HP and C4Bi

HP has been invited this year to participate in the C4Bi challenge, organized by #ESADE and  #ElBulliFoundation of @FerranAdrià. The C4Bi (Creativity for Business Innovation) is a creative audit based on El Bulli methodology, that helps companies to achieve a continuous innovation by focusing on the team, the culture, the resources and the processes. ESADE organizes every year a challenge, and this year HP Barcelona was the 'audited' company. It has been our pleasure to open our doors to all the students from Berkeley, Helsinky, Copenhagen and ESADE Universities, and my honor to be part of the jury who selected the best team.