Deconstructing a music video
- 1. Deconstructing a Music Video INTRODUCTION CHOOSE TWO MUSIC VIDEOS FROM YOUR CHOSEN GENRE: Introduce the music video – name the artist, year of release, genre and typical audience the video is targeted at. CONVENTIONS STYLES AND TECHNIQUES What styles does this music video follow? What techniques does it use? Why do you think the director has chosen these styles and techniques? What impact does this have on the audience? REPRESENTATION How have people and places been represented? Consider the representation of gender, ethnicity, sexuality or class. What impact does this have on the audience? CODES TIP! You don’t have to talk about every camera angle or prop or location in the video, but instead pick a few that you feel are significant to the genre/overall feel of the video and focus upon those in your analysis. CAMERAWORK What types of camera angles/shots can you see? What types of camera movements can you see? What are the connotations of these? What impact does this have on the audience? LIGHTING What type of lighting is there? (High Key/Low Key) What are the connotations of these? What impact does this have on the audience? SOUND Apart from the music track, are there any diegetic/non-diegetic sounds?
- 2. What are the connotations of these? What impact does this have on the audience? EDITING What do you notice about the editing? Pace/style etc. What are the connotations of this? What impact does this have on the audience? MISE-EN-SCENE What do you see in terms of costume, props and location? What are the connotations of this? What impact does this have on the audience? Do the above for two music videos. Be sure to include screen shots! COMPARE AND CONTRAST TWO MUSIC VIDEOS OF THESAMEGENRE: What are the similarities between the music videos? What are the differences? Why do you think these exist? Are there any differences in terms of audience? If so, how has this impacted the video? Looking forward to you own production, which video are you more likely to be inspired by and why?