Graphs and analysis of questions
- 2. Introduction For my questionnaire, I added many questions that would tell me what type of music magazine people would like. I gave out 15 of my questionnaires to be filled in and got 14 back. In my questionnaire I added open and closed questions, meaning the data I collected was both quantitative and qualitative. The closed questions gave me direct answers to questions I wanted to ask to help me decide who my target audience should be (i.e. male or female). This type of data could easily be turned into graphs and pie charts, and could also clearly narrow down the target audience. The qualitative questions (i.e. What do you do in your free time?) allowed me to collect more in depth answers about the individuals who filled out my questionnaire. These are more detailed answers with no options to choose from, so participants would have to write down their own answers. This type of data is harder to turn into graphs, so I looked for answers that came up the most often to help me create a graph or chart so that the answers I received can easily be seen.
- 3. 0 2 4 6 8 10 12 16 17 18 Age Age of people Numberofpeople I can see from my questionnaire that most of my target audience would be at the lower end of 16-18. Therefore, when creating a target audience profile, I will take this into consideration. I asked this question so I could see how old the majority of my target audience would be. However, this may not be very accurate as I gave my questionnaires out at a time when the majority of the older students were in lesson.
- 4. male female Gender I asked this question to see what gender the majority of my target audience would be. I think this particular part of my questionnaire did not go very well as I just gave most of my questionnaires out to females. I think that this is also the opposite to what I actually would expect from my genre of music.
- 5. 0 1 2 3 4 5 6 7 8 9 10 white black asian other Ethnicity ethnicity This part of my questionnaire also did not go very well. This was because I gave my questionnaires to a group of friends that were together, and they were mostly of the same ethnic background. Therefore, I don't think that this is actually very representative of my music genre. It also goes against what I have found from my research – I would have expected more people of black ethnicities to like my genre of music.
- 6. 0 2 4 6 8 10 12 pop hiphop rock metal classical other Favourite genre Genre I think that this part of my questionnaire showed me what type of genre my magazine should be as most people said that their favourite genre would be hip hop, although some people did say they preferred pop music. One thing that didn't go very well with this part of my questionnaire was that I think people just ticked anything and didn't really think about the question.
- 7. 0 2 4 6 8 10 Y N Do you read magazines? Number of people This question gave me a very basic response which is exactly what I was after, and it allowed me to see how many people actually read magazines. I found that a lot of them did not read magazines. I think that the people I asked in general were not very representative of the entire population, but I got both types of responses.
- 8. 0 1 2 3 4 5 6 7 eminem drake 50 cent beyonce Justin bieber BVB 3 favourite artists Artists Although some other artists were mentioned, these were the more frequently mentioned ones. The main 2 favoured artists were those who are part of the hip hop industry, so this tells me that the type of music they do, and perhaps the lyrics they use could be something that attracts fans of this genre. However, we can see that artists from other genres were mentioned, and this perhaps tells us that people did not think a lot about what they chose as their favourite genres.
- 9. What would you associate with this genre? violence money sex females flowers happiness Again, these were the most frequently mentioned things although there were some other things. We can see from the pie chart that the majority of the people said that money was something that was related to rap music. This can be useful when coming up with a masthead, or when trying to see what the articles should be about.
- 10. 0 1 2 3 4 5 6 7 <£1 £1-£2 £2-£3 >£3 How much would you spend on a magazine? There was a variety of answers here as a lot of people had different thoughts about how much the magazine should cost. However, we can see from the graph that most of the people thought that about £1-£2 would be the right price. This tells us that although rap music does frequently mention money in its lyrics, the fans of the genre don’t want to spend too much money. This can help me create a profile for the target audience.
- 11. What do you like to read about? album reviews artists merchendise gossip interviews celebrities There was a variety of things that people said they would like to read about. I asked this question so I could decide what the article on my double page spread would be about, but this can also help me create my contents page.
- 12. 0 2 4 6 8 10 Y N Do you go to concerts/gigs? Again, this question tells us a lot about the type of people that listen to rap and hip hop music. We can see that some of the people are quite outgoing, so this could again help me decide what articles and images should be included in my magazine.
- 13. What colours would you associate with hip hop? black blue white red yellow pink I asked this question so that it could help me create a colour scheme for mu magazine. The main 2 colours that people said they would associate with Hip Hop was white and red. This information could help me decide what colour my masthead would be, the colour of the clothes of the model, and the colour of the fonts for the cover lines, contents and the main article.
- 14. What do you do in your free time? relax listen to music watch films These were the 3 main things that people answered. We can see that it is more or less spread evenly between them, but the majority of the people who answered my questionnaire said that they would listen to music when they have free time. This can help me decide what some articles or cove lines should be – if the target audience enjoy listening to music then the magazine can include short playlists of songs etc...
- 15. What do you want to see in a music magazine? new songs interviews photoshoots reviews This question is very useful in helping me create the double page spread as I can make it be about what most people in the target audience find interesting. I found that a lot of people wanted to read about and see new releases, and that some people also said they would enjoy reading interviews with artists.