User Experience Design [UXD]
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User experience (UX) design aims to optimize products for how people interact with and use them. UX design considers users' needs, behaviors, and context to create products that are useful, usable, and pleasing. The UX design process involves analysis of user needs, conceptual design, prototyping, and testing. Good UX design solves problems through an intuitive interface and positive user experience that differentiates products from competitors. UX design saves costs by reducing required changes later in the development process through early prototyping and testing.
![UX Design Process
Defines content &
functionality
Detailed Design without
styling such
as images & colors [ex
.Wireframes]](https://image.slidesharecdn.com/userexperiencedesign-130313135915-phpapp01/85/User-Experience-Design-UXD-12-320.jpg)
User Experience Design [UXD]
- 1. User eXperience. design created & presented by: divya bhatia
- 2. What?
- 3. Design is not just what it looks like and feels like. Design is how it works.
- 4. User experience (UX) is the sum of a series of interactions a user has with a product, service, or organization.
- 5. what & how of UXD useful usable understanding people’s needs, based in social & wants, behavior, cultural context constraints “wow” pleasi factor ng optimized for most frequent tasks reliabl evoke emotions simplicity effecti e ve exploring opportunity prototyping based on people’s past experiences stories human touch functio information & timely feedback nal innovat intuitiv ive e multiple iterations efficie nt forgiving for errors
- 6. Generally, those who are outside the discipline of design assume that what designers do is decoration. Good Design is problem solving
- 7. What we see as Design 10% Surface Visual Design
- 8. 10% Surface Visual Design Skeleton Interface Design Navigation Design Information Design Structure 90% Interaction Design Information Architecture Scope Functional Specs Content Requirement Strategy User Needs Site Objectives
- 9. How?
- 10. UX Design Process Business Objective User Needs Application Structure Work Flow & User Flow Analysis
- 11. UX Design Process Layout Directions Site Structure & Navigation High level design & concept illustration
- 12. UX Design Process Defines content & functionality Detailed Design without styling such as images & colors [ex .Wireframes]
- 13. UX Design Process Detailed Design with corporate brand Colors Development & add functionality
- 15. Why?
- 16. Business Success is always defined by the quality of the overall customer experience.
- 17. Websites that are hard to use frustrate customers, forfeit revenue and decrease brands value.
- 18. Good design is the most important way to differentiate ourselves from our competitors.
- 19. Savings
- 20. Requirements Development Deployment Phase Phase Phase Time cost Design Per Change Alternatives 8h 32 h per change per change
- 21. Requirements Deployment Phase Phase 20 Changes * 35$ per changes * * 8 h per change 32 h per change 5,600$ 22,400$ **All the number used in this calculation is the assumption
- 22. Savings $16,800 **All the number used in this calculation is the assumption
- 23. Design is so critical. It should be on the agenda of every meeting in every single department.
- 24. Examples
- 25. QRx Application Current Menu design Proposed Menu design Menu Items labels should be left aligned to have better visibility, as displayed here.
- 26. QRx Search Current Text alignment can structure the date and will be more readable. Proposed
- 27. Text alignment can structure the Intake Pop-up date and will be more readable. Current Proposed
- 28. Crowd Sourcing Tool – Project Details Current Proposed
- 29. QSS Intranet
- 30. QSS Intranet
- 31. iPortal
- 32. iPortal
- 35. Questi ns
- 36. Thank You!