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Cognitive
Automation
An Introduction
By
Priyabrata Dash
(bobquest33@gmail.com)
Agenda
• What is Cognitive Automation
• Importance of Cognitive
Automation
• How Cognitive Automation Works
• Uses of Cognitive Automation
• Difference between RPA &
Cognitive Automation
• Challenges / Risk in Cognitive
Automation
• Cognitive Automation landscape
• Examples of Cognitive Automation
Why Cognitive Computing Now?
What is Cognitive Automation
• “Cognition” means “judgment” or “perception,” so
Cognitive Automation is software that can make
judgments and perceive knowledge.
• Cognitive Automation is software with the ability to
perform more complex work that involves
unstructured data (like images, documents, or PDFs).
Cognitive Automation is powered by Machine
Learning.
• “Cognitive Automation” is a term that allows software
companies, industry analysts, and software users to
define the type of work that automation can do.
• Cognitive automation is not machine learning.
Cognitive automation leverages different
algorithms and technology approaches such as
natural language processing, text analytics and data
mining, semantic technology and machine learning.
What to
Automate?
How Cognitive
Automation Works
• It starts with Robotic Process Automation, which enlists
software ‘robots’ to perform complex, nested routines
that cut across applications reducing errors and eliminating
mundane, time-consuming tasks.
• Then, comes cognitive services to give dynamic and robotic
automation a “brain.”
• The cognitive services capability to understand natural
language, think, learn and get smarter over time.
• It is commonly associated with Robotic Process
Automation (RPA) as the conjunction between Artificial
Intelligence (AI) and Cognitive Computing. By leveraging
Artificial Intelligence technologies, cognitive automation
extends and improves the range of actions that are
typically correlated with RPA, providing advantages for cost
savings and customer satisfaction as well as more benefits
in terms of accuracy in complex business processes that
involve the use of unstructured information.
Importance of Cognitive Automation
• Organizations can realize costs savings through the
effective use of cognitive process automation.
• Decreased cycle times and improved throughput
• Flexibility and scalability
• Improved accuracy
• Improved employee morale
• Detailed data capture
• Combining automation and cognitive technology
represents a fundamental shift in the way
organizations can deliver more value to customers and
ultimately create new revenue streams.
• Based on our experience, we believe that companies
can expect more than 50% in savings for FTE activities
and relevant cost reductions (from 30% to 60% for
email management, quote processing, etc.)
Cognitive
Automation in IT
Companies
• India to remain fastest
growing IT market in 2016
and to reach 85.3$ Billion in
2019, says Gartner.
• India has around 30 lakhs
direct IT employees and 60
lakhs indirect employees
today.
Uses of Cognitive
Automation
• Identifying specific products or objects within an image
• Extracting and matching relevant data from unstructured
documents
• Synthesizing large volumes of information into concise
descriptions
• Paired with RPA, Cognitive Automation can automate more
complex judgement activities like data entry and
reconciliations, even when unstructured data is prevalent.
• Cognitive Automation will ask for human assistance when it
encounters something it cannot understand, and will learn
from those escalations to continuously improve its ability to
automate.
Difference between RPA
& Cognitive Automation
• RPA enables macro level task automation. Basically standardizing things which have
“finite number of rules” or have a set workflow to them.
• If one were to talk about automation task of a standard data entry operator (which is
more to do with reading a standard form and filling an excel). RPA can take care of
this problem easily as there is a finite rule set associated with problems.
• Now comes the second set of problem or the more complicated scenarios. There are
fields like law , accounting , researcher , risk practitioners , data analysts (where a lot
of unstructured data is present ) and people who work on loads of data to
understand meaningful information by inferences. This task is done by cognitive and
can’t be done by RPA.
• To sum it up Cognitive can automate tasks which are non standard , do not follow a
finite set of rules and are considered “value additive” in the world today.
• But even with the power of cognitive, at end of the day there are always some rules
that need to be followed in large organizations. This is where RPA combines with
cognitive.
Categories of AI Application
Levels of Automation
Cognitive Automation landscape
Cognitive
Automation
Landscape
Companies
Providing Cognitive
Solutions
Challenges / Risk in
Cognitive Automation
• General Incremental Learning
• Automatic Goal Setting , braking into multiple Goals
• Semantic Understanding world Knowledge (Google word vector)
• Collaborative decision Making from Unexpected situation
• Absolutely fault tolerance.
• Retaining the Human skill for basic Operations
• Time to handoff to Human
Examples of Cognitive Automation
Cognitive Adaptive Testing
Examples of Cognitive Automation
Asset management
Examples of
Cognitive
Automation
• RPA Can help in Document Redaction
• Redact anything that follows a certain pattern, like a social
security or credit card number.
• Redact anything with a repeating pattern, like a name.
• Redact all names given in a list; clients, potential vendors,
mergers and acquisition targets, and so on.
• However, redaction is not always that straightforward. Decisions
need to be made based on the context. For example, in a sentence
like “President lives in the White House”, there is hardly anything
that needs redaction. However, “President met with Mr.Comey at
the White House.” may call for redaction of “President”, “Mr.
Comey” and “White House”. Similarly consider the token “39%” in
the following sentences – “IRS’s maximum tax slab is north of
39%”, and “Apple’s offshore cash reserves are 39% of total assets.”
• Cognitive Automation builds on RPA’s qualities and introduces an
extra level of sophistication; contextual adaptation. Like a business
adapting its strategy to dynamic market conditions, Cognitive
Automation can adapt the rules it uses to redact information
depending on evolutions in the context of the data and workflow it
processes.
Examples of Cognitive Automation
Service Delivery Automation
Examples of Cognitive Automation
Email Automation
Key
Considerations
It’s never late to future-proof your RPA. Here are the key
considerations to make your RPA to an iRPA (Intelligent
RPA):
• Continuous learning—Machine Learning models should
be trained frequently to match the decision-making
frequency depending on the diversity of the input data.
• Robust Decision making—Enabling your RPA to take
decisions on input data that was never encountered
before.
• Taking your OCR to next level—Making your OCR
intelligent is key to making your RPA self-sustained.
Thank You & Q&A

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Introduction to Cognitive Automation

  • 2. Agenda • What is Cognitive Automation • Importance of Cognitive Automation • How Cognitive Automation Works • Uses of Cognitive Automation • Difference between RPA & Cognitive Automation • Challenges / Risk in Cognitive Automation • Cognitive Automation landscape • Examples of Cognitive Automation
  • 4. What is Cognitive Automation • “Cognition” means “judgment” or “perception,” so Cognitive Automation is software that can make judgments and perceive knowledge. • Cognitive Automation is software with the ability to perform more complex work that involves unstructured data (like images, documents, or PDFs). Cognitive Automation is powered by Machine Learning. • “Cognitive Automation” is a term that allows software companies, industry analysts, and software users to define the type of work that automation can do. • Cognitive automation is not machine learning. Cognitive automation leverages different algorithms and technology approaches such as natural language processing, text analytics and data mining, semantic technology and machine learning.
  • 6. How Cognitive Automation Works • It starts with Robotic Process Automation, which enlists software ‘robots’ to perform complex, nested routines that cut across applications reducing errors and eliminating mundane, time-consuming tasks. • Then, comes cognitive services to give dynamic and robotic automation a “brain.” • The cognitive services capability to understand natural language, think, learn and get smarter over time. • It is commonly associated with Robotic Process Automation (RPA) as the conjunction between Artificial Intelligence (AI) and Cognitive Computing. By leveraging Artificial Intelligence technologies, cognitive automation extends and improves the range of actions that are typically correlated with RPA, providing advantages for cost savings and customer satisfaction as well as more benefits in terms of accuracy in complex business processes that involve the use of unstructured information.
  • 7. Importance of Cognitive Automation • Organizations can realize costs savings through the effective use of cognitive process automation. • Decreased cycle times and improved throughput • Flexibility and scalability • Improved accuracy • Improved employee morale • Detailed data capture • Combining automation and cognitive technology represents a fundamental shift in the way organizations can deliver more value to customers and ultimately create new revenue streams. • Based on our experience, we believe that companies can expect more than 50% in savings for FTE activities and relevant cost reductions (from 30% to 60% for email management, quote processing, etc.)
  • 8. Cognitive Automation in IT Companies • India to remain fastest growing IT market in 2016 and to reach 85.3$ Billion in 2019, says Gartner. • India has around 30 lakhs direct IT employees and 60 lakhs indirect employees today.
  • 9. Uses of Cognitive Automation • Identifying specific products or objects within an image • Extracting and matching relevant data from unstructured documents • Synthesizing large volumes of information into concise descriptions • Paired with RPA, Cognitive Automation can automate more complex judgement activities like data entry and reconciliations, even when unstructured data is prevalent. • Cognitive Automation will ask for human assistance when it encounters something it cannot understand, and will learn from those escalations to continuously improve its ability to automate.
  • 10. Difference between RPA & Cognitive Automation • RPA enables macro level task automation. Basically standardizing things which have “finite number of rules” or have a set workflow to them. • If one were to talk about automation task of a standard data entry operator (which is more to do with reading a standard form and filling an excel). RPA can take care of this problem easily as there is a finite rule set associated with problems. • Now comes the second set of problem or the more complicated scenarios. There are fields like law , accounting , researcher , risk practitioners , data analysts (where a lot of unstructured data is present ) and people who work on loads of data to understand meaningful information by inferences. This task is done by cognitive and can’t be done by RPA. • To sum it up Cognitive can automate tasks which are non standard , do not follow a finite set of rules and are considered “value additive” in the world today. • But even with the power of cognitive, at end of the day there are always some rules that need to be followed in large organizations. This is where RPA combines with cognitive.
  • 11. Categories of AI Application
  • 16. Challenges / Risk in Cognitive Automation • General Incremental Learning • Automatic Goal Setting , braking into multiple Goals • Semantic Understanding world Knowledge (Google word vector) • Collaborative decision Making from Unexpected situation • Absolutely fault tolerance. • Retaining the Human skill for basic Operations • Time to handoff to Human
  • 17. Examples of Cognitive Automation Cognitive Adaptive Testing
  • 18. Examples of Cognitive Automation Asset management
  • 19. Examples of Cognitive Automation • RPA Can help in Document Redaction • Redact anything that follows a certain pattern, like a social security or credit card number. • Redact anything with a repeating pattern, like a name. • Redact all names given in a list; clients, potential vendors, mergers and acquisition targets, and so on. • However, redaction is not always that straightforward. Decisions need to be made based on the context. For example, in a sentence like “President lives in the White House”, there is hardly anything that needs redaction. However, “President met with Mr.Comey at the White House.” may call for redaction of “President”, “Mr. Comey” and “White House”. Similarly consider the token “39%” in the following sentences – “IRS’s maximum tax slab is north of 39%”, and “Apple’s offshore cash reserves are 39% of total assets.” • Cognitive Automation builds on RPA’s qualities and introduces an extra level of sophistication; contextual adaptation. Like a business adapting its strategy to dynamic market conditions, Cognitive Automation can adapt the rules it uses to redact information depending on evolutions in the context of the data and workflow it processes.
  • 20. Examples of Cognitive Automation Service Delivery Automation
  • 21. Examples of Cognitive Automation Email Automation
  • 22. Key Considerations It’s never late to future-proof your RPA. Here are the key considerations to make your RPA to an iRPA (Intelligent RPA): • Continuous learning—Machine Learning models should be trained frequently to match the decision-making frequency depending on the diversity of the input data. • Robust Decision making—Enabling your RPA to take decisions on input data that was never encountered before. • Taking your OCR to next level—Making your OCR intelligent is key to making your RPA self-sustained.
  • 23. Thank You & Q&A