Lesson Slides 18th September
- 1. Monday 18th September How To Be Successful In Studying The Media
- 2. How To Be Successful In Studying The Media You need to be an excellent LIAR Throughout this course you will develop your understanding of the media through the consistent application of the four areas of the theoretical framework: • Media Language • Media Industries • Media Audiences • Media Representations Let’s consider the basics of these before moving on to consider them in more detail.
- 3. Media Industry Media Audience Representations Language Monday 18th September Theoretical Framework
- 4. Media Industry Monday 18th September Theoretical Framework
- 5. Monday 18th September Theoretical Framework
- 6. Monday 18th September Theoretical Framework LANGUAGE INDUSTRY AUDIENCE REPRESENTATION
- 7. Monday 18th September Theoretical Framework
- 8. Monday 18th September Theoretical Framework
- 9. Monday 18th September Theoretical Framework
- 10. Monday 18th September Theoretical Framework
- 11. Monday 18th September Theoretical Framework
- 12. Monday 18th September Theoretical Framework
- 13. Monday 18th September Theoretical Framework
- 14. Monday 18th September Theoretical Framework
- 15. Monday 18th September Theoretical Framework
- 16. Media Language How the media communicate meanings through form, codes, conventions and techniques. Monday 18th September
- 17. Media Language Monday 18th September
- 18. Media Language Monday 18th September
- 19. Media Language Monday 18th September
- 20. Media Language Monday 18th September
- 21. Media Language Denotation and Connotation Monday 18th September In media-studies terminology, denotation is the first level of analysis: What the audience can visually see in front of them. Connotation, is the second level of analysis, being what the denotation represents.
- 22. Media Language Denotation and Connotation Monday 18th September DENOTATION What is it? CONNOTATION What meanings can be inferred from it?
- 23. Media Language Denotation and Connotation Monday 18th September DENOTATION What is it? CONNOTATION What meanings can be inferred from it?
- 24. Media Language Denotation and Connotation Monday 18th September DENOTATION What is it? CONNOTATION What meanings can be inferred from it?
- 25. Media Language Denotation and Connotation Monday 18th September DENOTATION What is it? CONNOTATION What meanings can be inferred from it?
- 26. Media Language Denotation and Connotation Monday 18th September DENOTATION What is it? CONNOTATION What meanings can be inferred from it?
- 27. Media Language Denotation and Connotation Monday 18th September When is a piece of bread not a piece of bread?
- 28. Media Language Denotation and Connotation Monday 18th September Denotation and Connotation form part of what is called SEMIOTICS. In semiotics, denotation and connotation are terms describing the relationship between the signifier and the signified, and an analytic distinction is made between two types of signifieds: a denotative signified and a connotative signified. Meaning includes both denotation and connotation. Probably the leading theorist in relation to semiotics is Roland Barthes.
- 29. Monday 18th September Media Language Assessment Task : Bond Poster
- 30. Monday 18th September Using the knowledge you have acquired in today’s lesson, write a textual analysis of this media product which shows understanding of media industries, media audiences, media language and media representations. (300-500 words) Media Language Assessment Task : Bond Poster
- 31. Media Language Assessment Task : Bond Poster Monday 18th September Using the knowledge you have acquired in today’s lesson, write a textual analysis of this media product which shows understanding of media industries, media audiences, media language and media representations. (300-500 words) Prompt Questions • What type of media product is it? • Which media industry (industries) is this product produced by? • Who are the target audience for this product? • What are the denotations of the product? • What are the connotations of the product? • What can you say about representations in the product? • How has the product been designed so that it appeals to the audience? • Can you use any media specific terminology to describe various elements of the product such as typography and camerawork?
- 32. Media Language Monday 18th September
- 33. Media Language Monday 18th September
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- 35. Media Language Monday 18th September