purchase intention of original vs counterfeits of luxury brands. (2016). Kaufmann, Hans Ruediger ; Petrovici, Dan Alex ; Filho, Cid Gonalves ; Ayres, Adriano .
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25. New insights into unethical counterfeit consumption. (2016). Bian, Xuemei ; Yannopoulou, Natalia ; Wang, Kai-Yu ; Smith, Andrew.
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26. CSR motivation and customer extra-role behavior: Moderation of ethical corporate identity. (2016). Altinigne, Nesenur ; Karaosmanoglu, Elif ; Isiksal, Didem Gamze.
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27. An Analysis of the Hierarchy of Goals that Guides the Consumer’s Decision to Attend Shopping Malls: a Contrast Between Men and Women. (2016). Hastreiter, Silvana Taschek ; Marchetti, Renato Zancan.
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28. Consumer Preference for Sampling at Farmers Markets. (2016). Parcell, Joe ; Chen, Lijun ; Moreland, Jill .
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29. A conceptual model for driving green purchase among indian consumers. (2015). Trivedi, Prashant.
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30. COMPLEXITY MANAGEMENT IN TERMS OF MASS CUSTOMIZED MANUFACTURING. (2015). Soltysova, Zuzana ; Bednar, Slavomir.
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31. Relative Importance of Perceived Value, Satisfaction and Perceived Risk on Willingness to Pay More. (2015). Demirgune, Banu Kulter .
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32. Impact of store image on store loyalty and purchase intention: does it vary across gender?. (2014). Das, Gopal.
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33. Satisfação: determinante da familiaridade do destino turístico. (2014). Chasco Yrigoyen, Coro ; Artigas, Enrique Marinao ; Torresmoraga, Eduardo.
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34. Progettare la comunicazione e l?esperienza di marca in-store: il contributo della cct. (2014). Massara, Francesco.
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35. Competing for Attention: Is the Showiest also the Best?. (2014). Mariotti, Marco ; Manzini, Paola.
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36. Studying motivations of store-loyal buyers across alternative measures of behavioural loyalty. (2013). Gonzalez-Benito, Oscar ; Martos-Partal, Mercedes.
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37. A Benefit-Based Approach for Increasing the Effectiveness of Promotions. (2012). Smokova, Marusya ; Marusya, Ivanova .
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38. Symbolic and Affective Motivations Involved in the Purchase Decisions of Consumers. (2012). Balau, Madalina .
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39. Customer Satisfaction and Acceptance of Relationship Marketing Concept: An Exploratory Study in QM Certified Serbian Companies. (2011). Ćoćkalo, Dragan ; Zvonko, Sajfert ; Dejan, Orevi ; DRAGAN, OKALO .
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40. How to Assess and Increase the Value of a Co-Design Experience: a Synthesis of the Extant Literature. (2011). Merle, Aurelie ; Diochon, Pauline Fatien ; Turner, Frances.
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41. Beyond buying: Motivations behind consumers online shopping cart use. (2010). Kukar-Kinney, Monika ; Close, Angeline G..
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42. Small versus large retail stores in an emerging market--Mexico. (2010). Ramirez, Francisco Carlos Soto, ; Pineda, Maria de los Dolores Santarriaga, ; Paswan, Audhesh.
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43. Colors and cultures: Exploring the effects of mall decor on consumer perceptions. (2007). Morrin, Maureen ; Chebat, Jean-Charles.
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44. The Relationship between Farmers Values and the Decision to Practise Agrotourism: An Exploratory Study. (2006). Doyon, Maurice ; Bourdeau, Laurent ; Charron, Isabelle.
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45. The importance of website content in online purchasing across different types of products. (2005). Verhagen, Tibert ; Boter, Jaap.
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46. Past, present and future of the telecommunications industry. (2005). Wetzels, Martin ; Odekerken-Schroder, Gaby ; Oppen, Claudia .
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47. Lost in a mall, the effects of gender, familiarity with the shopping mall and the shopping values on shoppers wayfinding processes. (2005). Therrien, Karina ; Chebat, Jean-Charles ; Gelinas-Chebat, Claire.
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48. A conceptual model of channel choice: measuring online and offline shopping value perceptions. (2004). Jager, Wander.
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49. A conceptual model of channel choice: measuring online and offline shopping value perceptions. (2004). Jager, Wander.
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50. Strengthening outcomes of retailer-consumer relationships: The dual impact of relationship marketing tactics and consumer personality. (2003). de Wulf, Kristof ; Schumacher, Patrick ; Odekerken-Schroder, Gaby.
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