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Breaking: Trump announces new H1B fees. Meanwhile on LinkedIn: - everyone’s suddenly an immigration expert - everyone’s suddenly a “thought leader”…
Breaking: Trump announces new H1B fees. Meanwhile on LinkedIn: - everyone’s suddenly an immigration expert - everyone’s suddenly a “thought leader”…
Posted by Vignesh S
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At this point, I don’t know what’s higher… the H1B fees or the number of LinkedIn posts about H1B fees.
At this point, I don’t know what’s higher… the H1B fees or the number of LinkedIn posts about H1B fees.
Posted by Vignesh S
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In B2C, a customer clicks and buys. In B2B, a customer clicks and schedules. . . Then reschedules. . . . Then forgets who you are 😔
In B2C, a customer clicks and buys. In B2B, a customer clicks and schedules. . . Then reschedules. . . . Then forgets who you are 😔
Posted by Vignesh S
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Forget ads. The fastest way we got trust for a B2B launch? Thought leaders. Most B2B brands burn their GTM budget on ads and sales teams. But…
Forget ads. The fastest way we got trust for a B2B launch? Thought leaders. Most B2B brands burn their GTM budget on ads and sales teams. But…
Shared by Vignesh S
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Tesla killed the marketing playbook. $0 on ads. $B’s in revenue. Here’s how they pulled it off 1️⃣ Founder as the ad Elon Musk made himself…
Tesla killed the marketing playbook. $0 on ads. $B’s in revenue. Here’s how they pulled it off 1️⃣ Founder as the ad Elon Musk made himself…
Shared by Vignesh S
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Smart candidates use AI to prepare. Dumb ones use AI to cheat. The difference is everything. Recently, I interviewed a candidate whose answers felt……
Smart candidates use AI to prepare. Dumb ones use AI to cheat. The difference is everything. Recently, I interviewed a candidate whose answers felt……
Shared by Vignesh S
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A founder at $100k ARR was stuck. Growth looked good on paper but churn was eating him alive. He tried everything: ⚡ More features ⚡ Faster…
A founder at $100k ARR was stuck. Growth looked good on paper but churn was eating him alive. He tried everything: ⚡ More features ⚡ Faster…
Posted by Vignesh S
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❌ Defining your ICP too early is the fastest way to kill your startup. Here’s how one founder almost did it (and how we fixed it). This SaaS founder…
❌ Defining your ICP too early is the fastest way to kill your startup. Here’s how one founder almost did it (and how we fixed it). This SaaS founder…
Posted by Vignesh S
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How Apple Nailed Positioning Apple never sold features. They sold identity. Think about it: iPod → “1,000 songs in your pocket” (not storage…
How Apple Nailed Positioning Apple never sold features. They sold identity. Think about it: iPod → “1,000 songs in your pocket” (not storage…
Posted by Vignesh S
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Great products don’t always win. Great positioning does. When Stripe launched, they weren’t the only payment solution in the market. But their…
Great products don’t always win. Great positioning does. When Stripe launched, they weren’t the only payment solution in the market. But their…
Posted by Vignesh S
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Traffic doesn’t pay the bills. Trust does. A SaaS founder we worked with was spending $12K/month on ads for top-of-funnel traffic. The clicks came…
Traffic doesn’t pay the bills. Trust does. A SaaS founder we worked with was spending $12K/month on ads for top-of-funnel traffic. The clicks came…
Posted by Vignesh S
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Last year, a friend’s younger brother, 22 years old, dropped out of college. Not because of bad grades. Not because of lack of money. But because he…
Last year, a friend’s younger brother, 22 years old, dropped out of college. Not because of bad grades. Not because of lack of money. But because he…
Shared by Vignesh S
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A client came to me completely drained. They were doing everything right (at least on paper): ❌ Ad spend was burning with almost no ROI. ❌ Cold…
A client came to me completely drained. They were doing everything right (at least on paper): ❌ Ad spend was burning with almost no ROI. ❌ Cold…
Posted by Vignesh S
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LinkedIn says it’s for careers. But it feels like Instagram in suits. Let’s be real… scroll your feed and what do you see? “Just closed a big…
LinkedIn says it’s for careers. But it feels like Instagram in suits. Let’s be real… scroll your feed and what do you see? “Just closed a big…
Shared by Vignesh S
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The playbook that scaled SaaS last decade? Broken. You won’t believe this, but I was looking at some of the old SaaS GTM decks from 2015 the other…
The playbook that scaled SaaS last decade? Broken. You won’t believe this, but I was looking at some of the old SaaS GTM decks from 2015 the other…
Posted by Vignesh S
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Heard about a 14 year old kid who made $1M on YouTube. How? 1. Consistency 2. Creativity 3. Value 4. Dad bought him a $50K setup
Heard about a 14 year old kid who made $1M on YouTube. How? 1. Consistency 2. Creativity 3. Value 4. Dad bought him a $50K setup
Posted by Vignesh S
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This founder added $500K ARR in 90 days, without writing a single line of code. You won’t believe this, but he didn’t touch his product. No new…
This founder added $500K ARR in 90 days, without writing a single line of code. You won’t believe this, but he didn’t touch his product. No new…
Posted by Vignesh S
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The other day my nephew asked me, “So… what’s your job?” I said, “Well, I help B2B companies streamline…” He stopped me right there. “Is that like……
The other day my nephew asked me, “So… what’s your job?” I said, “Well, I help B2B companies streamline…” He stopped me right there. “Is that like……
Posted by Vignesh S
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