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Future FRESH Internet 
Opportunities for Internet-based innovations in fruit & 
vegetable supply chains 
1st EU FRESH INFO Forum & Round Table 
3-4 December 2014, Rotterdam, The Netherlands 
Cor Verdouw – Wageningen UR
Internet trends will heavily impact 
Fruit & Vegetables chains 
Trends 
Internet of Things Wireless Sensor Networks 
Augmented 
Reality 
Producer 
Associations / 
Cooperatives 
Traders 
Greenhouses 
/ Farms 
Carriers 
Retail 
Customs 
Banks 
Insurances 
Authorities 
Consumers 
Social Media 
Privacy & Security 
Internet of Services 
Cloud Computing 
Linked Open Data, Big Data
Example: Real-time 
quality monitoring and 
(re)planning 
Virtual 
Box 
Virtual 
Location A 
Location A Location B 
Virtual 
Location B 
Condition 
update 
Location 
update 
Condition 
update 
3
Example: Augmented Reality apps and 
smartphones with external sensors 
Fruit Evaluation Tool 
3: S4e12:l: e:S TcShateo kAlwen c PaRti lecFytsrsuuisrli tetTsype 
LYCOPERSICON ESCULENTUM L. 
var. PREMIO F1 
96% Ripe
Example: Smart Consumer 
Awareness 
• New modes of interaction 
with consumers 
• Personalisation 
• Active participation 
• Experience 
Virtual Reality 
The Virtual Supermarket 
Social Media 
SmartPhoneApps
Crucial ICT success factors
Internet-enabled Innovation in Europe 
7
Future Internet PPP projects 
Technology 
Enablers 
Future Internet Apps 
Accelerator Projects 
Domain 
App Platform
Building blocks for the Future Internet 
www.fi-ware.org
FIspace EcoSystem for Business Collaboration 
User Front-End 
App Store 
B2B Collaboration Core 
System & Data Integration 
Operating Environment 
Security, Privacy, Trust Framework: SPT 
Software Development Toolkit: 
SDK 
Base Technologies 
(+ follow up) 
GENERIC ENABLERS 
I2ND 
IoT 
IoC 
IoS 
S&T 
DEVELOPMENT 
TOOLKIT 
Validation 
Industries 
(converging) 
Farming & Manufacturing Transport & Logistics 
(Producers, Farmers, Manufacturers, Suppliers, ..) 
Wholesale & Retail Health Sector 
(Forwarder, Carriers, 3PL / 4PL, Ports, …) (Warehouses, Supermarkets, Stores, …) (Banks, Insurances, Authorities, ..´) 
ICT Industry 
(going to the Cloud) 
Business Configurators 
App & Service Providers 
Cloud Operators & 
Infrastructure Providers 
www.fispace.eu
FInish is one of the 16 Future 
Internet Accelerator projects 
http://www.fi-ware.org/accelerators/
Main objectives FInish Accelarator 
1. Improve Business Collaboration 
in the Food & Flowers Chain 
2. Boost the usage of the 
FIspace platform & 
FIWARE Enablers
FInish project 
• EC Funding: € 6,1 
Million 
– € 4,88 Million 
(80%) to be 
distributed to App 
Developers 
• 8 partners from 6 
countries 
• 19 supporting 
organisations with 
background either 
in ICT and/or end-user 
related 
business
What’s in it for you? 
• Reduce your development efforts 
– by reusing FIWARE / FIspace tools 
• Benefit from features of other apps 
• Open new markets for your application 
• Minimise your financial risk by receiving 
funding 
–while remaining your Intellectual Property
Application Areas
Good ideas for App development? 
• Forecasting of supplies 
• Simulation of shelf-life 
• Delivery Control 
• Quality assurance 
• Rebate systems 
• Consumer involvement 
• Feedback handling 
• … 
• Risk management 
• Managing joint inventory 
• Joint use of Resources 
• Immediate delay notification 
• 2nd source management 
• Making use of sensors 
• B2B & B2C trading 
• …
We do not predefine Apps!! 
We are asking for great ideas 
With business need/interest 
In the Food & Flower Chains domain
FInish Accelerator – Available Grants 
• 2 Calls for Application Development 
– Calls open in Oct-Dec 2014 and Mar-Apr 2015 – Searching for ± 50 apps 
– Envisaged apps are funded with some 50-150 kEURO 
– Only WEs / SMEs can submit proposals 
– Commitment and support of a business partner mandatory! 
• Competitions 
– Two competitions - apps will be assessed by a jury 
– Prizes of up to 25 kEURO awarded in Oct. 2015 and Feb. 2016 
• Hackathons 
– Educational hackathons foreseen. Further details on 
possible prizes will be published at a later point of time. 
• Awards 
– The three most promising apps 
will also receive an award
How to contact us? 
http://www.finish-project.eu finish-info@finish-project.eu

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03.12.2015 f inish intro v1

  • 1. Future FRESH Internet Opportunities for Internet-based innovations in fruit & vegetable supply chains 1st EU FRESH INFO Forum & Round Table 3-4 December 2014, Rotterdam, The Netherlands Cor Verdouw – Wageningen UR
  • 2. Internet trends will heavily impact Fruit & Vegetables chains Trends Internet of Things Wireless Sensor Networks Augmented Reality Producer Associations / Cooperatives Traders Greenhouses / Farms Carriers Retail Customs Banks Insurances Authorities Consumers Social Media Privacy & Security Internet of Services Cloud Computing Linked Open Data, Big Data
  • 3. Example: Real-time quality monitoring and (re)planning Virtual Box Virtual Location A Location A Location B Virtual Location B Condition update Location update Condition update 3
  • 4. Example: Augmented Reality apps and smartphones with external sensors Fruit Evaluation Tool 3: S4e12:l: e:S TcShateo kAlwen c PaRti lecFytsrsuuisrli tetTsype LYCOPERSICON ESCULENTUM L. var. PREMIO F1 96% Ripe
  • 5. Example: Smart Consumer Awareness • New modes of interaction with consumers • Personalisation • Active participation • Experience Virtual Reality The Virtual Supermarket Social Media SmartPhoneApps
  • 8. Future Internet PPP projects Technology Enablers Future Internet Apps Accelerator Projects Domain App Platform
  • 9. Building blocks for the Future Internet www.fi-ware.org
  • 10. FIspace EcoSystem for Business Collaboration User Front-End App Store B2B Collaboration Core System & Data Integration Operating Environment Security, Privacy, Trust Framework: SPT Software Development Toolkit: SDK Base Technologies (+ follow up) GENERIC ENABLERS I2ND IoT IoC IoS S&T DEVELOPMENT TOOLKIT Validation Industries (converging) Farming & Manufacturing Transport & Logistics (Producers, Farmers, Manufacturers, Suppliers, ..) Wholesale & Retail Health Sector (Forwarder, Carriers, 3PL / 4PL, Ports, …) (Warehouses, Supermarkets, Stores, …) (Banks, Insurances, Authorities, ..´) ICT Industry (going to the Cloud) Business Configurators App & Service Providers Cloud Operators & Infrastructure Providers www.fispace.eu
  • 11. FInish is one of the 16 Future Internet Accelerator projects http://www.fi-ware.org/accelerators/
  • 12. Main objectives FInish Accelarator 1. Improve Business Collaboration in the Food & Flowers Chain 2. Boost the usage of the FIspace platform & FIWARE Enablers
  • 13. FInish project • EC Funding: € 6,1 Million – € 4,88 Million (80%) to be distributed to App Developers • 8 partners from 6 countries • 19 supporting organisations with background either in ICT and/or end-user related business
  • 14. What’s in it for you? • Reduce your development efforts – by reusing FIWARE / FIspace tools • Benefit from features of other apps • Open new markets for your application • Minimise your financial risk by receiving funding –while remaining your Intellectual Property
  • 16. Good ideas for App development? • Forecasting of supplies • Simulation of shelf-life • Delivery Control • Quality assurance • Rebate systems • Consumer involvement • Feedback handling • … • Risk management • Managing joint inventory • Joint use of Resources • Immediate delay notification • 2nd source management • Making use of sensors • B2B & B2C trading • …
  • 17. We do not predefine Apps!! We are asking for great ideas With business need/interest In the Food & Flower Chains domain
  • 18. FInish Accelerator – Available Grants • 2 Calls for Application Development – Calls open in Oct-Dec 2014 and Mar-Apr 2015 – Searching for ± 50 apps – Envisaged apps are funded with some 50-150 kEURO – Only WEs / SMEs can submit proposals – Commitment and support of a business partner mandatory! • Competitions – Two competitions - apps will be assessed by a jury – Prizes of up to 25 kEURO awarded in Oct. 2015 and Feb. 2016 • Hackathons – Educational hackathons foreseen. Further details on possible prizes will be published at a later point of time. • Awards – The three most promising apps will also receive an award
  • 19. How to contact us? http://www.finish-project.eu finish-info@finish-project.eu

Editor's Notes

  • #16: FInish has distinguished three key functional areas of the apps to be developed for Intelligence and Information Sharing in Food Supply Chain Networks.: Real-time Virtualization: sensing of physical objects on different levels of aggregation (e.g. product, box, pallet, container, truck) and creating rich and globally accessible virtual representations of these geographically dispersed physical objects. Leveraging the FIspace platform and the underlying Generic Enablers (especially the IoT services enablers), apps in this category will add specific services and applications for perishable supply chain networks. Examples could be applications for advanced visioning (including high-speed/low-cost solutions, 3D, and internal features such as ripeness), for quality inspection of food and flowers based on (mobile) augmented reality, etc. Foodweb Connectivity: the timely, error free exchange and secure communication of information in highly dynamic supply chain networks to enable adequate response based on up-to-date and reliable virtual representations. This apps category will add specific apps for the food and flowers industry, such as applications for exchange of sector-specific master data (in particular product information) and mapping services for sector-specific standards (e.g. concerning food safety regulation and sustainability labels). Food Intelligence: usage of the virtualization data for intelligent decision support. This category is the main focus of the project and will provide functionalities for different levels of intelligence, including interaction, monitoring, problem notification, deviation management, planning and optimisation. Examples of food-specific intelligence functionalities are apps for early warning in case of food incidents or unexpected quality deviations (e.g. temperature or humidity changes), advanced forecasting about consequences of detected changes by the time the product reaches destination, e.g. dynamic simulation of best-before dates.