The presentation by Mark Prichard from CloudBees discusses the use of Clickstarts and Clickstacks, which are tools designed to quickly deploy applications in the cloud. Clickstarts allow developers to create applications rapidly by providing pre-configured project templates, while Clickstacks offer customizable runtime environments for both Java and non-Java applications. The document also highlights the integration of key services such as Jenkins for continuous deployment and various supported runtime environments, including Java EE and PHP.